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Engage with India Effectively

Schari13@gmail.com
5, Chipping Hill Court, Wheelers Hill,
Melbourne, Victoria - 3150, Australia

Australia: +61 413 078 871
India: +91 968696 5656
USA: +1 925 301 5222



Greetings.

Subject: Effective engagement with India leveraging contemporary insight, experience, relationships; beyond the
reusable frameworks and rehearsed narratives

I am writing to invite you to consider utilizing my services towards driving your business opportunities with India,
within the framework of "India Growth Opportunities".

An Indian-born Australian living in Melbourne since 1985, I have demonstrated record of Business Strategy Consulting
and Operational Leadership over 30+ years of professional life; spanning India, Middle East, North America and
Australasia. I offer deep knowledge on many a critical factor required to achieve success in India.

Skills and competencies I bring to the advancement of India possibilities include:

Bespoke field-research, data gathering and analysis contributing to contextual and targeted hypothesis and
options.

Development, analysis and review of India Strategy.

Consulting / Advisory / Review services to your specific business, product or service offerings / interconnect /
extension with / into India.

Project Management services for India initiatives for effective collaboration, confidence and outcome.

Elaboration / advice / championing on Policy, Polity, Regulatory, Demographic, Decision Structure & Cycle
and Cultural Issues of and in India.

JV and M&A analysis and advice beyond the conventional reusable-framework with regional specialist
insight.

Leadership and cross-cultural coaching.



As I see it, potential with India is enormous. The key to effective engagement is to develop and execute on a nuanced,
adaptive, realistic, risk-assessed and appropriated, medium to long-term India Strategy, suited to the special needs
and operative conditions of India complimenting your business framework. An effective India strategy requires innate
understanding of Indias history, sentiments and geo-political realities, internalization of which will greatly benefit
your bespoke-India Strategy. India is emotional, nostalgic as well as wary, often comes across as fatuous in Her
seldom stated, but intense attachment to history, experiences and self-image amongst the World Order and Citizenry.

Apart from my wide-ranging technical and business experience achieved across several business domains and
continents, I offer language competence in English and several of the Indian languages, political as well as cultural
sensitivity and the needed diplomatic skills required in negotiating through cultural and political barriers. I believe my
being grounded in multiple cultures would be of particular use in driving cooperative-understanding and establishing
trust between business partners from India and at-all.

Specifically, I could serve as an India expert anchored and accountable in Australia, operating within the constraints of
modern-day investor and capital market sentiments, subject to Australian Court of Laws on a broad range of issues, be
an expert on call to businesses to advance your initiatives leveraging my knowledge, experiences and relationships.

If warranted, I would be able to elaborate on and explain specific subject matters of interest, such as Indias outlook
and plans under the current regime and socio-politic architecture, Banking & Insurance policy and business

Imagineering India
Driving value based opportunities with India forward
Insightful Advice Considered Strategy Execution Leadership

outlook, Energy and Resources Policy, Public / State sector dis-investment programme, FDI, various National and State
Employment Programme, Human Resources Development Programme (Literacy and Vocational Training), Land
Reform initiatives / associated complexity, Urban and Rural Development Initiatives, Public-Private Partnership
program in Core-Sectors, RTI (Right to Information) Act, Role of NGO, Community Groups, Social / Commercial /
Captive Media etc., both at macro and micro level.

My core objective is not only to be your proficient and trusted sounding-board / consul as an experienced, informed
and connected expert on "India", but actually to undertake the task, and to take responsibility for agreed outcome.

However, in a personal meeting with you, I would be able to expand on the concrete details of the ways in which I
could accrue value / be of service to your business, drive your current initiative/s forward / unleash the potential or
seed and grow new ones. I believe such a meeting would be mutually constructive in several ways.

I have attached a brief synopsis on India's personality, possibilities and suggestive ways to be successful in India, for
your considerations.

Thank You.

Sincerely and with best wishes always, I look forward to hearing from you.



Satya Chari

imagineering INDIA offers:

Insightful understanding of history, anthropology, behavioral economics and current drivers; layered on
Indian Traditions + Culture + Personality, Psychology, Decision Dynamics, Policy, Polity, Regulatory, Legal
Architecture and Socio-Economic Imperatives.

Help to explain and articulate purpose built India Growth Strategy, anchored in India Vision, Possibilities
and Realities, harmoniously integrated with your organizational DNA and generally
accepted contemporary, commercial and legal standards.

Help to co-create common understanding, sustainable and all-round value agenda and related programs,
multi-disciplinary, geographically spread and culturally diverse teams, and methodologies to successfully
execute on the strategy with metrics and merit.

Help to design and execute on Winning & Lasting Strategies amongst assured and open
global competition.

Help to identify, quantify and manage the Risks in all areas, including - political, commercial, social, legal
and reputation / brand.

Execution Leadership and expert support of Functioning Relationships across many a facets of Indian Life
and Global Businesses.


Imagineering India
Driving value based opportunities with India forward
Insightful Advice Considered Strategy Execution Leadership

India: So what has and is changing?



http://m.thehindu.com/data/modi-meter-two-years-on-modi-manifesto-scores-70100/article8657161.ece

Todays leadership is standout, robust, bold, ambitious, sure-footed, charged, illustrious, extremely hard
working, relentless and restless - a race against time with a deep sense of duty towards all Indians, their
elevation from helplessness to hope and realization. The character and the personality of the leadership is
anchored in stoic-asceticism, unambiguous view of Indian history, civilizational pre-eminence and
heritage; non-negotiable commitment to National Integrity, Her rightful and natural place under the Sun,
the World Order and citizenry at large; bustling and hustling. It is most important to intrinsically and
insightfully understand and internalize Indias civilizational, religious and cultural history, institutions and
socio-economic background, geo-political realities and over as well as subtle aspirations to formulate and
invoke an effective engagement with India, never more so than NOW

Government to Centralized Governance - Data Underpinned, Metric Based, Score Card Driven, all conducted
within the ambit of direct communication with the masses

Direct and regular communication between the Leadership and the Citizen, dialogue continuum - leveraging
mass communication tools and technologies to inform, listen, debate, gauge and report on.

Scope of Works anchored in the Election Mandate (Manifesto) and driven by the Electoral Time-Frame on
Mission-Mode and Maximum-Reach, Impact and Return, with built in mechanisms for
feedback, monitoring, course correction and improvisation.

Tokenism to Action, Slogan to Results, Parabolic to Reality and Entitlement to Enablement.

From Fuzzy Economic Idealism and Policy for the Polity by the confused and self-doubting, to surefooted, but calibrated market economics, cognizant of human foibles and frailties, anchored in
behavioral economics and faith in individual drive, national priorities and proof-of-concept.

Determined and effective matching and management of essentials and accelerators against
available resources and endowments, anchored in National Resources Citizenship, Custodianship and
Trusteeship.

Emphasis on domestic savings and capital formation and deployment into Nation Building. Prudent fiscal
management, strengthening of and freedom to Democratic Institutions, Statutory Checks and Balances, all
within the ambit of clear nationhood, citizen and citizenship obligations.

Targeted social-programs engaging decentralized local bodies, priorities and delivery mechanisms
to maximize reach and effectiveness. Leveraging of technologies, best practices and processes
to minimize agency-mismatch and leakage.

Simplified, Unified, Transparent and Proportionate Tax reforms enabling growth in tax-base and
voluntary compliance, supported by active enforcement. Moves from supply side tax governors to savingsinspired consumption tax architecture (GST).

Application of professional Investment and Business Management Principles in the Public Sector,

Imagineering India
Driving value based opportunities with India forward
Insightful Advice Considered Strategy Execution Leadership

calibrated to the best-in-class cohorts and beyond. Emphasis on better Public Asset Management.
From Tenured and Committee driven bureaucracy to Result Driven Technocracy, Leadership
and Accountability with commensurate Authority.
Individual freedom, empowerment and enablement to encourage ones personal best,
excellence, actualization and fulfillment, albeit within the ambit of Constitutional Democracy, One India, Law
of the Land and Citizenship Harmony.
Public Private Partnership based on transparency, capabilities, commitment and Realized VALUE. Salespitch and Value Proposition will find its way into Admissible Contracts.
Working federalism based on partnership and cooperation, recognizing the diverse and competing
needs and resources of different States and Regions.
Smaller government, smaller budget and lesser propensity to raid national savings for grand and loose-fisted
populist-social programs.
Less electioneering, more on building fortress-brand Party and Leadership based on performance,
track record and irrefutable report card.
Active, timely and transparent Law and Order and Regulatory administration.
Safety for All and Safe with All. One India and India for All.
Move from Opportunistic to Strategic relationships amongst Equals within the World Citizenry,
anchored within the Constitutional Citizens Obligations, National Dignity, Safety, Territorial and Resources
Integrity, starting with neighbors, the region and at large, in that order.


India: Possibilities Aplenty, Full of Creative Potential.from Karma to ConsumptionInteresting Days are Ahead

imagineering INDIA, playing to its proven strengths and against clear and acknowledged demand, looks forward to
engaging in the following SELECT initiatives and sectors:

Applied Learning and Vocational Skills to address Indias Manufacturing Sector and Youth Bulge. With
industrial manufacturing accounting for approximately 16% of the GDP at present, the opportunity to
dramatically grow the sector by creating, preparing and delivering on the next generation of skilled youth, a
supply side of 300+ Million young Indians under the age of 25!

Power Transmission and Distribution Efficiency Drive. Strategies to reduce the current estimated T&D loss of
~35%, increase the reach and availability, and positively impact the generation-demand via technology, best
practices and processes, including smart-grids.

Supply Chain Logistics in Food Supplies. Review of Storage and Distribution, including Public Distribution
Systems to reduce the current loss of ~30% of food grown that occurs between farm and table; a must in the
fast urbanizing India.

Urban Planning and Development. Development of sustainable habitats, 100+ new cities to be built, yet to
be named along with new and existing ones to be connected for maximum collaboration and coexistence.

Resources Sector - Sustainable Life Cycle Management of non-renewable resources, a National Endowment
held in Trusteeship; driven by Safety (Zero Harm), Technology, Best Practices, Training & Skills Development
and Value Maximization, all the while remaining sensitive to the ground realities of highly inhabited and
emotional India.

The Context:

Aspirational, Hopeful, Believing, Deserving - an argumentative and noisy democracy, India, the mystic and the crucible
of all its possibilities is on the move yet again, this time led by a clear-eyed, determined and inspired Leadership in
Mission Mode, set on a Must + Can + WILL DO focus; sold on and driven by a vision of Development with, and for,
All.

After a lost decade of doom and gloom, starts and stops, missteps, decision / action paralysis, self-preservation
gymnastics, making of ever bigger promises and accompanying excuses, mismanagement, missed opportunities,
misappropriations and ever bigger scandals, India has once again shed Her Hopelessness and Helplessness for NOW,
and has voted to march on to a new tune of Hope, Build, Much To Do and Now and "With All". All understood
by an innate sense of urgency.

Imagineering India
Driving value based opportunities with India forward
Insightful Advice Considered Strategy Execution Leadership


Coming days will witness considered, intense, time calibrated and market realistic initiatives across several key socioeconomic sectors. This will be a nation building effort of vast proportions, with an avowed commitment to encompass
all the citizens.

This journey is likely to be a true groundswell of grand-efforts, of mammoth proportions, an experience worthy
of curiosity, participation, constructive-collaboration and lasting value creation all-round.

Driven by unprecedented level of expectations from the citizenry, and led by the newly and convincingly mandated
Leadership Team, India welcomes best-of-breed and best-in-class leaders, partners, organizations from many a fields,
who can offer demonstrable and differentiated experience, expertise, leadership, energy, resources, commitment,
stamina, understanding and alignment to the India Vision - Development with and for All.

On offer is, once in a millennium, exhilarating, up and close experience of 1.3 Billion Dreams taking shape; an
experience neither available in history books nor imagined in fictions; with commensurate ROI for the imaginative,
motivated and tenacious.

Imagineering India
Driving value based opportunities with India forward
Insightful Advice Considered Strategy Execution Leadership

Imagineering India
Driving value based opportunities with India forward
Insightful Advice Considered Strategy Execution Leadership

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