Report Id : REP-MA-681

Published On : July-2015
Category : Food and Beverages

Nutraceuticals Market: Middle East and North Africa (MENA)

Industry Analysis and Opportunity Assessment, 2015 - 2020

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Research Methodology (1/2)

SYSTEMMATIC RESEARCH APPROACH

Market Profiling

Formulating discussion
guide

Developing list of
respondents

Data
Collection

In-depth secondary research is used to arrive at

overall market size, top industry players, top
products, industry associations, etc

In order to conduct expert and industry interviews,

FMI formulates a detailed discussion guide

Identifying key opinion leaders

Questionnaire design

In depth interviews

Coverage across value chain

Data Filter
& Analysis

Research & Actionable

Intelligence
Insights

A
Primary
Research

List of industry players (manufacturers),

distributors, retailers, industry experts

SOLUTION

Data Collection

Data Validation

Data Analysis

Insights

FMI conducts interviews with industry experts,

industry players, distributors and retailers

Data is validated by triangulation method, in which

secondary, primary and FMIs analysis contribute
to the final data

The data is scrutinized using M S-Excel, to find

qualitative and quantitative insights about the
industry

FMI delivers industry insights and information in

the required format (pdf)

Business
Solution

Market Participants

Key Strengths

Product Portfolio

Mapping as per value chain

Key focus segments

Primary Research #

Linkedin
Zoominfo
Salesforce
Hoovers
Onesource

B
Desk
Research

Company
Analysis

Key Industry Experts

Channel Study

Developments

Market Dynamics

Products

Conclusions

Paid Publications#

Secondary Research #
Company Websites
Company Annual
Reports
White Papers
Financial Reports

Factiva
GBI
Genios
Meltwater

# includes sources of
databases

MENA Nutraceuticals Market Analysis and Forecast

MENA Nutraceuticals Market expected to expand at robust CAGR of 7.1% due to technological
advancements in nutraceuticals manufacturing processes as well as growing demand for natural
products
Future Market Insights (FMI), delivers key insights on the Middle East & North Africa (MENA)
nutraceuticals market in its latest report titled, Nutraceuticals Market: Middle East and North Africa
(MENA) Industry Analysis and Opportunity Assessment, 2015 - 2020. According to the report,
the nutraceuticals market in MENA is expected to register a robust single-digit CAGR of 7.1%
during forecast period 2015- 2020. Nutraceuticals are any products derived from food sources, and
which offer extra health benefits besides the basic nutritional values other foods offer.
Assessing the various factors driving market growth, FMI analyst said, Advancements in product
offering is fuelling the demand for nutraceuticals for application in a wide range of products such as
medicines and food & beverages. The analyst added that increasing awareness among consumers in
MENA about the benefits of nutraceutical products over conventional medicines is expected to
further fuel market growth, which in turn will prompt manufacturers to diversify their product
offerings and introduce nutraceutical products to keep up with the demand.

MENA Nutraceuticals Market Analysis and Forecast

The MENA nutraceuticals market is segmented on the basis of product type into dietary supplements,
functional food and functional beverages. Among these, demand for dietary supplements was most
robust, accounting for 37.0% share of the MENA nutraceuticals market in 2014. As per FMI estimates,
this segment will register a CAGR of 7.0% during the forecast period.
The dietary supplement segment is further sub-segmented into vitamin & mineral supplements,
herbal supplements and protein supplements, among which, vitamin & mineral supplements and
protein supplements collectively accounted for over 75% market share in 2014. FMI estimates that
protein supplements will register a CAGR of 6.9% between 2015 and 2020, accounting for US$ 1.15 Bn
in terms of revenue in 2014. Functional beverages was the second most lucrative segment after
dietary supplements, accounting for over 27.9% share in 2014, which is forecast to increase at a 7.3%
CAGR through 2020.
Browse Full "Nutraceuticals Market: Middle East and North Africa (MENA) Industry Analysis and
Opportunity Assessment, 2015 - 2020" Research Report
at http://www.futuremarketinsights.com/reports/details/mena-nutraceuticals-market

MENA Nutraceuticals Market Analysis and Forecast

Increasing demand for natural products coupled with technological advancements is expected to fuel
demand for nutraceuticals products in the region. In addition, increasing trade liberalization, which
has changed the food consumption pattern globally, has enabled numerous nutraceuticals
manufacturer and distributors to supply products to various countries in the region. This is one of the
major factors driving growth of the nutraceuticals market in MENA region.

Results of the end-user survey conducted by FMI among leading nutraceuticals distributors/retailers
operating in the Middle East & North Africa, with a special focus on GCC, reveals that preference for
natural products is a major trend in this region. Hypermarkets/supermarkets emerged the most
preferred buying channel for these products, with highest score of 1.8 on the scale of 1 to 4; with 1
being highest and 4 being lowest. This was closely followed by pharmacy/food stores with a rating of
1.9.
GCC on the other hand emerged the most lucrative market for nutraceuticals in MENA, accounting for
US$ 3.53 Bn in 2014, which FMI estimates will increase at a CAGR of 7.3% to account for US$ 5.32 Bn
by 2020. The nutraceuticals market in Rest of Middle East meanwhile was valued at US$ 2.06 Bn in
2014. Market growth in North Africa, the other key region in the MENA nutraceuticals market, is
anticipated to expand at a healthy single-digit CAGR over the forecast period.

Table of Content

1. MENA Nutraceuticals Market- Executive Summary

2. Research Methodology
3. Assumptions and Acronyms Used
4. Nutraceuticals Market Overview
4.1. Introduction
4.1.1. Market Definition
4.1.2. Market Taxonomy
4.2. Parent Market Overview
4.2.1. Growth Rate Comparison
4.2.1.1. Global Food Retail Market
4.2.1.2. Global Nutraceuticals Market
4.2.1.3. MENA Food Retail Market
4.2.1.4. MENA Nutraceuticals Market

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4.3. MENA Food Laws and Regulations

4.4. MENA Nutraceuticals Market Trends

4.5. MENA Nutraceuticals Market Dynamics

4.5.1.1. Drivers
4.5.1.1.1. Economic Driver
4.5.1.1.2. Supply Side Driver
4.5.1.1.3. Demand Side Driver
4.5.1.2. Restraints
4.5.1.3. Value Chain Analysis
4.5.1.2. Restraints
4.5.1.3. Value Chain Analysis
5. MENA Nutraceuticals Market Analysis and Forecast
5.1. MENA Nutraceuticals Market Size and Y-o-Y Growth Rate 20142020

Table of Content

5.2. MENA Nutraceuticals Market Absolute $ Opportunity 20142020

5.3. MENA Nutraceuticals Market Distribution Channel Analysis
5.3.1. Hypermarket/Supermarket
5.3.1.1. Market Share 2014 & 2020
5.3.2. Pharmacy/Food & Drug Store
5.3.2.1. Market Share 2014 & 2020
5.3.3. Local Grocery/Department Store
5.3.3.1. Market Share 2014 & 2020
5.3.4. Other Distribution Channels
5.3.4.1. Market Share 2014 & 2020

6. MENA Nutraceuticals Market Analysis and Forecast, By Product Type

6.1. Introduction
6.2. MENA Nutraceuticals Market Size and Forecast, By Product Type

Table of Content

6.2.1. MENA Nutraceuticals Market Share and BPS Analysis, By Product Type
6.2.1.1. Dietary Supplement Market Size and Forecast 20132020
6.2.1.2. Functional Food Market Size and Forecast 20132020
6.2.1.3. Functional Beverages Market Size and Forecast 20132020
6.3. Dietary Supplement
6.3.1. Dietary Supplement Market Size and Forecast and Y-o-Y Growth
6.3.2. Dietary Supplement Market Absolute Dollar Opportunity
6.3.3. Dietary Supplement Sub-segments Market Analysis
6.3.3.1. Vitamin & Mineral supplement Market Size and Forecast
6.3.3.1.1. Market Size and Forecast 20152020
6.3.3.1.2. Market Share 20152020
6.4. Functional Food
6.4.1. Functional Food Market Size and Forecast and Y-o-Y Growth
6.4.2. Functional Food Market Absolute Dollar Opportunity

Table of Content

7. MENA Nutraceuticals Market Analysis and Forecast, By Region

7.1. Introduction
7.2. MENA Nutraceuticals Market Size and Forecast, By Region
7.2.1. MENA Nutraceuticals Market Share By Region
7.2.2. MENA Nutraceuticals BPS Analysis By Region
7.2.3. MENA Nutraceuticals Market Snapshot, By Region
7.2.3.1. GCC Market Size and Forecast 20132020
7.2.3.2. North Africa Market Size and Forecast 20132020
7.2.3.3. Rest of Middle East Market Size and Forecast 20132020
8. GCC
8.1. GCC Nutraceuticals Market Analysis and Forecast
8.1.1. GCC Nutraceuticals Market Size and Y-o-Y Growth
8.1.2. GCC Nutraceuticals Market Absolute Dollar Opportunity

Table of Content

8.2. GCC Nutraceuticals Market By Product Type

8.2.1. Dietary Supplement
8.2.1.1. Market Share 2014 and 2020
8.2.1.2. Market Size and Forecast 20132020
8.2.2. Functional Food
8.2.2.1. Market Share 2014 and 2020
8.2.2.2. Market Size and Forecast 20132020
8.2.3. Functional Beverages
8.2.3.1. Market Share 2014 and 2020
8.2.3.2. Market Size and Forecast 20132020
8.3. GCC Nutraceuticals Market Trend
8.4. GCC Nutraceuticals Market Impact An

9. North Africa
9.1. North Africa Nutraceuticals Market Analysis and Forecast

Table of Content
10. GCC Industry Survey Analysis
10.1. Executive Summary for Industry Survey

10.2. Industry Survey Background & Methodology

10.3. Respondent Profile For Nutraceutical Products
10.3.1. Respondent Profile Comparison
For more insights on the MENA Nutraceuticals Market, you can request a report sample with full
TOC at http://www.futuremarketinsights.com/reports/sample/rep-ma-681

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