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PREFACE

India has the pride of having the one of the most popular Antivirus company Quick
Heal.This Quick Heal Antivirus company now a day in leading position company in
India.This Anti –virus not only use in only personal use purpose but also it use in various
Industry, scoop and colleges.

In more ways than one, Quick Heal Technologies today has gained a position of
strength and credibility on the AntiVirus map of the world. It is, for the company, the dawn
of a new perspective, no longer confined to domestic industry leadership but signifying the
emergence of a global institution with the caliber and competence that global presence
demands.

I studied the variance of products and companies market coverage and also competitor
strength, companies position in market like pune.

I have prepared this report in partial fulfillment of the course IB+IT . It should remain
document interest only and should not be used for other purpose unless permitted by the
organization
ACKNOWLEDGEMENT

I wish to thank founder director and chairmen of


SURYADATTA GROUP OF INSTITUTES, Prof. Dr. S. B. Chordiya for
giving me such a great platform of learning and for giving me a beautiful
opportunity of making a product profile.

It is pleasure to be able to thank all the people who helped me to


make this product profile. I express my sincere gratitude to our
respected class coordinator Miss. Sonal Mali for his strong
encouragement and morale support.
I would also wish to thanks to my parents and all my friends who
helped me in every turn. There is a noble guidance driving inspiration
support and blessing which has enable me to undertake the complete this
task without which it would not have been possible for the present work to
see the light of the day.

Last but not the least; I would like to thank God for everything.

MR. DARSHAN KHANT

P.G.D.M. (IB+IT)

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CONTENTS

ACKNOWLEDGEMENT

1. Introduction ……………………………. (4)

2. Quick Heal Range of Product ……………………………..(5)

3. Major Clients ……………………………. (10)

4. Technology Partners ……………………………..(11)

5. Quick heal Total Security 2010 ……………………………(12).

6. Quick Heal comparision ……………………………(14)

7. Satisfaction Index ..…………………………..(16)

8. Research Methodology .…………………………….(17)

9. Price structure ……………………………..(18)

10. Market Condition ………………………………(19)

11. Research & Development ……………………………….(20)

12. Learning Experience ………………………………(21)

13. Conclusion ……………………………..(22)

14. Bibliography ……………………………….(23)

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1. INTRODUCTION
. CAT LABS Pvt. Ltd. is India’s leading Security Solutions Company. Innovation
and adoption of new technologies has led it to become a market leader. Specializing in
virus protection the company’s flagship product Quick Heal® with its powerful and
uniquely designed VB 100% certified Virus Engine provides maximum protection and
delivers comprehensive solution against viruses to its users spread across the globe. Its
advance products Quick Heal Antivirus Plus 2010 and Quick Heal Total Security 2010 and
advance Exchange Protection 2010 gives protection against all viruses, spam, spy wares, ad
wares, coming through your ways of networking including mails. Its firewall along with
anti malware gives efficient remote support in real time.

Incepted in 1993 by the Katkar Brothers it started with a product idea in the
security and AntiVirus domain. It successfully developed an Anti-Virus product and
christened it Quick Heal®. In 1995 was incorporated to form CAT LABS PVT LTD to
make Brand Quick Heal a strong brand in the IT security field.

sIn an industry, which has seen very few success stories and overwhelmed by the
technical challenges posed by new viruses’ everyday, Quick Heal has grown
exponentially in the past 13 years. This is evident by its presence in more than 50
countries worldwide and its listing on more than 400 shareware sites and with a growth
rate of nearly 100% Year on Year. Over the years we have moved from a simple
Antivirus Company, to a comprehensive Security Products Company.

At Quick Heal® we have always maintained leadership position in technology,


service and support and price performance. It is our this Endeavour had helped us gain
national and international recognition and awards like 22 times VB100% , Check Mark Level
Two “Quick Heal” India’s leading Antivirus bringing smiles on millions of faces Certification,
Independent Software vendor certification from Microsoft Corporation, Major shareware sites
top accreditation, MOU with CERT_IN a Government of India venture into cyber security
and top reviews in major industry magazines. We are also among the top 100 emerging
companies as rated by Red Herring.

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2.Quick Heal Range of Products

Quick Heal Antivirus Plus 2010.

5 in 1 protection

System Requirements: Platforms

]
Windows 2000 Professional/Server/Advanced Server
Windows XP Home/Professional
Windows XP 64-bit
Windows Server 2003 Enterprise/Standard/Web
Windows 2003 64-bit
Windows Vista Ultimate/Home Premium/Home
Basic/Business/Enterprise
Windows Vista 64-bit
Windows Server 2008 Enterprise/Standard/Web
Windows Server 2008 64-bit

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Antivirus:
Detects and removes viruses, worms and Trojans automatically.
Protects your files, scans and cleans infection from email attachments and Internet downloads
automatically.

AntiSpyware
Blocks spywares before they get installed on your PC. Protects your privacy by detecting and
cleaning spywares and blocking their activities of identity theft automatically.

Firewall
Quick Heal Firewall Professional 3.0 powered by Agnitum Outpost locks hackers and thieves out of
your PC. Delivers total protection against known and unknown internal and external network based
attacks.

Anti-Root kit
Performs deep scan of your PC and detects and removes any hidden root kits.
A new advanced malware scanning engine scans registry, files and folders at lightening speed to
thoroughly detect and clean Spywares, Adware, Rogue wares, Dialers, Risk wares and lots of other
potential threats in your system.

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QuickHeal Total Security 2010

10 in 1 Protection

System Requirements: Platforms

Windows 2000 Professional/Server/Advanced Server


Windows XP Home/Professional
Windows XP 64-bit
Windows Server 2003 Enterprise/Standard/Web
Windows 2003 64-bit
Windows Vista Ultimate/Home Premium/Home Basic/Business/Enterprise
Windows Vista 64-bit
Windows Server 2008 Enterprise/Standard/Web
Windows Server 2008 64-bit

Antivirus

Detects and removes viruses, worms and Trojans automatically. Protects your files, scans
and cleans infection from email attachments and Internet downloads automatically.
Antispyware

Blocks spywares before they get installed on your PC. Protects your privacy by detecting
and cleaning spywares and blocking their activities of identity theft automatically.

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Firewall
Quick Heal Firewall Professional 3.0 powered by Agnitum Outpost locks hackers and
thieves out of your PC. Delivers total protection against known and unknown internal and external
network based attacks.

AntiPhising
Automatically scans all accessed web pages for fraudulent activity protecting you against
any
phishing attack as you surf the internet. Prevents identity theft by blocking phishing websites. So
you can shop online use Internet banking and surf the websites safely.

Antirootkit
Detects and cleans root kits proactively by doing deep system scan. Scans running processes,
registry and file system for any suspicious root kit activity that is kept hidden in the system.

Antispam
Blocks spam mails, phishing attack mails, junk mails and porn mails before they reach your
inbox.

Data Theft protection


Prevents unauthorized person from copying any data/files from your system to removable
drives like pen drive or other mass storage devices.

Privacy Protection
Cleans all history logs and activity trails by removing tracks of your PC usage. Also
removes history and recently opened files list of various applications and protects your privacy.

PC 2 Mobile scan
Scan and clean viruses and spy wares from your mobile phones, PDAs and smart phones by
just connecting it to your PC

Antimalware
A new advanced malware scanning engine scans registry, files and folders at lightening
speed to thoroughly detect and clean Spywares, Adware, Rogue wares, Dialers, Risk wares and lots
of other potential threats in your system.

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Quick Heal for Corporate Customers

Quick Heal Admin Console 4.0: Quick Heal Admin


Console 4.0 is designed to manage and control virus
protection across the network of almost any size with
virtually any combination of
Windows Operating system in
clients. Quick Heal Admin Console
4.0 is designed
considering the needs of system
administrator making it
easier to deploy and maintain
complete protection across the
network.

Quick Heal for Linux: Quick Heal Antivirus for


Linux protects the system from computer viruses,
prevent their spreading and disinfect the infected files. It
contains GUI and Command line scanner. User can use
any of the Scanners to scan the system. It also provides
a robust and real-time protection against viruses. This
protection runs on the system and scanning every files
operation. It scans access requests and allows the operation
to proceed or denied it if a virus was found (or other
limitation). Virus definition updates are released
constantly. This product has regularly passed the
stringent test of Virus Bulletin and achieved VB100% award.

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3.Major Clients

Vimta Labs,Hyderabad

Bharti Vidyapeeth

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4.Technology Partner

QuantumLink Communications
Pvt. Ltd. (QLC) are the developers
of the best-selling email server
PostMaster. They have integrated
Quick Heal ScanAPI in their email
server application to provide their
customers with virus protection for
their email system.

Goto Software from France, is


a developer of Vade Retro
Anti-Spam Mail filter
Technology. Goto provides
their technology services to
Internet Service Providers and
OEM. Quick Heal has
integrated their Vade Retro
Anti-Spam API in its Quick
Heal Internet Security product
range.

gAnitum offers headline product -


Outpost Firewall Pro - a
standalone firewall solution
securing personal and family
desktops. Quick Heal offers its
customers the most advance
firewall technology from
Agnitum to protect their PCs
against most Internet threats.

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5.Installing Quick heal Total Security 2010

System Requirement

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10 in 1 Protection
Antivirus
Detects and removes viruses, worms and Trojans automatically. Protects your files, scans
and cleans infection from email attachments and Internet downloads automatically.
Antispyware

Blocks spywares before they get installed on your PC. Protects your privacy by detecting
and cleaning spywares and blocking their activities of identity theft automatically.

Firewall
Quick Heal Firewall Professional 3.0 powered by Agnitum Outpost locks hackers and
thieves out of your PC. Delivers total protection against known and unknown internal and external
network based attacks.

AntiPhising
Automatically scans all accessed web pages for fraudulent activity protecting you against
any
phishing attack as you surf the internet. Prevents identity theft by blocking phishing websites. So
you can shop online use Internet banking and surf the websites safely.

Antirootkit
Detects and cleans root kits proactively by doing deep system scan. Scans running processes,
registry and file system for any suspicious root kit activity that is kept hidden in the system.

Antispam
Blocks spam mails, phishing attack mails, junk mails and porn mails before they reach your
inbox.

Data Theft protection


Prevents unauthorized person from copying any data/files from your system to removable
drives like pen drive or other mass storage devices.

Privacy Protection
Cleans all history logs and activity trails by removing tracks of your PC usage. Also
removes history and recently opened files list of various applications and protects your privacy.

PC 2 Mobile scan
Scan and clean viruses and spy wares from your mobile phones, PDAs and smart phones by
just connecting it to your PC

Antimalware
A new advanced malware scanning engine scans registry, files and folders at lightening
speed to thoroughly detect and clean Spywares, Adware, Rogue wares, Dialers, Risk wares and lots
of other potential threats in your system.
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6.Quick Heal comparision
Quick Quick Heal Quick
Heal total Heal
PROTECTION
Internet security Antivirus
Security

Anti-Virus Protect your computer from all


types of viruses.
Antispyware Detect and clean Spyware,
Trojans and keyloggers,and
protect against identity theft
Anti malware Scans system registry and folders
To detect and clean Adwares,
Roguewares and other potentially
harmful softwares
Anti root kit Perform deep scan of your computer
and remove all rootkits.
Autorun
Protection Prevents execution of autorun from
Infected pen driveVacinates pen drive
To prevent from malware autorun.
Firewall Protect your computer from hackers
Attack
Anti spam Block junk/spam mails from entering
your mailbox.

INTERNET PROTECTION

Browsing Protection Protects against infected


Websites.
Anti-Fishing Block access to phishing website
and other online fraudulent
websites

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Quick Quick Quick
Heal Heal Heal
Antivirus Internet total
Security security
PRIVACY PROTECTION

Track cleaner Remove computer usage traces of


Various application.
DAata Theft
Protection Block access to pen drive and
Other USB storage devices and
Prevents unauthorised copying
Of data.
Secure delete Securely removes sensitive and
Confidential data from the hard
Disk permenently.
PC OPTIMIZATION

Registry Cleanup Clean invalid and junk entries


From system registry.
Disk clean up Cleans all the unwanted junk
Files and temporary files.

MOBILE PROTECTION

PC2Mobile scan Scan and clean your mobile


Phones and PDA using your
Computer.

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7.SATISFACTION INDEX

Customer Relationship Management (CRM) at Quick Heal is not just


wishful rhetoric. It's what has helped make us an ever-growing, globally-
competitive organization.

Quick Heal strongly believe in understanding the requirements of our


customers and tailoring our products and service offerings to exceed their
expectations. As the majority of our products are sold to giant global OEM
customers, Quick Heal have institutionalized the process of being able to
manage diverse customer requirements in a consistent manner. From our
"factory within a factory" concept to an integration of IT systems with those of
Quick Heal customers and evolving market strategies for customers, Quick Heal
have consistently been ranked by our customers not as their largest, nor loQuick
Heal st-priced, but as a most flexible, reactive and innovative supplier.

This customer focus has enabled us to earn the distinction of not having
lost a single OEM customer since inception. Services the requirements of all the
leading storage media brands in the world and Quick Heal believe Quick Heal
are able to offer an enhanced quality-service-delivery capability to these
customers.

Quick Heal are implementing a comprehensive eCRM program that will


greatly add value to the efficiency and effectiveness of our partners' business.

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8.RESEARCH METHODLOGY

Research Design :-

Source of Data : Primary Data


Data that is collected for the specific purpose at hand is called as
Primary Data.

Data Collection Method : survey Method


It is a method in which Data Collector has to move in the
market to have face to face conversation with the customers.

Sampling unit: customer who are using Quick Heal Storage Product.

There are customers who are using Quick Heal Storage


Product but of different company, but in this project I have surveyed For only those
who are using only Quick Heal Storage Product.

Sample size:- 700 Respondents.

Sampling Technique : simple Random Sampling


It gives each and every element an equal and independent
chance of being selected in the sample.

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9.PRICE STRUCTURE

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10.market condition

In more ways than one, Quick Heal Technologies today has gained a
position of strength and credibility on the AntiVirus map of the world. It is, for
the company, the dawn of a new perspective, no longer confined to domestic
industry leadership but signifying the emergence of a global institution with the
caliber and competence that global presence demands.

What this means is a disciplined and dedicated effort to surpass levels of


excellence the company has achieved in the past; it means bench-marking the
merits of some of the most successful companies in the world; it means having
to position one’s product in line with some of the best available in the
international market place. It is a task we, at Quick Heal Technologies, have
worked hard to achieve, shaping the skills at our disposal to attain world
standards – right from the software engineering and quality assurance processes
to products that excel in performance; from effective communication and
promotion to widespread networking and successful marketing strategies; from
inspired employee culture and innovation to good corporate governance.

In more ways than one, we have taken to the world order and it is for us
now to seek and cross-frontiers that we have never attempted before. Quick
Heal Technologies is present in more than 60 countries of all the continents of
the world through its distributing partners. Within the country Quick Heal
Technologies has 13 offices covering not only ‘A’ class cities like Mumbai,
New Delhi, Baroda but also ‘B’ class cities like Surat and Nagpur, with research
and development facilities located in Pune.

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11.RESEARCH AND DEVLOPMENT

The Quick Heal Anti Virus Research Center


QUICK HEAL comprises of a dedicated team of virus
experts whose tuissioti is to provide swift, global responses to
colupliter virus threats. proactivelv research and develop
techiiologies that eliminate such threats, and educate the
pIIl) licoti safe COfl1NItiflg practices.
As new colul)uter viruses appear, QUICK HEAL
develops identification and (letection for these viruses, and
provides cit her a repair or delete operation. tinis keeping
users I)rotecte(l against the latest virus threats. These virus-
definition updates are available 10 users of Norton Anti
Virus and are easily obtained by using LiveUpdate or
Intelligent Updatei IiveUpdate provides one-button access to
the latest virus-definition updates, free of charge (other thati
normal phone and Internet access charges) to registered
users. Syiuaiitec is the only anti-virus company that provides
its users virus definitions that are free of charge, easy to
obtain and install, and updated monthly by QUICK HEAL.

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12.LEARNING EXPERIANCE

By this Product profile, I learned that how a company made


brand in market, What is the technique of handling any organization -
how the marking process is being carried out, how the marketing process is
done , who are the customer & suppliers. I learned that how to compete
with the competitors and how to overtake it in this corporate world. what is
the technique of selling product . always prepare for challenge .and lead to
it with better technique . take the record of marketing process and
implement with better ,creative art. Always refresh the relationship with
suppliers , & improve dealing process.

I also learn that how the brand is important in business . how the tackle
mentality of costumers , & technique of handling . I learn that , how you
maintain your quality with the research, & find the quality control. For
better production purchase new machinery ,& new technology .

Now this time” Information technology is arm of any company –for


marketing ,production, data base, record of company, telecommunication
of company to abroad “these technology also adopted by me.

I too learned who the marketing strategy is to be done for the product
, how to make a good relation with customers and other industries . I
learned that how I make a brand in market, how to maintain own status .

so I realize that costumers want to be change in product . “give


better service, get better money”.

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13.CONCLUSION

In that product profile ,I am study on different types of


Antivirus product of Quick Heal PVT. Ltd. . Quick Heal make every
types of Antivirus for corporate level,differ operating system
level,internet security and many more . Every product have own status
into market. Antivirus is more popular product into market and used
by customers.

Antivirus is very very important software in today’s


condition.everything is going online so to protect data from virus we
need strong antivirus. Company provide better technology with every
product but price is some thing high to others.

Suggestion that company should be make unbreakable policy


to sell product into market . product should be easy available to
customers in any assistance . product having strong power to defeat
viruses.

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14.BIBLIOGRAPHY

1. Information booklet provided by company.

2. www.quickheal.co.in

3. www.google.co.in

4. www.scribd.com

5. www.docstoc.com

6. www.pdfsearchengine.com

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