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JOIN ONE OF THE WORLD’S FASTEST GROWING BUSINESS
PRINTER CARTRIDGE REFILLING FRANCHISE
For “A” Cities : Space : 300‐400 Sq. ft. Investment : 7.3 to 9.5 Lacs For “B” Cities : Space : 250‐300 Sq. ft. Investment : 4 to 6 Lacs
MAKE HANDSOME MONEY, WHILE SAVING NATURE
Refilled Cartridges Give high quality prints & Saves up to 75% On print cost
Fill the market need for recycled cartridges and bring down the cost of consumer by refilling solutions and at the same time helping together with customer in saving planet.
To become the first Professional and the largest Remanufacturer/Refiller, with its presence across the country. And to be known as the technically most advanced company in the business.
Re‐feel is a Printer cartridge refilling and recycling chain with its head Office at Kolkata, West Bengal. The company was started after extensive research of over 3 years in February 2007 and now has its F b 2007 d h it presence over 70 locations across 50 cities. The company has planned a national roll out and always thrives to be Technically inspired, Economically sound & Environmentally safe.
70 Locations across 50 Cities and growing….
Re‐feel Stores in Lens
THE BUSINESS OVERVIEW
WHAT IS REFILLING/REMANUFACTURING ?
It's reusing and refilling ink and toner printer cartridges so that they can be used again. Used cartridges are collected from consumers and businesses. The cartridges are disassembled and cleaned, and any necessary replacement parts are added. High‐ quality toner or ink is added, and the cartridges are tested and packaged for distribution. Remanufactured cartridges contain high‐quality components, and give excellent printing results. More than 5 million companies around the world already rely on these quality products for their printing needs. They trust the quality and reliability of professionally refilled/remanufactured cartridges for their day‐to‐day printing needs as well as for their most important projects.
WHY REFILLING & REMANUFACTURING
LARGE MARKET This Industry has been estimated at over Rs. 2500 crore per annum. And the year to year growth has been estimated over 20% in India. Instead of going paper less, every one is printing more and more. HIGH PROFIT POTENTIAL Even by selling refilled cartridges for 50‐70% less than the price of original cartridges still there is a very generous profit margin. We help consumers save heavily at the same time we too keep a fat margin for ourselves. CONSUMABLE PRODUCT CONSUMABLE PRODUCT Printer cartridges are a consumable product. They get used up and more are required. As any marketing expert will tell repeat business is one way to truly leverage large growth, In the cartridge refilling business the nature of the product means most of customers can be repeat business. ECO FRIENDLY Even if our main reason for the business is to make Money, we can still feel great by saving nature. Refilling saves nature, conserves natural resources and reduces waste.
Average price of Ink cartridges is going down but price per page is growing up. Remanufacturing is an organised industry worldwide with the players like Xerox, Office depot, Depot America etc.
INDUSTRY FACTS & FIGURES
In 2007 total value of Printer cartridges sold in India was around Rs. 1150 Crores. In 2008 the size of Printer cartridge market is pegged at over 1940 Crores, recording annual growth of 68%, digital Imaging industry in totality is estimated to be Rs.2500 Crores. Experts see the Indian Digital Imaging Market to grow at the rate of over 20% for next three years. Lyra predicts, Retail Refill Shops will raise the visibility of aftermarket in near Future. The CAGR of refill market is estimated to be over 52% for a period 2004‐2009 Retail refill market will grow from 8 million cartridges in 2005 to over 40 million annually by 2009, or $101.1 to $546.1 in revenue. Retail Refill Stores market grows from 1103 stores to projected 7190 locations in 2009 in North America .
Indian Market Gap
OEM CARTRIDGES Cost is high LOCAL REFILLERS Are unskilled & untrained No Cartridge testing is done Refilling is just somehow putting ink in the cartridges Refilling is just somehow putting ink in the cartridges
No concern for quality, quality is very poor Not updated with the changing technology Usage of Universal Ink for all Cartridges Can be refilled only 2‐3 times that too at the cost of printer life Unorganized Marketing
Use of inferior quality raw materials No Packaging, which is essential for product safety
Inkjet Cartridge Refilling
Products & Services
Laser Cartridge Reconditioning Re‐manufactured Inkjet/Laser Cartridges Compatible Inkjet/Laser Cartridges OEM Inkjet/Laser Cartridges High Quality Specialty Paper Printer Consultancy Pre Ink Office Stamps* *
Usage of Latest Automated Equipments Implementation of International refilling techniques
Trained manpower at par International standards Use of specific technology for each Cartridge Training & guidance from the experts Use of specific & high quality raw materials Refilling cleanly without damaging the cartridge Quality equal to OEM Properly packed as in the case of OEM Insignificant failure rates Inside Market Analysis Saving over 75% on print costs
Array of program, systems and tools to capitalize on a
RE‐FEEL FRANCHISEE ADVANTAGE
growing industry Brand Sharing & Identification Proven marketing and business development methods Exhaustive technical training q q p Unique equipments & tools to run the business Hassle free start to your business Point of sale system Continuous R & D Support system to stay technically updated Quality Management System Complete Training Manuals Marketing Formats & Manuals
TRAINING & SUPPORT
You will be given a complete business model training for 10 days on refilling industry covering technical, marketing, administration, accounts, etc. Once we finalise the deal, we will help you at every step duplicating our successful business model. The training will again be ably supported by all the manuals.
Pre‐operational manuals P ti l l Startup Manual will guide you through the initial store implementation process. Interior manual designed specifically for you as per the lay out of your store. Operational Manuals Technical Manual: Inkjet Manual Laser toner Manual Marketing Manual Administration Manual Accounts Manual Reception Manual and more…
Above All…Together we will Save Nature !
In 2007, 3 billion cartridges dumped in the landfills Cartridges are hazardous to nature Cartridges take more than 400 years to biodegrade Refilling helps reducing e‐waste
Conserve Natural Resources
Reusing saves electricity Reusing saves petroleum Also saves other scarce natural resources
Franchising is one of the fastest growing business in the world today Franchising is duplicating company’s proven business system and sharing of valuable resources
Franchisee need not spend time, money and energy on research and development activities. Sharing of a common brand by all the franchisees There are 1.5 million Franchised outlets in US Franchising share on the US economy now accounts for over 40 percent of all retail sales. Indian Franchising industry is estimated to be around Rs 10,000 crore. Indian Franchising industry is having a very high growth rate of more than 25% per annum. A franchising boom is predicted in the latest study conducted by TNS India. Franchising is a TEAM work. TEAM is an acronym for Together Everyone Accomplishes More!
“I started my first Re‐feel store in Oct ‘ 2007 in Kolkata & made an operational profit in the very first month itself. I immediately finalised and started the second store in Dec ‘ 07. I have finalised two more stores in Kolkata, my customer base is increasing and I am getting repeat business. Thanks to Team Re‐feel.”
Deepak Bothra Entrepreneur
“When I first heard of this concept I was working with Berger When I first heard of this concept, I was working with Berger Paints in Jaipur. I found it very exciting & foreseeing a tremendous growth potential in the refilling industry, I left my job and started my own franchised outlet in Guwahati in January’ 2008. I received tremendous support from Team Re‐feel & I am proud to be a part of it.”
Ankit Agarwal MBA
Ritesh Maheshwari MBA
“Even though I started the first Re‐feel store in India but never felt like I am joining hands with guys who are new to the industry. The ongoing back end support and an exhaustive training given to me, enabled me to achieve operational break within first month of my operation. Great concept!”
Re‐feel Franchisee Advantages What do we look for in a franchisee?
Ability To Grow Rapidly Zeal For Marketing Zeal For Marketing Entrepreneurial Skills
What we look in the guy is the right attitude to perform & excel. Age, business knowledge & experience is not a limiting factor.
Contact us for prospective Franchise Disclosure Form Submit the form, along with letter of Interest We would Conduct business discussion with our executive in detail ( All your queries will be answered and franchise relationship will be explained in detail) With Mutual Consent Franchise Agreement will be signed You will be awarded Re‐feel Franchise license
Refeel Cartridge Engineering Private Limited
Registered Office : 113/1, Lake Town, Block‐A, Kolkata 700 089 Phone : +91‐33‐4008 4007, Fax : +91‐33‐4005 5305 Helpline : +91‐9331 64 64 64 / 9330 23 23 24 Email : franchise@re‐feel.in Website : www.re‐feel.in