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Homlhe Edibr

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Rmdas'\,iem6/Nsils
DOG
IRAINRS
HelpWanH
Mm's Hedlines

Anmurrements
& Morn
$1NHelp

For Ihe PeoplelUhoLoveAnimalsAnd


NeedToBe Loved

FREE
Vol.17-lssue3

an-Feb,2016

Prince Lorenzo Borghese

ToTugging
Stifl a Bachelor,He'sDedicated
Animals
HeartsWithAdoptable
At Peoples'
By Lori Golden

11is namesaysit all. He'sa bona-fide


I lPrince descended
from the famous
Borghese
family
known
Your
Pet'sllmlh
Flo Italy. He'salsosingle,whichthroughout
madehim
OlaimsI perfectto be castas TheBacheloron
PetInsurance
FRtrS/NPrognns I the ABC show in 2006. Alas. the
womanhe pickeddid not becomehis
careeron reality
but anoccasional
11-16wife,
Animal
Help
TV showswas born. And that was a
On{oingMoptions tl good thing for his future endeavors.
l2 Moreaboutthatlater.
Anlmal
flelpGrupa
Born in Milan, Italy,PrinceLorenzo
13 Borghese
Primer
AtrUhlslaru
was actuallyraisedin Short
13 Hills, New
Fst0ffte Monft
Jersey,with animalsall
ShelHAert 15 around."We hadeverythingfrom gold
Doilney
Animal$hefhrs
15 fish to guinea pigs to parrots and
we hadmice,horses,cats
theragDogPrugRms 16 parakeets...
anddogs...theywerealwaysjust part
16 of thefamily. Whetherit wasa birthday
HelpWanhd
I'd alwaysaskfor someor Christmas,
a pet,"he says."Usually
thing
that
was
Iips
L7-I9aslongasI took
PetCare
careof theanimalsmy
17.Mparentswouldlet me getthem."
Pff SITTNS,
eM
"ThedogI reallygrewup with before
DogPar|ts
I tumed 2l was a Beagle named
tbfline
AnimalAbrse
Cromwell.My parentsusedto let him
dog,and
out. He wastheneighborhood
maybeoncea weekI would get called
IorenzoandAsher
out of secondgradebecausemy dog
wasroamingthe hall. I broughthim in Cromwellstartedto bite. It cameout of
for ShowandTell. He wasa greatdog. nowhere.He neverbit me but he bit my
He spentmaybethreehoursroamingthe cousin, which was the last straw. I
neighborhood
and 2l hours at homerememberI camehomefrom schoolone
with us. Youcan'tdo thattoday,but at day and Cromwellwas gone- my parents
thattime it wascommon."
saidtheygavehim backto the farmwhere
"He lived with us for six years,"he camefrom. I lovedthatdogandwasso
"but thenthe story upsetI tooka pineconeandtluew it at the
Lorerzocontinues,
turnedto the darksidebecause
(cont'd on page 20)

ADOPI
DOlrtTSIfOH

?ffi wreuw
Prince Lorenzo Borghese
qry
her skin. That'swhen a,light bulb went bff and I thought,
@ntdfunp.t)
window and broke it. Abouia week later the neiehbori sams this "]t
doesn'tmakeany sense. Aftei someresearchI found out lhai
over wonderingwhat happenedto Cromwell. My parentstold dog 5fuampoos
weren't really madefor dogs - they were made for
fuq -th.y gave him back becausehe startedbiiing. But the Pjople, and there are a lot of differencesbetrveerihuman and pet
neighborsalsoliked Cromwell and endedup gettin! him back skin. That'swhenI-talkedto peopleI knew in the cosmeticindusty
despitemy parentswaming.They built himai incrEdibleRlay pd said I want to fomrulatethis product for dogs. I gave them i
pen that was fencedin and frnei with toys, and I could i,isi1 list_ofwhat they neededto do. I siid it needsto-bepariffin free, it
him almosteveryotherday.After abouta inonth the neighborshad to be sulfate free, etc. I createdthis shampooand nied it on
wereleaving,forLondon,a limo waswaitingfor them,aia tne Belle.and she literally looked like a different dog. She stopped
manwent to kiss Cromwellgood-bywhenthe dog bit his nose scratching.It wasan immediate,completetransformation.t reaiiied
off!! That was it and Cromwell w'asreturnedto'the farm for the productreally worked.,,
the secondtime. It was very taumatic for me but I think my ^ -. During this- time-Lorenzo's mother and brother had a huge
mom was right - that sometimes,for one reasonor another,n following on the HSN Shopping Network with their cosmet'ic
dog snaps. We're talking about30 yearsago,and back15snproducts,andhis brothersuggested
hepresentthe shampooon HSN.
'They gave
we didn't know what to do. Thereweren'ttrainersaroundthat
me sixteenminutesout of an hour pet show and my
could fix a dog that startsbiting. All of a suddenhe just produc!performedreally well. After the show th-ebuyerscameto
me andsaid.theyreally liked what I did but I neededmoreproducts
snapped!"
When Lorenzowas in collegehis girlfriend askedwhat 6s so they.could give me more air time. So all of a suddeni was in
wantedfor his 2l't birthday."I iaid I eitherwantto go to Great thepet ingqstrywith_my_RgVal
Treatnentpetproducts.I'm the only
Adventure or I want a Gmale Black Lab. Meaiwhile 661 one_-whq,'s
beenat HSN for 14 consecutiveyearsin the pet spac6,
sister,who knew nothing aboutmy birttrdaywish, called hs1 so.I'm doing pretty gqgd. I believe in the product and I belie:veit
to let her know a womanwas selling a litter of Black 66 helpsapimals,especiallydogsr
m! so I enjoydoing it. My family
puppieson the steet. I'd neverseena litter of Black Lab caresabouthumanskin; I'm all aboutthe dogs."
puppiesfor sale on any sheet. (Mind you this was before I
Irorgqzo sJartgddoing more researchabbut animals and was
knew anythingaboutadoptions.)Therewasonly onedog left tho-ckg{!V ylat he fgund - how poorly animalswere being neabd
when we got-to the lady's house- it was the iunt, it das a in the United States."I think that onceAmericansareeducatidabout
femaleandshecameright up to me andthatwasit. That*a5 whqt'qgoingon theywantto help... theywantto makea difference.
And that's when I startedto gei involved with not-for profits and
Belle."
"Belle went to college with me and really changedhey finding out more abouthow I could help."
muchI careaboutanimal-s.I alwayshadpetsbut I neier really Tle Roya!PgtClub is theofficial websitefor theRoyalTreafinent
ha{ my own, and I never had a dog tit<6Ois. This dog *6s p-roducts,which offers nearly one hundredproductsianging from
really, really special. Really smari,exfremelyfriendli 616 shrnrpoosandheatsto pet b6dsandodorremovers."Froin tf,e sale
everybodyloved her. Shewasjust this incredibledo! who gf thgge.pro$clswegiv_eapercentageof
thenetprofittotheRoyal
Fix Club to-help frqd frqq slay-neuteracrossthe US through foy
adoredpeople."
"Belle was with me when I graduatedfrorh businessschool not-for-profit Animal Aid USA, which I startedn 2012." L6renzo
and I had to do a businessplan-,"Lorenzoexplains. "I started explains.
doing researchand that's when t found out the pet industy Lorenzohadmeta womannamedKarenTalbot,from SouthJersey,
wasononnou!. My family hasbeenin cosmeticseversincei w-ho.needed
h-elprescurqgdogsfrom high kill sheltersin Georgii.
rememberandat the sarnetime, whenBelle wasaround7. s6s Shehad found out that Georgiais one ol the most inhumanestates
startedhavingreally dry skin. Shehad flakesall over her coat in-thecolnfy with how theytreatanimals.Throughher son'sschool
which you could seebecauseshewasblack.I broughther to yhere shewas the headof the PTA they did a Pawsfor a Cause
th9 vet and said my dog is scratching...look atler skin. fundraiser-she-pulledallthesedogsfromashelterinGeorgiaand
When he askedhow often I was bath-ingher I said once a adoptedthem all through the school. Next she createda caravan
we9k.He told me you'rebathinghertoo oten. You shouldn't Td *tF all the kids wentbackto Georgiawherethey emptiedout
batheher more than once a monthbecausethe shampoocan the entire shelter.'Shegot the entire schoolinvolved and filned a
(cont'don nextpage)

Animal Rights Lawyer

Specializing
in CaseslnvolvingArrimals

Michael Rotsten
Attorney-at-Law
16133VenturaBlvd.,
Suite700
Encino,CA91436
(818)78e-0256

LglBgl@pacbell.net

f,.

WWW
Hottwoodlive
Prince Lorenzo lorg.hese. . .
g:yp::rl
*i3J'ffinol"fftappearancesontalkshowslike
*;iil"t
d9:,1T.19
i *j6i tnemost
oreveryrhing
r doisbeing
ananimal
lover
f:lt:9.3P^!:!:::.Y*[:h-:FlI' 19ljlY-l. ...^,,
gives
and
helping
ininats.
reaHf,
I
do
te6vision
becaiie
it
me
a
,^l^Y1Ti'.11'l:::Y:TflY3:.'.:-yS
lllll'-91!;.'l1y5^fll{li':11
oone ano I rclo ner r was Dlom away Dy lt ano really^w.antT.t:r",:*^
voice td primote what I love. And r"hut I love is helpi:i'g animals.
- Makin
ofr'Iiracle
i-fri' tocredit
TheBachetor
uicuu'i-tnui'.urrv-rrpJd
mesetmy
*:y"",:::.::,-.[X1:":h*9^i:.,'"lt'9..Y9]5
Dtones(www'memomsrescue'orgj
r suggesteo
Ktl^fj,1:-tp-^Hl
YT fI f:}
organization
andmv job yoyld be tg -\e-lq-egt

nameonthemapandit helpedmebeableto d6whit I'm doing.""


*"1"*"
Talbotalsosr.iteo senaingroienzo moreand riore

world.
Because
or
Y9.YL l.J:1d..*:I.,1*:9
{1.*::YPYS 9T^X'"':-'ltfYl^t ioroffitioo"r".i*n"it-i"t"i onin theanimal
to setsaschambers
banned
in
:::Y^,"LY.:1'^y.,t:-"^^o:l:.g":
,t::nc".:.t"Yj: ,t ^,."^,,l.TlT:3T:,1 her,they'vebeeninvolved-witfr'ryioe
warueq
to useanocreareo
ue rogo'DutDerore
' 'oqy-

**,T*:.iltfgfHl-f9
"l
went wln

-'liasiate,andslowlybutsurelythiy're-malingprogress.
:iqt:^T:"- 1l every

Ynt:1,1"^99-Y$.1',.Ti
ner Io ueorgla on
rnanxsglvng weeK:nai-":TIT
ano wnal r;

'dt"*' happined
t" s;iri&'"ffi";3Jii"bi"aLorenzb's

Roval Treatnent arid aniuil

Aid USA?

heitongue
butwasstiudoing
ok
"'-ir.ni i"'"t""ny6;-';;;"
f:?Ri:..91?:"ii-1XI^"3.::,I:'.,*q:.*:j;*y*..t^S:::S
untilsome
medi6adon
shewason affEcted
herbadlyand-she
11Ti:*.,':::{1?:'T^q?:.5.1s-9:9't^ry:g$?i.lL9.'JjTll
herlungs.on theadvice
ofthreeveterinarians
in theroom
IT:""?#lTP^y;'::T:jl.:.j:Y^'"t-T:{.,Tj
,11y..^g.:te} aspirated
putherdown,
decided-to
saying
"I don'twanttobetheguy
ll3'l^^1"jfL*"c^'j:f^",^o?T^T::1T::'#"t^IiT^'-l"lii9T;^lj^|!Ldrenzo
keeps
mydogalivebecausi
I'wait mydogalivefor seffisl
iT:::"^'i::'^::T:j::".::'i#.9:-':,.:j'j:^Y:i:i.19:E?,"j:11that
plpPl|,t'"l1oi
painand.yes,
reasons.iryoir're
ilying
that
she's
in
t neEa
toputherdown
Pj:^T",:
loL^o-'
:9',Y,t1t^J::,T-9!P:i
:Ifl:^:l*
9]
meroaom a Dox. I roronerI neeoeo
rc gel rnvolveoanowaffeoro
nerp."

andthere,snothingI cai do...,,andtley said

Animar
Aidtunds
MoMq
that
ismade
up.or
r00%rroryj..=:..[:

that,swhatwe,re

oflii".i,#oi*i,Ht*fln:ffiij#J

onesets
apavcheck'
"wedoit because
weloved.ylt^:I::"Y* ffiTffin:ili,;i.11#
t"iir. .rneniiaistpirt,iia rniuJinord;;;;";ht lffiA't yrt
d;s**'.n'."il' back
intotheroom
rladytobeiut
ffi; anoth*
::-13:"3:*:**-:l*':*.,T9'.j-"Pl.f0"j"".gl^q:l-q?,$^.ryj
we're
savngrom ueorga' we naveour own *pYo:y:::^ttg:;

Y: iown andshewaiwagginghertail, loohng at me. MayS'eoneday.


have ow own fleet of hansport.v.9hi9lesy"h,,rT1n:.-T9^:T
i"dit" tn"ritt git anffieioog, tiien i giiu'rrour..- Bit until then,
conditioning
jhat.lo_oklike grlurtmobilekeryels. We {riv-eon99-a i,ililairiog.o
'tfit;;i

rooking
rorananirnar,
doyourbestto adopt.rt'sau
nfl"*^t:*
**"{:::t.9""o:l'g:.S*.*tj:S:lt:-**
H*
'jll'jjl^Y".3::^?
about
andwtyadoption
6ducation,
issoirnportant.
Pretty
much
any
f-'l
3lilT'T:.1":':l'v.#'':lg': Y3:':-T:^9"q1
nnaof dogor iat youriraybi looking
iomewhere,
T:..:Tp::"iA
^.s"tj":1tlt^"tfj':^5."t1:v.t^o^9.1
- for'isavailable,
neulereo'erc' I nenT:.lnt::^.t::I
weraKeprcn[esoI
meoogsto1,::1o^*"::^:
lj ror adoptiol. Youlust haveto look. If 20% of the peoplein the
'":':l::c'i':::lYT:lT:1t"iiF.L'*ltg::,*j:I".j"^?:"IT#1
iiii.a-Urc;aooptio
a"*i'"r i^t'"aoruoyioi
onl,-we
wourd
be
"the
aooplers' reople comerom a[ over Ine
t1T:lo,:::^p-]---*j::

a No Kill nation'. Forhrnatelywe're moviig


needlein that
dogs_,
bu! thenthe InaJo_rlty
of the dogsend"*t
yl 1nSgutl Jerseywhere*"]]'
im"-rio";;
oneSundaya monthat l0amwehavea bunchofvolunteers,including
Borgheseandhis
hundredsdfchildren, who bathethe dogsandwalk themto get theri (For moreinfonnationabout_Prince.Lorenzo
organization
Aninal Aid USA,visit www.animalaidusa.ore.)
their final home. It's abig receptionevery-time
we
::?$;;:.fl:,.
In just fouryearsAnimalAid USAandMOMShassavedmorethan
"
11,000dogs,includingAsher,the Pitbull in the coverphotowith
Lorenzo,thatwasadoptedby Lorenzo'ssister.
"Whenwe first weregoingto Georgiatherewerea lot of people
whowantedusout. Theywerelike 'how daretheseNortherners
come
into our countyandtell us whatto do.' Now theythrowus a party!
10-Focused
Readership
That'sa hugechange.Therearestill somepeoplein NewJerseythat
9-People
SaveThePetPress
attackus for bringing dogs from other statesthere,becausethey
8-The'Pet
Pressls A Valuable
Resource
For
believethat only New Jerseydogsshouldbe adoptedin New Jersey.
Business
0wners
I try to educatethesepeoplethatyou cannotforcesomeone
to adopt
7-ThePetPressGreates
lts OwnFollowing
a dog in a shelterif they don't wantthat dog. Howeverif a person
wantsa muttpuppythathasa certainlook, andthatmuttis available,
S ThePetPressls Everywhere
insteadof that puppy dyng in Georgia,it fxds a home. We are
5-ThePetPressls Reaching
CloseTo
fighting for the lives of everydog and cat in the United States,and
100,000
Readers
Growing
and
then eventuallythroughoutthe worl4 but we're looking at it one
& ThePetPressTravels
county at a time. Peopledon't realizewhena dog or a cat is about
The
Pet
Press
ls Entertaining
AndInformative
&
to be euthanized,
theanimaldoesn'tknowwhatstateit's in. Oneplace
thatwe pull from in Georgiawentfrom a 98%kill rateto underl0%.
2-ThePetPressPromotes
Spaying
andNeutering
If we couldjust get otherpeopleto do the samething or just adopt
AndRescues
andAdoptions
thatshouldbe how it worls acrossthe counfy."
(Nowwhocanarguewiththat?)
saysLorenzo,"andwejustkeepgettingbigger
"It's veryrewarding,"
andfonningallianceswith othergroups,suchaswith theShelterHope
AndTheNumber
OneReason
ToAdvertise
In
PetShop(www.shelterhopepetshop.org)
in Thousand
Oaksheadedby
ThePetPress...
Kim Sill. WheneverI'm on theWestCoastI ty to promotetheir

{. WE HAVE NO GOMPETITIONI