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Solar PV Market Analysis, Market Size, Application,
Analysis, Regional Outlook, Competitive Strategies and
Forecasts, 2014 To 2020

The rapidly increasing use of renewable energy systems for commercial and residential
applications coupled with low costs and efficiency of these systems are the major factors driving
the global solar PV market. Furthermore, the rising cost of electricity in various countries is also
a factor propelling the solar PV market. Solar PV is a technology which consists PV modules
made up of semiconductor materials. These semiconductors absorb the heat from solar rays and
convert it into electric current. The solar PV technology is one of the fastest growing technology
of renewable energy source. It is expected that the solar PV market attribute a double digit
CAGR over the forecast period. The reduced cost of PV module globally is a direct consequence
of the rise in the PV demand and production.
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The global solar PV market is segmented on the basis of application into utility application,
residential application and commercial application. The residential applications generally
composed of roof top solar PV assembly. The solar PV in commercial and non residential
application are installed in the areas which are exposed to the sun so that the power generated
can be used during peak hours. The utility scale solar PV are also used to generate power that is
fed into the grid system so that it can be transmitted additionally to the conventional power
source. As of 2013, the utility scale application attributed the largest share in the market. The key
reason for the growth of this segment is the regulatory support delivered by the government in
the countries such as China and India. As of 2012, the residential segment for installation of PV
is accounted for approximately one fourth of the PV installed globally.
Some of the key players in the global solar PV market include First Solar, Sun Power, Sharp,
Yingli Green Energy, Trina Solar, Canadian Solar and Suntech Power. The First Solar and
Yingli Green Energy are the largest companies in the solar PV market and together covers over
10% of the market share. All these market players are creating competitive strategies such as
collaborations, expansions and acquisitions to maintain a strong hold in the global solar PV
market. Various countries lying in the Sunbelt such as the Middle East and Latin America are
expected to witness lucrative growth rate in the global solar PV market. Large solar PV
manufacturers such as Sun Power and First Solar have made collaborations for entering into the
Chinese solar PV market
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Table of Contents
Chapter 1 Executive Summary
1.1 Solar PV - Industry Summary & Critical Success Factors (CSFs)
Chapter 2 Solar PV Industry Outlook
2.1 Market Segmentation
2.2 Market Size and Growth Prospects
2.3 Solar PV Market Dynamics
2.4 Key Opportunities Prioritized
2.5 Industry Analysis - Porter's
2.6 Solar PV - Company Market Share Analysis
2.7 Solar PV - PESTEL Analysis
Chapter 3 Solar PV End User Outlook
3.1 Residential

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3.2 Non Residential
3.3 Utility
Chapter 4 Solar PV Regional Outlook
4.1 North America
4.2 Latin America
4.3 Europe
4.4 China
4.5 Asia Pacific
4.6 RoW
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Chapter 5 Solar PV - Competitive landscape
5.1 Tianwei New Energy (China)
5.2 ReneSola (China)
5.3 Kyocera (Japan)
5.4 Hanwha-SolarOne (China)
5.5 REC (Norway)
5.6 Hareon Solar (China)
5.7 Jinko Solar (China)
5.8 JA Solar (China)
5.9 First Solar (USA)
5.10 Suntech Power (China)
5.11 Canadian Solar (Canada)
5.12 Trina Solar (China)
5.13 Sharp (Japan)
5.14 SunPower (USA)
5.15 Yingli Green Energy (China)
Chapter 6 Methodology and Scope
6.1 Research Methodology
6.2 Research Scope & Assumption
6.3 List of Data Sources
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