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Ethan D.

Parry | 425-281-2114 | @ethanparry3 (Twitter) |


The Church of Jesus Christ of Latter-day Saints

Media Services Professional
Increased LDS Youth Facebook page likes by 93% in one week
Transitioned from intern to full-time employee November 2014
Oversee production of content for 10+ social media accounts and train interns on social
media best practices

Salt Lake City, UT

May 2014-Present

Public Relations Student Society of America (PRSSA) National

Vice President of Public Relations

Issue national press releases and a Monthly Update that goes out to 11,500+ members
As of December 31, 2014, increased Facebook likes by 49%, Twitter followers by 48%,
YouTube subscribers by 86% and LinkedIn group members by 30%

The Laycock Center for Creative Collaboration

Social Media Team Lead, DUST game
Oversee production of social media content for DUST, an alternate reality videogame created
by Brigham Young University and sponsored by NASA and the National Science Foundation
Conduct weekly meetings to ensure deadlines are being met

New York, NY
June 2014-Present

Provo, UT
October 2014-Jan. 2015

Bradley PR

Provo, UT
Account Executive for Allstate
January 2014-April 2014
Directed a five student team whose client is the largest publicly held personal property
insurer in America, Allstate
Conducted research on how Allstate could find more agents in Utah
Public Relations Coordinator
Dark Energy, a lifestyle battery reservoir brand
Increased Twitter followers by 100% during the Consumer Electronics Show (CES) 2014
Dynamically sampled Dark Energys reservoir to more than 1,200 consumers, distributors and
journalists, which generated more than $3,500 in direct sales
The Internet Keep Safe Coalition (iKeepSafe)
Director of Public Relations
Secured a $50,000 grant from AT&T to fund Hispanic initiatives
Developed robust digital literacy curriculum with Google for their Good to Know site
Briefed CEO on child internet safety legislation and scheduled appointments with top
government officials

Provo, UT
October 2013-June 2014

Washington D.C.
April 2013-September 2013


Brigham Young University

Bachelor of Arts, Communications, Public Relations Emphasis, Top 5 PR Program, PR Week 2014

April 2015

Volunteer Experience

The Church of Jesus Christ of Latter-day Saints

Volunteer Representative
Maintained 80+ work week for two years, teaching Christian principles
Supervised, trained and motivated 50 missionaries in comunication and leadership skills

Skills and Achievements

Adobe Creative Suite (Adobe Photoshop, InDesign)
Web & Social Analytics (Google Analytics, NUVI)
Social Media/Community Management (HootSuite, Sprout Social, Tweetdeck, Adobe Social)
Fluent in Spanish (writing, reading, and speaking)

Barcelona, Spain
March 2010- March 2012