Jonathan Bates

HTML5 + CSS3 + AIR + Mobile / Creative Direction (612) 217 1115

Employment history

Jon Bates Design + New Media Consulting
Creative Director

(2003 - present)

 Consulting on-site and remotely in multiple capacities, including Flash/Flex/AIR design and development; e-learning systems; interactive training; large project creative direction; user experience design; SEO/SEM deployment and analytics-based product evolution  Senior-level responsibility for implementing efficient execution of projects within and across organizational units; leveraging external strategic partnership resources; and promoting innovation while mitigating budgetary, scheduling and deliverability risks  Expertise building products and designing content across multiple platforms and mediums: dynamic rich media applications (Flash, FLEX, AIR, Silverlight, HTML5), data-driven website development, mobile application development (Android, iPhone, Flash 10.2 for mobile, Flex, Flash Catalyst CS5), brand extension and integration, widget design and development, social media multiplatform integrated marketing, Facebook corporate presence development  Extensive experience and success managing development teams, budget oversight, schedule planning & compliance, product teams and fostering individual growth of reports’ skill sets, leadership, self-direction and peer mentoring  Recent clients and projects include:

 eBay, who asked me to research and present a critical assessment of usability
issues to eBay’s senior site managers in San Jose, and to prepare a framework global solution that managers used as part of a major redesign initiative. I created a Flash-based concept evaluator which allowed eBay to overlay my recommendations on the existing sites, as well as the capability to select subcomponents (search tools, navigation, shopping modules, visitor help systems) for discrete overlays.

 A major Minneapolis-based retailer needed to streamline and automate
the approval process of product line designs: Design images had been emailed back and forth between the local buyers, several hundred vendor/fulfillment agents, a design firm in Boston, an India-based ‘concept extrapolation’ design group, and manufacturing facilities throughout China.

 I developed three integrated systems to solve the client’s problem: a
Silverlight-based hub which was deployed within their intranet, and tied to existing product & inventory SharePoint databases; an installable Flex/AIR

Resume of Jonathan Bates
Creative Direction + User Experience + Dynamic Analytics


where systemic problems existed. Apple Computer. and audit-trail functionality allowed the retailer’s financial analysts to identify which vendors were most efficient. Silverlight. publishing procedures and tools. HotGigs and Chegg have hired me to creative direct site design. and a mobile app (using HTML5 and Flash) to allow stakeholders to monitor progress and direct revisions while away from the office. and automated signoff ‘bricks’ provided accountability. 3M. PAGE 2  The hub. assess internal leadership and execution capabilities. Hewlett-Packard. online toolkits with templates. I’ve done work for Unisys. FOX TV. code snippets and graphic master templates). I have also been tapped to advise and oversee creative staff reorganizations. provide team training in RIA.2 and AIR 2 platforms. There is also a planned 2. Impossible Fabrics LTD. CSS and Silverlight versions of static sites.Jonathan Bates widget for designers and buyers to share and approve designs (also connected to SharePoint). and pro-bono design. business consulting and strategy services for local non-profit organizations Resume of Jonathan Bates Flash / FLEX / AIR / Silverlight Development & Creative Direction 612-578-0222 . Om Records. quality assurance. BMW USA. and create design process standardization systems (identity guides. resulting in requirements for all involved. In addition to the above-named clients. Flash and Flex online product architecture and implement dynamic content development protocols and best-practices. implement AIR. FLEX.  The buyers and line managers were able to visually map the status of all active projects. compartmentalized development under their ‘Special Projects’ lab with strict non-disclosure Other clients. Walker Art Center. HGA Architects. Hennepin County. Flex/AIR widget and mobile app proactively notified vendors when designs and revisions were due. including Microsoft. This system virtually eliminated errors or miscommunication. my client determined that this approach delivered key strategic and competitive advantages. HTML5. and tracking capabilities for more than 500 product lines. and has mandated that it be extended from use in their ‘soft lines’ division to all non-grocery retail lines within 12 months.0 version in which I added three major features and expect to migrate up to the Silverlight 4. which prevented costly manufacturing problems and ensured seasonal design strategies were consistent across multiple product categories.  The client was extremely pleased with the product. TellMe. automatically assigned version control and design identification codes for each submitted design. Flash 10.

com. including content management and automated output systems. Cisco and Amazon  Led worldwide visual unification of network site designs.2000) Resume of Jonathan Bates Flash / FLEX / AIR / Silverlight Development & Creative Direction 612-578-0222 jonathan@jonbatesdesign. designers and production artists  Responsible for overall design implementation and creative approval authority for multiple design and production groups sited worldwide in 23 countries The Ocean Channel Vice President. searchable media collections available  Senior leadership role in initiating product strategy into additional vertical markets and new product ZDNet and MySimon using visitor profiles and real-time pricing databases to tailor specific ads based on product search . broadband media. real-time ad insertion and use of VBI in video encoding for one of the first automated. comprising the 12th largest web publishing network in the world and serving 10-20 million visitors original content daily  Developed the first dynamic Flash ad units deployed across CNET.Jonathan Bates PAGE 3 CNET Networks Design Director (2001 . Multimedia (1998 . The ads were successfully used by CNET premier partners. mySimon. including overhaul of Shopper. Product Development strategy for environmental/ ocean-centered start-up  Built innovative business model for rich media content business. AT&T. Dell. technical producers. including wireless. set-top and traditional media  Built revenue opportunities across network. ad insertion tools and network CMS  Successfully led design team to implement a uniform template and design standards architecture. including art directors. demographic profiles and predictive price-point analysis. device or system configuration  Architected user experience and created initial site design. including innovative ad units. CNET Reviews and CNET.2003)  Directed user experience and design for 13 brands worldwide. lead drivers and sponsorship placements independent of media format. and the post-acquisition integration of all sites within ZDNet onto the CNET publishing system. which enabled advertising partners to execute campaigns worldwide via CNET’s network using standard ad types and a unified insertion/reporting infrastructure  Managed staff and budget for over 30 direct reports. content indexing and publishing (2000) Start-up venture Excite@Home Senior Producer. including Microsoft.

Hewlett-Packard. Dell. MSNBC. including database interoperability and integration with legacy CMS. HTML5. Photoshop. which was later acquired by NBC  Led R&D group under CEO Halsey Minor and senior executives to create prototypes and proof-ofconcepts to demonstrate CNET’s forward-leaning leadership in the early development of largescale internet Earthlink. a popular short-format broadband video collection which introduced the first animated 'veejay' host on a major portal PAGE 4 CNET Networks Director. .2 million subscribers. jQuery. CNN and Microsoft  Produced three weekly online shows. Flex. Gateway. XML. including 'Click Video for @Home'. Fox News and over 20 additional affiliates  Worked closely with advertising and marketing teams to create innovative broadband and ‘intelligent’ promotional devices for sponsors. InDesign. JavaScript. Visual Basic & SharePoint Resume of Jonathan Bates Flash / FLEX / AIR / Silverlight Development & Creative Direction 612-578-0222 jonathan@jonbatesdesign. National Geographic. XAML. including Ford. Dell. Illustrator.Jonathan Bates  Created and managed video content programming team serving over 1. Skills & Training  Superior creative ability in web. Dreamweaver and Flash Catalyst  Advanced skills in Microsoft Expression and Visual Studio environments. MCI and several others  Designed and conceptualized offline animated content with online interaction and data-driven dynamic presentation. partners and advertisers. AIR.1998)  Managed and assembled team of developers to create next-generation multimedia content and generate new revenue opportunities for the company. I architected and executed the Snap! training product as part of the launch team for Snap. CSS 3. the world’s largest broadband network at the time. Managed content. designed presentations for major media rollouts and acquisitions  Worked with strategic partners under direction from the CEO and senior executives to integrate partner business goals and revenue initiatives with CNET’s competencies. ensuring long-term relationships and providing financial benefits and other incentives for major brands to partner with CNET Networks and its worldwide collection of online properties. including Microsoft. commerce engines and site architectures  Coding in HTML. including Silverlight content development and HD online video encoding  Design / development of dynamic AIR/FLEX/Flash projects (Adobe Flash Professional CS4 & CS5). Multimedia (1996 .sharing relationships with CNN. ASPX. mobile and advertising design via tools that include Adobe Creative Suite/Cloud.

com PAGE 5 Resume of Jonathan Bates Flash / FLEX / AIR / Silverlight Development & Creative Direction 612-578-0222  Portfolio available at www.Jonathan Bates References & Resources  Additional information on LinkedIn (http://www.jonbatesdesign.

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