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HOT DESKING: FEEDBACK

Peer assessed

WHAT IS HOT DESKING?


Hot desking is an exercise where constructive feedback is obtained from peers
as they walk round the classroom reviewing your work. This is an opportunity for
them to give their critical feedback as to what has worked well and areas
where improvements could be made. This is an effective way of obtaining a
great deal of real audience feedback in a relatively short space of time and
at a stage in your magazines development when positive changes can be
actioned to improve its appearance, therefore increasing its potential for
success.

MAGAZINE DEVELOPMENTAL STAGE


REACHED WHEN THE REVIEW TOOK
PLACE
My magazine was still in an early
stage of development when the hot
desking exercise took place. I found
the whole peer assessment process
very useful and the feedback
provided informative, coming at
quite a pivotal stage when I could
take on board constructive
feedback, therefore adapting the
magazine front cover to further
improve its appeal with my target
audience.

POSITIVES OF MY FRONT COVER:


They thought that my cover lines where clear and easy to read also they
way in which I have used alternating colours on my cover lines makes it very
sophisticated and represent the genre of pop.
They thought that the cover lines all being on the left was effective and
conveyed the typical conventions of a music magazine.
The masthead stands out and they like the way I have used the blue lines
implying frequency behind the font.
Having the magazine price close to the barcode conveys the typical
conventions.

NEGATIVES FROM MY FRONT COVER:


The typeface I have chosen is quite dated and not a font which is typically used
in existing pop music magazines. I feel it doesnt represent the modern pop
music genre and therefore does not link into the whole theme of the magazine I
have been trying to create, almost as if it is contradicting the ideologies of the
genre being fresh, modern.
The colours which I have used throughout the front cover are a bit dark and
therefore imply alternating genres of music and not my chosen genre of my
magazine. Therefore, as a result I will use brighter colours which connote fun,
fresh, modern and are representative of pop music.
My cover lines need to be shorter and sharper to captivate my audience and
encourage them to reading my magazine.

OVERALL IMPROVEMENTS
Need to make sure that every detail on my front cover represents pop music
and that my audience can identify this.

Add more colour to create greater contrast.


I will use my peers comments to amend my draft of my front cover and
produce a final front cover design which really represents my target
audience with great effect.