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EDUCATION EDITION

2006-2007
WHY DO WE TEACH?
By Del Schirmer, Snowboard Director
As the season approaches and we begin to
think about our favorite season again we
the hill are teaching because they love the
sport and they love to pass on their
IN THIS ISSUE
will start to prepare our equipment for knowledge of the sport to other people. 1 WHY DO WE TEACH?
snow. You have probably read thousands
of words on how to prepare your That’s it, we teach because we love to 3 ADAPTABILITY
equipment for the upcoming season such teach. There is nothing more valuable than
as boot fit, edge tuning, binding settings, knowledge. We have some and we want to IN AN UNCERTAIN WORLD,
new goggles to see in that flat light, and pass it along to students. The best feeling INVEST IN YOURSELF
maybe even some new clothes to look I have ever had has been from a student of
better and stay warmer. Do you ever stop mine making a breakthrough on the hill 4 MEMBER SPOTLIGHT
and think about why you are returning to and their pure joy and huge smile. I really
teach? We all know why we come back out enjoy their happiness when they get it. It 5 PREPARING YOUR MIND
to slide down the hill, it is fun. But why do doesn’t matter what “it” is, first linked turn
7 GETTING HIP
we teach? Let’s look at some of the or first time above the lip in the half pipe,
reasons you hear around the hill when the but that they got “it”. I have never gotten 9 GOOD TO GREAT
topic comes up; that kind of feeling from opening a pay
• New instructor at the new hire clinic: “I check. How about the feeling when you 1 0 JEANNIE DISCUSSES “THE
want a free lift ticket,” or “I have some teach a child or young adult and then the THEORY”
spare time and needed to fill it,” or “I want parents check in at the end of a lesson and
to become a better rider,” or my personal the student brags to Mom or Dad about 1 1 IN MEMORIAM
favorite, “I want to earn lots of money.” what they learned. It makes you feel good
• Second and third year instructor: “I was doesn’t it? How about you racing PSIA-C ADOPTS NEW
hoping to begin teaching advanced coaches? How good is the feeling when a CORPORATE NAME
lessons,” or “This job fits into my racer does a personal best or even wins a
1 3 SNOWSPORTS SCHOOL
schedule and lets me ride,” or “I want to race and gives you credit for their
DIRECTORS RALLY 2006
get my next certification level and move success?
out west.” 1 4 TRAINER’S DEVELOPMENT
• Seasoned instructor more than five So, as this season approaches, let’s take a PROGRAM
years: “I like to visit with my friends who couple minutes to review your education
also teach at this school,” or “It gets me materials, attend a clinic at your hill, and 1 5 EXCELLENCE IN CUSTOMER
out of the house on the weekend,” or “I am really sharpen, wax and tune your teaching SERVICE
excited about working on my next level of skills. The better we are as educators the
certification.” more “its” we will be able to deliver. Think 16-23 EVENT CALENDAR
about it, the more “its” we deliver, the
These are only some of the reasons we all more times we get to have that best 24-28 EVENT DESCRIPTIONS
come to the hill every year. I am sure you feeling that only snow sports instructors
have more reasons to come to the hill and get to have.
they are all valid reasons. I wanted to talk Looking for an event? Check
about why we choose to teach, and what I That’s why I teach, for that best feeling
think we need to focus on before the snow only snow sports instructors get to have
out the event calendar at
comes. Most of the instructors I meet on and because I love to teach! psia-c.org!
THE CENTRAL LINE
THE OFFICIAL PUBLICATION OF THE PROFESSIONAL
SKI INSTRUCTORS OF AMERICA - CENTRAL

PSIA-C 2006/2007
3225 West St. Joseph BOARD OF DIRECTORS
Lansing, Michigan 48917
President
Phone (517) 327-0601 Wm. “Skip” Dickel
Fax (517) 321-0495
info@psia-c.org Executive Vice President
Brent Heiman
General Information Members should
contact their board representatives to Education Vice President
share concerns or opinions on policies or Kris Agnew
procedures in order that they be more Financial Vice President
effectively represented.
Gary Kepler
Submissions: Submissions of articles,
Marketing Vice President
photos, and other items for publication are
Engelbert Gal
welcome. All documents that are
submitted will be published on the web, Alpine Directors
therefore they should be submitted in 1 Wm. "Skip" Dickel
Microsoft Word Format (7.0 or higher) Jeff Lewin
with the following header: article name,
date and author. Documents can have 2 Will Nourse
minimal graphics (GIF/BMP) small size - Brent Heiman
no photographs (for website). Photographs
may be submitted to the office and will be 3 Robin K. Roberts
published in the Central Line but will not Thomas L. McIntosh
be published on the web. Please send to
4 Kris Agnew
the PSIA-C office at the above address.
Articles are accepted on the condition that Walter B. Sappington
they are released for publication in all 5 Douglas Wren
PSIA and PSIA division periodicals. PSIA- Mark D. Foyteck
C reserves the right to edit all articles.
6 Engelbert Gal
The Central Line, copyright © 2005, Gary D. Kepler
is published four times per year by the
Professional Ski Instructors of America- Nordic Director
Central. Permission is hereby given to the Michael Stockreiter
Professional Ski Instructors of America and
other divisions to copy original material Snowboard Directors
from this newsletter providing credit is 1, 2, 3 Del Schirmer
given to the Professional Ski Instructors of 4, 5, 6 Mindy Covington
America-Central and the material is not
altered. Articles that contain specific Ex-Officio PSIA-N Director
copyright notices may not be reprinted John Peppler
unless written permission is obtained from 2006/2007
the author. It is requested that a copy of EDUCATION FOUNDATION
any publication containing reprinted BOARD OF DIRECTORS
material from this newsletter be sent to the
editor at the address above. President
Wm. "Skip" Dickel
Subscriptions: Persons who are not
members of PSIA-C can purchase a one- Executive Vice President
year (four issues) subscription to The Brent Heiman
Central Line for $15. Send your name
and address, along with your check, to Financial Vice President &
PSIA-C at the above address. Secretary Ski, Ride and Instruct above all at Arapahoe Basin - the Legend!
Gary Kepler
Note: Materials published in The
Central Line that have been provided by Alpine Directors Located in Summit County Colorado, also home to Keystone, Breckenridge
persons who are not writing as PSIA-C 1 Wm. "Skip" Dickel and Copper.
officials are the responsibility of the Jeff Lewin
author and are not necessarily endorsed
2 Brent Heimann If you have a passion for skiing and riding A-Basin has opportunities for you in
by PSIA-C.
Will Nourse our Snowsports School.
PSIA-C STAFF
3 Robin K. Roberts
Executive Director Thomas L. McIntosh Arapahoe Basin offers the following benefits: Longest season in Colorado,
Donnelly K. Eurich October to June; Competitive wages and Incentive programs, Training in-
4 Kris Agnew house from PSIA Education Staff, Skiing at fourteen other Colorado Resorts
Director of Membership & Walter B. Sappington
including Vail, Beaver Creek, Keystone and Breckenridge; Health, Dental and
Continuing Education 5 Douglas Wren Vision Insurance for full time employees, Direct hiring possible through
Kelsey Gregory Mark D. Foyteck interview for full and part time positions.
Education Coordinator 6 Engelbert Gal
Kelsey Gregory Gary D. Kepler Arapahoe Basin a Small Mountain that Rides Big where you have the
opportunity to make an impact immediately.
Administrative Support Adaptive Directors
Heather Frazier David Henderson
If you would like to become part of the Legend, visit our web site
Editor in Chief Nordic Director www.arapahoebasin.com for more information and to complete an
Engelbert Gal Mike Stockreiter application.
Snowboard Directors
Director of Financial Services 1, 2, 3 Del Schirmer For questions and interviews please contact Arapahoe Basin: 800-272-7246
Donna Devereaux 4, 5, 6 Mindy Covington
Ex-Officio PSIA-N Director Burt Skall Courtney Whitman,
John Peppler Snowsports Director Human Resources Manager
970-513-5707 970-513-5732
Contact information can be found
at www.psia-c.org/whoswho
burts@a-basin.net courtneyw@a-basin.net

PSIA-C/AASI-C Center Line 2 2006/2007 Education Edition


environment can only make you a better
ADAPTABILITY... skier. There is nothing like skiing down
some steep pitch covered with chopped up In An Uncertain
...GETTING THE cruddy snow under the guidance of a
National Team member like Terry Barbour World, Invest In
or Shawn Smith, and coming out onto a
MOST OUT OF nicely groomed trail. The adjustments you Yourself
were forced to make under adversity

YOUR SKIING! suddenly make your groomer-turns feel


that much better.
by Jeff Lewin
PSIA-C Board Representative
by Sherm White
PSIA-E Alpine DCL Staff While the conditions we ski may get more
complicated, the basic mechanics we use Is the economy bouncing back or
are still pretty simple. Parking and riding is headed for the basement? Will gas
A wise old sage once told me that ski
not an option. So, how do you get more prices hit $4 per gallon? Have
technique was simple: “You turn left, you
adaptable in your skiing? There are plenty housing prices finally leveled off?
turn right, or you go straight. If you turn
of opportunities for great terrain skiing in Who knows? We do know that
right twice, you might have made a
the East. One of the most popular update leisure spending is up, so why not
mistake, but it depends.”
events in PSIA-E recently has been the invest in snowsports? Specifically,
Trees and Steeps clinics. They all take place why not invest in your own value as
Well, with all the new school moves out
at larger areas with a variety of terrain, a snowsports professional?
there now, you might also ski backwards or
which allows multiple groups of skiers of
turn right twice on purpose. It all depends
all ages and levels. Even if you aren’t
on what you want to do, on the terrain, and For 2006-07, Central Division is
thinking about Level 2 or 3 certification,
on the conditions you are faced with. offering s staggering number of
participate in certification training at your
home area. All of the tasks involved in the diverse education and certification
There is nothing like a big mountain events. Even if you’re not due for
skiing portion of exams are aimed at
experience, with a wide variety of terrain education credit this season, think
training and testing your versatility and
and conditions to remind us that our ability about investing in yourself and taking
adaptability. Don’t use age or ability as an
to turn any way, or go straight, is an event! From racing to freestyle,
excuse not to improve. You’ll almost
determined by our ability to recognize how children’s accreditation to the Silver
always find certified Level One skiers in
we mix the skills and apply the result to our Fox series, and Fundamentals of
their sixties and beyond at these clinics,
skiing. Things can get real complicated real Snowsports Instruction to Level 3
challenging themselves to ski more diverse
fast. As instructors, we tend to spend a lot certification, we’ve got a great event
terrain.
of time on intermediate, well-groomed for you.
trails, where the skill blend is usually pretty
Even if you can’t make it to specific And if you’re really looking to
consistent. Changing the blend can be
educational events, there are things you broaden your horizons, why not
tough - and traumatic. There is a reason
can do at home to increase your versatility. experience a whole new disciple?
that success in Levels 2 and 3 skiing
Here is a summary of some of the tips I’ve Find out what it takes to teach with a
depends a lot on your ability to be versatile
gotten in recent years from skiing with the free heel or turn your world 90
and adaptable.
likes of Chris Fellows, Terry Barbour, and degrees and drop – or add – a plank.
Shawn Smith of the PSIA National Team in Attend an Adaptive event and find out
I’ve attended several National Academies
conditions that Shawn has described as what it’s like to teach a whole new
over the years, including this past season in
skiing “snow with attitude.” clientele.
Chamonix. It’s easy to avoid challenges
• Focus on your ankles. If they aren’t
when you are home working; it’s a lot
actively moving, neither are your feet or
harder when you have made a 5-day Every business wants to reach new
your skis. You are in “park”.
commitment to be a customer. Whether customers in new markets. And
• Keep the outside foot moving, and try to
you are in Snowbird or Chamonix, or any every employee wants to be more
match the swing of your pole tip with your
other large resort, there is one common valuable to their employer. It’s an
foot as it moves. Keep your pole tips
thread: Lots of vertical, lots of terrain, and uncertain world out there, but
moving with your feet, or vice versa.
variable weather- the ultimate terrain park. snowsports is a great place to be.
• Edge both skis before the fall line, and be
Just when you get in a groove, the situation Make an investment in yourself. To
patient. Keep moving from one set of edges
changes. Those little technical weaknesses reach new customers and maximize
to the other without a transition.
we all hide so well all season at home on your value, sign up for an event – or
the groomers suddenly get brought to the two – this season!
How about some drills you can do on the
surface when faced with changeable
groomers at home?
conditions and challenging terrain.
Adaptability becomes the key to survival (or Take an education event
—Ski a variety of turns on a variety of
at the least the key to a satisfying run). The
terrain without poles. If you get some that is not an exam and
best teachers always talk about letting the
“snow with attitude”, try skiing that without get $20 off your next
terrain do the teaching.
poles as well. event.
An advantage of the Academy format is Hurry! You must take the
having great coaches to help you make second event before the
those adaptations. You may hate it while end of April 2007.
you are experiencing it, but skiing in this Continued on page 4
PSIA-C/AASI-C Center Line 3 2006/2007 Education Edition
Continued from page 3
—Shuffle turns are great. You can’t park
yourself into a stance and still shuffle much
MEMBER SPOTLIGHT
of anything. Mix up the drill by shuffling
with both feet, then with just the outside Three Level III instructors at Trollhaugen Winter Recreation Area, Dresser,
ski. Then, try shuffling just to the fall line. Wisconsin, have a total of 145 years of teaching experience and 125 years of PSIA.
Not only will you develop a feel for keeping membership. They are, left to right, Dick Boulet (40 years of teaching), Pete Moreno
the outside ski (which we frequently park (54 years of teaching), and Rollie Westman (51 years of teaching).
on) moving, but you will also strengthen
your inside ski movement and help yourself Dick first taught for the Minneapolis Park Board, Pete with the Otto Hollaus Ski
make an earlier commitment to the new School, and Rollie's first ski teaching was with the YWCA in El Paso, Texas. They are
turn. looking forward to teaching another 100 years beginning this season!!

—Probably the best thing you can do is to


just make sure that you go out and ski
regardless of the weather or conditions. If
you only ski on perfect conditions, you’ll
only build your skills to ski those
conditions. Go out when it is icy, slushy,
crusty, whatever, and take some friends
with you and coach each other. If no one
else wants to go out, do it by yourself, and
earn bragging rights in the locker room.

Remember, there really is no such thing as


a bad day of skiing as long as we let our
mind and body adapt our skills to whatever WHERE DO HANDGINEERS COME FROM:
the mountain throws at us; you could be
working in an office - or worse. The History behind Manzella.
With nearly 25 years as a glove maker, serving outdoor enthusiasts, athletes, sportsmen and even the
exacting requirements of the military and law enforcement personnel, Manzella has built a reputation for
This article originally appeared in the early fall
quality, innovation, and great fitting gloves. Through that time, Manzella has created a special kind of
issue of the PSIA-AASI Eastern Division
engineer that is all about hands and gloves - the Handgineer.
SnowPro. It is reprinted with permission here.
Handgineers design gloves. They design them as equipment with specific technical requirements to
enhance the hands motion, comfort and protection during a specific sport or activity and most importantly
they design gloves differently for men and women.

ATTENTION EXPERIENCED Handgineers pioneered the first true fit for women in outdoor and ski gloves and we have taken that
knowledge and placed it throughout all our women’s line. Women have more slender, long fingers, thinner
wrists and a shorter pinky compared to a men’s hands and maintaining proper warmth is more than just
SKI AND SNOWBOARD insulation… It’s fit too – and Manzella gloves have it!

Handgineers know the hand technically, study the hand in motion, and think about the hand while they are
INSTRUCTORS! home, asleep and other inappropriate times. They are fanatics!

We have created gloves that truly represent the best glove in each category or Best of Class. When you
Put your knowledge and skill to work for pick up a ski glove for example, you can be assured that there is no finer ski glove available.. No glove will
you and live at a Resort this winter. be better fitting or more functional or more comfortable.
Chestnut Mountain is a full scale
destination resort located less than three Years of experience by the Manzella Handgineers have resulted in the simple Warm • Warmer • Warmest
glove selection system and the Best of Class gloves, now you can pick your perfect pair of gloves in less
hours drive west of Chicago. We boast 475 than two minutes! We have done all the homework for you. All you need to know is your own preferences.
vertical feet of elevation directly It is really this easy…
overlooking the Mississippi River, just
south of historic Galena, IL. 1—Choose your activity – Skiing, boarding, mountaineering, whatever.

2—Choose a glove group from your personal comfort preference – Do you always have cold hands or are
Come join a PSIA/AASI school that offers you know as a heat generator. Here is our guide:
competitive salaries and wages along with Warm—For outdoor aerobic activities or people who are warm blooded, you know those of you that throw
free lodging and training to all instructors. the blankets off at night in the middle of winter.
All levels of certification are encouraged to Warmer—For outdoor activities in variable conditions (most universal).
inquire. Our Fall meeting is scheduled for Warmest—For extended cold weather outdoor activities or people who are cold handed (and probably
have popsicle toes too…)
Sunday, October 15th at 10:00 a.m. in our
Skier Services Building. 3—Choose your size and favorite style—or the one that has all the cool stuff calling you.
We call this the Manzella Glove Selection System—catchy
Contact Rob Hupperich, Ski and Board isn’t it? Visit us at www.manzella.com
School Director with any questions at
rhupperich@yahoo.com or call him at 1- 800- 784- 4090
815-777-1320 ext. 480

PSIA-C/AASI-C Center Line 4 2006/2007 Education Edition


The purpose of this article is to help you Another important thing to be aware of is
PREPARING fine-tune your emotional and mental
preparation for your exam. We already
your “self-talk.” What is the little voice in
your head saying about your performance?
YOUR MIND: know that you are a highly tuned and
efficient snowsports teaching machine!
Are you hearing your own words of
encouragement? Does the voice
The Certification Exam Here are some tips and techniques to help continually remind you that you can do it?
you positively channel those pre exam and Does it pump you up by saying, “Give it
By Mike Niesen and Liz Ammerman exam day nerves and jitters. Being able to your best shot?”
master this aspect of your exam prep will
OK. You’ve been working hard to prepare put you right over the top! Often times, when we make a mistake or
for the PSIA / AASI certification exam. perceive that we’ve underperformed, we
You’ve made the commitment to achieve In the Weeks Leading Up to the Exam experience negative thoughts saying or
that next level in your teaching and riding / Spend some time thinking about why you thinking, “How could I have been so
skiing. In the off-season, you’ve exercised are choosing to seek certification: Is it to dumb?” “You really blew it that time!”
regularly and are in top physical shape. prove to yourself that you have the skill and
You’ve studied the technical manuals so talent to succeed? Is it to demonstrate to KEY POINT: To counter the effects of
that your knowledge is rock solid. others that you have the skills and talents negative self-talk, try to find a positive
to succeed? How important is this to you? aspect about the performance as well as
Since the season’s begun, you’ve attended highlighting and analyzing the shortfall.
all the clinics, extensively practiced all of Seeking out and conquering new While we certainly must correct the flaws in
the skill exercises and have endlessly challenges often drive human motivation. our performance, identifying what needs
rehearsed the teaching progressions. To achieve the high levels of excellence that attention should be done in a positive and
You’ve spent time on the slopes with your the certification process requires, you are confidence building manner.
peers doing movement analysis along with going to have to utilize all of your physical,
some video analysis of yourself and other mental and emotional skills to their full In the Days Leading Up to the Exam
riders and skiers. You’ve also taken the capacity. To accomplish this, you need to OK … You’re entering the home stretch …
opportunity to get some one-on-one know your levels of personal commitment You’ve successfully taken the written exam.
coaching from some of your area’s top- and self-control. Terry Orlick, in his book, You’ve been rehearsing the teaching
notch education staff members. Wow, you In Search of Excellence, lists several progressions and your peers and clinic
have done a lot of work, haven’t you? indicators of excellence that may help you leaders have given you positive feedback
You’re prepared, right? What else is there, assess your own levels of commitment and about your performance in the simulated
you ask? Physically and mechanically self-control. Consider the following: exam situations … You’re feeling good
you’re totally dialed in. about your preparations, right? How about
Commitment a little more mental and emotional tuning
But, how much time have you invested in •Constant hard work & the ability and up by preparing your Psych Plan? Here are
preparing mentally and emotionally for willingness to give a little extra a couple of tips for such a plan:
your exam??? •Never give up
•Plan, evaluate and correct •Avoid cramming. If you feel the need to
Instructors reading this article have failed cram for the exam, you are beginning to
some exam at some point in their Self-Control feel test anxiety setting in. Review your
snowsports instructing journey, right? And •Come through in tight situations self-talk. If you’ve done your homework to
it’s probably safe to say that many of you •React to setbacks in mature and positive this point, don’t allow the little voices in
have jabbed your Examiner voodoo doll ways your mind to inject negative thoughts or
with pins because they failed you at some •Stay cool and confident under pressure elements of doubt about preparation.
aspect of your exam, correct? (Yeah, that’s
it…blame the examiner!) Breakdowns in Excessive anxiety, which destroys skilled •Use mental imagery or visualization to
your skiing/riding and teaching skills performance, comes from exaggerating the do a simulation of the exam entirely in your
during an exam may be directly attributed importance of the outcome of an event. mind. Using mental imagery gives you a
your mental and emotional preparation – While successfully completing all exam chance to deal with a situation in your head
think back to those experiences! requirements is important, there are before you have to face it in the real world.
several things you can do to help keep your Examples of performers using this
Over the past 15 years, there have been anxiety in check such as the simulation technique are athletes in competition. A
many articles in PSIA’s journal, the approach and role-playing. If you are basketball player visualizes the free throw
Professional Skier on the requirements for participating in the PSIA & AASI exam swishing through the net. A racer at the top
certifications and how to prepare for taking preparation clinics, you are most likely of the course is running the gates in his/her
the examinations. Much of this body of practicing teaching sequences with your mind … visualizing every turn, every
knowledge centers on the technical and study group and performing the various bump. The most important aspect about
mechanical aspects of riding and teaching. exercises as assigned by the clinic leader. using mental imagery is that you must
visualize yourself executing the task
Every once in a while, an article will appear As your preparation period draws to a flawlessly. Combining this technique with
providing some advice about how to close, you may also participate in a mock appropriate self-talk will give you some
manage “test anxiety” but often, these exam, where you are trying to create real- powerful tools for dealing with the
articles will revert back to telling you that life situations in an environment similar to emotional side of performance.
the best way to prepare is to “know your the one in which you are going to perform.
stuff”. Well, duhhhhh!! All of these techniques are examples of
role-playing and simulation. Continued on page 5
PSIA-C/AASI-C Center Line 5 2006/2007 Education Edition
•Performers may not always achieve During the Exam
desired results because they are nervous, You’re at the exam site; you’re all booted up Afton Alps -
tense or too tight in the time leading up and and on the snow. The examiner has set the
into their performance. Search out and expectation for the day. Here are a few final Daytime Staff
develop methods to relax. Deep breathing, pointers to help you keep your composure
the really deep belly breaths, may help and successfully navigate the day’s events: Afton Alps is looking for enthusiastic and
relieve muscle tension. Visualize yourself •Calmly run through your mental checklists motivated skiers and snowboarders who
in a relaxing setting. Another effective •Practice your relaxation techniques enjoy working with kids to help teach our
relaxation technique is to develop a set of •Stay positive, upbeat 5th through 8th grade program.
simple cue words such as relax, calm or •Teach how you teach at your area.
take it easy. The moment you start to feel There is no need to do anything different. Join an already enthusiastic daytime staff
tense or anxious, begin to recite your cue All of the material used at your ski & who are helping to create the next
words slowly and softly to yourself. You snowboard school should be based on generation of skiers and boarders. The
may begin to feel your stress level decrease PSIA & AASI principals and methodologies benefits of working with “graders” is
almost immediately. There are many other endless! The program runs most
methods to help you learn to relax. The key Before you begin, whether it is the teaching weekdays from 9am to about 12:30pm.
is find a couple that you are comfortable assignment or executing a skill or task, take
with and perfect them for your own use. a deep breath and slowly count to 3. This Afton Alps is also seeking instructors for
will seem like a tremendous amount of various other night and weekend shifts.
In Hours Leading Up to the Exam dead air but it will give you a moment to Anyone with a passion for snow sports is
IT’S SHOWTIME! It’s time to rock and roll gather yourself and get started on the right encouraged to apply!
on your teaching assignments and blow foot
away your examiners! It’s time to earn that Anyone interested should contact Justin at
next certification level that you’ve worked View your fellow group members as 651.436.5245 x244 or
so hard at over the past months and years! teammates. You are not in competition via email at justin.soine@aftonalps.com
Most of the following tips may seem trivial, with each other. On chairlift rides, discuss
but if you make sure these things are your assignments, ask questions, and Opt-in to save the environment
covered, you will minimize distractions that share information. You’ll find the dialogue
often lead to unwanted stress. helpful and perhaps even calming Receive membership renewal reminders,
event reminders and most importantly, event
•Prepare a checklist of important Summary
confirmations in your e-mail box.
reminders —start with your gear. Do you PSAI & AASI are professional organizations
have everything? Hat, gloves, goggles, with high level but attainable performance
Sign in at the PSIA Member Services website at
boots, board, skis, poles, etc. No, you’re standards. Certification exams serve as
http://www.psia.org/ or the AASI Member
not a little kid … but have you ever gotten benchmarks in your progress as a
to the hill only to find that you forgot to professional in snowsports instruction. Services website at http://www.aasi.org/ and
pack something you really need? Also, These tips and pointers come from years of edit your member profile.
have you tuned your skis and boards to research in sport psychology and from
maximize their performance and top match personal experience in exam situations. Please be sure to have both info@psia-c.org and
the conditions where your exam is being Using them does not guarantee a passing education@psia-c.org in your address book or
held? You don’t want to have to deal with result, but will lessen the likelihood of approved senders email list.
that type of self-induced stress on exam stress-induced mistakes. No matter what
day. the result, take something more than the
Another type of checklist some people pin away from your exam experience. Use
prepare is one that reminds them of the time as a way of learning about yourself
important points about the exam itself. For and what drives you to be an instructor.
example: Good Luck! Looking for something a
•Be sure to state lesson goal
•Check for understanding little more up-to-date?
•Don’t belabor points
•Don’t rush – speak slowly
•Provide flawless demos Resources:
Copeland, Jack. “The Evolution of Certification.”
•Wrap up properly, etc.
The Professional Skier, Spring 1996
Hall, Johanna. “You Can Get More Than a Pin Form
These are all things that you’ve addressed the PSIA Exam Process.” The Professional Skier,
many times during your exam preparation Winter 1998 How to Teach
Orlick, Terry. 1980. In Pursuit of Excellence.
clinics. Remind yourself, “I know this stuff Human Kinetics Publishers, Inc. Champaign, IL.
cold. I don’t want to forget it in my Pringle, Doug. “Pin in Your Plans? Start Exam
nervousness.” Preparation Now.” The Professional Skier, Winter 1997
Rostad, Joan. “The Price and Payoff of
Certification.” The Professional Skier, Winter 1 –
•Logistics —Do you know how to get to 1991-92
the exam site? Where to park? What about
lift tickets? What am I going to eat? Again, Mike & Liz are level II alpine certified
taking some time to address these issues instructors and have over 25 years of
may save you some anxious moments on combined ski teaching experience –
exam day. almost all of it at Hyland!
Check out page 32!

PSIA-C/AASI-C Center Line 6 2006/2007 Education Edition


Your Forgotten Joint by Megan Harvey & attempting to mimic hip angulation end
GETTING HIP Katie Fry (The Professional Skier up in the back seat. They substitute or
by Beverly Vasseur W2000), is very informative for helping may confuse the less desireable
one understand that the foot and ankle movement pattern of the up down
What are the most helpful techniques joint are not inactive in the ski boot. The motion where the hips move back, with
you can teach a woman wanting to purpose of the article is easy to pass the correct in and out movement of the
improve her skiing skills? along to students, by demonstrating how hips. Unfortunately, the ineffective or
The answer: Teach her to tip her skis for to practice dorsi flexion and plantar poor movement pattern prevents them
edging and use her hip for a power flexion along with pronation and from progressing beyond the
source in the turn. supination with and without boots. intermediate stage.
Megan and Katie refer to this as
One of the most common problems inversion/eversion, but whatever While the ankle and knee are the starting
women face when longing to move to a language you chose to use for teaching points for understanding angulation,
higher level, is lack of angles and edge can only be helpful for skiers who are instructors can build on this theme by
control. They continue to pivot their skis oblivious about the role the foot plays in explaining how using flexed joints can
because it is the only way skiing. put the hip and body in a strong position.
they understand to gain After weeks of teaching
immediate control over skis
that are moving too fast
“Tipping the skis and improving these techniques women
have acknowledged they
down the fall line. The skier
hesitates just long enough
hip movement are the two best actually have felt the ski hold
and could affirm their
movement pattern by
for the skis to jet forward
which then moves the hip
techniques that you can teach looking back on their tracks.
back behind the feet. The
pivot can be immediate this year to truly help the women Many instructors shy away
gratification and control for from teaching too much
making a turn. This in your classes GET HIP.” about hip angulation for fear
becomes muscle memory as of what the skier will end up
the skier continues to make turns by The second article, Teach and Learn from doing, but if women are not taught this
twisting the feet which pivots the skis the bottom up, by Pat Ronan (TPS strong power source for turns, they end
across the fall line. Women learn quickly W2006), helps one understanding how up mimicking the up/down motion which
that by doing this they can slow the broader picture looks when we learn moves them into the back seat, thus
themselves down and thereby navigate to use all of our joints. This article gives relegating them to the terminal
almost any terrain. As professional ski easy to follow teaching sequences that intermediate stage.
teachers we can teach about the initiation will help the students succeed. Level 4/5
and control phase of the turn, stressing students can begin to experience flexion, Tipping the skis and improving hip
that a good turn is a round turn (C- extension and alignment of the body into movement are the two best techniques
shaped). Students nod in agreement but positive movement patterns. The more that you can teach this year to truly help
then ski away, after the lesson, doing the frequently one executes a specific the women in your classes GET HIP.
same turn they have in muscle memory, movement, the more likely that one will
we know it as “the Z turn”. execute that movement again and again,
thus gaining muscle memory. The
I would like to call attention to two repetitive practice of the right
articles that can help all of us for movements, tipping the skis not twisting
teaching. The first article, The Ankle- the skis, strengthens new muscles.
Movements that once felt awkward or Send us an article or
strange will begin to be used with ease -
and can then become a default response.
photo that is of interest to
EFFECTIVE SKI COACHING: Weekly training of the skill sets
mentioned and practiced over a 5-6 week
period can help women successfully the general membership
A text for coaches and instructors
by Tom Reynolds. Price: $24.95 + embed these techniques into their
muscle memory. by December 31st and we
4.00 S/H. VISA/MC accepted.
Write New Additions, P.O. Box I am particularly interested in teaching may just publish it on the
883, Farmington, ME 04938. women how to use their hips for
Phone (207) 778-3471 angulation. What has been so elusive for web or in the newsletter!
most women is the power that hip
angulation gives in a turn. Many women

PSIA-C/AASI-C Center Line 7 2006/2007 Education Edition


PSIA-C/AASI-C Center Line 8 2006/2007 Education Edition
the context of the theme. Detours from the individual needs and presenting a well
GOOD TO GREAT theme are appropriate as the group’s needs
dictate. Yet if the day lacks a central theme,
rounded message of effective
contemporary skiing. These themes made
By David A. Cook most tasks are poorly recalled like their presentations organized, memorable
PSIA-C Education Staff Member— meaningless, scattered, superficial and re-teachable. I have also witnessed
Emeritus conversations. Great themes come across great coaches leave an unmemorable
Skijammers Ski School like a wonderful storybook. The impression over several days by lacking a
Minneapolis, MN introduction is compelling, it draws you in. central theme.
The development holds your attention and
I’d like you to consider the advance training satisfies your hunger, while the ending ties Other themes are general, yet the day’s
clinics that we give to our best performing it all together. When finished, you activities are still couched within these
students. These might be to our fellow enthusiastically remember all of the parts themes as they present the tactics of: “crud
instructors, our peers or the top students in and want to retell the story to others. The and powder riding/skiing,” “skiing in the
our skiing, riding and racing programs. We theme binds the book and glues the ‘no-fall’ zone,” “dynamic, yet efficient
might even be one of the participants in chapters together with meaning. movements” or “energy and strength
these advanced clinics before we pass on management, while effectively riding/skiing
what we learned to others. This group of the mountain all day.” Some recent themes
advanced students is a discriminating “Having a central theme have explored the movements of effective
and ineffective skiing. Others have used the
bunch; their expectations are high and they allows the day to flow “Stepping Stones” concept and presented
expect a stimulating and memorable day.
with meaning, the different parallel and non-parallel paths
a beginner skier might take as they tackle
Over the years I have had the privilege of comprehension and our sport.
attending quite a few very good clinics -
even more clinics that were great. I have improved recall.”
listened to the excitement of others who Every year, our school, Skijammers, has a
have reported back after attending a central theme that drives our instructor
memorable great clinic. Good is just that - Central themes may be equipment focused: training and flavors our daily lessons. For
they’re good, but not great. Great clinics exploring the use of “shorties” to improve example, one year our central theme was
are ones that charge the participants both our skiing or the effective use of our “Jammer Hands.” We noted that
emotionally and intellectually, as well as shaped skis. Others expand on a single task instructors, and students alike, had poorly
being physically stimulating; making them to address multiple skills and movements: disciplined hand positions. Just saying
memorable. shuffling, one leg skiing, pivot slips, two- “Jammer Hands” to a group of instructors
footed tracks or skating. Great themes or students got them to snap their hands
Good and great clinics may start out the have repeated presentations from Interski into their proper place, with little further
same. The group leaders asks us our of our own, and other country’s, discussion.
wishes and desires, asks what we are presentations; such as the “Three Sames”
working on, watches us perform and then from Australia, 2002. I recently participated in a wonderful group
dives into tasks to improve both our golf lesson in Tucson. Our pro was a former
performance and our awareness. Just prior to the “Center Line” concept, our player on the women’s PGA tour. I could tell
Demonstrations are crisp with concise D-Team struggled with the mechanics in within two minutes that she was a
descriptions. When needed, performance the Wedge Christy zone. Their presentation seasoned teacher. She asked us what we
feedback is offered with appropriate of the various Wedge Christies to other were looking for, asked us our handicap
reteaching and guided practice to gain educators at that time was a fantastic and watches us hit for 10 minutes with
mastery. Each participant’s skiing or riding theme that compared and contrasted different irons. She presented a simple
is improved through practicing the tasks at different movement patterns. When the group focus to compress the ball. She gave
hand. Center Line concept started to limits the the group simple thoughts on how to
instructors’ lateral teaching, a Team compress the ball as she gave easy to
What’s often missing from the good clinics Member had us perform classical rotation, remember individual suggestions to make
is an underlying theme to tie the tasks counter rotation and split rotation turns to our next shot different. Her comments were
together. A theme that winds through each the best of our ability to compare, contrast non-judgmental, encouraging and centered
task, connecting the assorted dots (tasks), and discover the strengths and weaknesses around compressing the ball! A very
to create a mental picture of the day that’s of these techniques. The theme of memorable day.
easy to recall. A central theme makes for a exploring the movements from past
memorable write-up in ones’ personal techniques, identifying the good, the bad I challenge you when presenting to a
notes. The best themes and presentations and the ugly, made it a memorable day. seasoned group of students to develop a
are thought out and prepared in advanced, That clinic must have been over 15 years central theme for the day. After accessing
yet each participant’s individual and unique ago, but I could present it today. your student’s needs and evaluating their
needs are addressed within the context of abilities, frame your time with them into a
the central theme. The best presenters have Some great themes are specific thoughts central theme. Develop and expand on it,
evolved their “bag of tricks” to a “bag of that denote actions: “The ability to release take a few detours as needed, but if it is
themes.” They have different tactics to and engage both edges simultaneously worthwhile, don’t abandon it. Use the
address each theme. with one movement,” “the effort to move theme to make the day memorable and
ahead and stay ahead through out your repeatable for your students. Great lessons
Having a central theme allows the day to turns,” “two footed tracks, carving with are memorable; the central theme provides
flow with meaning, comprehension and both skis.” I have listened to great coaches the framework.
improved recall. Tasks are framed within spend two days on each of these thoughts,
while still addressing each participant’s
PSIA-C/AASI-C Center Line 9 2006/2007 Education Edition
how female skiers can improve their
JEANNIE THOREN experience by understanding the
differences between men’s and women’s
JOB OPPORTUNITIES AT
GRAND GENEVA
DISCUSSES equipment. The event begins with meeting
Jeannie informally during a wine and
cheese social, before diving into the topic SNOWSPORTS SCHOOL
“THE THEORY” of women’s-specific ski gear. We invite any
female skier, regardless of her ability level Snowsports School Director -
to come and join us for the fun. Bring your Person must be highly organized, able to
By Jeannie Thoren, Member questions and skiing friends along, it’s a work in a high pressure environment,
great opportunity to meet and rub elbows, able to think quickly, good customer
Women, is your equipment right for you? service skills required, minimum PSIA
learn and laugh with an icon of women’s ski
Do you really know for sure? I have spent level 1 certification required, and must be
culture. The complete theory and details
the last 30 years studying the way in which dependable. Person will schedule ski and
can be found at www.jeanniethoren.com
women’s skiing technique differs from their snowboard lessons, work directly with
male counterparts. The weak link in a the group sales manager on special
woman's skiing that keeps her from further programs, will oversee new instructor
progress is usually her equipment. Jeannie Thorean will be at the following training program (ski and snowboard),
Women’s bodies are different than men’s locations: schedule instructor clinics, organize
and therefore their equipment should training programs, review payroll, and
September-22 PIERCE SKATE & SKI 208 W 98th St.
adjust accordingly! Men should especially Minneapolis, Mn Reception & Presentation 6-9 PM track lessons. Person will also have to
pay attention! September-23 PIERCE SKATE & SKI 208 W 98th St. resolve any customer service issues at
Minneapolis, Mn Equipment Consultations 10AM to 5 PM
September-24 PIERCE SKATE & SKI 208 W 98th St. the snowsports school. Basic computer
Women are not small men! They are not Minneapolis, Mn Equipment Consultations 12:00 to 3:00 knowledge required. MS Office and SMS
better, not worse just different. Of the many September-26 LES MOISE 18000 W Bluemound Rd/Brookfield, program knowledge a plus. Position is
physical differences between the sexes, I Wis Reception & Presentation 6:30-9 PM seasonal full time with other
September-27 LES MOISE 18000 W Bluemound Rd/Brookfield,
concentrate on four. Center of Gravity, Wis Equipment Consultations 10AM to 5 PM opportunities available at the resort
Knock-Knees, Wider Pelvis and differences September-28 LES MOISE 18000 W Bluemound Rd/Brookfield, during the summer months depending
Wis Equipment Consultations 10AM to 5 PM
in ankle and knee flexion between the on qualifications.
sexes. September-29 VIKING 3422 W Fullerton/Chicago, Il Reception
& Presentation 6-9 PM
For example, let me illustrate the difference September-30 VIKING 3422 W Fullerton/Chicago, il Contact Hans W. Hauschild, Snowsports Area
in Center of Gravity.A woman’s center of Equipment Consultations 10AM to 5 PM Director, at hanshauschild@grandgeneva.com
October-1 VIKING 3422 W Fullerton/Chicago, il Equipment
gravity is on average one inch lower and Consultations 11AM to 3 PM
or (262)245-7530 with any questions.
further back than a man’s. She also carries
more weight below the waist; around her October-2 SKI CO 430 S Main Rochester/MI Reception & Please email, fax (262) 249-4561 or send
Presentation 6-9 PM
hips, buttocks, and thighs. Men, broader in resume to:
October-3 BILL & PAULS 120 E Paris SE Grand Rapids, MI
the chest and shoulders, carry their weight Reception & Presentation 6-9 PM The Mountain Top at Grand Geneva, Attn:
above the waist. October-4 BILL & PAULS 120 E Paris SE Grand Rapids, Mi
Snowsports, 7036 Grand Geneva Way, Lake
Equipment Consultations 9AM to 9 PM
Geneva, WI 53147, with experience and
THE PROBLEM October-5 GEIGER'S 50 Shopping Plaza Chagrin Falls, Oh references.
Reception & Presentation 6-9 PM
This difference in anatomy accounts for a October-6 GEIGER'S 50 Shopping Plaza Chagrin Falls, Oh
woman carrying her weight further back on Equipment Consultations 9AM to 4 PM Also now hiring ski and snowboard
October-6 GEIGER'S 14710 Detroit St. Lakewood, Oh
her skis. You can think of a man as a pear Reception & Presentation 6-9 PM
instructors!
standing on its head, and a woman as a October-7 GEIGER'S 14710 Detroit St. Lakewood Equipment
Consultations 9AM to 6 PM
pear sitting on its bottom. When a man
flexes forward on his skis, his center of October-8 BUCKEYE SPORTS 4610 State Rd Penninsula, Oh
gravity is over his toes. When a woman Reception & Presentation 6-9 PM
October-9 BUCKEYE SPORTS 4610 State Rd Penninsula, Oh
FRIENDS DON’T
flexes forward, her center of gravity is over
her heels. Skis initiate turns from the front
Equipment Consultations 10AM to 5 PM

Don’t forget men are especially welcome too!


LET FRIENDS
end of the skis, so when a skier’s weight is
concentrated too far back on the ski, the TAKE AN
unweighted tip will shoot forward, wander,
and possibly cross. Many women have
EXAM
difficulty getting forward on their skis and
staying there. A mandatory education WITHOUT FIRST
THE SOLUTION
event is now required TAKING THE
Moving the binding position forward on the prior to all snowboard PREP!
skis puts the woman on the proper balance
point of the ski. A woman "on top of her level 2/3 exams
skis" can make smoother, quicker, and
more controlled turns.
Ed events can be almost any
GET PREPPED WITH
Select retailers throughout the country, event that is not a test. ie: ride PSIA-C.
along with Dynastar, and Lange Ski Boots, with D-team, prep, RTD,
will host Jeannie Thoren for a freestyle accred, etc.
PASS THE FIRST TIME.
complimentary (and fun) presentation on

PSIA-C/AASI-C Center Line 10 2006/2007 Education Edition


JOB OPPORTUNITIES AT PSIA-C ADOPTS NEW
IN MEMORIAM
WELCH VILLAGE RESORT
Andrew Fischer CORPORATE NAME
On April 9th Perfect North Slopes lost one The SkiLink Learning Center at Welch Village
of its own young instructors, Andrew Resort is looking for enthusiastic instructors to
Fischer, in a tragic four wheeler accident; join our team.
The Profesional Ski Instructors of
Andrew had just recently turned eighteen America-Central(PSIA-C) and American
years old and was planning to attend The SkiLink Learning Center is poised for a Association of Snowboard Instructors-
Akron University this fall. Andrew worked successful season. The learning center has Central(AASI-C) will now operate as DBA
with me during the last two seasons and received national recognition as the first resort in (doing business as) organizations under
prior to working with me, Andrew taught North America to partner with PSIA on the Go the umbrella corporate title of the
in our Kids Camp program. Sadly, I had with a Pro marketing program. The learning American Snowsports Education
just sent a letter of recommendation to center played a key role in Welch Village being
Mike Bell, Boston Mills-Brandywine Ski
Association-Central (ASEA-C).
awarded an NSAA Customer Service Award.
School Director, recommending Andrew Plus, Welch Village will be partnering with a
for a position with their ski school next It is important to note that while ASEA-C
regional retail chain to offer an innovative learn
season. to ski package available for purchase throughout is the new coporate name, the brand
the Twin Cities. names PSIA-C and AASI-C will not
This was an enthusiastic young man, change. This change follows national’s
joining PSIA as a student member and move two years ago. Each member will
Welch Village instructors receive free continuing
achieving his Level I all this season. I am still be identified by his or her affiliation
training by level 3 instructors, plus discounts
sure those that knew Andrew, understand throughout the resort. with either PSIA or AASI.
he is now working very hard to get the last
word in with his new Head Instructor and
probably asking his new Head Instructor if Openings:
he can wear the ball cap he and I tussled
about for a season. It was very ironic that Elementary School Program – The Congratulations to our 2006
Andrew received the “Nicole Michelle program helps 9000 5th-8th graders from
Bartz” award for Outstanding Young Southern Minnesota learn to ski. The program Award recipients!
Instructor this season, named in honor of goes from January to the Mid-March, with most
another outstanding young instructor who teaching occurring Monday-Friday 9am-1pm,
tragically lost her life in 2003 at only but evening ski and snowboard lessons are Recipient of the Lifetime Achievement
eighteen years of age. available. A commitment to teaching weekdays Award:
in December and through the end of the season
Andrew we (I) will miss you! Ski the is needed. Walter Rasula from Blizzard Ski School, MN
constant deep powder for us, teach like we June Compton from Mad River Mountain, OH
know you can, and Nicole, you have my Weekend & Holiday Team – Help teach and Perfect North Slopes, IN
permission to interrupt him every once in Henry Walder from Tyrolean Ski Adventures, MI
people of all ages and ability levels how to ski
a while. Louis Miller from Blizzard Ski School, MI
and snowboard.

John Cole Perfect North Slopes (& Contact Mary B Rosett at 651-222-7079 x33 or
Recipient of the Instructor of the Division
Andrews Friend) skilink@welchvillage.com Award:

Eldon Abbey Arnie Wright from Cascade Mountain, WI


Thompsonville – Eldon E. “Bud” Abbey, 77
of Thompsonville, MI died Sunday, July 9,
Recipient of the Instructor of the Section
2006 at Munson Medical Center in
Traverse City. He was born October 25, Award:
1928 in Lakeview, the son of Clifford and
Arleu (Peavey) Abbey. Section 3 - Simon Unkovskoy from Wilmot
Mountain, IL
Bud was an avid skier, and had been a ski
instructor for over 50 years. Ski Magazine Check the Early Winter 2006 Central Line
recently named him as one of the top 100
ski instructors in the nation. Crystal
Don’t forget to Newsletter for more information on these
members!
Mountain also named a ski run in Bud’s
honor.
order manuals for
Bud was known for his hard work ethic
and for his love of coaching and watching
children’s sports, especially those in which Think that there is someone
his grandchildren were participating. He
had also enjoyed splitting wood,
test from office else that should have been on
woodworking, hunting and being the list and recognized?
outdoors.

The members and staff of the Central 517-327 0601 Send in your nomination for an
Division would like to recognize these fine instructor to be recognized
individuals for sharing their joy and
passion with friends as well as students today!
for a sport we love.

PSIA-C/AASI-C Center Line 11 2006/2007 Education Edition


course is a prerequisite to the If you want more information on
STEPPING OUT OF professional grade course the AFR Course contact Kristi
(Avalanche Level II) that is offered Olson at:
BOUNDS in the Wasatch Range this year.
The Avalanche Level II Course is a live2skimountains@hotmail.com
If you enjoy an occasional jaunt week long and goes into
out-of-bounds at those big considerable depth in each of the If you want information on the
mountain ski areas you are at risk. above subjects. We usually break Avalanche Level II Course contact
It’s not the big bowls, cirques or up the week with heli-skiing mid- Darcy Hanley at:
chutes that normally nail people. week. That’s not part of the
It’s the small drainage or the short program but $250 gets you up the darcy@zoomtown.com
cut to the lodge that normally take mountain three times. Try to beat
the unsuspecting skier by surprise. that price. Another thing to Or:
Crested Butte lost two tourists in consider is that if you someday
the parking lot last year while seek big mountain employment dmihuta@fuse.net
getting their skis out of the car. this course puts you at the front of
There was a 100 ft. bank located the line. Central Division Avalanche Advisor
next to the parking lot that just (513) 919-3129
suddenly gave up its snow.
Avalanches simply follow physical
laws. Nature doesn’t care about
your agenda or who you are. If
you want to learn to read the
signs, read on.

The National Ski Patrol Avalanche


Group is offering an Avalanche
Fundamentals and Rescue Course
(AFR) this fall at the Boyne
Highlands on December 9th and
10th concurrently with the PSIA
event. The course takes one full
day and a part of day two. The
course includes the following:

• Terrain Analysis
• Weather
• Snowpack Analysis
• Route Finding
• Mitigation
• Slope Analysis
• Transceiver Usage
• Organized Rescue

If you ski in the backcountry you


owe it to your partner to be able to
find him/her quickly if buried by
avalanche. The best news of all is
that the course costs only $35 per
person.

Anyone can take this course. You


don’t have to be a member of the
NSP or PSIA to attend. This

PSIA-C/AASI-C Center Line 12 2006/2007 Education Edition


Engelbert Gal, A.S.E.A. - Central Marketing
SNOWSPORTS VP, presented a number of new posters &
informational cards for us to promote Your Opportunity to
SCHOOL “Taking Lessons From a Pro”. He shared
highlights of the most recent Board
ADVERTISE
Meeting, the Central Line Newsletter, and
DIRECTORS some of what the future holds for
A.S.E.A.-C. We also had opportunities to
in the

RALLY 2006 talk about the 2006-07 tentative event

by
schedule.
There were many questions asked of our CENTRAL LINE
Rick Van Tongeren – S.S.D. guest speakers, which was a great
opportunity for all those in attendance to
Committee Chair
share and exchange ideas. Advertise your program, product,
The Directors Rally (DR) was held in ski school, used equipment swap or
The second day was the director’s Think any other snowsport item in the
August at Crystal Mountain, Michigan,
Tank. The roundtable discussion was very
with over 400 in attendance. The DR was PSIA-C newsletter. We offer
enlightening and productive with
in conjunction with the Midwest Ski Areas classified Ads and Display Ads.
improving our snowsports guest’s
Association (M.S.A.A.) Summer Meetings
experience at our areas as the main
& Trade Show. It was a fantastic
opportunity to learn and gather
objective. Ideas ranged from improving Classified Ads:
staff training, implementing guest-specific
information about all facets of the Classified Ads are line type ads
programs, facilities, hiring,
Snowsports Industry. M.S.A.A. Executive
communications, software, and facilities run in a specific section of the
Director, Chris Stoddard and his staff are
layout. newsletter. Classified ads may vary
to be commended for putting on a first
class event! in size and rates depending on the
The Think Tank discussions could have number of words in the ad.
gone on longer, but there was a full
The DR had 26 participants on the first
agenda to attend with tremendous “break
day, representing over 2,000 snowsports
out sessions” and guest speakers that PSIA-C Member Ski
instructors. We had between 12 to15
were provided by M.S.A.A. Schools:
participants for the remaining two
sessions; a number of which were Help Wanted Ads - No Charge
The third day was spent discussing the
snowsports directors. We met each day
Fall A.S.E.A.- Central Directors meeting at Other Classified Ads - $10.00
during the event to exchange knowledge,
Boyne Highlands & Wild Mountain (on minimum for 30 words or less, plus
ideas and experiences that snowsports
snow). The focus then shifted to our next $.20 per word over 30.
schools could utilize at their own areas.
Summer Rally (2007 at Chestnut Mtn.)
and what types of presentations and
The first session was an information-
programs we’d like to include. This Other Schools, Persons,
gathering seminar led by several guest
gathering proved to be a great start to an or Orginizations:
speakers that brought us up to speed to
annual A.S.E.A.-C. Directors Rally with the
what is currently happening within the All Classified Ads - $20.00
M.S.A.A. Summer Meetings & Trade
American Snowsports Education minimum for 30 words or less,
Show. The tie-in with M.S.A.A. was
Association (A.S.E.A). plus $.25 per word over 30.
appropriate and our director attendance
was better than anticipated as well. If you
Mark Dorsey, the interim Executive Note: Long numbers and similar
are a director and could not attend this
Director of A.S.E.A. National, gave us a text (e.g. e-mail, addresses, etc.)
event, we hope to see you at next
very informative “on-line” presentation of
Summers Rally in Galena, Illinois! will be divided into words for the
the current web site (www.psia.org) and
purpose of calculating the ad rate.
the soon to be launched upgraded web
Thanks to everyone that attended this
site. There were many opportunities to ask
event, a special thanks to Susan Garber
questions and improve our browsing
techniques on the site in order to quickly
Vigland & John Reents for their help on Camera Ready
this project. Think global cooling!
retrieve specific information. A.S.E.A. Display Ads:
National is developing several great
products that will be available in the near Full Page 7 1/2 ” x 10” $350
future.
Thank You! Half Page 7 1/2 ” x 5” $250
Kelsey Gregory, from A.S.E.A. – Central,
took us on a tour of our Central Web site. Quarter 3 1/2 ” x 5” $120
PSIA and AASI would like to thank John
It was great to have a “live” on line hook
and Amy Reents as well as Afton Alps for
up to display the sites on a projector / Eighth 3 1/2 ” x 21/2 ” $60
their service in representing our
screen so all could participate in the
organization through the years to the
browsing.
Midwest Skis Areas Association. On Display Ads will be set off from
Both the National and Central web sites
behalf of the Central Division members the surrounding text.
are alive with valuable information and
and staff thank you.
should be checked often!

PSIA-C/AASI-C Center Line 13 2006/2007 Education Edition


Then the “Accredited Trainers” participated in the Trainers’
TRAINER’S DEVELOPMENT Development Programs (TDP) I & II. TDP I was held at Giants
Ridge in December & TDP II was held at Welch Village in March.

PROGRAM Both the TDP I & II are two day events consisting of indoor and
on-snow participation.
Central Division Congratulates First The TDP I topics are the teaching model & skiing model,
Accredited Trainers primarily focused on training your staff to instruct their guests
from the “never-ever” beginner to an intermediate level. This
by Vicki Garves Berg Education Staff weekend also helps the trainer better prepare staff for PSIA Level
I certification.
During the 2005-06 season the PSIA-C Trainers’ Accreditation was
introduced. The TDP II topics are focused toward a more advanced training
mode. This weekend consists of movement analysis and
The following people were motivated to complete this accreditation
evaluation preparation. The TDP II is designed to help trainers
in this first year by attending all the required Trainers’ Development
Program (TDP) offerings. assist their staff in achieving confidence in advanced level
lessons and internal staff clinics. Additionally, TDP II can help the
We are excited to introduce you to our first PSIA-C Accredited trainers assist their staff members as they aspire to PSIA
Trainers: certification Levels II & III.

Craig Johnson-Wild Mountain Each of the TDP events has a workbook which gives the
Mick Corbett-Wild Mountain participants a curriculum and additional information designed to
Cathy Williamson-Ski Jammers help the trainer in his or her home school. These workbooks are
Patrick Hall-Trollhaugen packed full of information on the specific topics covered at the
Sharon Lahti-Spirit Mountain TDP events, however I am sure the “Accredited Trainers” listed
Heidi Jo Karlsson-Sprit Mountain above would agree that the most valuable information they
Sandy Vicari-Giants Ridge received was from the exchange of ideas that we all shared
Shelly Pierson-Giants Ridge
during the events.
Christian Bauerecker-Welch Village
Neal Menecke-Welch Village
Jim Andrews-Blizzard You can find more information on the “Trainers Development
Program” event offerings and the PSIA-C Trainers Accreditation
Our new PSIA-C Accredited Trainers completed the three required requirements, on the PSIA-C website and in the PSIA-C Central
Trainers’ Development Programs (TDP) events with five days of Line publications.
participation and training.
CONGRATULATIONS to our new “PSIA-C
One of the TDP training days consisted of an indoor/dryland session
focusing on guest services and pre-season staff training for their
Accredited Trainers.”
home areas. This was presented at the “Snowsports Conference” &
Professional Development Series (PDS) last fall, as well as an
unscheduled event held the Friday before the March 2006 Welch
event.

Recognition of Foundation Donations


The PSIA/AASI-C Foundation will be recognizing
those who donate to this organization. Donate
$15 or more to be recognized as a BRONZE
Contributing Donor. Increments of $50, $100
and $150 or more will be recognized respectively
as SILVER Sustaining, GOLD Supporting and
PLATINUM Sponsoring Donors.
Look for the Foundation Donors listed in our
newsletter and on the web.

Nominate a fellow instructor for


Instructor of the Section for
2006-2007 Season by April 1,
2007.
See www.psia-c.org for details.

PSIA-C/AASI-C Center Line 14 2006/2007 Education Edition


Because the customer has a need, reason for a customer to not return is
EXCELLENCE IN we have a job to do.
Because the customer has a choice,
perceived employee apathy, customer
service represents one of the greatest

CUSTOMER we must be the better choice.


Because the customer has sensibilities,
opportunities for us to inspire a life long
passion for the alpine environment!
we must be considerate.
SERVICE:
Editor’s note: Thank you on behalf of the association
Because the customer has an urgency, for sharing what your ski schools is doing at Mad
we must be quick. River Mountian.
The Formula for Success Because the customer is unique,
Tell us what you are doing at your resort by sending
us an e-mail at info@psia-c.org
we must be flexible.
with MRM Beginner Because the customer has high
Skiers & Riders! expectations,
we must excel. PRO APPRECIATION
Because the customer has influence,
by John Domiano, Member and Editor we have the hope of more customers. DAY SUNDAY OCTOBER
Because of the customer,
Because of our guests, we exist. Our
1, 2006
We exist!
existence as Snow Pros revolves around Celebrating its 30th Anniversary,
creating a safe and exciting experience for Snowcrest Ski & Snowboard Center
our guests. We exist to provide a safe, fun A Snow Pro not only represents of Crestwood, IL, a combination
and learning environment. We exist to him/herself, but also the Mad River retail store and indoor ski/snowboard
create and manage an environment to Mountain (MRM) Ski School, MRM and training facility, utilizing the
which they will want to return to Mad PSIA/AASI. Customer Service is one of the Mogulslope Snowsports Trainer for
River Mountain (MRM) time and time most important things that we, as Snow skiing and snowboard instruction
again. Pros, do. and the best stance analysis is
sponsoring a Pro Day on Sunday
Perhaps the most crucial part of teaching In PSIA/AASI we describe the way we October 1st, 2006 from 11:00am to
beginning skiers/boarders is preparation interact with customers as “Customer- 5:00pm.
of the “game plan”; what we are going to Centered.” In order to act in a customer-
do, why we are going to do it, and how we centered way, a good rule of thumb is to
try to see every situation from the This event will get you pro pricing
are going to encourage our guests to
perspective of the customer or fellow along with the best advice on
accomplish movements that will lead to
employee. equipment, apparel and services.
skillful skiing/boarders. Our credibility with
Snowcrest prides itself on doing
our guests rests on our choices here. Our
Every time we interact with a guest, we extensive product testing, more than
degree of success (and that of the guest)
will leave a positive, neutral, or negative any store in the country. Recently
will depend on our strategy for our guest’s
impression. Each of us has the ability to named a Gold Medal Shop by SKI
development and our ability to improvise
positively impact a guest’s perception of Magazine, Snowcrest is owned and
and change our lesson plan given the
the resort, our ski school, or our fellow operated by certified instructors and
experiences that occur during the lesson,
employees. It is important to be aware of recognized by RealSkiers.Com and
and our energy and judgement.
customer service not only when teaching a Ski Press Magazine as one of their
lesson, but anytime you can positively primary testers.
As with any equation, the Formula for
Success with MRM Beginning Skiers & impact a guest’s perception. Another way
Riders has many variables. A ski lesson to improve customer service is through
our interactions with other mountain Snowcrest values your contributions
for a beginner or group of beginning to the snowsports industry.
skiers/boarders invariably leads to a employees and more importantly, OUR
FIRST TIME GUESTS – from the moment Snowcrest employees share your
variety of situations, thus having many passion for achieving positive results
solutions. A great Snow Pro has a solid they enter the ticket office until the end of
their first lesson. with equipment selection, alignment
understanding of the fundamental and tuning. They too take pride in
movements of efficient skiing/boarding, aiding you to be the best that you,
how variables will affect the outcomes, When we treat our fellow employees with
respect and clearly communicate in a the snowsports professional, can be.
and how to manipulate the variables to
create a solution that leads to success for constructive way, we facilitate better
our guests. Snow sports schools across service and a friendlier environment PSIA/AASI Level I, II & III credentials
the country use many different teaching throughout the resort. are required to attend this event. For
systems, but the fundamental movements info on Snowcrest services visit our
that lead to effective skiing/boarders Moreover, when we treat our first time website at www.snowcrst.com or e-
remain the same. To be effective as guests with the same passion and mail us at snowcrest@sbcglobal.net.
a Snow Pro, it is critical to make accurate enthusiasm as we have for the sport, they To pre-register, call (708) 389-4963
technical analyses, while keeping the will have a positive experience both on the – Pre registration is encouraged.
guest’s goals (as well as your goals) in hill and with our staff; which will result in
mind. Remember, we exist to give our return visits to both MRM and our ski
beginning guests an exciting introduction Save a few trees and help us save a
school.
to our skiers/boarders. We exist to help few dollars by receiving the newsletter
our guests develop the skills that will lead in the electronic format.
to successful skiing/riding. Given the fact that the number one
BECAUSE THE CUSTOMER…

PSIA-C/AASI-C Center Line 15 2006/2007 Education Edition


CENTRAL DIVISION 2006/2007
EVENTS CALENDAR
REGISTRATION BEGINS AT 8AM FOR ALL EVENTS

Notes: * = Events with limited spaces; may fill prior to deadlines!


Events with weekdays are highlighted in red

CHILDREN'S 2006/2007 CALENDAR


CHILDREN'S EDUCATION PROGRAMS
KNEE-HIGH KNOWLEDGE - 2 DAYS - $120 (All disciplines- Workbook Completion Required)
(Open to all members)
Num Location Dates Deadline Num Location Dates Deadline
9100 Afton Alps, MN Dec. 2-3 11/17/2006 9104 Boston Mills/Brandywine, OH Feb. 17-18 2/2/2007
9101 Boyne Highlands, MI Dec. 9-10 11/24/2006 9105 Welch Village, MN Mar. 3-4 2/16/2007
9102 Wilmot, WI Jan. 13-14 12/29/2006 9106 Boyne Mountain, MI Mar. 10-11 2/23/2007
9103 Wild Mountain, MN Jan. 27-28 1/12/2007

CHILDREN'S MOVEMENT ANALYSIS - 2 DAYS - $120


(Open to Children's Accredited members)
Num Location Dates Deadline Num Location Dates Deadline
9107 Afton Alps, MN Dec. 2-3 11/17/2006 9111 Boston Mills/Brandywine, OH Feb. 17-18 2/2/2007
9108 Boyne Highlands, MI Dec. 9-10 11/24/2006 9112 Welch Village, MN Mar. 3-4 2/16/2007
9109 Wilmot, WI Jan. 13-14 12/29/2006 9113 Boyne Mountain, MI Mar. 10-11 2/23/2007
9110 Wild Mountain, MN Jan. 27-28 1/12/2007
CHILDREN'S ACCREDITATION SERIES
CHILDREN'S ACCREDITATION - 2 DAYS - $150 (All disciplines- Workbook Completion Required)
Num Location Dates Deadline Num Location Dates Deadline
8100 Afton Alps, MI Dec. 2-3 11/17/206 8104 Boston Mills/Brandywine, OH Feb. 17-18 2/2/2007
8101 Boyne Mountain, MI Dec. 9-10 11/24/2006 8105 Welch Village, MN Mar. 3-4 2/16/2007
8102 Wilmot, WI Jan. 13-14 12/29/2006 8106 Boyne Mountain, MI Mar. 10-11 2/23/2007
8103 Wild Mountain, MN Jan. 27-28 1/12/2007

FREESTYLE 2006/2007 CALENDAR


FREESTYLE EDUCATION PROGRAMS
FREESTYLE TEACHING DEVELOPMENT - 2 DAYS - $120
(Open to all members)
Num Location Dates Deadline
6200 Boyne Highlands, MI Dec. 9-10 11/24/2007

FREESTYLE CAMP -2 DAYS - $120


(Open to Levels 1,2,3)
Num Location Dates Deadline Num Location Dates Deadline
6201 Chestnut Mountain, IL Jan. 20-21 1/5/2007 6202 Alpine Valley, MI Feb. 3-4 1/19/2007
FREESTYLE ACCREDITATION SERIES
FREESTYLE ACCREDITATION (BASIC) - 2 DAY - $150 Limited to 6 Participants
(Open to Levels 1,2,3)
Num Location Dates Deadline Num Location Dates Deadline
8202 *Welch Village, MN Feb. 3-4 1/19/2007 8204 *Boyne Mountain, MI Mar. 10-11 2/23/2007
8203 *Tyrol Basin, WI Feb. 24-25 2/9/2007

PSIA-C/AASI-C Center Line 16 2006/2007 Education Edition


Alpine 2006/2007 Calendar
TEACHING SERIES
TEACHING FUNDAMENTALS (A) - 2 DAYS - $120
(Open to Level 1)
Num Location Dates Deadline Num Location Dates Deadline
4100 Ski Brule, MI Dec. 2-3 11/17/2006 4103 Mad River, OH Jan. 6-7 12/22/2006
4101 Afton Alps, MN Dec. 2-3 11/17/2006 4104 Wild Mountain, MN Jan. 27-28 1/12/2007
4102 Boyne Highlands, MI Dec. 9-10 11/24/2006

TEACHING FUNDAMENTALS (B) - 2 DAYS - $120


(Open to Level 2)
Num Location Dates Deadline Num Location Dates Deadline
4105 Perfect North Slopes, IN Jan. 20-21 1/5/2007 4108 Sunburst, WI Feb. 10-11 1/26/2007
4106 Wild Mountain, MN Jan. 27-28 1/12/2007 4109 Boston Mills/Brandywine, OH Feb. 17-18 2/2/2007
4107 Schuss Mountain, MI Feb. 10-11 1/26/2007

TEACHING FUNDAMENTALS (C) - 2 DAYS - $120


(Open to Level 3)
Num Location Dates Deadline Num Location Dates Deadline
4110 Cannonsburg, MI Jan. 13-14 12/29/2006 4112 Chestnut Mountain, IL Jan. 20-21 1/5/2007
4111 Wilmot, WI Jan. 13-14 12/29/2006 4113 Pine Knob, MI Feb. 3-4 1/19/2007
SKIING SERIES
FUNDAMENTALS OF SKI INSTRUCTION - 2 DAYS - $140 INCLUDES DIVISION DUES
(New Instructors)
Num Location Dates Deadline Num Location Dates Deadline
4114 Boyne Highlands, MI Dec. 9-10 11/24/2006 4115 Wild Mountain, MN Jan. 27-28 1/12/2007

SKIING FUNDAMENTALS (A) - 2 DAYS - $120


(Open to Level 1)
Num Location Dates Deadline Num Location Dates Deadline
4116 Afton Alps, MN Dec. 2-3 11/17/2006 4118 Mad River, OH Jan. 6-7 12/22/2006
4117 Boyne Highlands, MI Dec. 9-10 11/24/2006 4119 Wild Mountain, MN Jan. 27-28 1/12/2007

SKIING FUNDAMENTALS (B) - 2 DAYS - $120


(Open to Level 2)
Num Location Dates Deadline Num Location Dates Deadline
4120 Ski Brule, MI Dec. 2-3 11/17/2006 4123 Sunburst, WI Feb. 10-11 1/26/2007
4121 Perfect North Slopes, IN Jan. 20-21 1/5/2007 4124 Boston Mills/Brandywine, OH Feb. 17-18 2/2/2007
4122 Wild Mountain, MN Jan. 27-28 1/12/2007

SKIING FUNDAMENTALS (C) - 2 DAYS - $120


(Open to Level 3)
Num Location Dates Deadline Num Location Dates Deadline
4125 Snow Creek, MO Jan. 6-7 12/22/2006 4128 Chestnut Mountain, IL Jan. 20-21 1/5/2007
4126 Cannonsburg, MI Jan. 13-14 12/29/2006 4129 Pine Knob, MI Feb. 3-4 1/19/2007
4127 Wilmot, WI Jan. 13-14 12/29/2006 4130 Schuss Mountain, MI Feb. 10-11 1/26/2007

GREY WOLF SERIES - 2 DAYS - $120


(Open to Alpine 2 & 3 - very aggressive skiing)
Num Location Dates Deadline Num Location Dates Deadline
4131 Boyne Highlands, MI Dec. 9-10 11/24/2006 4134 Welch Village, MN Mar. 3-4 2/16/2007
4132 Chestnut Mountain, IL Jan. 20-21 1/5/2007 4135 Boyne Mountain, MI Mar. 10-11 2/23/2007
4133 Schuss Mountain, MI Feb. 10-11 1/26/2007 4136 Marquette, MI Mar. 17-18 3/2/2007

SILVER FOX SERIES - 2 DAYS - $120


(Open to Senior Instructors)
Num Location Dates Deadline Num Location Dates Deadline
4137 Boyne Highlands, MI Dec. 9-10 11/24/2006 4141 Boston Mills/Brandywine, OH Feb. 17-18 2/2/2007
4138 Wilmot, WI Jan. 13-14 12/29/2006 4142 Welch Village, MN Mar. 3-4 2/16/2007
4139 Wild Mountain, MN Jan. 27-28 1/12/2007 4143 Boyne Mountain, MI Mar. 10-11 2/23/2007
4140 Sunburst, WI Feb. 10-11 1/26/2007 4144 Marquette, MI Mar. 17-18 3/2/2007

PSIA-C/AASI-C Center Line 17 2006/2007 Education Edition


VARIETY IN THE SPICE OF SKIING - 2 DAYS - $120
(Open to all members)
Num Location Dates Deadline Num Location Dates Deadline
4145 Boyne Highlands, MI Dec. 9-10 11/24/2006 4147 Boyne Mountain, MI Mar. 10-11 2/23/2007
4146 Welch Village, MN Mar. 3-4 2/16/2007 4148 Marquette, MI Mar. 17-18 3/2/2007

EXPERIENCED INSTRUCTORS EXPERIENCE - 2 DAY S - $120


(Open to all Members w/ 5+ years teaching)
Num Location Dates Deadline
4149 *Wild Mountain, MN Mar. 10-11 2/23/2007
SPECIALTY SERIES
REINSTATEMENT CLINIC - 3 DAYS - $150 plus dues and reinstatement fee.
Num Location Dates Deadline Num Location Dates Deadline
6100 Boyne Highlands, MI Dec. 8-10 11/24/2006 6101 Welch Village, MN Mar. 2-4 2/16/2007

WOMEN'S CLINIC w/ D-Team - 2 DAYS - $200


(Open to Levels 1, 2, & 3) D-TEAM CLINIC LEADERS!
Num Location Dates Deadline
Spend two days with a
6102 *Perfect North Slopes, IN Jan. 18-19 1/5/2007
6103 *Wild Mountain, MN Jan. 25-26 1/12/2007 current or former
6104 *Wild Mountain, MN Jan. 27-28 1/12/2007 D-Team member!
6105 *Paoli Peaks, IN Jan. 27-28 1/12/2007
6106 Aspen / Snowmass, CO Apr. 9-10 3/23/2007

WOMEN'S CLINIC w/ PSIA-C Leaders - 2 DAYS - $120


(Open to all members)
Num Location Dates Deadline
6107 *Boyne Highlands, MI Dec. 9-10 11/24/2006

MINI ACADEMY - 2 DAYS - $200


(Open to Levels 1, 2, & 3)
Num Location Dates Deadline
6108 *Boyne Highlands, MI Dec. 9-10 11/24/2006 Save 20$ on your second education
6109 *Wild Mountain, MN Jan. 25-26 1/12/2007 event of the season!
6110 *Wild Mountain, MN Jan. 27-28 1/12/2007
6111 *Welch Village, MN Mar. 3-4 2/16/2007
6112 *Boyne Mountain, MI Mar. 10-11 2/23/2007
6113 *Marquette, MI Mar. 17-18 3/2/2007

SPRING RALLY - 2 DAYS - $150


(Open to all members)
Num Location Dates Deadline
9102 Aspen / Snowmass, CO Apr. 9-10 3/23/2007

VIDEO / MOVEMENT ANALYSIS - 2 DAYS - $150


(Open to Levels 1, 2, & 3)
Num Location Dates Deadline Num Location Dates Deadline
6114 Boyne Highlands, MI Dec. 9-10 11/24/2006 6119 Boston Mills/Brandywine, OH Feb. 17-18 2/2/2007
6115 Cannonsburg, MI Jan. 13-14 12/29/2006 6120 Welch Village, MN Mar. 3-4 2/16/2007
6116 Perfect North Slopes, IN Jan. 20-21 1/5/2007 6121 Boyne Mountain, MI Mar. 10-11 2/23/2007
6117 Afton Alps, MN Jan. 27-28 1/12/2007 6122 Marquette, MI Mar. 17-18 3/2/2007
6118 Sunburst, WI Feb. 10-11 1/26/2007

PATROLLER DEVELOPMENT - 2 DAYS - $120


(Open to Levels 1, 2, & 3)
Num Location Dates Deadline Num Location Dates Deadline
6123 Boyne Highlands, MI Dec. 9-10 11/24/2006 6125 Boston Mills/Brandywine, OH Feb. 17-18 2/2/2007
6124 Sunburst, WI Feb. 10-11 1/26/2007
BEYOND SERIES
EDUCATION STAFF DEVELOPMENT GROUP - 2 DAYS - $120
(Open to Level 3)
Num Location Dates Deadline Num Location Dates Deadline
7100 Welch Village, MN Mar. 3-4 2/17/2006 7101 Boyne Mountain, MI Mar. 10-11 2/24/2006

PSIA-C/AASI-C Center Line 18 2006/2007 Education Edition


SNOWSPORT SCHOOL DIRECTORS MEETING - 2 DAYS - $120
(Open to School Directors)
Num Location Dates Deadline Num Location Dates Deadline
7102 Afton Alps, MN Nov. 30-Dec. 1 11/17/2006 7103 Boyne Highlands, MI Dec. 7-8 11/24/2006
TRAINERS DEVELOPMENT PROGRAM (1) - 2 DAYS - $120
(Open to Levels 2 & 3)
Num Location Dates Deadline Num Location Dates Deadline
7104 Afton Alps, MN Dec. 2-3 11/17/2006 7106 Perfect North Slopes, IN Jan. 20-21 1/5/2007
7105 Boyne Highlands, MI Dec. 9-10 11/24/2006
TRAINERS DEVELOPMENT PROGRAM (2) - 2 DAYS - $120
(Open to Levels 2 & 3)
Num Location Dates Deadline Num Location Dates Deadline
7107 Welch Village, MN Mar. 3-4 2/16/2007 7108 Boyne Mountain, MI Mar. 10-11 2/23/2007

VARIETY SERIES
SAMPLER PLATTER - 2 DAYS - $120
(Open to all members)
Num Location Dates Deadline
6126 Boyne Highlands, MI Dec. 9-10 11/24/2006
RACE SERIES
REV IT UP A - 2 DAYS - $120
(Open to all members)
Num Location Dates Deadline Num Location Dates Deadline
6127 Boyne Highlands, MI Dec. 9-10 11/24/2006 6129 Sunburst, WI Feb. 10-11 1/26/2007
6128 Schuss Mountain, MI Feb. 10-11 1/26/2007 6130 Boyne Mountain, MI Mar. 10-11 2/23/2007

REV IT UP B - 2 DAYS - $120


(Open to Levels 2 & 3)
Num Location Dates Deadline Num Location Dates Deadline
6131 Boyne Highlands, MI Dec. 9-10 11/24/2006 6132 Welch Village, MN Mar. 3-4 2/16/2007

RACE CAMP W/ D-TEAM - 2 DAYS - $200 (D-Team Clinic Leaders)


(Open to Levels 1, 2 & 3)
Num Location Dates Deadline
6133 Wild Mountain, MN Jan. 27-28 1/12/2007
EDUCATION SERIES
LEVEL 1 DEVELOPMENT GROUP - 2 DAYS - $120
(Open to Registered Members)
Num Location Dates Deadline Num Location Dates Deadline
8107 Afton Alps, MN Dec. 2-3 11/17/2006 8110 Chestnut Mountain, IL Jan. 20-21 1/5/2007
8108 Snow Creek, MO Jan. 6-7 12/22/2006 8111 Pine Knob, MI Feb. 3-4 1/19/2007
8109 Wilmot, WI Jan. 13-14 12/29/2006 8112 Sunburst, WI Feb. 10-11 1/26/2007

LEVEL 2 DEVELOPMENT GROUP - 2 DAYS - $120


(Open to Level 1)
Num Location Dates Deadline Num Location Dates Deadline
8113 Snow Creek, MO Jan. 6-7 12/22/2006 8114 Sunburst, WI Feb. 10-11 1/26/2007

LEVEL 3 DEVELOPMENT GROUP - 2 DAYS - $120


(Open to Level 2)
Num Location Dates Deadline Num Location Dates Deadline
8115 Boyne Highlands, MI Dec. 9-10 11/24/2006 8117 Chestnut Mountain, IL Jan. 20-21 1/5/2007
8116 Perfect North Slopes, IN Jan. 20-21 1/5/2007 8118 Welch Village, MN Mar. 3-4 2/16/2007

LEVEL 1 DEVELOPMENT GROUP (Exam Prep) - 2 DAYS - $120


(Open to Registered Members)
Num Location Dates Deadline Num Location Dates Deadline
8119 Cannonsburg, MI Jan. 13-14 12/29/2006 8120 Boston Mills/ Brandywine, OH Feb. 17-18 2/2/2007

Take the Prep, then the Test. Pass the first time.

PSIA-C/AASI-C Center Line 19 2006/2007 Education Edition


LEVEL 2 DEVELOPMENT GROUP (Exam Prep) - 2 DAYS - $120
(Open to Level 1)
Num Location Dates Deadline Num Location Dates Deadline
8121 Afton Alps, MN Dec. 2-3 11/17/2006 8128 Pine Knob, MI Feb. 3-4 1/19/2007
8122 Boyne Highlands, MI Dec. 9-10 11/24/2006 8129 Sunburst, WI Feb. 10-11 1/26/2007
8123 Mad River, OH Jan. 6-7 12/22/2006 8130 Boston Mills/ Brandywine, OH Feb. 17-18 2/2/2007
8124 Cannonsburg, MI Jan. 13-14 12/29/2006 8131 Welch Village, MN Mar. 3-4 2/16/2007
8125 Wilmot, WI Jan. 13-14 12/29/2006 8132 Boyne Mountain, MI Mar. 10-11 2/23/2007
8126 Perfect North Slopes, IN Jan. 20-21 1/5/2007 8133 Marquette, MI Mar. 17-18 3/2/2007
8127 Chestnut Mountain, IL Jan. 20-21 1/5/2007

LEVEL 3 DEVELOPMENT GROUP (Exam Prep) - 2 DAYS - $120


(Open to Level 2)
Num Location Dates Deadline Num Location Dates Deadline
8134 Afton Alps, MN Dec. 2-3 11/17/2006 8141 Pine Knob, MI Feb. 3-4 1/19/2007
8135 Boyne Highlands, MI Dec. 9-10 11/24/2006 8142 Sunburst, WI Feb. 10-11 1/26/2007
8136 Mad River, OH Jan. 6-7 12/22/2006 8143 Boston Mills/ Brandywine, OH Feb. 17-18 2/2/2007
8137 Cannonsburg, MI Jan. 13-14 12/29/2006 8144 Welch Village, MN Mar. 3-4 2/16/2007
8138 Wilmot, WI Jan. 13-14 12/29/2006 8145 Boyne Mountain, MI Mar. 10-11 2/23/2007
8139 Perfect North Slopes, IN Jan. 20-21 1/5/2007 8146 Marquette, MI Mar. 17-18 3/2/2007
8140 Chestnut Mountain, IL Jan. 20-21 1/5/2007
CERTIFICATION SERIES
LEVEL 1 EXAMS - 2 DAYS - $150 / STUDENTS - $125
Num Location Dates Deadline Num Location Dates Deadline
1100 Ski Brule, MI Dec. 2-3 11/17/2006 1109 Chestnut Mountain, IL Jan. 20-21 1/5/2007
1101 Afton Alps, MN Dec. 2-3 11/17/2006 1110 Wild Mountain, MN Jan. 27-28 1/12/2007
1102 Boyne Highlands, MI Dec. 9-10 11/24/2006 1111 Pine Knob, MI Feb. 3-4 1/19/2007
1103 Mad River, OH Jan. 6-7 12/22/2006 1112 Schuss Mountain, MI Feb. 10-11 1/26/2007
1104 Snow Creek, MO Jan. 6-7 12/22/2006 1113 Sunburst, WI Feb. 10-11 1/26/2007
1105 Hyland Hills, MN Jan. 9-11 12/29/2006 1114 Boston Mills/Brandywine, OH Feb. 17-18 2/2/2007
1106 Cannonsburg, MI Jan. 13-14 12/29/2006 1115 Welch Village, MN Mar. 3-4 2/16/2007
1107 Wilmot, WI Jan. 13-14 12/29/2006 1116 Boyne Mountain, MI Mar. 10-11 2/23/2007
1108 Perfect North Slopes Jan. 20-21 1/5/2007 1117 Marquette, MI Mar. 17-18 3/2/2007

LEVEL 2 EXAMS - 3 DAYS - $225


(WRITTEN EXAM PREREQUISITE)
Num Location Dates Deadline Num Location Dates Deadline
2100 Afton Alps, MN Dec. 1-3 11/17/2006 2107 Schuss Mountain, MI Feb. 9-11 1/26/2007
2101 Boyne Highlands, MI Dec. 8-10 11/24/2006 2108 Sunburst, WI Feb. 9-11 1/26/2007
2102 Wilmot, WI Jan. 13-14 12/29/2006 2109 Boston Mills/Brandywine, OH Feb. 16-18 2/2/2007
2103 Perfect North Slopes, IN Jan. 19-21 1/5/2007 2110 Welch Village, MN Mar. 2-4 2/16/2007
2104 Chestnut Mountain, IL Jan. 19-21 1/5/2007 2111 Boyne Mountain, MI Mar. 9-11 2/23/2007
2105 Wild Mountain, MN Jan. 26-28 1/12/2007 2112 Marquette, MI Mar. 16-18 3/2/2007
2106 Pine Knob, MI Feb. 2-4 1/19/2007

LEVEL 3 EXAMS - 3 DAYS - $225


(WRITTEN EXAM PREREQUISITE)
Num Location Dates Deadline Num Location Dates Deadline
3100 Chestnut Mountain, IL Jan. 19-21 1/5/2007 3103 Welch Village, MN Mar. 2-4 2/16/2007
3101 Schuss Mountain, MI Feb. 9-11 1/26/2007 3104 Boyne Mountain, MI Mar. 9-11 2/23/2007
3102 Perfect North Slopes, IN Jan. 19-21 1/5/2007 3105 Marquette, MI Mar. 16-18 3/2/2007

ADAPTIVE 2006/2007 CALENDAR


EDUCATION SERIES
ADAPTIVE WORKSHOP CLINIC - 2 DAYS - $120 / 1 DAY - $85
(Open to all members)
Num Location Dates Deadline Num Location Dates Deadline
4350 Mad River, OH Jan. 6-7 12/22/2006 4352 Pine Knob, MI Feb. 10-11 1/26/2007
4351 Chestnut Mountain, IL Jan. 20-21 1/5/2007 4353 Spirit Mountain, MN Mar. 3-4 2/16/2007

PSIA-C/AASI-C Center Line 20 2006/2007 Education Edition


FUNDAMENTALS OF ADAPTIVE SKI INSTRUCTION - NEW INSTRUCTORS
Num Location Dates Deadline Num Location Dates Deadline
4354 Mad River, OH Jan. 6-7 12/22/2006 4356 Pine Knob, MI Feb. 10-11 1/26/2007
4355 Chestnut Mountain, IL Jan. 20-21 1/5/2007 4357 Spirit Mountain, MN Mar. 3-4 2/16/2007
CERTIFICATION SERIES
LEVEL 1 EXAMS 2 DAYS - $150 / STUDENTS - $125
(Prerequisite: Level 1 Exam Prep Packet)
Num Location Dates Deadline Num Location Dates Deadline
1300 Mad River, OH Jan. 6-7 12/22/2006 1302 Pine Knob, MI Feb. 10-11 1/26/2007
1301 Chestnut Mountain, IL Jan. 20-21 1/5/2007 1303 Spirit Mountain, MN Mar. 3-4 2/16/2007

LEVEL 2 EXAMS - 2 DAYS - $150


(Prerequisite: Workshop Clinic)
Num Location Dates Deadline
2300 Spirit Mountain, MN Mar. 3-4 2/16/2007

SNOWBOARD 2006/2007 CALENDAR


TEACHING / RIDING SERIES
RIDING / TEACHING DEVELOPMENT - 2 DAYS - $120 / 1 DAY - $85
(Open to all members)
Num Location Dates Deadline Num Location Dates Deadline
4200 Wild Mountain, MN Nov. 25-26 11/10/06 4205 Giants Ridge, MN Jan. 27-28 1/12/07
4201 Mad River, OH Jan. 6-7 11/22/06 4206 Welch Village, MN Feb. 3-4 1/19/07
4202 Wilmot, WI Jan. 13-14 12/29/06 4207 Crystal Mountain, MI Feb. 10-11 1/26/07
4203 Chestnut Mountain, IL Jan. 20-21 1/5/07 4208 Marquette, MI Mar. 17-18 3/2/07
4204 Perfect North Slopes, IN Jan. 20-21 1/5/07
SPECIALTY SERIES
MINI ACADEMY (D-Team Clinic Leaders) - 2 DAYS - $200
D-TEAM CLINIC LEADERS!
(Open to Levels 1,2,3)
Num Location Dates Deadline Spend two days with a
6204 *Boyne Highlands, MI Dec. 9-10 11/24/2006 current or former
6205 *Afton Alps, MN Jan. 27-28 1/12/2007 D-Team member!
6206 *Alpine Valley, OH Feb. 10-11 1/26/2007

SPRING RALLY - 2 DAYS - $150


(Open to all members)
Num Location Dates Deadline
6207 Aspen / Snowmass, CO Apr. 9-10 3/23/2007

BIG SNOW OUTFITTERS SNOWBOARD CAMP


(Open to all members)
Num Location Dates Deadline Notes
n/a Blackjack, MI Jan. 6-7 Register w/ BSO Members can use this event for AASI-C education credit.
BEYOND SERIES
DCL AUDITION - 2 DAYS - NO COST / NO CREDIT
(Open to Level 3)
Num Location Dates Deadline Num Location Dates Deadline
7201 Welch Village, MN Mar. 3-4 2/16/2007 7202 Boyne Mountain, MI Mar. 10-11 2/23/2007
EXAM PREPARATORY SERIES
LEVEL 2 PREP - 2 DAYS - $120
(Open to Level 1)
Num Location Dates Deadline Num Location Dates Deadline
8205 Boyne Highlands, MI Dec. 9-10 11/24/2006 8207 Afton Alps, MN Jan. 27-28 1/12/2007
8206 Crystal Mountain, MI Jan. 27-28 1/12/2007

Taking a test? Got the materials? Call (517) 327-0601 for the hookup.

PSIA-C/AASI-C Center Line 21 2006/2007 Education Edition


LEVEL 3 PREP 2 DAYS - $120
(Open to Level 2)
Num Location Dates Deadline Num Location Dates Deadline
8208 Boyne Highlands, MI Dec. 9-10 11/24/2006 8210 Afton Alps, MN Jan. 27-28 1/12/2007
8209 Crystal Mountain, MI Jan. 27-28 1/12/2007
CERTIFICATION SERIES
LEVEL 1 EXAM - 2 DAYS - $150 / STUDENTS - $125
Num Location Dates Deadline Num Location Dates Deadline
1200 Wild Mountain, MN Nov. 25-26 11/10/2006 1212 Afton Alps, MN Jan. 27-28 1/12/2007
1201 Boyne Highlands, MI Dec. 9-10 11/24/2006 1213 Alpine Valley, MI Jan. 29-31 1/12/2007
1203 Brandywine, OH Dec. 18-20 (PM) 12/1/2006 1214 Pine Knob Feb. 3-4 1/19/2007
1204 Mad River, OH Jan. 6-7 12/22/2006 1215 Welch Village, MN Feb. 3-4 1/19/2007
1205 Wilmot, WI Jan. 13-14 12/29/2006 1216 Cascade Mountain, WI Feb. 3-4 1/19/2007
1206 Buck Hill, MN Jan. 16-18 (PM) 1/5/2007 1217 Alpine Valley, OH Feb. 10-11 1/26/2007
1207 Cannonsburg, MI Jan. 20-21 1/5/2007 1218 Sunburst, WI Feb. 10-11 1/26/2007
1208 Chestnut Mountain, IL Jan. 20-21 1/5/2007 1219 Swiss Valley, MI Feb. 17-18 2/2/2007
1209 Perfect North Slopes, IN Jan. 20-21 1/5/2007 1220 Lake Geneva, WI Feb. 24-25 2/9/2007
1210 Giants Ridge, MN Jan. 27-28 1/12/2007 1221 Tyrol Basin, WI Feb. 24-25 2/9/2007
1211 Crystal Mountain, MI Jan. 27-28 1/12/2007 1222 Marquette, MI Mar. 17-18 3/2/2007

LEVEL 2 EXAM - 2 DAYS - $150


Num Location Dates Deadline Num Location Dates Deadline
2201 Cannonsburg, MI Jan. 20-21 1/5/2007 2204 Welch Village, MN Mar. 3-4 2/16/2007
2202 Alpine Valley, OH Feb. 10-11 1/26/2007 2205 Boyne Mountain, MI Mar. 10-11 2/23/2007
2203 Tyrol Basin, WI Feb. 24-25 2/9/2007

LEVEL 3 EXAM - 2 DAYS - $150


Num Location Dates Deadline Num Location Dates Deadline
2300 Welch Village, MN Mar. 3-4 2/16/2007 2301 Boyne Mountain, MI Mar. 10-11 2/23/2007

NORDIC 2006/2007 CALENDAR


EDUCATION SERIES
NORDIC TRACK WORKSHOP CLINIC - 2 DAYS - $120 / 1 DAY - $85
(Open to all members)
Num Location Dates Deadline Num Location Dates Deadline
4400 Trollhaugen, WI Nov. 18-19 11/3/2006 4403 Crystal Mountain, MI Jan. 20-21 1/5/2007
4401 Boyne Highlands, MI Dec. 9-10 11/24/2006 4404 Minocqua Winter Park, WI Mar. 10-11 2/23/2007
4402 Minocqua Winter Park, WI Dec. 9-10 11/24/2006

TELEMARK WORKSHOP CLINIC - 2 DAYS - $120 / 1 DAY - $85


(Open to all members)
Num Location Dates Deadline Num Location Dates Deadline
4300 Trollhaugen, WI Nov. 18-19 11/3/2006 4303 Boston Mills, OH Feb. 17-18 2/2/2007
4301 Boyne Highlands, MI Dec. 9-10 11/24/2006 4304 Mt. Bohemia, MI Mar. 17-18 3/2/2007
4302 Boyne Mountain, MI Jan. 13-14 12/29/2006 4305 Marquette, MI Mar. 25-26 3/10/2006

NORDIC TRACK INSTRUCTOR TRAINING - 2 DAYS - $120 / 1 DAY - $85


(Open to all members)
Num Location Dates Deadline Num Location Dates Deadline
4405 Trollhaugen, WI Nov. 18-19 11/3/2006 4408 Crystal Mountain, MI Jan. 20-21 1/5/2007
4406 Boyne Highlands, MI Dec. 9-10 11/24/2006 4409 Boyne Mountain, MI Feb. 24-25 2/9/2007
4407 Minocqua Winter Park, WI Dec. 9-10 11/24/2006 4410 Minocqua Winter Park, WI Mar. 10-11 2/23/2007

TELEMARK INSTRUCTOR TRAINING - 2 DAYS - $120 / 1 DAY - $85


(Open to all members)
Num Location Dates Deadline Num Location Dates Deadline
4306 Trollhaugen, WI Nov. 18-19 11/3/2006 4309 Boyne Mountain, MI Jan. 13-14 12/29/2006
4307 Boyne Highlands, MI Dec. 9-10 11/24/2006 4310 Boston Mills, OH Feb. 17-18 2/2/2007
4308 Indianhead, MI Dec. 11 11/24/2006 4311 Indianhead, MI Mar. 12 2/23/2007

PSIA-C/AASI-C Center Line 22 2006/2007 Education Edition


EXAM PREPARATORY SERIES
NORDIC TRACK LEVEL 2 PREP - 2 DAYS - $120 / 1 DAY - $85
(Open to Level 1)
Num Location Dates Deadline Num Location Dates Deadline
8400 Trollhaugen, WI Nov. 18-19 11/3/2006 8402 Minoqcua Winter Park, WI Dec. 9-10 11/24/2006
8401 Boyne Highlands, MI Dec. 9-10 11/24/2006 8403 Crystal Mountain, MI Jan. 20-21 1/5/2007

TELEMARK LEVEL 2 PREP - 2 DAYS - $120 / 1 DAY - $85


(Open to Level 1)
Num Location Dates Deadline Num Location Dates Deadline
8300 Trollhaugen, WI Nov. 18-19 11/3/2006 8303 Indianhead, MI Mar. 12 2/23/2007
8301 Boyne Highlands, MI Dec. 9-10 11/24/2006 8304 Mt. Bohemia, MI Mar. 17-18 3/2/2007
8302 Indianhead, MI Dec. 11 11/24/2006

NORDIC TRACK LEVEL 3 PREP - 2 DAYS - $120 / 1 DAY - $85


(Open to Level 2)
Num Location Dates Deadline Num Location Dates Deadline
8404 Trollhaugen, WI Nov. 18-19 11/3/2006 8406 Minoqcua Winter Park, WI Dec. 9-10 11/24/2006
8405 Boyne Highlands, MI Dec. 9-10 11/24/2006 8407 Crystal Mountain, MI Jan. 20-21 1/5/2007

TELEMARK LEVEL 3 PREP - 2 DAYS - $120 / 1 DAY - $85


(Open to Level 2)
Num Location Dates Deadline Num Location Dates Deadline
8305 Trollhaugen, WI Nov. 18-19 11/3/2006 8308 Boston Mills, OH Feb. 17-18 2/2/2007
8306 Boyne Highlands, MI Dec. 9-10 11/24/2006 8309 Indianhead, MI Mar. 12 2/23/2007
8307 Indianhead, MI Dec. 11 11/24/2006 8310 Mt. Bohemia, MI Mar. 17-18 3/2/2007
CERTIFICATION SERIES
NORDIC TRACK LEVEL 1 - 2 DAYS - $150 / STUDENTS - $125
Num Location Dates Deadline Num Location Dates Deadline
1400 Trollhaugen, WI Nov. 18-19 11/3/2006 1403 Crystal Mountain, MI Jan. 20-21 1/5/2007
1401 Boyne Highlands, MI Dec. 9-10 11/24/2006 1404 Boyne Mountain, MI Feb. 24-25 2/9/2007
1402 Minocqua Winter Park, WI Dec. 9-10 11/24/2006 1405 Minocqua Winter Park, WI Mar. 10-11 2/23/2007

TELEMARK LEVEL 1 - 1 DAY - $95 / 2 DAYS WITH PREP - $150 / STUDENTS - $125
Num Location Dates Deadline Num Location Dates Deadline
1500 Trollhaugen, WI Nov. 18-19 11/3/2006 1503 Boyne Mountain, MI Jan. 13-14 12/29/2006
1501 Boyne Highlands, MI Dec. 9-10 11/24/2006 1504 Boston Mills, OH Feb. 17-18 2/2/2007
1502 Indianhead, MI Dec. 11 11/24/2006 1505 Indianhead, MI Mar. 12 2/23/2007

NORDIC TRACK LEVEL 2 - 2 DAYS - $150


Num Location Dates Deadline Num Location Dates Deadline
2400 Boyne Mountain, MI Feb. 24-25 2/9/2007 2401 Minocqua Winter Park, WI Mar. 10-11 2/23/2007

TELEMARK LEVEL 2 - 1 DAY - $95 2 DAYS WITH PREP - $150


Num Location Dates Deadline Num Location Dates Deadline
2500 Boyne Mountain, MI Jan. 13-14 12/29/2006 2502 Mt. Bohemia, MI Mar. 17-18 3/2/2007
2501 Boston Mills, OH Feb. 17-18 2/2/2007

NORDIC TRACK LEVEL 3 - 2 DAYS - $150


Num Location Dates Deadline
3400 Minocqua Winter Park, WI Mar. 10-11 2/23/2007

TELEMARK LEVEL 3 2 DAYS - $150


Num Location Dates Deadline
3500 Mt. Bohemia, MI Mar. 17-18 3/2/2007

Don’t Forget!
Save 20$ on your second
education event!
PSIA-C/AASI-C Center Line 23 2006/2007 Education Edition
CAP model and the linking of these concepts for single movement tricks such as 180, 360 and single
Children’s Event effective children’s teaching at all ages and ability grabs, all with several seconds of airtime over
levels. jumps, single rail maneuvers, several halfpipe
Descriptions Children's Accreditation Workbook - Each tricks and natural terrain abilities are the minimum
participant is required to complete the "Children's expected abilities. This accreditation is open to
Children’s Education Accreditation Workbook" prior to participating in the both snowboarders and skiers.
Program Event. The Workbook should be mailed (or emailed)

Knee-High Knowledge back to the PSIA -C Office two weeks prior to the
date of the Event. Each participant will have access
Alpine Event
2 Days-$120
(Open to all members)
to a workbook located on the PSIA-C website (PDF &
MSword format)or by request to complete prior to
Descriptions
This two-day event is for the instructor who is
looking for information on teaching snowsports to
the weekend. This workbook will help the Teaching Series
participant learn, prepare and formulate the
children. Any instructor who doesn’t have a lot of Teaching Fundamentals (A)
concepts and tactics that will be used throughout the
experience in working with children, young or old,
weekend. (Please allow yourself two weeks to
will benefit from this clinic. The only prerequisite is 2 Days -$120
complete the workbook.) This event is open to ALL
that you bring your enthusiasm and plan to have fun.
disciplines (Alpine, Snowboard, Telemark,
(Open to Level I)
Clinic participants will be introduced to the CAP This clinic will assist you in teaching level 1-4
Adaptive).
Model, Multiple Intelligences, Teaching Model, skiers. This clinic will focus primarily with the
Skiing/Riding Model, and Guest Service Model. Beginner/Novice Zone. You will learn the details of
This is a great clinic to take as a foundation for the phases of teaching from providing your students
Children’s Accreditation. Freestyle Event a sense of comfort, explaining to them about
Knee High Knowledge Workbook - A "Knee High equipment and how to use it, and about the
Knowledge Workbook" accompanies the Children's Descriptions Responsibility Code.
Knee-High Knowledge clinic. Please complete this
workbook and bring with you to the clinic. The
Freestyle Education
Workbook is available on the PSIA C Website in PDF Program Teaching Fundamentals (B)
or WORD format.
Freestyle Teaching Development 2 Days -$120
2 Days-$120 (Open to Level II)
Children’s Movement Analysis
(Open to all members) This clinic will focus primarily with the Intermediate
2 Days-$120 Zone. You will learn how to teach skills and
This program is intended for the skiers and
(Open to Children’s Accredited snowboarders who can already perform freestyle movement pools that are contained at this level.
members) maneuvers at a high level but are looking to Also, to understand exercises that are applicable for
For instructors that have completed the Children’s increase their ability to teach these maneuvers. The this level of skier.
Accreditation this two day program will expand on clinic will focus on teaching beginner through
the “P” of the CAP model to highlight the physical intermediate freestyle maneuvers. Additional
development of children and how it affects discussions on teaching/coaching more advanced
Teaching Fundamentals (C)
assessing their movements and monitoring the freestyle maneuvers and riders will also be
lessons. Too often we think of children as small
2 Days -$120
discussed as time and group experience facilitates.
adults and set goals to correct movements that are
(Open to Level III)
This is a how to teach freestyle, NOT a how to ride
This clinic will focus on the Advanced Zone. You will
based on development. By digging deeper we can freestyle clinic.
learn how to teach skills and movement pools that
understand the difference and work with children’s
are contained at this level. Also, to understand
strengths to help them improve and have fun. Join
Freestyle Camp exercises that are applicable for this level of skier.
the ACE Team in our adventure of looking at tasks,
2 Days-$120
turns, and lessons from a new perspective to
(Open to Levels I, II & III)
sharpen your eyes in kid’s movement assessment.
Introduction to terrain park and half pipe riding with
emphasis on utilizing freestyle riding movements.
Skiing Series
This would satisfy the Level 2/Level 3 exam
Fundamentals of Ski Instruction -
Children’s Accreditation education prerequisite for Snowboard. This camp is
open to both Snowboarders and Skiers. New Instructors
Series 2 Days -$140
Children’s Accreditation (Includes Divisional Dues)
2 Days -$150 Designed for the individual new to alpine ski
(Open to all disciplines & all
Freestyle Accreditation teaching. Participants will learn the basic
certification levels) Series principals and philosophies of the American
For: All Certified Levels with 2 years teaching Teaching System, which includes: the Customer
Freestyle Accreditation (Basic)
experience. This two-day event is geared toward the Service Model, the Teaching Model, and the Skiing
2 Days -$150 Model. Once this course is completed each
certified instructor who wants to master the art of
(Limited to 6 Participants) participant will have the ability to teach individuals
children’s snowsport teaching. Participants will be
Freestyle accreditation is for snowsports instructors
evaluated on their teaching, technical, and the basics of alpine skiing: ATS Levels 1-4. The
who wish to specialize their skills in freestyle
movement analysis skills and how they relate to the written test for Level 1 certification is optional and
training and teaching. The accreditation is a one day
CAP model in children’s ski teaching. The can be completed during this course.
event that will test the candidate’s ability to coach
accreditation process is designed to identify and
and perform introductory and intermediate levels of
work on the movement analysis model, related
freestyle maneuvers. At the fundamental level,
technical concepts, the ATS teaching model, the

PSIA-C/AASI-C Center Line 24 2006/2007 Education Edition


Skiing Fundamentals (A) 2 Days - Experienced Instructors Experience
Spring Rally
$120 2 Days -$120
2 Days -$150
(Open to Level I) (Open to all Members w/ 5+ years teaching)
This clinic will focus primarily on the This clinic is focused toward the senior instructor
(Open to Levels I,II & III)
Wind down the PSIA-C season with two great days if
Beginner/Novice Zone. You will learn exercises that wanting to improve his or her skiing techniques.
skiing in Aspen, CO with fellow PSIA-C skiers and
will help your beginning students. Some of those This clinic is slower pace with minimal skiing. The
clinicians!
exercises may include: getting into their skis, group will decide what skiing topics to focus on.
getting up from falls, balance and different This clinic will combine skiing and indoor round
techniques for stopping and slowing down. table discussions through out the day. Video / Movement Analysis
2 Days -$150
Skiing Fundamentals (B) (Open to Levels I, II & III)
2 Days -$120 Specialty Series Participants will develop their personal skiing skills
(Open to Level II) and movement analysis skills through on hill and
This clinic will focus primarily on the Intermediate
Reinstatement Event indoor video feedback. Numbers will be limited to
Zone. You will learn exercises that will help your
3 Days -$150 plus dues and one group, so sign up early.
students to understand skills, movement pools, reinstatement fee.
biomechanics, etc. for the skier at this level. Some This event is for the member who is rejoining PSIA- Silver Fox Series
of those exercises may include: skiing lots of turn C from an extended lapse. The individual will be 2 Days -$120
familiarized with the latest teaching and skiing
shapes, carving on groomed terrain, and short (Open to Senior Instructors)
dynamic turns on steeper terrain trends. *For additional locations please contact the
This clinic is focused toward the senior instructor
Central Division office.
wanting to improve his or her skiing techniques.
Skiing Fundamentals (C) This clinic is slower pace with minimal skiing. The
2 Days -$120 Women’s Clinic with D-Team group will decide what skiing topics to focus on.
(Open to Level III) 2 Days -$200 This clinic will combine skiing and indoor round
This clinic will focus primarily on the Intermediate (Open to Levels I,II&III-Clinic ran by D- table discussions through out the day.
Zone. You will learn exercises that will help your Team Staff)
students to understand skills, movement pools, This event will give you the opportunity to work with Patroller Development
biomechanics, etc. for the skier at this level. Some nationally renowned women professionals building 2 Days -$120
on your skiing skills and confidence. The experience
of those exercises may include: skiing lots of turn (Open to Levels I, II & III)
shapes, carving on groomed terrain, and short and relationships developed with this event could
This workshop is designed for NSP/PSIA duo
dynamic turns on steeper terrain last a lifetime.
members registered in with the NSP-C Ski School.
It is Designed specifically to help NSP Trainers
Grey Wolf Series Women’s Clinic improve their evaluator skills by developing a better
2 Days -$120 2 Days -$120 understanding of good skiing, thus improving their
(Open to Level II&III-very agressive (Open to all members-Clinic ran by ability to deliver toboggan handling training.
skiing) PSIA-C Staff) Instructors for this course will have completed an
There is no time to stand around and talk! This This two-day event is a perfect opportunity for orientation in patrolling and toboggan handling.
clinic is for the individual who wants to ski hard and women to enjoy a women’s only ski clinic, with
dynamic all day! There will be different topics emphasis on camaraderie, as well as skill
based on the skiing conditions. improvement in a positive, supportive environment.
The group will concentrate on employing a skills
Beyond Series
based approach, touch on biomechanical issues Education Staff Development Group
Silver Fox Series
using alignment, stance, balance drills, efficient 2 Days -$120
2 Days -$120
movement patterns, and tactical exploration at an (Open to Level III)
(Open to Senior Instructors)
easy pace. This group will explore the visual cues to For: Alpine Level 3, with written recommendation
This clinic is focused toward the senior instructor
good skiing, skill refinement, as well as education from Ski School Director. This event will take the
wanting to improve his or her skiing techniques.
on women’s specific equipment. place of what was formerly known as “Education
This clinic is slower pace with minimal skiing. The
Staff Audition.” This revised hiring process will
group will decide what skiing topics to focus on.
Mini Academy begin with registering for the Education Staff
This clinic will combine skiing and indoor round
Development Group. The weekend will consist of
table discussions through out the day. 2 Days -$200
the following evaluation components:
(Open to Levels I,II & III)
1. Skiing skills evaluation
Variety in the spice of skiing The Mini Academy is considered by many
2. Group Leadership skills evaluation
participants as one of our best events! This event
2 Days -$120 3. Movement analysis skill exercises
uses current or former National Demonstration Team
(Open to all members) 4. Demonstration of technical knowledge
members to conduct skiing improvement clinics.
Introduction to alternative tactics and techniques for (Methods will be determined by the individual group
Participants will spend two days with a D-team
variety of terrain and conditions. Get out of your leaders.)
member, receiving valuable ski improvement
trench -making rut! Learn to love the crud! This is the first step in the hiring process for the
instruction from some of the best ski instructors in
Breakable crust? I spit on it! Cement doesn't have Education Staff; it is not a “pass or fail” situation.
the country.
to be sticky! In this course you'll create a variety of
turn initiations, shapes and skill blending with an
eye towards use in the mountains when you meet or
Can’t wait to learn something new?
want to create new learning challenges for yourself. Did you check out the free resources at psia-c.org?
Find study guides and workbooks online.
PSIA-C/AASI-C Center Line 25 2006/2007 Education Edition
focus will be on self improvement and the skills and This will answer your questions about exam
Snowsports School Directors
techniques required to be competative at all levels. formats, how teaching assignments are made, what
Meeting
Advanced coaching techniques and topics will be the examiner is looking for in the various skiing
2 Days -$120 explored. tasks and how different movements lead to different
This seminar is designed to meet the professional
outcomes. The participants will be working on their
needs of the member ski school director by
providing industry specific information in business
Rev It Up W/ D-Team skiing and teaching performance in a way that will
2 Days -$200 be easily transferred to your customers at your home
development, quality assurance, training and
area. This is a great way to either fine tune your
administration. (Open to Levels II & III)
skills for the exam, or receive honest feedback on
This clinic will be similar to Rev It Up B, but led by
how your development is progressing.
a current or former National Demonstration Team
Trainers Development Program (1)
member.
2 Days -$120 Level II Development Group
(Open to Levels II & III) (Exam Prep)
The Education Staff will work with the ski school
2 Days -$120
trainer to assist new hires and current instructors in Education Series (Open to Level I)
their school. This course will help train the ski Level I Development Group This course is designed to fine tune your skills for
school trainer to be a better coach to instructors with
2 Days -$120 those people that are interested in taking the Level
teaching and skiing and customer service skills.
(Open to Registered Members) 2 exam in either the current or following season.
Designed to improve the instructors skiing, teaching This will answer your questions about exam
Trainers Development Program (2) and technical knowledge and it’s application to formats, how teaching assignments are made, what
2 Days -$120 various levels of skiers. You will investigate more the examiner is looking for in the various skiing
(Open to Levels II & III) into the teaching model and create a positive tasks and how different movements lead to different
This clinic will help you develop your ski school student/instructor experience. With the practical outcomes. The participants will be working on their
personnel with evaluation and movement analysis application of the American Teaching System, this skiing and teaching performance in a way that will
skills. clinic will utilize the teaching model, bio be easily transferred to your customers at your home
mechanics, etc., and the content of skiing and area. This is a great way to either fine tune your
Sampler Platter teaching formats appropriate for the Alpine Level 1 skills for the exam, or receive honest feedback on
2 Days -$120 Certified instructor. how your development is progressing.
(Open to Levels II & III)
If you want variety - this clinic is for you! You will Level II Development Group Level III Development Group
cover four different topics in two days! The topics 2 Days -$120 (Exam Prep)
you will cover are: (Open to Level I) 2 Days -$120
Skiing, Tune up, Development - Get back on your ski Designed to improve the instructors skiing, teaching (Open to Level II)
legs. Start the season off with a skiing refresher, and technical knowledge and it’s application to This course is designed and highly recommended
concentrating on eliminating the bad moves and various levels of skiers. You will investigate more for the instructor that is preparing for the Level 3
instilling the good ones. into the teaching model and create a positive exam. You will be working on teaching, in a very
Movement Pools - Explore the pools we draw from student/instructor experience. With the practical relaxed format, at the level of the group with a
for better skiing from the beginner through advanced application of the American Teaching System, this strong emphasis on movement analysis and a lot of
and applying these movements to your own skiing. clinic will utilize the teaching model, bio coaching from the group leader. The skiing phase
Movement Analysis - Explore how to look at and find mechanics, etc., and the content of skiing and will be based on high level tasks with the focus
the strong movements and the weak ones to aid in teaching formats appropriate for the Alpine Level 2 being movement patterns and desired outcomes.
your own skiing and aid in setting lesson plans. Certified instructor. The group leader will guide you through the
Video analysis - See it on tape. Get videoed and see technical discussions in a non- intimidating
what you are doing compared to what the group has Level III Development Group atmosphere. The same group leader both days
been working on.
2 Days -$120 insures continuity and a full package program.
(Open to Level II)
Designed to improve the instructors skiing, teaching
Race Series and technical knowledge and it’s application to Certification Series
various levels of skiers. You will investigate more
Rev It Up A Level I Exam
into the teaching model and create a positive
2 Days -$150 2 Days -$150 / Students -$125
student/instructor experience. With the practical
(Open to all members) TAKING THE LEVEL 1 WRITTEN EXAM IN ADVANCE
application of the American Teaching System, this
Spend a weekend with top notch racing coaches and IS SUGGESTED, BUT NOT REQUIRED.
clinic will utilize the teaching model, bio
ex-olympic athletes! This group will focus on the For: registered instructors, basic instructors, and
mechanics, etc., and the content of skiing and
basics of ski racing, setting courses and running new members at least 16 years of age having 10
teaching formats appropriate for the Alpine Level 3
gates. While this is the introduction to racing, hours of teaching experienced verified by a ski
Certified instructor.
advanced coaching techniques and topics will be school director. For instructors who wish to be
introduced. evaluated to see if their ski instructing skills meet
Level I Development Group
the PSIA National Standards for the certified Level I
(Exam Prep)
Rev It Up B membership. The PSIA-C education staff member
2 Days -$120
2 Days -$120 will review the basics for the American Teaching
(Open to Registered Members) System. Day 1 will consist of review and education
(Open to all members)
This course is designed to fine tune your skills for of teaching at the Beginner / Novice Zone, and skiing
Spend a weekend with top racing coaches and ex-
those people that are interested in taking the Level skills of the Intermediate Zone. The Second day will
olympic athletes! Turn it up a notch! This groups
1 exam in either the current or following season.

PSIA-C/AASI-C Center Line 26 2006/2007 Education Edition


include an evaluation of the candidates teaching
Level II Exam
skills at the beginner/novice zone and skiing skills at Adaptive Event 2 Days -$150
the intermediate zone. At the conclusion of this
clinic, candidates will receive a written assessment Descriptions (Prerequisite: Workshop Clinic)
For: Adaptive Certified Level 1 Instructors at least 17
of their level of proficiency. Candidates must be a
current National member to receive a pin.
Education Series years old. Full certification becomes effective on
the member's 18th birthday. This program tests an

Adaptive Workshop Clininc instructor’s personal skiing skills, teaching ability


Level II Exam
and technical knowledge in all six adaptive
3 Days -$225 2 Days -$120 / 1 Day -$85
disciplines. Before taking the Level 2 Certification,
(Written Exam Prerequisite) (Open to all members)
you must complete an adaptive workshop clinic,
DO NOT REGISTER FOR THIS EXAM UNLESS YOU We offer training in all six adaptive disciplines:
Adaptive Level 2 examination preparation, and/or
HAVE FULFILLED YOUR WRITTEN EXAM three track, four track, developmentally disabled,
an Alpine Level 2 examination preparation.
REQUIREMENTS. visually impaired, mono–ski, and bi-ski.
Adaptive Level 2 Exams are two days.
For: certified level I instructors at least 18 years of Participants will be exposed to teaching concepts,
age with a minimum of 60 hours of teaching safety, adaptive skiing equipment, the abilities of
our students, and review the exam standards. Each Level III Exam
experience verified by a ski school director and who
adaptive event is tailored to the members needs. PSIA-C will consider offering an adaptive Level 3
has successfully completed the written portion of
Depending upon group size and diversity, we try to exam if there is sufficient interest in the Division.
the level II exam. For instructors who wish to be
offer training for new adaptive instructors as well as Certified Level 2 instructors may also attend an
evaluated on their skiing and teaching abilities
exam preparation and continuing education for exam in PSIA-Eastern or PSIA-Rocky Mountain
which must meet the PSIA National standards for
certified instructors. If you have a specific area of Divisions.
certified level II membership. The candidate will be
evaluated on his/her skiing ability and the interest, please indicate this on your event
application. NOTE: EQUIPMENT REQUIREMENTS FOR ADAPTIVE
application of the skills, bio- mechanics, movement
EVENTS
pools, etc. that are demonstrated. The candidate
PSIA-C does not own adaptive ski equipment for use
will be evaluated on his/her teaching and knowledge Fundamentals of Adaptive Ski
during education events. Therefore, we ask all
application of skills, movement pools, Instruction - New Instructors
participants to bring adaptive ski equipment to the
biomechanics, etc. through such things as 2 Days -$140 events.
movement analysis and skill development common (Includes Divisional Dues)
to the intermediate zone skiers. The candidate must The FUN program is designed for new members who
pass the skiing and teaching phases of the exam two are interested in becoming an Adaptive Ski
out of the three days, minimum, to become certified Instructor. Participants will learn the basic Snowboard Event
level II. Candidates must be a current National principals and philosophies of the American
member to receive a pin. Teaching System as it applies to adaptive Descriptions
instruction. The FUN program is ran in conjunction
Riding / Teaching Series
Level III Exam with the adaptive workshop clinics.
3 Days -$225
(Written Exam Prerequisite)
Riding / Teaching Development
DO NOT REGISTER FOR THIS EXAM UNLESS YOU
2 Days-$120 / 1 Day-$85
HAVE FULFILLED YOUR WRITTEN EXAM
Certification Series (Open to all members)
All exam candidates are encouraged to download The above program will cover teaching and
REQUIREMENTS.
the Adaptive Level I Exam Prep packet from the professional knowledge regarding snowboarding on
For: certified level II instructors at least 18 years of
PSIA-C website. day one and will cover riding on day two. This is an
age and have successfully completed the written
portion of the level III exam. For instructors who excellent course to take if you are seeking a one-
wish to be evaluated on their skiing and teaching
Level I Exam day continuing education credit.
abilities which must meet the PSIA National 2 Days -$150 / Students -$125
(Prerequisite: Level 1 Exam Prep
standards for certified level III membership. This Specialty Series
member is one whose high levels of skill and Packet)
knowledge allow him/her to make an For: Registered Instructors, Basic Instructors and
Mini Academy (D-Team Clinic
uncompromised contribution to the association and new members at least 16 years old having one year Leaders)
the ski industry. The candidate will be evaluated on of adaptive ski instructor training or teaching 2 Days -$200
his/her skiing ability and the application of the experience verified by a ski school director. This is (Open to Levels I, II & III)
skills, biomechanics, movement pools, etc. that are a two-day event. The Level 1 Certification Clinic is a Clinic participants will ride with a current or former
demonstrated. The candidate will be evaluated on combination clinic and evaluation with the first day National Demonstration Team Member for two days.
his/her teaching and knowledge application of a clinic and personal skiing evaluation and the The team members will work with the group on the
skills, movement pools, biomechanics, etc. through second day a teaching technical evaluation. latest development in snowboarding and teaching at
such things as movement analysis, skill Participants are evaluated in a single adaptive the national level.
development, movement outcomes, etc. The discipline. It is recommended that an instructor
candidate must pass the skiing and teaching phases attend an adaptive workshop clinic prior to the Spring Rally
of the exam two out of the three days, minimum, to Certification Clinic. 2 Days -$120
become certified level III. Candidates must be a (Open to all members)
current National member to receive a pin. Wind down the AASI-C season with two great days of
boarding in Snowmass, Colorado with fellow AASI-C
boarders and clinicians!

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Spring Rally Level II Exam Nordic Level III Prep
2 Days -$199 before Dec 1 + $25 2 Days-$150 2 Days -$120 / 1 Day - $85
for EC (optional) (Open to Level I) (Open to Level II)
(Open to all members) For: AASI Certified Level 1Instructors at least 17 This event is recommended for all Certified Level 2
AASI and Big Snow Outfitters (BSO) have teamed up years old with a minimum of 60 hours of teaching instructors who plan to take the Level 3 exam or who
to provide a unique educational experience. AASI experience verified by a ski school director. Full would like to further their skiing and teaching skills.
members are able to attend the two-day BSO certification becomes effective on the members 18th Nordic Track exam preps are two days. Nordic
snowboard camp and receive a one-year education birthday. This is a two-day exam with one examiner Downhill is one day. Both skiing and teaching
credit. The camp is staffed by AASI education staff on Saturday, one examiner on Sunday. Candidates knowledge is covered in this event. Each Nordic
and pro riders from Burton and Ride. It is located in will be tested both days on their skills associated event is tailored to the members need.
the upper peninsula of Michigan at Blackjack Ski with teaching, riding and professional knowledge.
Resort. This is your opportunity to be coached by a See the level 2 certification guide for more details.
Written exam will be given on Sunday morning.
sponsored professional rider for two whole days.
You must register with BSO to attend the camp and
Certification Series
register with the AASI central office if you would like Level III Exam Nordic Level I Exam
a one-year education credit. The camp is open to 2 Days-$150 2 Days-$150 / Students-$125 / 1
the public. For questions or additional information, (Open to Level II) Day-$95 (2 days w/prep-$150)
call Mark or Debbie at (906) 667-0184 (before Nov. For: AASI Certified Level 2 Instructors. This is a (Open to Registered Members)
1) or BSO at (906) 663-4646 after Nov. 1. For more two-day exam with one examiner on Saturday and For: Registered Instructors, Basic Instructors and
camp information: www.skibso.com/camp.asp one examiner on Sunday. Candidates will be tested new members at least 16 years old, having ten or
both days on their skills associated with teaching, more hours of training or teaching experience
verified by a ski school director. This is a two-day
Beyond Series riding and professional knowledge. See the level 3
clinic for Nordic Track, and a one-day for Nordic
certification guide for more details. Written exam
DCL Audition will be given on Sunday morning. Downhill. The Level 1 Certification Clinic is a
2 Days-No Cost / No Credit combination clinic and evaluation. The clinicians
(Open to Level III) will clinic the group on those topics required in the
APPLY EARLY! This is a program for Level 3 evaluation and evaluate the group on the progress
certified instructors who are interested in becoming Nordic Event made toward achieving the listed standards.
members of the PSIA – C education staff. Please
have your Snowsports Director send a letter of Descriptions Nordic Level II Exam
recommendation to the PSIA – C office on your Education Series 2 Days -$150 / 1 DAY - $95
behalf. (2 days w/prep-$150)
Nordic Workshop Clinics
2 Days -$120 / 1 Day - $85 (Open to Level I)
Exam Preparatory Series (Open to all members) For: Nordic Certified Level I Instructors at least 17
years old. Full certification becomes effective on
Level II & III Prep This program is a comprehensive overview of
the members 18th birthday. This program tests an
2 Days-$120 discipline specific technique from the beginner to
instructor’s skiing skills, teaching ability and
(Open to Level II & III) advance skier. Clinics will provide enhanced skiing,
technical knowledge. The Level 2 exam prep is
Participants will receive individualized feedback on teaching and technical fundamentals for the
recommended. Nordic Track Level 2 Exams are two
their teaching, riding and professional knowledge. experienced instructor.
days. Nordic Downhill Level 2 Exams are one day.
Day 1 will focus on teaching and professional
knowledge. Day 2 will focus primarily on riding. Nordic Instructor Training
Nordic Level III Exam
2 Days -$120 / 1 Day - $85
2 Days -$150
Certification Series (Open to all members)
This event includes personal skiing improvement
(Open to Level II)
**Members now required to take an education event This program tests in instructor’s skiing skills,
with instruction in all cross-country track
prior to taking their first level II and II exams.** teaching ability and technical knowledge. The Level
techniques, teaching strategies, teaching
Level I Exam progressions, and risk awareness. It is offered with 3 exam prep is recommended. Both Nordic Track
2 Days-$150 three subgroups for Certified Level 1, Level 2 or Level 3 Exams and Nordic Downhill are two days.
(Open to Registered Members) Level 3 members. NOTE: SKI EQUIPMENT REQUIREMENTS FOR
For: Snowboard Registered Instructors, Basic
NORDIC EVENTS
Instructors and new members at least 16 years old,
having ten or more hours of training or teaching Exam Preparatory Series
All Level 2 and Level 3 Nordic track exam prep and
experience verified by a Snowsports school director. Nordic Level II Prep exam participants must use waxable traditional
This is a two-day clinic and exam. The first day uses 2 Days -$120 / 1 Day - $85 equipment as well as specific skating equipment.
a clinic format to review AASI maneuvers and (Open to Level I) Nordic track Level 1 does not require this
teaching concepts used to introduce new riders to This event is recommended for all Certified Level 1 equipment, but it is strongly suggested.
the sport. Day two examines candidates on their instructors who plan to take the Level 2 exam or who Metal–edged Nordic downhill equipment is required
ability to teach and ride various maneuvers used in would like to further their skiing and teaching skills. during Nordic downhill but not Nordic track events.
an introductory snowboard lesson. Nordic Track exam preps are two days. Nordic
Downhill is one day. Both skiing and teaching
knowledge is covered in this event. Each Nordic
event is tailored to the members need.

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38
The latest event schedules are now at
www.psia-c.org

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Gift Certificates
Looking for that perfect gift for the perfect snowsports
instructor or director in your life?
Upcoming Center Line Copy How about gift certificates?
Deadlines
PSIA-C Gift certificates make wonderful gifts!
Late Winter 2007—Dec 20th
Spring 2007—Mar 20th Gift certificates are available for dues and events!
Fall 2007—July 20th
To purchase a gift certificate, please call 517-327-0601 or
Writing Guidlines e-mail info@psia-c.org
General member
submissions to the Center
Line should be sent to
info@psia-c.org as a MS
IS THIS YOUR LAST ISSUE OF THE
Word attachment. CENTER LINE?
Members are encouraged to Have you paid your 2006-2007 association dues? If you have not,
write articles and share their then you are not on the PSIA/AASI or Central list and will no longer
thoughts and ideas with the receive national or central division benefits. To remain involved with
membership. the organization call 517-327-0601or for more information on our
reinstatement program.

PSIA-C/AASI-C Center Line 39 2006/2007 Education Edition


PSIA-C PRESORTED
3225 West S. Joseph STANDARD
U.S. POSTAGE
Lansing, Michigan 48917 PAID
CLEVELAND OH
PERMIT 2180

TRANSITION FROM TRANSACTION TO RELATIONSHIP


By Engelbert Gal
Board of Director

What happens when the customer walks into the People that come outside in the winter to spend working on with clients. We can work with our
resort? When they buy a ticket are they just time on the white stuff with us want to love us. current customers and make sure they come
another anonymous transaction? They may need They want to have fun and create a memorable back. Resorts can begin to collect customer
a lesson. Are they offered one? If they sign up for time. Consumers that make a concerted effort to information, preferences for those who are
a lesson, what happens to their name and enjoy the sport should know and feel they are already customers cater to their needs and offer
preferences? No matter if I am a resort owner, appreciated and invited back. They should have them programs that create value and giver them
manager, or ski school director, these a reason to tell all of their friends and family reasons to become more initimate with the
transactions or shall I say relationships are far about us. I am surprised by the amount of industry. Directors can work with area
too important to be filed away in the basement. money spent on broadcast advertising as well as management to fill in the slower times with
Think about all of the visitors in a season. What the amount of mass spending on things like specials and events that generate more lessons
could happen if they could come back one more television, radio, pizza boxes and the like. I feel and makes that targeted group more active (like
time or buy one more lesson? that it is a very impersonal way to make a person college students). Even with the best terrain and
feel that they are special! What do you think? marketing promotions, the people on the snow
How does the public learn about skiing? What Personalization or advertising via a van with a and at the resort are best able to give our
actually triggers a family decision to go skiing? megaphone on top? Maybe the person reading customers a name, face and experience they can
When I watch a mother carrying rental forms, lift this (that’s you) is the person in personal that remember. These faces and names are going to
tickets and lunches only to make her next stop can affect the lives of one or even hundreds of be why people come back.
the local ski shop because someone forgot customers today. How many customers do you
gloves, a hat or even a jacket; I wonder what interact with per day? As ambassadors for the ski industry, whether we
extent mom will go through to ensure the kids are on the clock or not, instructor jacket on or
have fun. Each participant in the snowsports industry can off, we should ensure that we are turning
do a little bit to help grow our industry in what transactions into relationships. Helping the mom
Skiing is not a cheap recreation by any means. Jeff Lewin calls “uncertain times”. with three screaming kids find her way to the
What is the breaking point for our fellow winter rental department or maybe that person with
enthusiasts? Is it the ski school that doesn’t have What can instructors do? When was the last time their face buried in the trail map find the smile
enough instructors to take out the kids? Is it the you thought about handing out your business deep inside may just make the difference in these
rental person that gave out the wrong card or one of those free tip/safety booklets that “uncertain times”.
equipment? Is there no breaking point for the national offers us at the end of your lesson?
“super mom” (or dad) but the lack of reason to How about a website or even a little newsletter to
come back again? our customers telling them what you’ve been