You are on page 1of 11

INTERNATIONAL BUSINESS COMMUNICATION

WORKSHOP

Prepared by
Abdul Rahman Faris
Athira Pavithran
Arjunraj Subbaraj
Dubin Varges Samuel
Jojy Joy
Sayeed Abdul Rahiman

Training and Development Department
Jargon L.L.C.

By
Dr.Bruce Banner
Professor, MA-IBC
Copenhagen Business School

April, 25, 2015

Abstract
In order to improve the professional communication skills of the employees, Jargon LLC conducted
training. Renowned trainer, Dr.Bruce Banner from Copenhagen Business School led 4 weeks
intensive course on various aspects of communication skills.
This report explains how a variety of training facilities have been combined to provide a coherent
educational package for all employees in Jargon LLC.

1 Senior Managers…………………………………………………. 6 . Findings………………………………………………………………………… 2 5..3 Specific Course…………………………………………………………….2. Introduction……………………………………………………………………… 1 2.3 Internal Communication…………………………………………………… 3 5. 2 5.2 Crisis Management………………………………………………………… 2 5. Conclusion………………………………………………………………………. 4 6. About the Program……………………………………………………………..4 Self-Development…………………………………………………………. 3 6. Methods………………………………………………………………………… 1 5.2..2. Recommendations……………………………………………………………… 3 6. 3 5..1 Introduction………………………………………………………………… 2 5.6 Verbal and Non-Verbal…………………………………………………….2 Managers…………………………………………………………….. Bibliography……………………………………………………………………… 5 9.. 1 4.1 Emphasis……………………………………………………………………. 1 3... 4 7. 3 5... Annexure………………………………………………………………………….Table of Contents 1.2 More Interactive Sessions…………………………………………………. 4 8... 4 6. 3 5.5 Public Relations……………………………………………………………. 3 5.3 General Staff………………………………………………………. Background…………………………………………………………………….

like:  Public speaking  Negotiation  Sealing deals  Conflict Management  Written Communication  International Business Communication 4. Employees from over 35 branches around the Middle East took part in the training program. 3. High emphasis was laid on developing internal communication skills of the employees. This training program was conducted by Dr. 5 sessions were conducted weekly for 3 hours each. As a result we decided to hold fort of the issue by organizing a top quality training program focusing on improving professional communication skills of our employees spread across our branches in the GCC. Background We. Sessions were conducted to improve various other areas of communication as well. 1 . Bruce Banner (MA – IBC) and his team from Copenhagen Business School.1. Methods Live feedback sessions were conducted by the training team at the end of every week in order to analyze improvements which we were shared with us at the end of the training program. The purpose of this report is to give an outline on how the training was conducted and its effectiveness on our employees and examine the effects on the various aspects of communication in the workplace. 2. The training team ensured equal participation involving all the employees who were present by conducting lively and interactive sessions. Questionnaires were sent out a month later to get a further idea of how exactly the training proved beneficial to our employees in terms of improving communication efficiency in the workplace. About the program The training program commenced on 01-03-2015 and ended on 25-03-2015. As our firm is upsizing in terms of scale and operations we realized this would adversely affect the performance. We conducted informal interviews with almost all the employees who participated directly and also through telephonic conversations. who conducts various workshops on communication skills for corporates all around the globe. Introduction We organized a 4 week long training program in Professional Communication Skills at The JARGON Group Head Office in Dubai for our employees. the HR team have been noticing few anomalies in the quality of the communication being delivered within and outside the organization.

it was found that the majority employees were satisfied with internal and verbal and non-verbal communication where as they felt that the public relations course was not really satisfactory. (Refer Table 1) Table 1.2.1 Senior Managers With regards to Crisis Communication. On average. Staff Satisfaction with the program Courses Senior Managers Managers General Staff Average Crisis Communication Internal Communication SelfDevelopment Public Relations Verbal & NonVerbal Average 5.1 Introduction In general.5. On further analysis. as many were not exposed to decision making. the company experienced improvement in communication amongst our employees. the senior managers felt the course to be very basic as they already have an idea about the same through experience. Majority of the employees who attended the training program gave positive responses and found it highly beneficial.2 Crisis Management Employees felt the Crisis Management course was not as satisfactory as expected. 2 . Findings 5. They are most often exposed to such a situation so they suggested to have an intensive course on the topic. only 36% of employees found it beneficial in their workplace. 5.

5. They felt it had a good connection with regard to improving their program as well as self-development.3 General Staff The general staffs felt that the course had very less to do with them. Recommendations After careful analysis. 5. They felt the course could help them handle situations better in an organization. 6. we considered the following recommendations: 3 . 5.2 Managers They were the ones who displayed maximum satisfaction of 55% as they felt the topic to be more important for a growth in their career. above 60% of employees found self-development constructive as it not only improved individual communication traits at work .2. only 16% found it useful and implacable. Out of the total employees who attended.3 Internal Communication A striking average of 80% of employees found this course of the program highly satisfactory and beneficial.5.6 Verbal & Non-Verbal As expected. bu also helped significantly in their macro environment.5 Public Relations However. a major setback was experienced in the Public Relations course. 5.4 Self-Development In addition. as they are seldom or never exposed to crisis situations. 5.2. They felt they could have had an alternate course instead which would help them shine. Most of them realized the classes to be mind-numbing as it lacked practical experience. It was initially one of the most concerned subjects while organizing the program. employees addressed maximum satisfaction in verbal and non-verbal communication classes as it had a close association with their daily work routines.

The employees have also expressed satisfaction with Copenhagen Business School and our trainee Dr. 6. They need to be exposed more to Crisis Situations and also should be able to convince their subordinates in case of a Change Management in the Organization. The more practical knowledge is put in.2 More Interactive Sessions The course structure should contain more interactions and case studies to avoid making the course mind-numbing and lagging.3 Specific Course Since our employees who attended the course belonged to various departments and various levels of the organization. Conclusion Overall about 80% of the total employees including Senior Managers. 6. the more employees would find it interesting and have an affinity towards it.1 Emphasis More emphasis had to be given to the Senior and Top level Managers. 4 . we would suggest organizing training sessions relevant to their levels and departments so that it could create a much better positive impact and make the employees feel more productive about the sessions. The above mentioned recommendations must be considered while organizing the next training program for an enhanced learning experience and improved overall communication efficiency. 7. Managers and General Staff were satisfied with the training program.6. Bruce Banner.

http://www.org/wiki/Corporate_communication 4.austincc.cbs. http://www.htm 5 .skillsyouneed.com/ls/index.8.dk/en/study/graduate-programmes 2.com/en/video-marketing-blog/read/corporate-communicationstrategy-in-9-steps 3. http://www.php/343479/ 5.87seconds.edu/colangelo/1318/interpersonalcommunicationcompetence. http://en.wikipedia. Bibliography 1. http://www.

Always Mostly Sometimes Rarely Never 3) Rank your competency in communicating in a crisis 0 1 2 3 4 Before After 4) Has the training helped you in dealing with various situation arising in your department 0 1 2 3 4 Before After 5) Do you believe the training has removed the inter-departmental barriers of communication Always Mostly Sometimes 6 Rarely Never . Rate on a scale of 0 to 4. 0 being least and 4 being highest 0 1 2 3 4 Before After 1) Has bad communication lead to conflict Always Mostly Sometimes Rarely Never 2) Has the training helped you better handle unsatisfied customer. Annexure Questionnaire: Age: _____________ Nationality ____________ Department ______________ 1) Your negotiation skill has improved in closing deal with client.9.

6) Has good listening skill improved relationship with teammates: Strongly diasgree disagree neutral agree Strongly Before After 7) Has good workplace communication helped you in increasing efficiency and save time in completing a task Strongly diasgree disagree neutral agree Strongly Before After 8) Has good communication helped you as a manager in delegating the task Always Mostly Sometimes Rarely Never 9) Has the training improved your level of self confidence in communicating with your superiors 0 1 2 3 4 Before After 10) Inter personal communication skills has helped you adapt a communication behavior to meet your organizations standards. feelings. Strongly disagree disagree neutral agree Strongly 11) You optimize others suboptimal thoughts. criticize blame and make excuses Always Mostly Sometimes 7 Rarely Never . and behavior Always Mostly Sometimes Rarely Never 12) You deal optimally with those who complaint.

13) You motivate others to do their best Always Mostly Sometimes Rarely Never Rarely Never 14) How independent you are at your work place Always Mostly Sometimes 15) Your confidence level in public speaking 0 1 2 3 4 Before After 16) How do you rate your report writing skills Poor Average Good Excellent Average Good Excellent Before After 17) Email etiquettes Poor Before After 18) You shoulder for more responsibility after training Yes /No 19) Overall rating of training on scale of 1-10 (0 being lowest and 10 being highest) _________ 20) What are the other topics you are interested in. ___________________ . ______________________. ________________________ 8 .

21) Would you be interested in attending the mentioned training if conducted by Copenhagen Business school Yes / No 22) Comments / Feedback on training _________________________________________________________________ _________________________________________________________________ _________________________________________________________________ _________________________________________________________________ ____________ 9 .