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DAYAL GROUP OF INSTITUTIONS

IInd SEMESTER EXAMINATIONS November 2014(Odd Semester)


Session 2014-15
Course:
BBA III Sem
Subject: Research Methodology
Name of Examiner: Mukesh Srivastava

Subject Code: BBA-306


Max. Marks:
50
Max. Time:

3 hrs.
Note: Attempt Five questions in all including Question No.1, which is compulsory. Attempt one question from each section.
Section A

2X5=10

Note: Answer any Five of the following:


Q.1 Discuss with examples Exploratory Research, Descriptive Research, and Experimental Research.
Q.2 Write a lucid note on Research Design.
Q.3 Describe various stages involved in the process of research.
Q.4 What do you understand with the term editing? Also explain the types of it.
Q.5 Differentiate between questionnaire and schedule with suitable example.
Q.6 Determine the sample size necessary to estimate a population proportion to be within 0.03 with 95% confidence, assuming you have no knowledge of the approximate value of
the sample proportion.(Assume conservative value of population proportion at 0.5) (Z @ 5% l.s. is 1.96)

Section B

10X1=10

Q.1. What is the meaning of measurement in Research? What difference does it make whether we measure in terms of a nominal, ordinal, interval, or ratio scale? Explain giving
suitable examples.
Or
Q.2 Experimental method of research is not suitable in management research. Discuss, what are the problems in the introduction of this research design in business organization?

Section C

10X1=10

Q.1 The table shows the hardness of the water supply (measured in units of parts per million of calcium) and the cardiovascular disease death rate (in units of deaths per 10000
population) in a random sample of ten English towns.
Town
A
B
C
D
E
F
G
H
I
J
Hardness
20
94
119
106
131
77
61
127
32
45
Death rate
77
62
65
58
46
70
51
44
74
82
Calculate the value of Spearmans rank correlation coefficient for these data and interpret what this tells you about the possible relationship between the variables.
Or
Q.2 The average number of sick days an employee takes per year is believed to be about 10. Members of a personnel department do not believe this figure. They randomly survey
8 employees. The number of sick days they took for the past year are as follows: 12; 4; 15; 3; 11; 8; 6; 8. Let X = the number of sick days they took for the past year. Should the
personnel team believe that the average number is about 10? (t @ 5% l.s. 2.262)

Section D

10X1=10

Q.1 Explain the meaning and significance of hypothesis in research studies. How is it tested? Give example. Also elaborate the two types of Errors incorporated with hypothesis
testing.
Or
Q.2 Enumerate the different methods of collecting data. Which one is the most suitable for conducting enquiry regarding family welfare programme in India? Explain its merits
and demerits.

Section E

10X1=10

Q.1 Suppose you have finalized a research report. Write an executive summary thereof. Remember, in this context, that anything that distracts the reader from your message should
be eliminated.
Q.2 Write Shorts notes on any two of the following:(a) Semantic Differential Scales
(b) Sampling Techniques

Or