www.michigandaily.

com

Mar 1, 2010 - Mar 31, 2010

Dashboard

Comparing to: Mar 1, 2009 - Mar 31, 2009
Previous: Visits

Visits

20,000

20,000

10,000

10,000

0

0

Mar 1

Mar 8

Mar 15

Mar 22

Mar 29

Site Usage

260,415 Visits

57.59% Bounce Rate

Previous: 291,684 (-10.72%)

Previous: 68.01% (-15.33%)

669,504 Pageviews

00:02:28 Avg. Time on Site

Previous: 639,272 (4.73%)

Previous: 00:02:02 (20.61%)

2.57 Pages/Visit

45.32% % New Visits

Previous: 2.19 (17.30%)

Previous: 59.53% (-23.86%)

Visitors Overview

Map Overlay
Previous: Visitors

Visitors

20,000

20,000

10,000

10,000

0

0
Mar 1

Mar 8

Mar 15

Mar 22

Mar 29

Visitors

142,520
Visits
0

240,356

Traffic Sources Overview
Search Engines
100,166.00 (38.46%)

Referring Sites
96,207.00 (36.94%)

Direct Traffic
62,339.00 (23.94%)

Other
1,703 (0.65%)

1

Google Analytics

Content Overview
Pages

Pageviews

% Pageviews

Mar 1, 2010 - Mar 31, 2010

158,664

23.70%

Mar 1, 2009 - Mar 31, 2009

135,788

21.24%

% Change

16.85%

11.57%

Mar 1, 2010 - Mar 31, 2010

18,667

2.79%

Mar 1, 2009 - Mar 31, 2009

19,674

3.08%

% Change

-5.12%

-9.40%

Mar 1, 2010 - Mar 31, 2010

11,678

1.74%

Mar 1, 2009 - Mar 31, 2009

12,697

1.99%

% Change

-8.03%

-12.18%

Mar 1, 2010 - Mar 31, 2010

10,865

1.62%

Mar 1, 2009 - Mar 31, 2009

10,036

1.57%

% Change

8.26%

3.37%

/

/section/sports

/section/opinion

/section/news

/content/how-u-landed-obama-commencement
Mar 1, 2010 - Mar 31, 2010

5,557

0.83%

Mar 1, 2009 - Mar 31, 2009

0

0.00%

100.00%

100.00%

% Change

2

Google Analytics

www.michigandaily.com

Mar 1, 2010 - Mar 31, 2010

Visitors Overview

Comparing to: Mar 1, 2009 - Mar 31, 2009
Previous: Visitors

Visitors

20,000

20,000

10,000

10,000

0

0

Mar 1

Mar 8

Mar 15

Mar 22

Mar 29

142,520 people visited this site
260,415 Visits
Previous: 291,684 (-10.72%)

142,520 Absolute Unique Visitors
Previous: 192,088 (-25.80%)

669,504 Pageviews
Previous: 639,272 (4.73%)

2.57 Average Pageviews
Previous: 2.19 (17.30%)

00:02:28 Time on Site
Previous: 00:02:02 (20.61%)

57.59% Bounce Rate
Previous: 68.01% (-15.33%)

45.32% New Visits
Previous: 59.53% (-23.86%)

Technical Profile
Browser

Visits

% visits

Connection Speed

Internet Explorer

Visits

% visits

Cable

Mar 1, 2010 - Mar 31, 2010

94,576

36.32%

Mar 1, 2010 - Mar 31, 2010

99,864

38.35%

Mar 1, 2009 - Mar 31, 2009

135,791

46.55%

Mar 1, 2009 - Mar 31, 2009

109,287

37.47%

% Change

-30.35%

-21.99%

-8.62%

2.35%

% Change

Firefox

T1

Mar 1, 2010 - Mar 31, 2010

83,589

32.10%

Mar 1, 2010 - Mar 31, 2010

80,370

30.86%

Mar 1, 2009 - Mar 31, 2009

106,024

36.35%

Mar 1, 2009 - Mar 31, 2009

76,595

26.26%

% Change

-21.16%

-11.69%

% Change

4.93%

17.53%

3

Google Analytics

Safari

Unknown

Mar 1, 2010 - Mar 31, 2010

54,744

21.02%

Mar 1, 2010 - Mar 31, 2010

38,818

14.91%

Mar 1, 2009 - Mar 31, 2009

38,903

13.34%

Mar 1, 2009 - Mar 31, 2009

50,479

17.31%

40.72%

57.62%

% Change

-23.10%

-13.87%

% Change
Chrome

DSL

Mar 1, 2010 - Mar 31, 2010

23,471

9.01%

Mar 1, 2010 - Mar 31, 2010

36,646

14.07%

Mar 1, 2009 - Mar 31, 2009

6,496

2.23%

Mar 1, 2009 - Mar 31, 2009

47,888

16.42%

261.31%

304.70%

-23.48%

-14.29%

% Change

% Change

Mozilla Compatible Agent

Dialup

Mar 1, 2010 - Mar 31, 2010

1,097

0.42%

Mar 1, 2010 - Mar 31, 2010

3,234

1.24%

Mar 1, 2009 - Mar 31, 2009

235

0.08%

Mar 1, 2009 - Mar 31, 2009

4,741

1.63%

366.81%

422.86%

-31.79%

-23.60%

% Change

% Change

4

Google Analytics

www.michigandaily.com

Mar 1, 2010 - Mar 31, 2010

Traffic Sources Overview

Comparing to: Mar 1, 2009 - Mar 31, 2009
Previous: Visits

Visits

20,000

20,000

10,000

10,000

0

0

Mar 1

Mar 8

Mar 15

Mar 22

Mar 29

All traffic sources sent a total of 260,415 visits
23.94% Direct Traffic

Search Engines
100,166.00 (38.46%)

Previous: 20.58% (16.34%)

Referring Sites
96,207.00 (36.94%)

36.94% Referring Sites

Direct Traffic
62,339.00 (23.94%)

Previous: 31.02% (19.09%)

Other
1,703 (0.65%)

38.46% Search Engines
Previous: 48.40% (-20.53%)

Top Traffic Sources
Sources

Visits

% visits

Keywords

google (organic)

Visits

% visits

michigan daily

Mar 1, 2010 - Mar 31, 2010

85,221

32.73%

Mar 1, 2010 - Mar 31, 2010

11,735

11.72%

Mar 1, 2009 - Mar 31, 2009

128,908

44.19%

Mar 1, 2009 - Mar 31, 2009

10,282

7.28%

% Change

-33.89%

-25.95%

14.13%

60.86%

% Change

(direct) ((none))

robert pattinson

Mar 1, 2010 - Mar 31, 2010

62,339

23.94%

Mar 1, 2010 - Mar 31, 2010

2,083

2.08%

Mar 1, 2009 - Mar 31, 2009

60,015

20.58%

Mar 1, 2009 - Mar 31, 2009

0

0.00%

% Change

3.87%

16.34%

% Change

100.00%

100.00%

facebook.com (referral)

the michigan daily

Mar 1, 2010 - Mar 31, 2010

18,983

7.29%

Mar 1, 2010 - Mar 31, 2010

1,671

1.67%

Mar 1, 2009 - Mar 31, 2009

5,792

1.99%

Mar 1, 2009 - Mar 31, 2009

1,502

1.06%

227.75%

267.10%

11.25%

56.81%

% Change

% Change

annarbor.com (referral)

michigan smoking ban 2010

Mar 1, 2010 - Mar 31, 2010

13,427

5.16%

Mar 1, 2010 - Mar 31, 2010

630

0.63%

Mar 1, 2009 - Mar 31, 2009

0

0.00%

Mar 1, 2009 - Mar 31, 2009

0

0.00%

100.00%

100.00%

100.00%

100.00%

% Change

% Change

yahoo (organic)

hot tub time machine

5

Google Analytics

Mar 1, 2010 - Mar 31, 2010

10,002

3.84%

Mar 1, 2010 - Mar 31, 2010

539

0.54%

Mar 1, 2009 - Mar 31, 2009

5,305

1.82%

Mar 1, 2009 - Mar 31, 2009

0

0.00%

88.54%

111.18%

100.00%

100.00%

% Change

% Change

6

Google Analytics

www.michigandaily.com

Mar 1, 2010 - Mar 31, 2010

Map Overlay

Comparing to: Mar 1, 2009 - Mar 31, 2009

Visits
0

240,356

260,415 visits came from 195 countries/territories
Site Usage

Visits

Pages/Visit

Avg. Time on Site

% New Visits

Bounce Rate

260,415

2.57

00:02:28

45.40%

57.59%

Previous:
291,684 (-10.72%)

Previous:
2.19 (17.30%)

Previous:
00:02:02 (20.61%)

Previous:
59.57% (-23.79%)

Previous:
68.01% (-15.33%)

Country/Territory

Visits

Pages/Visit

Avg. Time on
Site

% New Visits

Bounce Rate

United States
March 1, 2010 - March 31, 2010

240,356

2.63

00:02:32

43.32%

56.43%

March 1, 2009 - March 31, 2009

260,866

2.29

00:02:12

56.46%

65.98%

-7.86%

14.78%

15.49%

-23.27%

-14.47%

March 1, 2010 - March 31, 2010

3,868

1.72

00:01:19

74.22%

71.90%

March 1, 2009 - March 31, 2009

6,120

1.26

00:00:31

86.93%

86.58%

-36.80%

36.60%

149.50%

-14.61%

-16.96%

2,605

1.45

00:00:47

76.24%

81.19%

% Change
Canada

% Change
United Kingdom
March 1, 2010 - March 31, 2010

7

Google Analytics

March 1, 2009 - March 31, 2009

4,791

1.25

00:00:28

90.61%

89.40%

-45.63%

15.92%

68.64%

-15.86%

-9.18%

March 1, 2010 - March 31, 2010

1,601

4.00

00:04:28

50.28%

34.42%

March 1, 2009 - March 31, 2009

530

1.46

00:00:59

80.57%

82.08%

202.08%

173.20%

352.89%

-37.59%

-58.07%

March 1, 2010 - March 31, 2010

900

1.53

00:01:21

76.22%

74.56%

March 1, 2009 - March 31, 2009

1,477

1.33

00:00:38

89.30%

89.23%

-39.07%

14.67%

114.21%

-14.65%

-16.45%

March 1, 2010 - March 31, 2010

663

1.74

00:01:01

69.98%

70.29%

March 1, 2009 - March 31, 2009

1,293

1.59

00:00:55

80.82%

82.21%

-48.72%

9.23%

9.52%

-13.41%

-14.51%

March 1, 2010 - March 31, 2010

613

1.49

00:00:57

91.35%

79.93%

March 1, 2009 - March 31, 2009

1,125

1.26

00:00:39

91.56%

88.18%

-45.51%

18.45%

44.95%

-0.22%

-9.35%

March 1, 2010 - March 31, 2010

612

1.74

00:01:58

28.59%

77.78%

March 1, 2009 - March 31, 2009

537

1.66

00:00:52

78.03%

79.33%

13.97%

5.02%

126.89%

-63.35%

-1.96%

March 1, 2010 - March 31, 2010

563

1.42

00:01:07

84.72%

82.59%

March 1, 2009 - March 31, 2009

606

1.32

00:00:57

90.92%

87.62%

-7.10%

7.24%

18.10%

-6.82%

-5.74%

March 1, 2010 - March 31, 2010

356

1.66

00:00:54

34.27%

78.93%

March 1, 2009 - March 31, 2009

299

1.76

00:01:57

71.91%

68.56%

19.06%

-5.79%

-53.52%

-52.34%

15.13%

% Change
China

% Change
Australia

% Change
Germany

% Change
India

% Change
Spain

% Change
Philippines

% Change
Hong Kong

% Change

1 - 10 of 195

8

Google Analytics

www.michigandaily.com

Mar 1, 2010 - Mar 31, 2010

Content Overview

Comparing to: Mar 1, 2009 - Mar 31, 2009
Previous: Pageviews

Pageviews

40,000

40,000

20,000

20,000

0

0

Mar 1

Mar 8

Mar 15

Mar 22

Mar 29

Pages on this site were viewed a total of 669,504 times
669,504 Pageviews
Previous: 639,272 (4.73%)

538,027 Unique Views
Previous: 518,191 (3.83%)

57.59% Bounce Rate
Previous: 68.01% (-15.33%)

AdSense Performance
273,911 AdSense Page Impressions
Previous: 0 (0.00%)

$94.76 AdSense Revenue
Previous: $0.00 (0.00%)

281,801 AdSense Unit Impressions
Previous: 0 (0.00%)

Top Content
Pages

Pageviews

% Pageviews

Mar 1, 2010 - Mar 31, 2010

158,664

23.70%

Mar 1, 2009 - Mar 31, 2009

135,788

21.24%

% Change

16.85%

11.57%

Mar 1, 2010 - Mar 31, 2010

18,667

2.79%

Mar 1, 2009 - Mar 31, 2009

19,674

3.08%

% Change

-5.12%

-9.40%

/

/section/sports

9

Google Analytics

/section/opinion
Mar 1, 2010 - Mar 31, 2010

11,678

1.74%

Mar 1, 2009 - Mar 31, 2009

12,697

1.99%

% Change

-8.03%

-12.18%

Mar 1, 2010 - Mar 31, 2010

10,865

1.62%

Mar 1, 2009 - Mar 31, 2009

10,036

1.57%

% Change

8.26%

3.37%

Mar 1, 2010 - Mar 31, 2010

5,557

0.83%

Mar 1, 2009 - Mar 31, 2009

0

0.00%

100.00%

100.00%

/section/news

/content/how-u-landed-obama-commencement

% Change

10

Google Analytics