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PRESS RELEASE

FOR IMMEDIATE RELEASE

IABC Names DDB Large Agency Of The Year


Programming by DDB PR & DDB Edmonton recognized with 10 IABC Gold Quills
June 8, 2016 | Toronto and Edmonton, Canada

On Monday night at the International Association of Business Communicators (IABC)


Gold Quill Gala in New Orleans, DDB Public Relations and DDB Canada Edmonton
were honoured with ten awards and together named Large Agency of the Year. The
Gold Quill Awards is a global competition that recognizes business communication
excellence and is acknowledged as one of the most prestigious awards programs in
the communications industry.
Together the integrated agency won six prestigious Awards of Excellence and four
Awards of Merit for eight different client programs for adidas, CIL Paints, Coalition for a
Safer 63 & 881, DDB Canada, Elections Alberta, Hope Mission, ICE District and the
Alberta Governments Office of Traffic Safety.
Were honored to receive these prestigious awards and be named Large Agency of
the Year amongst such an elite group of communicators and agencies, says Helene
Leggatt, president, DDB Canada Edmonton. "Unlike other awards programs, evaluators
review each entry against IABC's standard of excellence rather than against other
entries, encouraging the pursuit of excellence."
DDB Canada Edmonton and DDB Public Relations received 2016 Gold Quill Awards for
the following creative business communications programs:

Award of Excellence, Marketing, Advertising & Brand Communication, adidas,


adidas runmore
Award of Excellence, Social Media Programs, adidas, adidas runmore
Award of Excellence, Government Communications Program, Office of Traffic
Safety, Motorcycle Safety Campaign
Award of Excellence, Government Communications Program, Elections Alberta,
Choose Your Alberta
Award of Excellence, Special Event, ICE District, Nuit Blanche Activation
Award of Excellence, Special Event, DDB Canada, Six Second Speech
Award of Merit, Customer Relations, CIL Paints, CIL Beauty on a Small Budget

Award of Merit, Social Media Programs, CIL Paints, CIL Beauty on a Small
Budget
Award of Merit, Coalition of a Safer 63 & 881, Fatigue Radio Stunt
Award of Merit, Hope Mission, Warm Fuzzy

The Gold Quill Awards recognize business communication excellence globally, and
are acknowledged as one of the most respected awards programs in the
communications industry, says Martine Lvy managing director, DDB Public Relations.
Being recognized for our work over such a diverse client base demonstrates the
agencys ability to deliver creative communication strategies that yield results,
regardless of the industry or sector.
In total, IABC recognized 223 entries as world class with 85 Excellence Awards and
138 Merit Awards. Winners were recognized from all parts of the world, with 12
countries represented on the winners list. IABC Gold Quill Evaluators look for award
entries that are innovative and unique, where communicators are able to demonstrate
the impact their work had on business goals or organizational outcomes. To review a
full winner list, please visit: http://gq.iabc.com/.

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About IABC:
The International Association of Business Communicators (IABC) enables a global network of communicators working
in diverse industries and disciplines to identify, share, and apply the worlds best communication practices. IABC is
recognized as the professional association of choice for communicators who aspire to excel in their chosen fields. For
more information, visit iabc.com
About DDB Canada!
DDB Canada is the most creatively acclaimed, internationally recognized marketing communications agency in
Canada. The agency was named 2015 Digital Agency of the Year by strategy magazine and was ranked #2 agency in
Canada by the Gunn Report in 2015. Known for advertising that generates significant results for clients, DDB Canada
is a "total communications company" whose fundamental belief is that creativity is the most powerful force in business.
DDB Canada has offices in Vancouver, Edmonton, Toronto and Montreal. The agency's integrated marketing
disciplines include: public relations, event management, digital, social, mobile, branding, design, direct response,
CRM and shopper marketing.
Press Contact:
Paige Calvert, Director of Corporate Communications & PR, DDB Canada
paige.calvert@ddbcanada.com
Phone: 604.608.4421