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Bisleri

Founder: Felice Bisleri Estd:


1965 (Italy)
In India it was hired by Parle in 1969. The Chairman
of Bisleri is Ramesh J. Chauan. There are eleven
plants in India.
Certification: BIS

Tag line: With added minerals


Product: Packaged Drinking Water (Mountain &
Vedica)

Ingredients: Ozonated water, Minerals


(Magnesium Sulphate, Potassium Bicarbonate)

Packing: The mineral water packed in eight sizes.


Those are - 250 ml cups & In Bottle 250 ml, 500 ml,
1 lit, 1.5 lit, 2 lit, 5 lit, 20 lit .

Market Share: 60% (India)


There are seven stages to purify the water. Those
are given below:
1.Sand filter
2.Carbon filter
3.U.V. system
4.Micron cells
5.R.O. Purifier
6.TDS level ( Decrease 100 - 120)
7.Potassium Carbonate Add.

Deceleration
It was very knowledgeable & skillful visit for me.
Where I had learnt how corporate people use
different techniques of management into day – day
working of organization. The way of presentation
was excellent. They had organized a quiz for us.
They had also distributed the prize to those
students who had given right answer. So I would
like to thanks Dolly mam to organizing such a visit.
Bisleri
Submitted To
Submitted By
Dr. Dolly Philips Alok
Porwal
HOD PGDM
PGDM IIIrd Term
R
oll No: 1

Bisleri is a brand of bottled water in India.


Bisleri has 60% market share in packaged drinking
water in India.

Founded 1965
Headquart
Mumbai, India
ers
Felice Bisleri
(founder)
Ramesh J.
Key Chauhan
people (Chairman
Bisleri
International
Pvt.Ltd.)
Products bottled water
Parent Parle Bisleri Ltd
It is available in 8 pack sizes: 250ml cups, 250ml
bottles, 500ml, 1 litre, 1.5 litre, 2 litre, 5 litre, and
20 litre. Their operation run throughout the
subcontinent of India and is one of the leading
bottled water supplying companies in India. As of
2007[update], Bisleri has 8 plants & 11 franchisees all
over India.
Composition
The composition of Bisleri Water in milligrams per
litre (mg/l):
• 160-TDS
• 7.2-ph factor
• 13.6-Calcium
• 22-Chlorides
• 58-Bicarbonate
• 7.8-Magnesium
• 2-Nitrate
• 19.3-Sulphates
• 66.1-Hardness
Process
There are seven stages to purify the water. Those
are given below:
1.Sand filter
2.Carbon filter
3.U.V. system
4.Micron cells
5.R.O. Purifier
6.TDS level ( Decrease 100 - 120)
7.Potassium Carbonate Add.

Bisleri with Added Minerals


Bisleri with added minerals is also put through
multiple stages of purification to ensure the
elimination of all forms of bacteria. This makes
the water you drink completely safe to consume.
Bisleri with added minerals is available in 250ml
cups, 250ml bottles, 500ml bottles, 1 litre bottles,
1.5 litre bottles, 2 litre bottles and 5 and 20 litre
cans

History
Bisleri was originally an Italian company created by
Felice Bisleri, who first brought the idea of selling
bottled water in India. Bisleri then was introduced
in Mumbai in glass bottles in two varieties – bubbly
& still in 1965. Parle bought over Bisleri (India) Ltd.
in 1969 and started bottling water in glass bottles
under the brand name ‘Bisleri’. Later Parle
switched over to PVC non-returnable bottles &
finally advanced to PET containers. In 1995
Ramesh J. Chauhan started expanding Bisleri
operations. In 2003 Bisleri announced its venture
to Europe.
The brand name Bisleri is so popular in India that it
is used as generic name for bottled water.
Deceleration
It was very knowledgeable & skillful visit for me.
Where I had learnt how corporate people use
different techniques of management into day – day
working of organization. The way of presentation
was excellent. They had organized a quiz for us.
They had also distributed the prize to those
students who had given right answer. So I would
like to thanks Dolly mam to organizing such a visit.