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Living at
lofty heights


2 southern property

PERMAS Jaya is an established

township on a 1,400-acre (566.6ha)
freehold land with thriving
commercial activities and
community life in the heart of
Iskandar Malaysia. It boasts easy
accessibility to Johor Baru city
centre and Singapore.
To date, more than 11,700 units
of landed homes, apartments,
condominiums and retail
properties worth more than
RM3bil have been completed,
bringing the population of the
community to an estimated 70,000,
including expatriates.
The amenities available in this
self-contained township include
banking facilities, food and
beverage outlets, retail centres,
hotels, a sports complex and a golf
Planning a mixed-development
township with comprehensive
amenities is the strength of the
developer, Permas Jaya Sdn Bhd.
Nevertheless, establishing
a successful township was no
easy task and with it came
As the township matured into
its advance development stage,
heavy traffic on the Permas Bridge
became a concern for its residents.
However, the opening of the
second bridge and the completion
of the Johor Baru East Coast
Highway to Pasir Gudang and
Johor Baru city centre a few years
ago have greatly improved the
traffic flow.
Our established track record
has inspired confidence in our
development and ability to address
any challenge, says Teh Ku Yong,
chief operating officer of Permas
Jaya Sdn Bhd.
A testament to Permas Jayas
reputation is the residential
developments in The Straits View
Residences and The Straits View
Condo that appeal to locals and
expatriates alike, thanks to its
location, accessibility and wideranging facilities and security

The Straits View

With the increased demand
for high-end modern landed
developments, The Straits View
Residences became the first landed
strata development in Johor Baru.
Developed with all-inclusive
facilities and security for its
residents, the freehold
development enjoys a high
occupancy rate and attractive
rental return.
The Straits View Residences
epitomises modern homes with
resort-living lifestyle amid a lush
green environment on a 35.2-acre
(14.24ha) land.
Each of the 218 bungalows and
semi-detached homes is designed
with a majestic double-volume
living and dining area that allows
an abundance of natural light,
breeze and cross ventilation for
comfortable living.
The resort-style ambiance is
suitably paired with extensive
leisure facilities such as the awardwinning clubhouse complete with
a fully equipped gymnasium,
infinity swimming pool, barbecue
deck, sports courts and meeting
Residents enjoy unsurpassed
privacy and safety in the exclusive
gated and guarded residential
estate in a community-centric
environment, says Teh.

The Straits View

Residences is the
epitome of
modern homes
and resort-like

Resort-like homes
Elita at The Straits View

The Straits View Residences

offers extensive leisure
facilities such as an awardwinning clubhouse.

The Straits View Condo is a

matured development consisting of
728 units. The 113-unit Elita is a
21-storey premier condominium
within the Straits View Condo and
is close to the Johor Baru city
centre and Singapore.
The Straits View Condo was
awarded the National Level Best
Maintained Buildings and
Residential Development by the
Housing Ministry.
The Elita offers modern and
spacious designs in different
The Straits View Condo is the
expatriate communitys preferred
condo development in Johor Baru
due to the appeal of good amenities
and large unit sizes in a rich
greenery setting, says Teh.
The Straits View Condo offers a
vast array of community facilities
that include a large clover-shaped
swimming pool, private cabanas,
open terrace, playgrounds, squash
and tennis courts, jogging tracks, a
fully equipped gymnasium, wading
pool, spa pool, multi-purpose
hall, covered carparks, laundry
facilities, mini-market, reflexology
paths and 24-hour security.

The Straits View Residences
Lot size: 8,000sq ft
(743.2sq m)
Built-up area: 5,527sq ft
(513.5sq m)
Price: Starts from

Residents enjoy
privacy and
safety in the
exclusive gated
and guarded

Semi-detached homes
Lot size: 3,680sq ft
5,444sq ft (342sq m
506sq m)
Built-up area: 3,385sq ft
4,653sq ft (314.5sq m
432.3sq m)
Price: Starts from
Type A
3+1 bedroom units
Built-up area: 1,819sq ft
(169sq m)
Price: Starts from

Teh Ku Yong

Both The Straits View Residences

and the Elita at The Straits View
Condo are completed and ready
for moving in, with limited
Bumiputera release units available.

n For more information,

call 07-289 3232 or visit

Elita at The Straits View

Condo offers modern
and spacious designs
for its residents.

Type B and C
3+1 bedroom units
Built-up area: 1,765sq ft
(164sq m)
Price: Starts from



4 southern property

Residence offers serene living

LIVE the resort lifestyle amid
peaceful greenery in Sunway
Lenang Heights.
Sunway Lenang Heights is a
low density (five units per acre)
residential development of
freehold dual-frontage homes
surrounded by spacious parks.
Spread over 88 acres (35.6ha),
Sunway Lenang Heights features
60% green spaces with extensive
landscaping and an ultra-modern
and luxurious clubhouse.
The clubhouse is a design
masterpiece boasting exclusivity
for residents and is equipped with
numerous recreational and
entertainment facilities, including
an infinity pool, aqua play facility,
a tennis court, gym and games
For those with a penchant for
the outdoors, large thematic
parks and bike paths provide a
wholesome environment where
families can have fun while
spending quality time with each
The 20-acre (8ha) Laman Tasik
Pandan and Recreational Park is
situated just next to Sunway
Lenang Heights, while Sunway
College and the Sultan Ismail
Hospital are a mere 10-minute
drive away from the residential
The residential development is
further complemented by the
nearby Ponderosa Golf and
Country Club and Taman Molek.
Other surrounding amenities
include major hypermarkets
Tesco Extra Plentong, Aeon Tebrau
City Shopping Centre and Giant
Hypermarket Plentong.
The residential development is
an ideal investment opportunity
thanks to its ease of connectivity.
Besides having access to
available public buses and taxis,
Sunway Lenang Heights is only
10.6km from Johor Baru via the
Tebrau Highway or Eastern
Dispersal Link (EDL) and 14km
from Singapore via the Causeway.
Launched in 2013 and expected
to be completed by 2016, the
landed residential development
will be made up of 28 units of
three-storey bungalows, 28 units
of three-storey semi-detached
houses and 56 units of two-storey
semi-detached homes.
These homes are designed with a
centralised solar hot water system,
three-phased electrical wiring
system and laminated glass for
windows and doors.
The gated communitys safety
features include a 24-hour
patrolling security, offering
residents peace of mind in their
garden-living setting.
Additionally, the security
guardhouse is equipped with a
CCTV, while the residential area is
surrounded by perimeter fencing
and homes are equipped with a
home alarm system and security
intercom system.
While comfortable and spacious
living, green landscaping,
accessibility and security make up
its main components, Sunway
Lenang Heights boasts a unique
Sunway Property is always
going beyond just developments; it
also focuses on building a liveable

Sunway Lenang Heights

offers exclusive, spacious
living options.

Sleek, sophisticated interior designs are incorporated in this one-of-a-kind development.

place for the community and

considers the importance of the
In understanding the importance
of the environment, Sunway
Property has been working on
several community projects,
including the Laman Tasik Pandan
lake clean-up and the relocation of
a century-old tree The Tree of
Life to Sunway Lenang Heights
that was endorsed by the founder
3-storey bungalow

No. of

and chairman, Tan Sri Dr Jefferey

Cheah, to conserve the
The Tree of Life is now the
centrepiece of the development
placed at the entrance of the
residential development, which
pairs well with the garden home
living theme of the project.

n For more information,

Built-up area (sq ft)
4,535sq ft 5,090 sq ft (421.3sq m 472.8sq m)
Standard land size:
Bungalow A: 54ft x 85ft (16.5m x 25.9m)
Bungalow B: 54ft x 90ft (16.5m x 27.4m)

3-storey semi-detached


2,943sq ft 3,865sq ft (273.4sq m 359sq m)

2-storey semi-detached


Standard land size:

Semi-detached A: 40ft x 80ft (12.2m x 24.4m)
Semi-detached B: 42ft x 84ft (12.8m x 25.6m)

Sunway Lenang Heights homes embody modern luxury.



6 southern property

Luxury bungalow
homes in Horizon Hills
showcase architectural

FOCUSING on security and quality

lifestyle, Horizon Hills is the only
premium resort-themed township
with an international-standard golf
course in Nusajaya.
Conveniently accessible via the
North-South Highway, MalaysiaSingapore Second Link, Skudai
Expressway, JB Parkway (Perling
Expressway) and Coastal Highway,
the development is only a short
drive from major locations such as
the Port of Tanjung Pelepas, Senai
International Airport and Johor
Baru city centre.

Family environment

Master planning, hydrology,

natural terrain and greenscapes
are key elements that form the
basis upon which this township
is built.
With freehold development
across 1,200 acres (485.6ha), the
gated community has 24-hour
security patrol, cul-de-sac
neighbourhoods and organised
street-planning, aimed to ensure an
ideal family-oriented environment.
As a result of extensive planning,
the infrastructure within this
matured township includes
multiple road-loop systems, wider
crosswalks, generous road
shoulders, wider back lanes and
roll-over kerbs. These were
constructed to ease traffic

Lakes and streams

83 acres
60 acres

Family lifestyle in
the midst of nature

congestion, maintain privacy and

ensure pedestrian safety.
Utilities such as energy, sewage
and telecommunication lines are
hidden underground to increase

One with nature

Among the most notable

trademarks of this township is the
manner in which nature has been
incorporated into the development.
Acquiring the services of worldrenowned architect Ross Watson,
an award-winning 18-hole golf
course was designed across 178
acres (72ha).
Adhering to Building and
Construction Authority of
Singapore (Conquas) standards,
quality homes were built
around the natural contours of
what was once considered
unproductive terrain.
Another interesting drawcard of
Horizon Hills is the 11 residential

Open spaces
147 acres
Golf course

64 acres
416 acres
Land use in Horizon Hills.

Common infrastructure
263 acres

precincts that showcase

architectural innovation and
beautifully landscaped designs.
Each precinct is unique and
highlights different characteristics
to suit the tastes and preferences
of potential owners.
These variations are not limited
to the layouts such as split-level
houses, condominiums or stately
bungalows but are also diverse in
terms of the natural surroundings
they are built in.
Investors can choose to live near
interweaving canals, by residential
wetlands, perched on higher
ground or next to the panoramic
fairways of the golf course.
All houses are built in small
clusters to create a close-knit
community and encourage
community interaction.
The waterways provide more
than mere aesthetic appeal. With
the implementation of Urban
Hydrology Management Systems,
the township utilises the existing
water features to serve as a cooling
agent for the golf course.
The golf course is not the only
recreational venue within this
vibrant township. Recognising the
importance of an active outdoor
lifestyle, Gamuda Land also
landscaped 230 acres (93.1ha) of
lush parkland.
Residents can spend countless
hours in the thematic gardens,
slope parks, playgrounds and
wetlands that are located around
the entire development. Avid
cyclists can ride safely on a
specially designed cycling path
network that stretches 30km.
In addition, the resort club offers
more than just a place to unwind
and relax. Members of this
signature establishment have
access to excellent facilities such
as a gym, dance studio, swimming
pool, tennis courts, restaurants
and lounges.
As Iskandar Malaysia continues
to thrive, the popularity and value

Homes facing the award-winning 18-hole golf course.

of Horizon Hills are also growing

gradually from year to year.
Paired with world-class
amenities and a lush natural
landscape, the township provides
the perfect balance of a
comfortable and unique lifestyle.

Capital appreciation

Horizon Hills is a multi-award

winning development. The project
has been awarded The Edge-PEPS
Value Creation Excellence Award
multiple times since 2012 and most
last year.
It was recognised for sustaining
the highest property value
appreciation of up to 117% within
three years.
Horizon Hills enjoys high capital
appreciation that has been
recognised within the highly
competitive property development
This is reflected in the price
values of its semi-detached and
double-storey link houses, which
rose from RM706,000 and
RM291,000 respectively in 2007 to
RM1.63mil (230%) and RM580,000
(200%) respectively in 2012.
Among its other achievements
are winning the Best Township

Horizon Hills latest launches

The Hills

Two- and three-storey
bungalows from RM3.9mil
The Valley West

Double-storey link houses
from RM834,800
The Cove

Two- and three-storey
cluster houses from

Two- and three-storey
semi-detached houses
from RM2mil
DSuites Condominium

From 628sq ft (58.3sq m)
to 1,487sq ft (138.1sq m
from RM465,800
Development 2014 by Property
Insight Prestigious Developer
Awards 2015 and The Edge Top
Developer 2012-2014.

n For more information, visit



8 southern property

SITUATED within a 10- to

15-minute drive from Johor Baru
city centre and the Customs,
Immigration and Quarantine
(CIQ) complex, Tropicana Danga
Cove is targeted to be the new
central lifestyle hub in the eastern
corridor of Iskandar Malaysia.
Jointly developed by Tropicana
Corporation Bhd and Iskandar
Waterfront Holdings, this mixed
integrated development has a
total gross development value of
The 227 acres (91.86ha) of
prime land is divided into four
signature districts, each
highlighting distinctive features
that will create a modern urban
While the Business District will
feature a central plaza, bioswale,
shopping mall, serviced
apartments and a convention
centre, the Market District boasts
a farmers market, commercial
centre, pedestrian-only streets
and apartments.
The development also allows
residents to be one with nature.
Capitalising on the natural
terrain and surrounding
wetlands, nature lovers will take
delight in the mangrove reserve
park, amphitheatre, boardwalk,
riverfront plaza and recreation
park that form the Riverfront
The Green District will
comprise a central park, terraced
rain garden, panoramic hill,

An artists impression of
the central park found in
the Green District of
Tropicana Danga Cove.

Distinctive prime
international school and themed
Conveniently accessible via the
Eastern Dispersal Link (EDL), Johor
Baru East Coast Highway and Pasir
Gudang Highway, the development
is only a short drive from
surrounding points of interest.
These include the JohorSingapore CIQ and The Second
Link, Senai International Airport,
Nusajaya, Educity, Regency
Specialist Hospital, Aeon Permas
Jaya, Komtar JBCC and Permas Jaya
Golf Club.
Tropicana Corporation Bhd is
excited by the current prospects as
all 112 commercial units of Oasis 1
are sold out. Sales for shop offices
in Oasis 2 have also been equally
successful with only a limited
number of lots currently available.

Complete lifestyle
Within the coming months,
Tropicana Danga Cove will launch
its first strata residential precinct
in the southern region.

Numerous amenities will be

built to provide a safe and
comfortable neighbourhood that is
conducive to social interaction.
Promoting a healthy lifestyle and
catering to the health-conscious,
the precinct features an eight-acre
(3.24ha) central park designed by a
renowned landscape architect.
The design consists of a
manmade lake with water features,
lush greenery and park facilities.
These are connected to a 2.7km
jogging path with multiple fitness
stations, pocket parks and
playgrounds scattered along the
Residents will have access to the
exclusive Lagoon Clubhouse that
features a lagoon function room
surrounded with water features, a
gym and yoga deck overlooking the
swimming pool.
The precincts green elements
will incorporate big-tree canopies
that provide shaded pedestrian
walkways aimed to create a garden
resort environment for residents
to relax and rejuvenate after a

busy day.
To ensure the safety of the
residents, various security
measures will also be put in place.
These include gated
communities, cul-de-sac layouts, a
guardhouse with proper traffic
management, 24-hour patrols and
the installation of CCTV cameras
along the perimeter fencing.

Park homes
The first homes to be launched
are 41 units of two-storey (Type A)
and 65 units of three-storey (Type
B) park homes.
The architecture for each home
features a wide and high doublevolume living and dining space
overlooking a private rear garden,
lifestyle kitchen, entertainment
area and balcony that overlooks a
back-lane garden.
Taking into consideration the
strategic location, extensive
amenities as well as Tropicana
Corporation Bhd and Iskandar
Waterfront Holdings excellent

An artists impression
of the exclusive
Lagoon Clubhouse for

Specifications of
park homes
Type A
2-storey link houses
Units: 41
4 bedrooms,
4 bathrooms
Type B
3-storey link houses
Units: 65
6 bedrooms,
6 bathrooms

track record in property

development, Tropicana Danga
Cove offers more than just
appealing investments.
Prospective property owners will
soon discover a perfect balance of
nature and convenient urban

n For more information,

call 07-234 1585 or visit



10 southern property

Unlimited regional potential

THE boom of Iskandar Malaysia is
steadily attracting several foreign
investors to discover the potential
of burgeoning Johor Baru.
This southern corridor has
secured a total cumulative
committed investment of
RM166.1bil as of March 31.
The ongoing rapid development
created a total of 651,536
employment opportunities from
2007 to last year.
The region aims to have a
population of three million by
2025, which will undoubtedly
create a greater demand for
On top of that, the
implementation of several
government policies such as the
Malaysia My Second Home
(MM2H) programme encourages
foreign expatriates and
professionals to consider
purchasing property here.
Recognising patterns of the
spillover effect of Hong Kong on
Shenzhen in the SingaporeMalaysia relationship, R&F
Properties decided to cater to a
growing demand with a foray into
the southern property market of
The company, which started out
in mainland China, introduced its
maiden Malaysian project called
R&F Princess Cove, which will
cater to high-quality and modern
lifestyle needs in a large-scale
international marina integrated

Unique futuristic
Seeking to create a landmark
that will foster greater harmony,
growth, excitement and investment
opportunities, R&F Properties aims
to play a role in transforming
Johor Baru into an international
metropolis with a seamless
connection to and from Singapore
with this one-of-a-kind offering.
The unique concept of R&F
Princess Cove in Iskandar Malaysia
is Hopsca an acronym for hotels,
offices, parks, shopping malls,
clubhouse and apartments.
As the first integrated luxury
development of its scale, it is set to
become an accessible iconic

R&F Princess Cove provides

for a large-scale international
marina-integrated community.

R&F Princess Cove offers luxury apartments that are sophisticated and

Residents and visitors alike can enjoy a premium retail experience at the
shopping mall.

landmark in the heart of Johor

Baru that will raise economic and
architectural standards of the city.
Hopsca is the integration of
hospitality, business, ecological
parks, shopping, leisure, recreation
and more within a comprehensive,
multi-functional suburbia.
Each activity and business is
connected to create a selfsustainable community with
several interesting features:
l Hotel A luxury five-star
facility offering classy, grand and
elegant services for those pursuing
business or leisure.

business activities to boost the local

economy. In addition, residents
can be assured of excellent
connectivity, especially with the
proposed Rapid Transit System
stations that will link Woodlands
and Johor Baru.
The area is also a mere 1km
drive to Johors Customs,
Immigration and Quarantine (CIQ)
complex and will only be a
90-minute ride from Kuala Lumpur
upon completion of the planned
Singapore-KL high-speed rail

l Office A grade A office

building that meets the
expectations of multinational
corporations of international
standards. It is also located within
reach of reliable support services
and resources required to grow a

l Park Various options for

resting and relaxing can be found
within a vibrant waterfront leisure
area. Adding to its exclusive edge is
the 1.8km marina promenade with
private yacht harbour and seaside
l Shopping mall R&F Princess
Cove will feature a premium retail
shopping complex that will house
several high-end brands and top
eateries. Retail and fashion outlets

as well as restaurants and ATMs

can be found on the ground, first
and second floors of the retail

l Clubhouse Three pools, a

well-equipped indoor gym,
panoramic waterfront view,
recreation deck and various sports
courts are just some of the facilities
that can be found at Skypark, Johor
Barus largest facilities podium
located at the top of R&F Princess
Coves shoplex.
l Apartment Stylish interior
design meets functionality to
provide chic modern comfort
and luxury within your home.
R&F Princess Cove provides
sophistication and timelessness
for a modern lifestyle like no other.

Redefining comfortable
city living
Built on 116 acres (46.94ha) of
land along the waterfront of Johor
Baru, R&F Princess Cove is located
at the core of Johor Barus Central
Business District and straddles
both sides of the causeway to
This strategic location enhances
the potential of the five-star hotel
and grade A office tower to raise
the overall development and
appreciation values while
simultaneously attracting more

Blend of innovation and

R&F Princess Cove does not
disappoint when it comes to
interior designing and home
architecture. The buildings
incorporate a windmill layout
design that enhances appearance
while optimising lighting and
On top of that, the hall, kitchen
and bathrooms of each unit are
also equipped with windows to
allow natural light and ventilation.
Each unit at R&F Princess Cove
will attest to a unique design
concept complemented by
premium furnishing and highquality construction materials
backed by advanced smart home
An R&F representative projects

great returns on investments for

those who purchase property in
this upcoming development.
Phase 1 of the project consisted
of creating seven blocks of
residential units and 292 retail
units, which is only a fraction
of the development planned for
R&F Princess Cove over the span of
10 years.
Essentially, the return on
investment in the area can be seen
from its rental yield, which will be
spurred by the growing population
as well as increased co-dependency
between Malaysia and Singapore,
says the representative.
This reflects the growing
demands of the southern economy
in Johor Baru, which is further
supported by investments from
countries such as Australia,
Singapore, China and Indonesia.
These regional players come
together to foster a comprehensive,
healthy and competitive property
development environment.
R&F Princess Cove has won an
Asia Pacific Property Award 20152016 in the Interior Design Show
Home category, and The Most
Popular Property Award in
Malaysia at as
well as the Peoples Choice Award

n For more information,

call 1800 187 777 or visit




12 southern property

THE population growth in Iskandar

Malaysia has been most evident in
the development of local suburbs
such as Taman Mount Austin,
Bukit Indah and Masai.
Just five to 10 years ago, the rate
of infrastructure development
occurring now would have been
thought impossible.
As these suburbs grow, so do the
retail offerings. Aeon has recently
completed the second phase of its
popular Aeon Tebrau City shopping
centre in the Tebrau-Austin growth
This year, you can capitalise on
this growth at Mount Austin, Johor
Baru, with Mah Sings latest
lifestyle offering DConcept @
Austin Perdana.
Previous phases of office suites
and retail lots at Austin Perdana
have been snapped up by
discerning investors due to its close
proximity to highly populated and
affluent residential areas such as
Austin Heights, Taman Mount
Austin, Taman Setia Indah, Taman
Daya, Desa Tebrau and Taman
DConcept @ Austin Perdana is
an exclusive five-storey shop office
and corporate park development
featuring ample basement and
surface parking.
This freehold and guarded
commercial area offers modern
faades with a 26-foot (8m) long
frontage, pillar-free walkways and
high ceilings in front of all units.
The development consists of
36 units, sized at 26ft x 70ft (8m x
21.5m) with private elevators and
a built-up area from 8,890sq ft
(825.9sq m).
DConcept @ Austin Perdana is
succinctly designed to contain a
7,800sq ft (724.6sq m) commerce
centre surrounded by wide
landscaped boulevards right in the
middle of the entire corporate
As such, this development
model suits home improvement
specialists, interior design firms,
brand and furniture showrooms,
and other similar or supporting
DConcept @ Austin Perdana is
connected to three major highways
Pasir Gudang Highway, the
North-South Expressway (NSE) and
the Senai-Desaru Expressway
Surrounding amenities include

Commercial project
capitalises on location

An artists impression of DConcept @ Austin Perdana.

shopping malls (Aeon Tebrau City,

Aeon Big, Tesco), educational
institutions (KFCH International
College, Sunway College, Austin
Heights private and international
schools), financial institutions
(Hong Leong, RHB, Public Bank,
Maybank) as well as hospitals and
healthcare hubs (Sultan Ismail
Specialist Hospital and Regency
Specialist Hospital).
The development is

approximately 35 minutes drive

from Senai International Airport
and 15 minutes drive from the
Customs, Immigration and
Quarantine (CIQ) complex Bukit
Chagar or Johor Bahru City

n For more information about

DConcept @ Austin Perdana,
call 07-355 4888 or visit

DConcept @ Austin
Perdana is built in close
proximity to luxurious
residential areas, allowing
easy access to various

Surrounding amenities include shopping malls and food outlets.

About Mah Sing Group

SINCE its inception in 1985,
Mah Sing Group Berhad has
been at the forefront of the
property market in Malaysia.
The company has become
synonymous with successful,
innovative and trend-setting
townships over the years.
Mah Sings residential and
commercial developments are
set in property hot spots all
over Malaysia, particularly in
the Greater Kuala Lumpur area
as well as Iskandar Malaysia

and Penang.
These have cemented the
groups position as a premier
lifestyle developer. Currently,
the group has 48 projects in its
portfolio across these locations.
Just last year, Mah Sing
Group was named one of the
Top 10 Developers in 2014 by
the BCI Group and this year, it
was recognised with the 2015
Frost & Sullivan Excellence in
Growth Building Construction
Industry Award.




14 southern property

THE Kuala Lumpur skyline
stands as testament to the citys
development and the fact that the
residents of the capital city and its
neighbours are no strangers to
high-rise development.
The same can now be said for
the southern region of the country
as major cities such as Johor Baru,
Malacca and Seremban have
begun witnessing high-rise
properties mushrooming in recent
Johor in particular has
experienced exponential growth
since the establishing of Iskandar
Malaysia in 2006.
Several types of both residential
and commercial high-rise
properties began to pop up as part
of the massive development, which
is still underway.
The Iskandar Malaysia
Development Plan outlines the five
key economic drivers, which upon
full completion in 2025, will ideally
exist in a self-sufficient township
with education, tourism and
residential amenities.
According to Valuation and
Property Services Department
records, more than 37,000 high-rise
units under construction in Johor
Baru are projected to be fully
operational in the next one to
three years.

Too many, too soon?

When local authorities recently
approved the building of 80,900
high-rise residential units in Johor,
many feared an oversupply of this
property type was imminent.
This led to the Johor government
issuing a freeze on new serviced
apartments building applications,
which understandably caused a
stir among stakeholders.
Some opined that this freeze
should not apply in all locations
given the existing demand for highrise property, what with the rising
costs of exclusive landed property
in the region.
However, several developers
have since come out to say that
stakeholders should not worry
about a potential oversupply in the
high-rise segment as these units
will not be constructed and
launched simultaneously.
The reported sum only
represents the properties that have
received approval. Not all of them
have been built or completed yet,
so the result on the ground is far
lower than this, explains chief
operating officer of Permas Jaya
Sdn Bhd, Teh Ku Yong.
Acting chief marketing officer of
UEM Sunrise Zadil Hanief Mohd
Zaidi highlights the role of local
authorities, saying they must be
more aggressive in approving the
number of units to be launched in
the near future to curb any
In fact, there exists within the
high-rise segment itself various
options to attract different buyers.
Developers are coming up with
novel concepts offering exclusivity
with great potential for growth and
value appreciation.
Some such projects launched in
Johor Baru last year were Almas at
Puteri Harbour, Paradiso Nuovo at
Medini and Princess Cove.
Malacca joins the high-rise boom
in the south with its major highend projects, The Atlantis
Residences and The Green @ Kota

All eyes
on high-rise
Supply and demand
With the launch of Sunway
Iskandar in the region last year,
potential investors and residents
can be assured of yet another
committed, long-term partnership.
Estimating to complete its
township by 2017, property giant
Sunway is optimistic about its
prospects in the south after selling
out its Citrine office suites within
weeks of its launch.
We are confident that the
potential and advantages of
Sunway Iskandar will lead to a
high capital appreciation for
Purchasing high-rise
Before you place a
downpayment for a high-rise
lot, make sure your selection
Located near useful
amenities Whether it is
schools for your children or
marketing and dining options,
your apartment or
condominium should be
connected with major aspects
of your life.
Tailored to demands The
high-rise market is greatly
versatile, so you can choose
one that meets your space and
layout preferences.
Commercial high-rise
property, for example, consists
of various small office
versions such as small office
home office (SOHO) and small
office flexible office (SOFO).
Equipped with excellent
facilities Apartment and
condominium complexes
often offer gyms, swimming
pools and playgrounds, among
Secure and protected
Around-the-clock security is
now the norm in high-rise
buildings especially residential
ones, as is CCTV coverage.

buyers and investors, says Tan

Wee Bee, deputy managing
director of Malaysia and
Singapores Property Management
Tan says that the recent spike in
interest for the high-rise segment
in the south can be attributed to
growing needs of the public.
People have come to expect
more than a roof over their heads
with high-rise residences, including
various amenities, top-notch
security and doorstep convenience.
This implies that these high-rise
residential properties are gaining
more traction in the south as
people begin to realise all their
needs can be met without
necessarily splurging millions on
landed property.
If maintained and managed well,
serviced apartments and

condominiums can stand the test

of time to generate great returns
for home owners.
In light of the recent serviced
apartment application freeze,
some parties are moving forward
with caution. According to I&P
Groups sales, marketing and
product manager Arry Nazroun
Ahmad, the company will first
monitor demand in the quarter
before deciding on its next course
of action for proposed high-rise
We are also increasingly
targeting Singaporean buyers
looking to reside or invest;
although the catchment has
shrunk, the demand is still there,
he says.
The Singaporean market is a
huge one for southern developers,
especially in Johor.

The introduction of Iskandar

Malaysia expanded the property
market for investors from across
the border, as well as citizens of
Singapore looking for lower-priced
housing options.
For Malaysians working abroad,
these Iskandar Malaysia serviced
apartments and condominiums are
a steal compared to those in
With the Malaysian property
market anticipating all this and
more, it is safe to say that the
wheels of change have accordingly
been set in motion in the southern
region as well. While development
plans and the market shift to meet
these changes, we will soon be able
to determine if this high-rise boom
is merely a flash in the pan or a
harbinger of bigger things to come
to the southern skyline.

GST The story so far

IN February, Southern Property
reported an anticipated rise in
property prices in wake of the
Goods and Services Tax (GST)
implementation in April.
Despite being rated a zerorated supply, the new tax system
affects residential properties too
as developers are left to bear the
increased costs of building
materials and labour.
Pre-GST, research house JF
Apex Research anticipated a
decline of roughly 10% in
property transactions, with Real
Estate and Housing Developers
Association (Rehda) saying house
prices were likely to only rise
slightly by a maximum of 6%.
Extrapolating consumer
behaviour in other countries
that have implemented the tax
system, CIMB Research predicted
that property buyers would
wait and see for up to nine
months before making
significant purchases post-GST.
Indeed, the southern real
estate market has tried to
accommodate this change.
Following up with a few

major developers to gain insight

into the situation in the south
three months into GST
implementation, a standard
response across the board was
While the new tax system is
not directly impacting
residential property prices, there
is a visible slowdown in the
property market recently
implemented cooling measures,
higher input costs, stricter
mortgage approvals and
investors fear of glut in the
property market are some of the
factors that may contribute to
The recent weakening of the
ringgit may have played a role
too, especially since the nation is
still in the midst of digesting the
Given this, the industry
remains assuredly optimistic
as experts report this as a
temporary effect of the market
adjusting to great changes.
Further interest in the
secondary market in the second
half of this year (in which

property is unaffected by new

GST-inclusive costs) supports this
theory, as it indicates a change in
behaviour affecting market
conditions and vice versa.
With Iskandar Malaysias
presence in the south
increasingly capturing domestic
and foreign investment markets
across several sectors, prospects
also remain bright for the
property sector as it continues
to cater to residential and
commercial demands in Johor
as well as Singapore.
Market conditions are also
greatly influenced by the
expectations of customers and
competition among developers.
On top of that, the south will
likely be left to support the
growing population of the Klang
Valley when the time comes.
As a result, the burgeoning
southern real estate economy
should remain active and
positive, spurred by the growth
of Iskandar Malaysia and several
other promising developments
in the region, including in
Malacca and Seremban.




16 southern property

An artists
impression of
Neuvo Centro.

Development meets
business needs
UDA Land (South) has been in the
property development market
since 1975 and has built a track
record in developing the
residential and commercial
projects in Bandar UDA Utama.
The township is a self-contained,
mixed-development project where
the residents will have access to
everything within the vicinity.
The developers latest project is
Neuvo Centro, a commercial
development in Zone A of Bandar
UDA Utama.
Inspired by the French word
nouveau, which means new or
looking different, Neuvo Centro
aims to be the centre of the latest
commercial trends.
Neuvo Centro is located within a
high-population catchment area
with direct access to Taman
Perling, Taman Nusa Bestari,
Taman Tan Sri Yacob and Taman
Sutera Utama.
It is also accessible via the
Second Link to Singapore, Kota
Iskandar, the North-South Highway
and many main highway routes
that link to the rest of Johor Baru.
Neuvo Centro consists of 33 units
of three-storey shop offices and is
set to attract several types of
businesses that can cater
particularly to the residential
population in the area.
We are targeting and focusing
on mixed-trade businesses such as
banks, cafs, mini marts, tuition
centres, hardware businesses,
restaurants and other communitylinked businesses, says Datuk
Ahmad Abu Bakar, group
managing director of UDA
The shop offices are designed to

be modern and convenient to serve

as prime business venues for
business owners and investors.
Each individual unit features
a clear and direct frontage to
the main road, Jalan Persiaran
Perdana, as well as natural lighting
and ventilation with big and wide
windows that can be opened.
Additionally, the first and second
floors are designed with full glass
frontage while the ground floor
corridor is column-free, giving a
sizeable seven-foot-wide walkways
for customers and businesses alike.
Neuvo Centro also offers plenty
of space for parking facilities so
that the commercial centre can
easily serve the households in
Bandar UDA Utama.
When Neuvo Centro matures

into a bustling commercial area, it

will cater to all residential needs
and wants in the Zone A area.
The Zone A residential
development will involve
approximately 5,400 units of
houses, which makes the projected
total population to be about
27,000, says Ahmad.
This figure is not inclusive of the
nearby high-rise serviced
apartment projects that will be
completed in May next year with
311 units.
This means that Neuvo Centro
has a high potential for growth and
investment that will serve not just
the surrounding residential areas
but also neighbouring matured
The return for investment in this

The shop offices will

serve as prime business
venues for business
owners and inventors.

An artists impression of the Neuvo Centro shop offices that are set to
attract businesses that will cater to residents.

development is further asserted as

Neuvo Centro is located on
freehold land.
Based on UDA Lands past
performance and reputation, all
Bandar UDA Utama commercial
projects have sold out and various
community-type businesses have
been set up.
The same performance can be
expected for Neuvo Centro, thanks
to its high accessibility and location
that is surrounded by matured
Buyers in this development can
expect a city lifestyle where
everything is within reach. At the
same time, residents will be able to
access various amenities while
enjoying a good neighbourhood
community living, says Ahmad.

n For more information,

call 1800 180 089 or visit

Number of units: 33
Lot size: 1,650sq ft (22ft x
75ft) or 153.3sq m (6.7m x
Built-up area: 4,950sq ft
(459.9sq m)
Price: Starts from
Easy ownership package
With a deposit of RM15,000
Flexible differential
payment for as long as six
Legal fees on sales and
purchase agreement and
memorandum of transfer
borne by developer through
its panel lawyers
All prices displayed are
inclusive of 6% GST.




18 southern property

The homes at Estuari are

designed to exist in
harmony with nature.

Eco lifestyle
in Nusajaya
CAPITALISING on its impressive
track record in the southern
region, developer UEM Sunrise
Berhad continues its commitment
of building communities through
multiple townships and a myriad
selection of property offerings.
Competition in the south is still
healthy to a certain extent, though
in the near future, authorities will
have to be sterner in terms of
approving the number of units
launched to curb potential over
supply, says UEM Sunrise acting
chief marketing officer Zadil
Hanief Mohamad Zaidi.
Within this environment, UEM
Sunrises presence in the southern
region will remain strong, he
UEM Sunrise remains the
master developer of Nusajaya,
which is strategically located
within Iskandar Malaysia.
Nusajaya spans 24,000 acres
(9,712.5ha) of land; approximately
8,000 acres (3237.5ha) are owned
by UEM Sunrise and are in
various stages of development.
There are other plots of land in
Kulai, Desaru and Mersing that
are also awaiting development.
The developer has planned to
launch a few new projects this
year, including Estuari and Denai
Nusantara in Nusajaya.
In the pipeline is another
new development, Signature
Residences, which will be in
Gerbang Nusajaya.

Sustainable township
A relatively new township,
Estuari is located north of Kota
Iskandar and Nakhoda (the

commercial north) of Puteri

Harbour, which is itself known as
the crown jewel of Nusajaya.
Estuari stretches across 394.41
acres (160 ha) and the development
was designed and built to
incorporate much of the areas
original natural environment. It is
bounded by the Perepat River in
the north and east, the Straits of
Johor in the east and Nakhoda and
Kota Iskandar in the south.
Altogether, there will be 2,858
residential units of mixed landed
and high-rise strata properties. The
township also has great potential
for growth, especially because of
its prime location.
This township promises a
unique lifestyle featuring an
eco-living concept where nature
and the development exist in
harmony, says Zadil.
UEM Sunrise has achieved its
vision for this project according
to Zadil, the current price and
positioning of Estuaris first phase,
Estuari Gardens, is just right.

We have always placed an

emphasis on providing sufficient
landscaped environments in every
development as part of our
sustainability initiative. About 40%
of Estuari will be landscaped
gardens. This eco-living concept
offers a distinctive appeal to
potential customers, he explains.
Estuari is easily accessible
through the B1 Road and Puteri
Harbour road networks. It is 10km
from Johor Baru via the Coastal
Highway and less than 15km from
the Customs, Immigration and
Quarantine (CIQ) complex via the
Second Link Expressway.

Launch event
UEM Sunrise will host the official
opening of the Estuari Gardens
Show Village on Aug 8.
Visitors and potential purchasers
will be able to learn more about
the new township and decide for
themselves if it suits their lifestyle

The modern homes are set to appeal to potential buyers.

Potential purchasers will be

offered special incentives at the
So far, there have been more
than 500 potential purchasers who
have registered their interest for
units in this development.
The developer also received
encouraging response during the
soft launch of Estuari Gardens on

July 5. The units are priced around

RM500 per square foot.
According to Zadil, there is a
possibility that this price will
appreciate to approximately
RM600 per square foot in the

n For more information


Specifications of Estuari Gardens

Name and type

Type A1

Type A2

Type B

Type C

No. of units





Size in ft (m)

24 x 75
(7.3 x 22.9)

24 x 75
(7.3 x 22.9)

26 x 75
(7.9 x 22.9)

30 x 80
(9.1 x 24.4)

Corner/end unit built-up area

in sq ft (sq m)

2,989 (277.7)

3,167 (294.2)

3,319 (308.3)

3,780 (351.2)

Intermediate built-up area

in sq ft (sq m)

2,708 (251.6)

2,754 (255.8)

3,032 (281.7)

3,550 (329.8)

Selling price (starting from)





An artists impression of Estuari Gardens.




20 southern property

Visitors to the
showroom can check
out Sebana Cove
Resorts various

Township attracts investments

DUBBED the Gateway of
Lifestyles, Sebana Cove Resort is
located in the Pengerang region of
It is set to become the epitome
of luxury resort living with its
own private marina and 18-hole
championship golf course in the
midst of lush green mangrove
forest reserve.
The 1,162-acre (470.2ha) resort
township was designed as a fully
functional self-contained integrated
development, offering a myriad of
comprehensive facilities and
These include waterfront resort
hotels and clubhouse facilities,
al fresco dining outlets, shopping
malls, landscaped parks, water
sport centre, medical centre, police
station, religious worship places,
market, primary and secondary
schools as well as an international

Modern marina
Boasting Asias one and only
up-river marina, the 60-acre
(24.2ha) private marina is able to
dock 100 boats or luxury yachts up
to 80m long.
The private marina, which is
protected from harsh open seas,
allows boaters and yachters to
enjoy the breathtaking views of the
pristine river mangrove reserve as
they travel up the calm Sebana
Boaters can also sail to the
nearby Shanti River, which is also
known for its unique natural
beauty and unspoilt mangrove.
The Harbour Masters building
and Customs, Immigration and
Quarantine (CIQ) checkpoint are
currently being upgraded to
provide better facilities and
services to the foreign boaters and
visitors arriving by sea.

Prestigious residence
Living in the stylish, serene and

surrounding fresh air an

exhilarating experience.

An investment haven

Residential homes at the Fairway Golf Villas feature modern designs.

comfortable Fairway Golf Villas,

residents enjoy three thematic
lifestyles as they sail past beautiful
flora and fauna of the mangrove
forest reserve into the marina and
play a challenging game of golf on
manicured fairways.
Throughout the resort township
development, the residential
enclaves emphasise numerous
green landscape areas, multi-tiered
security system with 24-hour
township security patrol and a
wide road network.
Surrounding the 220-acre (89ha)
18-hole championship golf course,
Phase 1 of the Fairway Golf Villas
consists of 28 units of lifestyleinspired residential homes.
Each home features modern
and built-in designs that are in
line with developer IJM Lands
eco-green concept.
These include large windows,
double-volume ceilings, tinted glass
windows and doors, porous
openings, sun-shading louvres and
a rainwater harvesting system.
The Fairway Golf Villas has land
areas ranging from 5,666sq ft
(509.8sq m) to 13,765sq ft
(1278.8sq m) and built-up areas
from 3,159sq ft (287sq m) to

4,443sq ft (410.1sq m).

It has received an overwhelming
response since its launch late last
The immaculate green
streetscape and landscaped
driveways complement the
precincts exclusive cul-de-sac
The residents will also find
the stunning views of the
championship golf course and
Sebana Cove Resorts
private marina can dock
up to 100 boats or
luxury yatchs.

According to Roger Lee, general

manager of Cypress Potential Sdn
Bhd (a subsidiary of IJM Land Bhd),
the Pengerang region is the only
area in Johor undergoing rapid
economic progression and
property buyers of Sebana Cove
Resort are in for a handsome
return on their investments.
This is largely thanks to the
22,500-acre (9,105.4ha) Pengerang
Integrated Petroleum Complex
(PIPC) that is expected to become a
major regional oil and gas hub.
Within the PIPC, the 6,200-acre
(2509ha) Refinery and
Petrochemical Integrated
Development (Rapid) project by
Malaysias national oil company
Petronas has already commenced
construction and is slated to be
completed by 2019.
As Sebana Cove Resort is
ideally and strategically located in
the vicinity of PIPC, there is now
a high influx of oil and gas
related personnel and workers
contributing to the boom of
residential, commercial and

retail demands.
The integrated resort township
will benefit from the many locals
and expatriates who are flocking
to this region, says Lee.
The combination of amenities
and facilities within the luxurious
integrated resort township that
accentuate live, work, play and
relax concept will make Sebana
Cove Resort an excellent place for
recreational, business and social
This unprecedented economic
growth will definitely boost a
demand for housing and create
huge investment opportunities
with high rental returns.
Astute purchasers and investors
should take advantage of this and
secure properties within the resort
township. Limited units of Phase 2
of The Fairway Golf Villas are
currently up for sale, says Lee.
With major developments in and
around the township taking shape,
Sebana Cove Resort will not only
offer once-in-a-lifetime golden
property investments but also a
gateway to ultimate luxury

n For more information,





22 southern property

SUNWAY Iskandar is Sunway

Propertys largest township
project to date, spanning 1,800
acres (728.43ha) in the vast
southern development corridor
of Iskandar Malaysia.
It is a low-density integrated
township in Medini, Iskandar
Malaysia, consisting of six
beautifully crafted precincts
designed to cater to the demands
of the growing southern
Citrine Residences is Sunway
Iskandars first phase of
development in The Lakeview
The project is envisioned to be
a self-sustaining township with
three components, which are:
l Designer offices The rapid
expansion of Iskandar Malaysia is
creating increased demands for
offices in the region, which
presents an opportunity for high
appreciation potential. The 167
office suites are located 500m
away from the Seafront precinct.
The first phase development of
the township, Citrine Designer
Offices, has achieved a successful
sell-out within two months.

l Boutique retail
Incorporating covered
boulevards, outdoor food and
beverage spaces overlooking the
lake and a socio-civic public
square for events, this unique
component of Citrine will drive
the development of Sunway
Iskandar forward while
contributing to the economic
growth of Iskandar Malaysia. It
will consist of 51 boutique retail
units spanning over 140,000sq ft
(13,006.43sq m) which will be
managed by Sunway Group.
l Serviced residences Due
for completion in the second
quarter of 2017, all residential
units will come partially or fully
furnished. A total of 328 units
with built-up areas ranging from
626sq ft (58.16sq m) to 1,528sq ft
(141.96sq m) are available on
lease tenure from RM496,000

Work, play, connect

The township is located near

Citrine at The Lakeview

combines modern architecture
with various natural elements
for a sustainable balance.

Comfortable, chic interiors give Citrine Residences a sophisticated touch.

Natures capital city

Iskandar Malaysias major tourist
destinations, Legoland and Puteri
Harbour. In addition, Sunway has
a strong team of 800 security
personnel, including 350 auxiliary
police under the Sunway Groups
security force.
The Sunway Group sponsors
reinforcement in security facilities
and 24-hour joint patrolling
sessions alongside the police units.
Residents of Citrine will also
be the first to benefit from the
opening of Sunway International
School (SIS) in Iskandar Malaysia.
The international school will see
its fresh batch of students enrol
in the 2017 intake, which is when
the project is expected to be
Besides being the first
international school in Johor to
implement a full laptop
programme, SIS will also offer the
Canadian (Ontario) curriculum,
which is one of the leading
academic programmes on the
global stage.
The school will enlist Canadiancertified and International
Baccalaureate-certified educators
to provide the best of the best to its
future students.
Sunway Iskandar buyers and
their families will also stand a
chance to be a part of Sunway
Property and Sunway Education

Groups special bursary

programme, which offers attractive
benefits to students that will
encourage parents to enrol their
child in a first-class academic
SIS will join other top-notch
institutes in Iskandar Malaysia,
including Newcastle University
Medical Malaysia and Marlborough
College Malaysia.
Excellent connectivity is
also accounted for with the
multi-million-ringgit Coastal
Highway Southern Link (CHSL)
connecting Iskandar Malaysia in
the southern city of Johor Baru to
Led by Sunway Construction,
this project is set for completion by
the second quarter of 2017.
With the CHSL in place, the
drive from Sunway Iskandar to
the Sultan Abu Bakar Customs,
Immigration and Quarantine (CIQ)
complex will only take five
By providing a direct connection,
the journey between the Second
Link Expressway and Medini
(the central business district of
Nusajaya) is shortened by 10km.
On top of that, the Special
Medini Incentive Scheme promises
exemption from the new Real
Property Gains Tax (RPGT) as well
as minimum investment value for

foreign purchasers.
Developments within Medini
will also enjoy Iskandar Region
Development Authority (IRDA)
incentives, including 10 years
corporate tax exemption and
100% foreign ownership.

Building communities
Sunway Property is a household
name in the Malaysian property
development scene.
A large part of this can be
attributed to its commitment to go
the extra mile in building not just
townships but communities.
As a Master Community
Developer, we are not just building
a township but really a community.
Hence, we are consistently
working towards the goal to
provide a self-sustainable and
livable environment for our
communities, says Tan Wee Bee,
deputy managing director of
Malaysia and Singapores Property
Development Division.
In effort to foster a holistic living
experience for its community,
natural elements will be integrated
across the township in tandem
with Sunway Iskandars tagline
Natures Capital City.
This is highly visible with
Citrines exclusive location beside a
20-acre (8ha) emerald lake garden,

which promises luxurious living

within lush greenery.
Modernity is not compromised
as Citrine is connected to the
world via fibre optic high-speed
In addition, this township is
built with sustainability in mind
it features the use of natural
lighting and ventilation as well as
rainwater harvesting equipment
to ensure that the perfect balance
of city and nature is preserved
for future generations.
A total of 700 acres (283.28ha)
of equatorial rainforest will be
integrated into the township
along with natural elements such
as the Emerald Lake, mangrove
forest, Pendas River and Straits of
Sunway Iskandars masterplan
combines luxurious city living
within nature with spacious
homes and ample land.
If the success of Citrine at
The Lakeview persists for Sunway
Iskandar, this township will be
set to transform the commercial,
educational and tourism
landscape in the region, thus
creating a sustainable community
right in the heart of Johor Baru.

n For more information visit




24 southern property

Luxury living with convenience

swimming pool, wading pool, sky
garden, sauna, barbecue area,
function room, childrens
playground and childcare centre.

TAMAN Molek and Taman

Ponderosa in Johor Baru are
developed by leading Malaysian
developer Berinda Properties and
provide prestigious living options
in a freehold, gated signature
address with a resort-like feel and

Taman Molek affordable

In line with the 1Malaysia
Peoples Housing Scheme in Johor
Baru, Taman Molek has launched
affordable Rumah Mampu Milik
Johor (RMMJ) apartments.
This move enables low-to-middle
income earners to own a home in
one of the most coveted townships
in Johor Baru.
The RMMJ apartments comprises
three blocks, each with a different
number of units Block A has 213
units, Block B has 212 units and
Block C has 215 units, all affordably
priced from RM150,000.
Interested applicants can apply
for RMMJ apartments online via under
Zon Johor Baru and Kawasan
Permas Jaya & Plentong.
The completed application forms
and relevant documents should be
sent to SUK Perumahan located at
UTC Kotaraya or Nusajaya.

Ponderosa Vista
boutique residences
Exclusive living within idyllic
landscapes await at Taman
Ponderosa with the debut of a new
collection of luxury double-storey
terrace houses called Ponderosa
This nature-inspired enclave is
described as a luxurious living
oasis amid lush tropical greenery
and pristine waters.
The double-storey terrace homes
with 24ft x 80ft (7.3m x 24.4m) land
area and 2,700sq ft (251sq m) builtup area are complete with interior
features and designs that are not
only easy on the eye but also
comfortable and convenient.
Each unit comes with
sustainable bamboo flooring and
an energy-saving solar water
heating feature, creating a sense of
responsible, environmentally
friendly living.
The kitchens are fitted with highquality cabinets, while the living
area, dining area and bedrooms
are equipped with air conditioners.
Residents will be able to enjoy
high-speed Internet with highspeed fibre optic broadband and
SMATV (single master antenna
television) with Astro highdefinition capability.
Being a gated community, the
residential area is secured with
advanced security systems such
as 24-hour security, home CCTV
surveillance, full alarm systems,
automatic gates and electronic
digital locksets.
The show unit is open for
potential residents to view, feel and
experience the uniqueness of these
homes for themselves.
A diversified collection of
freehold residences is available at
Taman Ponderosa, including semidetached and terrace houses as
well as luxury apartments.
These are the double-storey
semi-detached houses available at
Ponderosa Vista:
Type A
45ft x 90ft (14m x 27.4m)
land area
3,957sq ft (368sq m)
built-up area
Type B
40ft x 80ft (12.2m x 24.4m)
land area
3,420sq ft (318.8sq m)
built-up area

The four Molek Pine

Towers offer luxury
apartments in the
thriving township of
Taman Molek.

duplex apartments and

The high-end high-rise
residences are kept secure
round-the-clock with radio
frequency identification, two-way
audio intercoms, a security access
card system and 24-hour security
and CCTV surveillance.
Other attractive amenities are:
l Exclusive clubhouse with a
Japanese onsen spa
l Swimming and wading pools
l Tennis, badminton and
basketball courts
l Barbecue pits
l Gymnasium, fitness station and
l Childrens playground
l Function room
l Convenience centre
The luxurious Molek Pine 4 has
received recognition for the green
measures it incorporates into its
designs. Its most recent accolade
was a special green neighbourhood
initiative award from Majlis
Bandaraya Johor Baru for its
rainwater harvesting system
Molek Pine 4 was also the first
residential new construction (highrise) in the country to be awarded
the prestigious platinum rating in
Malaysias Green Building Index,

Convenient and
comfortable living

Residents of Molek Pine Towers will be able to enjoy many amenities.

a nod to its commitment to

environmental sustainability.

Molek Pulai
A new-generation habitat,
Molek Pulai comprises small
office, home offices (SOHO) with
built-up area from 688sq ft
(63.9sq m), two-storey shop
offices with built-up area from
3,351sq ft (311.3sq m) and serviced
apartments within the matured

Molek Pine 4 luxury

Following the success of Molek
Pine Towers 1, 2 and 3, Molek Pine
Tower 4 has been introduced as
Berinda Properties latest offering
in the thriving township of Taman
The latest addition to these
luxury apartments consists of 37
storeys and offers a range of
options, including two- or threebedroom units, four-bedroom

Ponderosa Vista homes advocate an environmentally friendly living amid lush

tropical greenery and pristine waters.

township of Taman Molek.

Among its outstanding qualities
is its integration of green
sustainable designs to meet the
increasing demands for an
environmentally friendly
Its green features include a
rainwater harvesting system to
collect rainwater for irrigation use,
energy-saving lights for common
areas, an essential power backup
system to ensure power supply
to common areas, lifts, a fire
protection system and security
system, a natural cross ventilation
system for the tower and basement
carpark as well as water-saving
fittings for all bathrooms.
Priority on security is evident
with its multi-tiered security with
state-of-the-art radio frequency
identification technology and
24-hour security.
For residents convenience,
residential units have built-in
kitchen cabinets and vanity
counter tops for all bathrooms
and fibre optic and infrastructure
for high-speed broadband
telecommunication with Astro
high-definition capability.
Molek Pulai comes complete
with a myriad of resort leisure and
recreation facilities such as a gym,

These premier residences are

located in Taman Molek and
Taman Ponderosa, which are
distinct lifestyle and financial hubs.
With 17 banks and financial
institutions in the area as well as
several restaurants, cafes and
bistros, residents will be able to
find a mix of goods and services
that cater to their lifestyles without
having to travel outside their
residential area.
There are also hypermarkets,
shopping malls, enrichment
centres and golf courses for
shopping, entertainment or leisure
Education is also accounted for
as schools are available in the area,
making this residential area
suitable for families with young
Convenient amenities such as
7-Eleven and pharmacies are
within the area as well.
Those with an affinity for nature
may visit the nearby 20-acre (8ha)
Pandan Lake and Recreational
Accessibility is a great advantage
to new developments, which are
located just a minute or two away
from the Taman Molek financial
and lifestyle hub as well as
Ponderosa Golf and Country Club.
Highways such as the Tebrau
Highway, Eastern Dispersal Link
(EDL) and Pasir Gudang Highway
are a mere five-minute drive away,
while the North-South Highway
and hypermarkets such as Aeon
Big, Giant and Tesco are an eightminute drive away.
The city centre of Johor Baru and
the Customs, Immigration and
Quarantine (CIQ) Complex are less
than a 15-minute drive away while
Seri Alam (also known as City of
Knowledge) and the Senai
International Airport are less than
a 30-minute drive away.

n For more information,





26 southern property

Type B double-storey
terrace houses in
Laman Beringin.

planned residences
LOOKING for a home that fits your
requirements can often be a
tedious task, especially when you
are trying to house a growing
family and find a place that suits
your lifestyle.
With the rise of several
developments in Iskandar
Malaysia, the southern region of
Malaysia offers practically priced
properties set in strategic locations
within bustling and well-developed
I&P Group has developed several
residences that offer affordability
and convenience to its residents.

Taman Rinting
Launched in 1982, Taman
Rinting is located 12km from Johor
Baru and the Causeway, with direct
access to the Pasir Gudang
Highway and the Eastern Dispersal

Link (EDL).
With an impressive land area of
831 acres (332.6ha), Taman Rinting
is set to have a total of 1,358 units
and an expected population of
Residents who wish to commute
to Pasir Gudang and Johor Baru
will find Taman Rinting a highly
preferred location with high capital
With so much land available in
the area, a vibrant and progressive
future awaits at Taman Rinting as
more opportunities are expected to
arise from the completion of mega
Residents have access to popular
retail outlets such as the newly
opened Mydin hypermarket
located within Taman Rinting, as
well as Tesco hypermarket and
Todays Market, which are located
just five minutes drive away and

are popular choices for locals. All

these add to the appeal of living in
Taman Rinting.
The welfare of residents is also
taken care of as they can seek
high-quality medical care at the
Regency Specialist Hospital.
Taman Rinting is also known to
have produced some of the states
top scholars and academic
There are two primary schools,
one secondary school and one
religious school located in the
Small industries are spread
across Taman Rintings commercial
areas, making it a perfect venue
for those who seek a harmonious
Further development will see
shop offices and a mixed
residential province add to the
facilities already available in

An artists impression of Type A double-storey terrace houses in Laman Beringin.

An artists impression of Laman Beringin.

Taman Rinting.

Laman Beringin
A well-planned development
designed to meet the needs and
comfort of the whole family,
Laman Beringin, located within
Taman Rinting, provides abundant
amenities to accommodate a
rapidly growing community.
Comfort is an important
criterion to look out for when
buying a family home and Laman
Beringin brings several modern
features together to create such a
Strategically located close to two
schools, residents can be assured of
access to quality education for
their young ones.
Laman Beringin is also
conveniently located less than
20km from the North-South
Highway and Senai-Sesary
Highway and only 16km from
the Customs, Immigration and
Quarantine (CIQ) complex in the
Southern Integrated Gateway.
The Tebrau Highway and the
towns of Pasir Gudang and
Permas Jaya are less than 10km
It is easy to feel at home
within Laman Beringins serene
environment, which is surrounded
by lush greenery.
Safety is also taken into account
as the neighbourhood police
station is located within the
There are several fast food

outlets in addition to the many

other food and beverage choices
made available to residents. Many
facilities are within easy reach in
Laman Beringin.
The availability of education,
entertainment and easy
accessibility make Laman Beringin
an ideal place to call home and the
perfect place for children to learn,
play and grow.

n For more information,

Types of double-storey
terrace houses in Laman
Type A
24ft x 75ft (7.3m x 22.9m)
Land area: 1,800sq ft
(167.2sq m)
Built-up area: From
1,845sq ft (171.4sq m)
4 bedrooms with 3
Type B
24ft x 73ft (7.3m x 22.3m)
or 24ft x 75ft (7.3m x
Land area: 1,752sq ft
(162.8sq m) or 1,800sq ft
(167.2sq m)
Built-up area: From
1,917sq ft (178.1sq m)
4 bedrooms with 3



planned for
your future

2 Storey Terrace House




. Lot Size 24 x 73 / 75
. Built-up area from 1,845 sq ft
. 4 Bedrooms | 3 Bathrooms

For more information, please call:

Developed by :


28 southern property

UNITED Malayan Land Bhd

(UMLand) will soon unveil the
mixed development UMCity Medini
Lakeside. The developer has
formed strategic alliances with
international brands such as the
award-winning builder Samsung
C&T and other global industry
This development is destined
to be a stand-out business and
lifestyle venue within the Medini
Iskandar Development Zone.
Showcasing 5.03 acres (2.04ha)
of corporate office tower, retail
and world-class hospitality
components, this project is pushing
new boundaries in integrated
mixed developments.
Samsung C&T, whose portfolio
includes renowned buildings such
as the Burj Khalifa in Dubai and
Tower 2 of the Petronas Twin
Towers, is the main contractor for
this flagship development.
With the Korean firms
experience in such prominent
buildings, UMLand is confident in
creating a world-class commercial
hub in the region.

World-class amenities
at one location
An artists
impression of
UMCity Medini

Hi-tech office block

Boasting state-of-the-art facilities,
the UMCity Corporate Office Tower
takes advantage of Samsungs
technological expertise.
Samsung S-1 Security Solutions
Korea will be designing a security
system for the building.
Energy consumption and
resources are kept to a minimum
with the installation of Samsungs
air-conditioning and mechanical
ventilation (ACMV) system.
The network infrastructure also
includes a fibre optic backbone
throughout the 18 floors of large
corporate office spaces and
business suites.
An automated waste collection
system will be supplied by Stream,
a market leader that has projects in
the United Arab Emirates, Qatar
and Singapore.
Besides office security and
technology, UMLand is working
with the Regus Group of
Companies, an international
serviced office provider.
Specialising in meeting the needs
of large corporations as well as
small businesses, the worlds
largest provider of flexible
workspace will help its customers
maximise efficiency while
maintaining flexibility and agility
in their daily operations.

Convenience and
As UMCity is strategically located
in Iskandar Malaysia, it is within
the proximity of Legoland

Malaysia, Gleneagles Medini

Hospital, Puteri Harbour Ferry
Terminal, Johor Baru city centre
and Senai International Airport.
Singapores central business
district is only 40km away.
Travelling between Kuala
Lumpur and Singapore will also be
quick and convenient as Nusajaya
is one of the proposed stops in the
high-speed rail (HSR) project.
In light of the high traffic flow
passing through the region, two
serviced apartments (Shama
Medini and Citadines Medini) and
a hotel (Ozo Hotel) will be
Residents looking to reside
within this development can opt
for the Citadines Medini, operated
by The Ascott Ltd, or the Shama

Medini, which is operated by the

Onyx Hospitality Group.
Renowned for its upscale
serviced apartments, Shama
Medini will offer high investment
benefits and handsome returns
for property owners. The Onyx
Hospitality group also manages
the savvy Ozo Hotel.
These award-winning hospitality
chains offer practical, stylish and
comfortable accommodation.
Visitors to UMCity will also enjoy
vibrant lakeside retail outlets and
al fresco dining once the threestorey retail podium is completed.

Lush green area

Part of the development includes
a 12.8-acre (5.18ha) lake park and
UMCity Medini
Lakeside is poised to
be a development fit
for business, leisure
and residential living.

garden. International architecture

and design firm Aecom, listed as
one of Fortunes Worlds Most
Admired Companies of 2015, will
be designing this recreational park.
Along with the promenade,
boulevard and wetlands, the
lakeside park will feature an
educational gathering pavilion,
fitness equipment, boardwalk, bus
stops and a 5km jogging track.
Recognised as one of the top 10
developers at this years BCI Asia
Awards (awards given in
recognition of leaders within the
architectural and building
industry), UMLand is excited about
its latest development.
With a gross development value
of RM1.2bil, the development is
due for completion in 2018.

Incentive scheme
No sales restriction on
foreign ownership
No RM1mil minimum
price threshold for
No Real Property Gains
Tax (RPGT)
10-year corporate tax
exemption for approved
and registered companies
in Medini
Reduced income tax for
qualified knowledge

UMCity Medini Lakeside was

also awarded the Best Office
Development at the Asia Pacific
Property Awards two months ago.
The development is poised to be
an environment conducive to
business, leisure and residential

n For more information,

Office tower
exclusive features
Situated in Medini
Business Zone
Fibre optic network
throughout the building
Low-density business
Landscaped garden and
sky terraces
Versatile layout and
Certified green and energy
Automated waste
collection (by Stream)
Professional building
24-hour security and
access control
Security system provided
by Samsung S-1 Security
Solutions Korea
Samsung air-conditioning
and mechanical ventilation
(ACMV) system




30 southern property

A place of serenity
and splendour
SERI Impian is a township within
the Kluang city centre that
embraces the undulating contours
of green landscaping and nature.
The nearby Gunung Lambak, a
recreational forest reserve and
tourist attraction, further adds to
the natural surroundings and
provides breezy and cooling effects
for the township.
Styled as a serene and
harmonious urban township, Seri
Impian is well planned with a host
of innovative and inspired
development properties.
These include shopping
complexes, a transportation hub,
government and private
institutions, a mosque, a religious
school, healthcare centres and
The township advocates a
healthy, recreational and outdoor
lifestyle by offering public and
open spaces such as a lake park,
town parks with cycling and
jogging tracks, exercise stations,
gazebos and playgrounds.
Gunung Lambak, with its
summit at 510m above sea level,
is the towns best kept secret.
Pathways and wooden bridges
are provided, making the trek to
the summit easier. A breathtaking
view of the Kluang town awaits the
successful climber.
Seri Impian is easily accessible
via the existing Jalan Kluang-Kota
Tinggi road and well connected
to the proposed Kluang-Pasir
Gudang Expressway at a strategic
interchange and exit point within
the township.
Whether you are looking for a
place to call home or a site for a
business venture, Seri Impian
promises a serene and harmonious
location amid urban vibrancy and

Impiana Bayu
Expect gentle breeze and
soothing air at Impiana Bayu,
where a modern lifestyle concept is

complemented by the abundance

of nature in the Seri Impian
The contemporary designs of
both the single- and double-storey
link homes are carefully conceived
to blend harmoniously with the
contour of the freehold land.
The architecture of the doublestorey Eugenix homes maximises
the feeling of free-flowing space,
volume and height.
These attributes result in a
seamless integration of interiors
that open up onto a spacious
balcony, while windows that offer
panoramic views provide an
abundance of natural light as well
as cooling ventilation.
Eugenia, the single-storey link
homes, offers owners pleasant and
comfortable living spaces that
blend functionality with
The stylish homes are designed
to cater to the needs of young,
growing families.
Spacious rooms and a study area
provide plenty of space for active
family members.

These prestigious contemporary

two-storey link homes are
thoughtfully crafted with quality
finishes and elegant layouts to
enhance living. Here, homes are
designed with a sense of style and
touch of distinction.
Impiana Bayu 2 is also guarded
with perimeter fencing to ensure
Capture the essence of true
living within the wonderful
sanctuary of Impiana Bayu 2.

4 bedrooms, 3 bathrooms
Lot size: 20ft x 70ft
(6.1m x 21.3m)
Built-up area: 2,325sq ft
(216sq m)

Marvel at the essence of the

design from the high ceiling to
the glass panels used, every space
of Impiana Heights homes is
utilised to accentuate luxurious
The artful composition is
heightened by carefully selected
fittings for quality and timeless
appeal to complement and
maximise the space.
The outdoors is nothing short of
grandeur either. Residents can
expect to enjoy the generous open
spaces, a stunning landscaped lake
park and town parks.
The young and the old can take
full advantage of the three-acre
(1.21ha) recreational ground fitted
with numerous facilities such as
jogging tracks and running trails,
basketball, badminton and sepak
takraw courts, a playground and
exercise equipment.

3 bedrooms, 2 bathrooms,
1 study area
Lot size: 20ft x 70ft
(6.1m x 21.3m)
Built-up area: 1,220sq ft
(113.3sq m)

Impiana Bayu 2
Experience the luxury of
contemporary living amid the
beauty of nature when you choose
to reside within the newest
precinct in Seri Impian, Impiana
Bayu 2.

4 bedrooms, 3 bathrooms
Lot size: 22ft x 75ft
(6.7m x 22.9m)
Built-up area: 2,093sq ft
(194.4sq m)
4 bedrooms, 4 bathrooms
Lot size: 22ft x 75ft
(6.7m x 22.9m)
Built-up area: 2,500sq ft
(232.3sq m)

Impiana Heights

An artists impression of a park suitable for rest and recreation at

Seri Impian.

Offering single- and doublestorey bungalows and semidetached homes, Impiana Heights
provides a safe and secure
residence that fosters close family
ties and a sense of communal
Furthermore, the residents can
be assured of their safety with the
installation of perimeter fencing
and the presence of 24-hour
security guard.
Palazzo 1
Single-storey bungalow
4 bedrooms, 3 bathrooms
Lot size: 60ft x 100ft
(18.3m x 30.5m)
Built-up area: 2,920sq ft
(271.3sq m)
Palazzo 2
Double-storey bungalow
4+1 bedrooms, 4 bathrooms
Lot size: 60ft x 100ft
(18.3m x 30.5m)
Built-up area: 4,550sq ft
(422.7sq m)
Vistania 1
semi-detached house
4 bedrooms, 3 bathrooms
Lot size: 60ft x 80ft
(18.3m x 24.4m)
Built-up area: 2,345sq ft
(217.9sq m)

Vistania 2
semi-detached house
4+1 bedrooms, 4 bathrooms
Lot size: 60ft x 80ft
(18.3m x 24.4m)
Built-up area: 3,780sq ft
(351.2sq m)

Impiana Avenue
Taman Seri Impians growing
population catchment of
approximately 15,000 residents has
great connectivity to the NorthSouth Highway that allows access
to neighbouring towns, including
Commercial activities are rife in
a vibrant township such as this.
A premier commercial hub
located at Taman Seri Impian and
within proximity to Kluang city
centre, Impiana Avenue offers
superb value and a high potential
for business, making it a great
investment opportunity.
With only 26 units available, the
double-storey shop offices nestle
on freehold land just a stones
throw away from schools,
universities, a hospital and other
amenities. It is located
approximately 5km from Aeon Big,
Econsave Hypermarket and the
Kluang town centre.

n For more information,





32 southern property

Exclusive showroom factories

ISKANDAR Malaysia is a
fast-growing economic hub with
thriving trade opportunities for
established businesses and new
ones alike.
Johor is one of the top three
destinations for foreign direct
investments in Malaysia.
Permas Jaya Sdn Bhd recognised
the strategic location of the
township and the limited choices
for showroom factories close to
Johor Baru city centre. Thus, PJ20
Permas Jaya was developed.
The integrated industrial hub
caters to the growing demand for
industrial properties and
relocation of many small and
medium enterprises from
Singapore and other Asian
countries to Iskandar Malaysia.
PJ20 Permas Jaya is an industrial
development of 20 exclusive
showroom factories comprising
12 cluster units and eight
semi-detached units.
These contemporary showroom
factories offer a practical layout
for various industries with their
spacious and comprehensive
The broad access road as well
as ample loading space and
production area are essential parts
of PJ20s infrastructure design.
Businesses such as those selling
cars, furniture or distributors in
light industries will find that PJ20
is a suitable location for their
The showrooms are of practical
size with an affordable price for an
industrial space, says Teh Ku
Yong, chief operating officer of

PJ20 Permas Jaya has

been developed to offer
showroom factories that
are close to Johor Baru
city centre.


Permas Jaya Sdn Bhd.

PJ20 is located in an established
prime industrial park within the
Permas Jaya township and with a
ready supply of workforce. It will
complement the success of the
well-occupied existing industrial
development in the vicinity.
PJ20 offers high accessibility and
visibility as its key strength. It is
only a 10-minute drive to Pasir
Gudang Port and Causeway,
30-minute drive to the Senai

Airport and Port of Tanjung

Pelepas, and can be easily accessed
via the Eastern Dispersal Link
Expressway, North-South Highway
and Second Link Expressway to
Positioning and visibility are
key features for successful
businesses and these showrooms
are accessible from and fronts the
Johor Baru East Coast Highway
that links Pasir Gudang to Johor
Baru city centre, North-South

Highway and Singapore an

advantage not many showroom
factories can boast of, says Teh.
Businesses will enjoy high
returns on investments due to its
ideal location, suitably priced units
and excellent access to the major
exit and entry trade points in
Iskandar Malaysia.

n For more information,

call 07-289 3232 or visit

3-storey cluster factories

Lot size: 6,601sq ft
(613.3sq m)
Built-up area: 8,953sq ft
(831.8sq m)
Price: Starts from
3-storey semi-detached
Lot size: 7,847sq ft
(729sq m)
Built-up area: 8,757sq ft
(813.6sq m)
Price: Starts from