THOMAS J.

INSPRUCKER
Palatine, IL 60067
https://www.linkedin.com/in/tominsprucker

847.340.9149
TomInsprucker@gmail.com

Executive Marketer who drives positive P&L results through leadership, team building, improved
margins, base cost controls, and improved pricing levels. Successful in Turn around
assignments. Leadership of Global teams across APAC, EMEA, NAM.
Energizing, inspirational and practiced leader at creating strategies and aligning sales and
marketing to achieve customer demand in the B2B space.
Expertise in: Market Segmentation, Strategy, Brand, P&L ownership, General management,
Marketing Communications, Pricing and Product Marketing. I have experience working globally
and am a leader, not a manager. Marketing is my lifetime passion with a focus on high
opportunity and fit customer base.

Schneider Electric
Palatine, IL
Global Vice-President Marketing

2013-2015

Creating global Marketing research and plans in support of our 89 Global Strategic Accounts,
Market Segments and lines of Business.
Deep dive research with global account managers to determine time spent on roadblocks, tool
usage, satisfaction and feedback. Report helped restructuring and optimizing our Strategic
Account approach. Co-developed a new comprehensive approach and plan for each of our
Strategic Account Executives to develop comprehensive C-level strategies.
Merged several disparate technology and solution partner programs into one customer facing
access point.
Held multiple meetings with 22 countries around Field Services Demand Generation best
practices. Analysis and findings used by the Global Field Services group to improve offers and
focus on stronger sales enablement practices. Increase or reduce tactics based on efficacy.
Developing a Partner Relationship Management program for 11 countries to engage partners in
registration and access to specialized services and participate in a partner program. Project is
currently underway.
Global Vice-President of Solutions Marketing

2012 2013

Incorporated and helped to orchestrate the companys enterprise marketing, providing marketing
efforts for the complete life cycle of our customers. Proposed direction and programs to meet this
mission. Incorporates and helps to orchestrate the Schneider marketing model to align with our
customers life cycles. I executed a customer focused marketing strategy that generates qualified

new pipeline opportunities, without encumbering the sales force. The focus is to accelerate
opportunities, advance the perception of Schneider Electric and impact segment revenue growth.
Grew traffic on a collaborative customer portal to 17,000 unique customer registrations.
Generated an Efficiency Quota tool for customers to access and calculate total energy
consumption and savings possible with Schneider Electric Solutions

Schneider Electric
Palatine, IL
Global Vice-President Web Business Programs

2009 2012

Primarily responsible for identifying which projects, processes or activities need to be transferred
or created on a global web platform to meet the needs of Schneiders customers, functions and
supply or value chain members.
Developed new incremental and profitable business through web project development.
Generated 300-400 Million Euro of new business through innovation on the internet. Reduced
structure costs by 20 million euro.
Capture, model, develop & coordinate the execution/deployment of business processes and
priority Web business programs for e-commerce, customer care and innovation platforms for 130
countries & 5 Business Units through the web.
Reduced structure costs by 20 million euro.
Developed a portfolio management process allowing all projects to be rated and ranked in a
pipeline so new projects were ready to go when money became available, and the need for
choosing projects was vastly reduced.

Square D by Schneider Electric

Palatine, IL
Vice-President of Marketing/ Head of Marketing Operations

2004 2009

Responsible for all Customer & Market segments, Pricing, Channel Marketing, Marketing
Operations, Brand, eBusiness and demand generation for the $2.4 Billion core Electrical
Distribution/Construction business of Square D. Area of responsibility covers Building,
Residential, Energy & Infrastructure markets as well as Industrial facility and electrical OEMs.
Responsible for 118 direct employees as the central marketing organization for all customers in
the United States. .Responsible for demand generation and jointly responsible for yearly market,
share and price targets. Report directly to the President. Drove Square D to lead the marketplace
up in price from 2005 to the present gaining $48M in price in 05 , $95M in 06, and $140M in
2007, offsetting all material and labor inflation. Created integrated marketing campaigns which
impacted company mix, driving higher contribution margin product sales and improving OE by 1
pt. Held or grew share in all categories. Achieved double digit sales growth in 05, 06 and 07..

Rebuilt marketing function with a focus on marketing competencies. Generated vision for
Enterprise Marketing Management. Developed leadership program called Total Customer
experience to fulfill strategic vision of focusing on Customer Experience. Increased total market
share by 1.5 pts. Numerous company and industry awards and recognition.

Square D by Schneider Electric

Raleigh, NC
General Manager -Industrial Applications Division

June 2002 May 2004

Brought in to turnaround a failing business. P&L responsibility for a $25M division of Schneider
Electric specializing in the engineering design, development and manufacturing of specialized
industrial systems, solutions and enclosures. 4 locations in USA, comprising 130 employees.
Headquartered in Raleigh, NC. Division lost $8.5M Statutory OE in 2001. Affected a two-point
focus on Strategic Alignment and Manufacturing/Operational excellence which drove pace of loss
down by $2.4M between arriving in June & Dec.2002 through divestitures, closures and reduction
in force. Put in place Vision/Mission/Strategy/Operating and Business Objectives. Restructured
entire business and deployed a complete overhaul of manufacturing strategy for 2003. Exited that
year with losses of $1.4M with a break even plan by 3Q 2004. Before being promoted I was able
to reduce losses from $8.5M to $1.4M, generating positive $7.1M earnings performance in under
18 months.

VP Global Strategy & Program Mgt. eBusiness

August 2000 - June 2002

Reporting to Worldwide Corporate Executive Vice- President (Exec Committee)

Specifically responsible for developing Schneider Electrics global eBusiness strategy, affecting
130 countries and 90,000 employees.
In charge of all Business Intelligence mechanisms for eBusiness as well as prioritization of
division programs. Responsible for group interfaces to Country, Zone and market management.
Program management of all product launches to effected countries or commercial entities. Focus
on base Cost reduction, productivity, and outsourcing to India.
Developed a Vision, Strategy and three year plan for global eBusiness. Developed a worldwide
CRM definition and strategy. Created a Community of interest and Community of practice within
the corporation to facilitate sharing of best practices and developing global policies. Developed
global policies and specific strategies and tools for eCommerce with our distribution network in
the United States, Spain, Portugal and Canada. Created business entity alignment activities to
manage and migrate local activities to the global central platform and policy. In charge of primary
interface to company leadership for all geographic, selling and market based structures

EDUCATION
Masters of Business Administration Southern California University
Santa Clara, Ca.
Bachelors of Administration Southern California University
Santa Clara, Ca.
Western Business School International Management Program
London, Ontario
Wharton School of Business
Wharton School of Business
Kellogg School of Business

Industry Program
Pricing Strategy Program
Winning Strategies for eBusiness

Divine Word College Philosophy, Theology

Epworth, IA

ORGANIZATIONS
American Marketing Association - Professional Member (National Chapter/Area Chapter)
Vice-President Board of Directors, Business Marketing Association Chicago
Marketing Leadership Council Executive Member
MAPI council for Marketing Executive Member

ACHIEVEMENTS AND AWARDS

Featured speaker at Chicago Business Marketing Masters series for 2007 & 2009
Keynote speaker at CADM national conference in April 2008
Awarded Schneider Electrics highest employee award (3 out of 160,000 employees) for
Pricing Automation and achievement of (2007) NEW2 Trophy
One of 7 finalists for Best marketing Executive of the year from the American Business
Association Stevie awards 2007
Winner of 9 Business management awards from Milwaukee and Chicago chapters 2007
National winner for best Public Relations campaign of the year at Pro-Com. 2007
Featured speaker at the Marketing Leadership Councils - 2007 Executive Insight
Conference Series 2007

Winner of 1 to 1 Magazine Customer Champion of the year 2007.

Awarded Schneider Electric North Americas highest employee award (3 out of 22,000
employees) for Customer focus through the Total Customer Experience (2006) NEW2
Trophy.
My work on Strategic Account targeting was benchmarked by the CEBs (Corporate
th
Executive Board) Marketing Leadership council and has become the 5 most downloaded
paper from their web site. (2004)
Benchmarked three times in 5 years as a US best proactive in marketing excellence by the
Corporate Executive Boards Marketing Leadership council (2000 & 2005).
Awarded Schneider Electrics highest employee award (3 out of 160,000 employees) for
Innovation in Services through solutions (2004) NEW2 Trophy.
Visiting eCommerce expert and guest lecturer - North Carolina State University College of
Management (2001)
Visiting eCommerce expert and guest lecturer - North Carolina State University College of
Management (2001 present).
Winner of Schneider Electric Global Dynamic Quality Award - 1999
Square D Companys Worldwide PWMD award recipient (20 chosen from 20,000) 1989
Square D Companys Nationwide PWMD award, 1988, 1989, and 1992
Member of creative team winning Radio Advertising Bureau award for best radio ad in the
United States. (1985)