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(To be submitted to the project steering committee)


PART A: Synopsis Registration.

Student Details:

1. Name of the programme

: Master of Business

2. Name of the Student

: Rahul Mishra

3. Roll Number


4. Session& Year

: Spring & 2015

5. Name and address of learning centre
HIG-11, D/S, Ratan Lal Nagar, Barra-2,

Project Details

6. Title of the Project
scheduling and control in an

: A study of project planning,

7. Problem Statement


All project planning should begin with an analysis of the current situation
and define the problem or opportunity that the project will seek to
address. The success of a project will depend on how precisely and
accurately the problem is articulated and understood. Again, the
perspective of the beneficiaries is critical at this stage. The most
important needs of the
affected population will not always match those identified as most
important by outsiders. It will be very difficult to mobilise community
interest and support in a project that the community sees as meeting
secondary needs—or no needs at all.
One should not assume that communities are homogeneous in their needs
or desires. Different people in a community will have different and often
conflicting needs and desires.
A proposed project that seeks to benefit the most vulnerable, who are
usually the poorest in
a community, may sometimes threaten established interests and power
Similarly, a program to empower women may threaten some of the men
in a community. Once the situational analysis is complete, project
planners will want to articulate a problem
statement that answers the following questions:

and could include both present and historical information.• • • • • What is the problem? When and how did the problem originate? What are the main needs generated by this problem? What is the significance of this problem? Why should anything be done about this problem? 8. Objectives are much more concrete. Remember to use the SMART guidelines for writing objectives. Methodology to be used : The process used to collect information and data for the purpose of making business decisions. Objective : Goals are broad statements that describe the overall purpose of the project. The methodology may include publication research. surveys and other research techniques. interviews. goals and objectives have been defined. the next step is to develop a more detailed project description and strategy that answers the following questions:  What aspects of the problem will this project address? What aspects won't it address?  Who will benefit from this project?  What needs will be met?  What will the beneficiaries receive?  What is expected of the beneficiaries?  What is the general strategy that this project will pursue?  What is the expected outcome resulting from the project?  What is the methodology for implementation for the project and each project component? 9. Types of Research Methodology   Qualitative Quantitative  Correlation/Regression Analysis  Experimental  Meta-Analysis . These are:  Specific  Measurable  Achievable  Realistic  Time-bound After the project scope.

. Surveys: Standardized paper-and-pencil or phone questionnaires that ask predetermined questions. Do not need to know in advance specific topics or questions – these should ‘emerge’. follow-up questions. and exploration of other topics that arise to better understand participants Consequences from improperly collected data include:   Inability to answer research questions accurately.  Emphasis on understanding. When research ideas are needed.  Focus on understanding from respondents’ point of view. Qualitative and quantitative research methods are not clear-cut nor mutually exclusive – most research draws on both methods. Usage  Find out what to investigate. You will use methods such as personal accounts. Focus groups: Structured interviews with small groups of like individuals using standardized questions. unstructured interviews and participant observation to gain an understanding of the underlying reasons and motivations for peoples’ attitudes. The difference between the two methods is in the overall form and in the emphasis and objectives of the study.  Small sample size. preferences or behaviors. Approach  Flexible and informal. Interviews: Structured or unstructured one-on-one directed conversations with key individuals or leaders in a community. With this approach. 3.Data Collection: Generally there are three types of data collection and they are 1. Process of Research: Qualitative research Your view of the phenomena to be investigated should be more personal. 2. Both approaches can generate quantitative and qualitative data. Inability to repeat and validate the study. the emphasis is more on generating hypotheses from the data collection rather than testing a hypothesis.

/Mrs.. : 7376982780 18. Outcomes- III. Not firm.. Reema Saxena 11. Verbal.  Case-studies. Guide registration No.  Not easily processed. D/S... Lecturer 13. Affiliation : Sikkim Manipal University-DE 14.  Danger of subjective interpretation.../ Ms.. . Guide Details: 10. Name of Proposed Guide : Mrs.. Total Experience : 5 Yrs 16.   Hypotheses and ideas. Document analysis. Ratan Lal Nagar.  Diaries. Communication Address : HIG-11. Response  Explanatory and give depth.. Rahul Mishra Roll No. Barra-2. Qualification : MBA 15.../Mr. E-mail ID : reemasaxena1980@yahoo. Reema Saxena working as Sr.  Particular observation (called ethnographic studies).. (If available) : MBAUP0099 12. attached to Learning Centre (code) 00918 (Name) I T POINT (City) Kanpur in the topic Role of Packaging . Kapur-27 17.. Contact PART – B : Guide Acceptance I Dr..Technique  Unstructured interviews. Designation : Sr. DE hereby confirm my willingness to guide Mr. Lecturer with Sikkim Manipal University.

Place: Date: (Signature of the Guide) DECLARATION I hereby declare that this project synopsis is an original work carried by me and will not submitted to any other University for fulfilment of any course of study. Place: Date: (Signature of the Student) . I agree to this timeline and also to submit the project status/ Internal Assessment marks to the University.on consumer buying behaviour during the 2015 (year) period AUG/ 2013 (month/year) to SPRING/ 2016 (month/year).