Contact: Lindsey C. Holmes Twestival Newark 973-968-4792 Twestival@LCHBusiness.com http://Newark.Twestival.

com @TwestivalNewark/ @Lindseycholmes FOR IMMEDIATE RELEASE

TWEET.MEET.GIVE IN NEWARK
Mayor Cory Booker, Twestival Newark, and the Newark, NJ community unite to celebrate Education, Charity, Social Media and charity Concern Worldwide.

Newark, NJ, 3/25/2010 - On March 25th at 6:00 PM Newarkers will gather at RAM Gallery
Space located at 460 Washington St. for the city’s second Twestival, a Global Edition. Preceded by a Twestival Local in September of 2009, this new tradition allows Newarkers to gather for a good cause and meet other Tweeters. The event features a videography entitled ‘Social Media Impacts,’ produced and directed by Realism Hargrave of WeThePeoplezMedia, about the impact of Social Media on Newark, a Panel of Newark Professionals including Jeff Billingsley of Cobblestone Records, Kimberlee Williams of Femworks, LLC, Dee Marshall of Raise The Bar, LLC, Felicia Walker - Benson of This That Beauty Blog, and Lindsey C. Holmes of LCH Business, LLC, discussing how social media is used in their businesses, food by local restaurant JT’s Bar-B-Que and music and fun! Courtesy of Sponsor - www.Ustream.com, we will be streaming live. To view the live stream at 6:00 PM, please visit: http://www.ustream.tv/channel/twestival-newark-global-2010. --What is a Twestival? A Twestival or Twitter-Festival is a global series of events organized by volunteers around the world under short timescales. Twice a year through a Global and a Local Edition, Twestival brings people offline for a great cause. Twestival is run 100% by volunteers and independently from any not-for-profit; although the organizing teams do work closely to outline an achievable and measurable fundraising target. Twestival also sets out to identify key skills of volunteers and match these with the needs of the cause; particularly communications strategy, tech integration - more -

and social media training. This Twestival Global takes place in cities around the world : March 25, 2010. What is Twestival Newark? Twestival Newark was adapted by Lindsey C. Holmes, a self-proclaimed Social Media Guru, Mobile Application Developer and proud Newark Resident. She understands the relationship between Social Media and its potential impact on ‘everything.’ When asked about the impact that Twestival Newark will have on the emergent city, Ms. Holmes states “Social media is unlike Broadcast Media. Though both are extremely influential and necessary, social media gives the people a voice, and allows for a truth that is much too often devoid in the news. Newark’s people need to be heard. Social media will give us this outlet.” The Charity: Concern Worldwide Concern Worldwide was founded in 1968 to meet the needs of people living in extreme poverty, for whom every day is a fight for survival. Concern is a non-governmental, international, humanitarian organization dedicated to the reduction of suffering and working towards the ultimate elimination of poverty. Concern’s mission is to help people living in extreme poverty achieve major improvements in their lives - improvements they can sustain without ongoing support. Concern meets the needs of the poorest people in a caring and personalized manner, respecting their human and cultural dignity. They are committed to reaching the most vulnerable, even in the most difficult of circumstances. Concern’s work is informed by a vision for change. Concern’s education programs target the poorest people in the poorest countries in the world, with particular emphasis on reaching out-of-school children such as girls, orphans, street children, working children, children affected by conflict, children affected by HIV and AIDS, and children with disabilities. Concern’s education programs reach over 700,000 people in 25 countries across the regions of Africa, Asia, and the Caribbean. How Concern operates and where the Twestival funds will go. For as little as $28USD they can provide the uniform, books, pencils, and paper a child needs to attend one year of school. Concern Worldwide are able to guarantee that 100% of Twestival funds would go directly to project costs. This means that the money would be used for material purchases (curriculum, desks, pencils) as well as project activities such as construction of schools; rehabilitation of classrooms; teacher/ management training; PTAs; HIV/AIDS school clubs; water and sanitation in schools; health education in schools; education advocacy; vocational/life-skills training for youth, farmers and women; and curriculum development for secondary school/university. Money will not be used for things like administration, overhead, reporting oversight, etc.Concern Worldwide requires all fields that receive money strictly adhere to a six- and 12-month formal reporting protocol in which the field details the specific activities it has undertaken and how the funds were utilized. This system provides a very tangible case studies, evidence and updates, and other detailed information about how programs have progressed and benefited program participants; including the financial allocation in field; the GPS locations of schools in receipt of funds; digital video clips and photos from the schools; and case studies/ quotes from people who have benefited from the projects. - more -

### Sponsorship Opportunities To sponsor the upcoming Twestival Newark event or future events please direct all inquiries to Twestival@LCHBusiness.com or @TwestivalNewark on Twitter. Press Inquiries Please direct all press inquiries to Press@LCHBusiness.com.

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