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Vail Nuguid

Architectural Management
19 November 2014
Individual Assignment #04
What specific rules of ethics and professional conduct are
AIA Code of Ethics and Professional Conduct
Rule 3.301 Members shall not intentionally or recklessly mislead
existing or prospective clients about the results that can be
achieved through the use of the Members services, nor
shall the Members state that they can achieve results by
means that violate applicable law or this Code.
NCARB Ethics and Professional Rules of Conduct
Rule 3.4
An architect shall not deliberately make a false statement
or fail deliberately to disclose accurately and completely a
material fact requested in connection with his/her
application for registration or renewal or otherwise lawfully
requested by the board.
Rule 5.5

An architect shall not make misleading, deceptive, or false

statements or claims.

Were ethical violations committed by either Architect? If so,

what are they? If not, explain why not?
This is case study is an example of offering design services for
free in order to gain an advantage in securing work. The fact that both
architects offered free design services is technically not considered
unethical conduct. Architect A did not commit any ethical violations. He
provided sketches in order to give the client an idea of the type of
project he would receive and did not claim that the design would be
buildable. These informal sketches were offered in order to propose
introductory ideas to the client. Architect B also offered a free service
except his services were further developed and implies that his design

would be buildable. By implying that the design could be built and

providing drawings that clearly took more time and effort, Architect B
was able to convince the owner, who has never engaged an architect
before, why he should be hired for the job. Both of these architects did
not provide any information or service that would mislead the client
about the final product of a design. However, by implying that the
design could be built, Architect B violated rules of conduct from AIA
and NCARB on the basis that the unknowledgeable client did not
provide the adequate information necessary for a sufficient set of
What are the financial implications of the decisions made by
each Architect to their practice?
This case study is an example of benefits equaling the
investments. The time and effort that Architect B put into the project
paid off because he was awarded the project. He may have lost time
and income from other work by taking time to prepare the drawings for
this project. Therefore, the office may have suffered a deficit within the
period it took to work on proposing the drawings set. Architect A may
not have suffered as much of a deficit because the types of drawings
he offered did not require as much time to complete. He could have
been involved in multiple competitions; thus, he may have been
offering these proposals to several different prospective clients. Putting
in the time and work may not always win the job but it most certainly

increases your chances of winning by presenting yourself as a

prepared and capable architect.