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Northwest Urological Society

Benefiting the general welfare through urological education

February 23,2010

SUBJECT: Industry Partnerships and Invitation to Exhibit

Dear Industry Colleague,

The Northwest Urological Society cordially invites you to join us at the 2010 Annual NWUS
Conference. This year's conference will be held December 3-4,2010 at the Fairmont Hotel
Vancouver in Vancouver, British Columbia.

The primary focus of the conference is to educate northwest urologists in technologies and
research that will enhance their knowledge and improve their skills in the management of patients
with urological problems. This years' detailed agenda will be posted on our web site
www.nwurologicalsociety.org at the end of September 2010 after receipt and review of the
submitted scientific abstracts for inclusion on the agenda.

The Northwest Urological Society is offering several Industry Partner Promotional Packages
in addition to our standard exhibit opportunity this year. These packages are the best way to
guarantee a prime exhibit location and provide maximum benefits and exposure for your
company. Included in the prospectus is a summary of the NWUS Industry Partnership Program
along with a list of the benefits it provides. The price of the exhibit space is included with these
promotional packages.

Our scientific keynote speaker will be:

SCIENTIFIC KEYNOTE SPEAKER

Christopher G. Wood, M. D., FACS


Associate Professor and Deputy Chairman
Department of Urology, Division of Surgery
The University of Texas M. D. Anderson Cancer Center
Houston, Texas

Christopher G. Wood, MD, FACS is an Associate Professor of Urology and Cancer Biology at the
University of Texas M. D. Anderson Cancer Center. He is a graduate of the Purdue University,
West Lafayette, Indiana, and Graduated with Distinction and received his M.D. Degree from
Northwestern University Medical School, Chicago, Illinois. Dr. Wood completed surgery and
urology training at the Northwestern Memorial HospitallMcGaw Medical Center, Chicago, Illinois
for Urology Residency and his Fellowship at the University of Texas M. D. Anderson Cancer
Center, Houston, Texas in Urologic Oncology. He is a board certified Diplomat of The American
Board of Urology (2000).
His areas of interest include the role of surgery in metastatic and locally advanced renal cell
carcinoma, nephron sparing surgery for renal cell carcinoma, orthotopic bladder substitution after
cystectomy, neoadjuvant multimodal therapy for GU malignancies, post-chemotherapy surgical
consolidation for testis cancer, surgical management of prostate cancer, molecular biology of renal
cell carcinoma tumorigenesis, progression, and metastasis.

TARGET AUDIENCE
This conference is intended for urological surgeons, urology residents, students and associated
medical staff to include physician assistants, nurses and medical assistants. Participants will be
from academic and community urology practices throughout the Northwest (Washington, Oregon,
Idaho, Montana, Alaska, Alberta and British Columbia). We are expecting 200 attendees for the
2010 CME Conference.

Please have your check made payable to the NWUS. Mail your exhibitor application with full
contact information, along with your payment to:
NWUS
914 164th St. SE, Suite B-12 #145
Mill Creek, WA 98012

Credit Card processing is available for your convenience.

For your convenience, our tax identification number is #91-6071545

Exhibitor booth assignments will be based on the date of the exhibitor request form faxed to the
NWUS office (360-668-4053) and the date payment is received.

Your time and consideration for our request is truly appreciated.

S;;l~
Debi Johnson
Executive Director
Northwest Urological Society
support@nwurologicalsociety.org
NORTHWEST UROLOGICAL SOCIETY

Annual Conference December 3-4, 2010


Fairmont Hotel Vancouver, Vancouver, B.C.

Exhibitor and Industry


Partnership Prospectus

2010
NORTHWEST UROLOGICAL SOCIETY 2010 Annual Meeting
Benefiting the general welfare through urological education

GENERAL INFORMATION
Official Meeting Dates: December 3-4, 2010
The Northwest Urological Society Annual Conference is a scientific Hotel & Meeting Location: Fairmont Hotel Vancouver
conference following guidelines set forth by the Royal College and 900 West Georgia St.
Accreditation Council for Continuing Medical Education (ACCME).
Vancouver, B.C. V6C2W6
The meeting will provide attendees with advanced knowledge in the
urologic field, combined with new product knowledge learned in the
exhibit hall. The Northwest Urological Society consists of urologists Room Rate: $159 CDN plus tax
practicing in the provinces of British Columbia and Alberta along with
Washington, Oregon, Idaho, Alaska and Montana states located in Cutoff Date: November 2,2010
the United Sates.

SUPPORTING THE NORTHWEST UROLOGICAL SOCIETY


Deliver your message in a professional, focused, and educational environment. The Northwest Urological Society presents you with networking
opportunities to build relationships with new and existing customers. Choose a standard exhibit booth or an Industry Partnership Package, which
provides extended promotional visibility for your company beyond the annual meeting.

EXHIBITING
The expected 200 attendees want to meet you face-to-face and examine your products first-hand. By exhibiting at the meeting, your company will
be listed in promotional materials and the conference syllabus.
Space is limited, so act quickly!

INDUSTRY PARTNERSHIP PACKAGES

Secure prime exhibit location and optimum visibility with a Platinum Industry Partnership package. In addition to your exhibit, participation in this
program includes the opportunity for a non-CME speaker program, the pre-attendee registration list, Industry Partners' Advisory Board participation
with NWUS Executive Board, your company logo and recognition in annual meeting syllabus and signage, welcome reception refreshments at your
exhibit area, a full page ad in the OUS post-meeting newsletter, and discounts on other advertising opportunities. Please refer to the Industry
Partnership details in this prospectus for a complete list of benefits.

IMPORTANT EXHIBIT INFORMATION AND DATES


Exhibit Description: Cancellations & Refunds:
7' x 10' booth space which includes: The Northwest Urological Society requires that all cancellations
(1) Booth signage (1) 6 foot skirted display table (2) two chairs and must be in writing.
(1) wastebasket. Additional service information will be made The following refund schedule applies:
available approximately three-four weeks prior to the meeting. 1) Cancellation on or prior to October 15,
2010 exhibit fee will be refunded less
Payment Options: $250 administration fee.
Payment is due no later than Nov.15, 2010. 2) Cancellation after October 15, 2010,
Acceptable payment method is by check, Visa, MasterCard, no portion of the original exhibit fee
or American Express in USD funds only. will be refunded.

Please make checks payable to: Assignment of Space:


Northwest Urological Society Exhibit space will be assigned at the sole discretion of the
914 164th St. SE #145 Northwest Urological Society. Factors affecting exhibit location
Mill Creek, WA 98012 USA include support level; the date the registration form was received
Tax ID # 91-6071545 by the NWUS office, date payment received, the number of
exhibits, and proximity of competitors.

CORPORATE FUNCTIONS MAY NOT BE HELD CONCURRENT PRELIMINARY EXHIBIT SCHEDULE


WITH OFFICIAL NWUS SCIENTIFIC OR SOCIAL FUNCTIONS. (Times are subject to change without notice)
ANY FUNCTION, REGARDLESS OF SIZE AND LOCATION,
MUST BE APPROVED BY THE NWUS EXECUTIVE BOARD. Exhibit Set Up: Friday, December 3,2010
7:00am - 10:00am

Registration: Exhibit Hours: Friday, December 3,2010


To pre-register your staff members, please list the names of those Exhibits Open 11 :30am - 5:00pm
representative(s) working in the booth on the Exhibitor Registration NWUS Welcome Reception in the
Form. Only employees of the exhibiting company, or its agents, will
Exhibit Hall
be issued a badge. Booths must be manned the entire time the
Friday, December 3,2010
6:30pm - 8:30pm

Saturday, December 4, 2010


Exhibits Open 8:00am - 3:00pm

Exhibit Teardown: Saturday, December 4, 2010


3:00pm - 4:00pm

For more information about exhibits, sponsorships, or advertising options or to support the NWUS through an educational grant,
Please contact the Executive Director, Debi Johnson at the NWUS office:

Northwest UrOlogical Society


914 164th Sl SE #145 Mill Creek, WA 98012 USA Phone: (866) 800-3118 Fax: (360) 668-4053
support@nwurologicalsociety.org
Northwest Urological Society Platinum
Level
Gold
Level
Exhibit

Industry Partnership Benefits $10,000 $5,000 $2,000

ADS AND MAILINGS


Full Page Black and White Ad In Annual Conference Syllabus x
Pre-Registration Attendee List for Annual Conference (two weeks prior) X
Half page B&W Ad In Post-Conference Newsletter X
Post-Conference Attendee List X
RECOGNITION
Company Logo Displayed On Screen at Annual Conference
Company Logo Displayed On Sign age Annual Conference
Company Logo Displayed In Annual Conference Syllabus
Company Logo Displayed In Post Conference Newsletter
Company Sponsorship Recognized On Signage
Company Sponsorship Recognized In Annual Conference Syllabus
Company Sponsorship Recognized In Post-Conference Newsletter
Company listed as Exhibitor In Annual Conference Syllabus
Receive Post-Conference Newsletter
EXHIBITING AND BADGES
7x10 booth space w/6' Table-Top Exhibit Space In Featured Location X
............. 3 Exhibit Badges included
7x10 booth space w/6' Table-Top Exhibit···2 Exhibit Badges
7x10 booth space w/6' Table-Top Exhibit···1 Exhibit Badge
INDUSTRY ADVISORY COMMITIEE PARTICIPATION
(2) Two Representatives may participate

(1) One Representative may participate


INDUSTRY SPEAKER PROGRAM (NON-CME EVENT)
Opportunity to provide non-cme speaker program to NWUS Conference
attendees ($10,000 includes related catering, AV and speaker costs)
x
ADDITIONAL ANNUAL CONFERENCE EVENT TICKETS
Welcome Reception with Each Exhibit Badge X
Refreshments Served Near Your Exhibit X

ADVERTISING AND SUPPORT OPPORTUNITIES PRICES


ADVERTISEMENTS
$600/quarter or $2000/annual
Website Banner Advertisement
(Greater than 15% discount)

Full Page B&W Ad in Program Book $1,500


Half page B&W Ad In program Book $ 750
Quarter page B&W Ad in Program Book $ 500

For more information, please contact:


Debi Johnson, NWUS Executive Director:
1-866-800-3118 toll free 360-668-4053 fax support@nwurologicalsociety.org
EXHIBITOR REQUEST FORM
NWUS 57th ANNUAL MEETING December 3-4, 2010
Fairmont Hotel Vancouver 900 West Georgia St., Vancouver, Be

D My Company would like to become an Industry Partner (Exhibit space infeatured location included)
D Platinum $10,000 DGold $5,000

D My Company plans on EXHlBITING at the NWUS Annual Conference


__ # of 8 x 10 Exhibit Booths @ $2000 each D Electrical Outlet Needed
NAME of Point Person for the Exhibit(s): _
COMPANY: _
ADDRESS: _

CITY: STATE: ZIP:


------------------------------ -------------
TELEPHONE: FAX:
--------------------
EMAIL: _

Names of Representatives staffing exhibit booth: (emall information is REQUIRED)

email
email
email

• NOTE: ADDITIONAL REPRESENTATIVES WILL NEED TO PAY A $200 REGISTRATION FEE TO


HELP COVER THE EXPENSE OF MEALS PROVIDED.

$ Check made payable to the NWUS (U.S. Funds Only)


(Space will only be reserved upon receipt of payment)

Special requests (include competitors you do not want exhibit next to OR co-promoters you would like to be
placed next to):

Company Product: _
Product Application: _

Agreement:
I am an authorized representative for this company with full power and authority to sign this application for
exhibit space. The company agrees to comply with all the rules and regulations stated in the Exhibitor
Prospectus, as well as all policies added after the publication of the prospectus, which we accept as part of the
agreement.

Authorized Signature: Date: _

NOTE: Credit card payments are welcome.

RETURN THIS FORM TO: Northwest Urological Society Tax 10# 91-6071545
914164th St. SE, Suite 8-12 #145
(866) 800-3118 office Mill Creek, WA 98012 (360) 668-4053 fax
www.nwurologicalsociety.org

CREDITCARD# EXPDATE. _