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1.

Business Process Analysis


The Business Process Document is a document which provides a detailed description of a
business process which is designed to meet an identified business goal (Acur & et al., 2004). To
be effective, business processes must be formally designed, structured, documented, and
communicated. A good and effective business process captures all the detail by all the means
such as verbally, graphically etc. this improves the communication and makes easier to achieve
the desired goal of the organization (Attaran, 2003). The Business Processes module allows the
planning, execution and monitoring of business processes on objects. Incorporated into this tool
are simple action blocks from which larger processes are built, as well as support for viewing the
status at any time and a log of all actions taken over the course of the business process. People
work on activity in sequence and passes on to the next person like an assembling line, and like an
assembling line process has a start and end and a series of activity in-between and each activity
adds value and creates something. In the jargon of business process this is called adding value.
The organization recruits the right people to accomplish the assigned role. In the procedure of
business process, a decision should be taken by considering the consequences of same and this
point is called branches or gateways. Sequence of activities is designed to create value in the
business process. Every business process has the opportunity to add value and minimize waste
within the business.
1.1 IMPORTANCE OF BUSINESS PROCESS
Business process provides value by systematizing workflow automation to resolve the challenge
the whole company face. Business process creates value by coordinating with people of an
organization as its a combined activity of many people. Business Processes are effective ways
to improve business performance, increase workforce and resource efficiencies, and perform
value-added functions to meet critical needs (Zairi, 1997). To be effective, a business process
should also be easily integrated with other processes and the organizational structure. As
potentially useful and effective as business processes are, often times theyre poorly planned,
implemented, or communicated. In such cases, a process may result in confusion and create an
even more ineffective environment than previously existed. When planning, implementing, and
communicating a business process, it is important to provide structure, a formal process flow,
process boundaries, inputs/outputs, and control points. This will allow the organization to not

only achieve improved performance, but to have a mechanism to continually improve the
business process.

1.2 EXPLANATION OF BUSINESS PROCESS


The Business process can be broadly explained in three categories:A. Management Process
Management process is a systematic way of doing things. It designs and maintains an
environment in which persons, working together in groups, accomplish the desired goal
efficiently. Good management is absolutely essential to a successful organization as it
allows the organization to optimize the use of resources. Good management motivates
employee to accomplish organizational objectives and monitor performance to ensure that
goals are met according to business vision, mission and strategies (Sarkis & et al., 2002).
Moreover, it checks the performance of operating and supporting processes. Well planned
management work as an internal control system and management process involves in four
basic activities, i.e. planning and decision making, organizing, leading and controlling.

B. Operating Process
One of the most useful systems to streamline business is having a Standard Operating
Process. Operating process lists the all the tasks that are essential for business success,
how to do these tasks, and who is responsible for the tasks listed. In a simple words
operations processes transform inputs to outputs (Meredith, 1998). Inputs can be anything
like raw like equipment, information, materials, etc. and output is products or services
and the level of customer satisfaction. Operational process is an essential activity to run
and add value in of business. There are certain inputs needs to be used by organizations
for effective operational process in the production of good and services, they are as
follows:-

Finance to purchase inputs and keep the operation running.

Human Resources as the labor and employees;

Reduced learning curve by prior training to employees

Experienced employees, who ensures that clients are getting the best possible
experience

Capital, Plant and Equipment as machinery and tools;

Information, skills and knowledge in undertaking the every part of operations


processes;

Ensure that clients are getting the best possible experience

Time a critical non-renewal resource;

C. Supporting Process
A process that supports the day-to-day operations of an organization, such as
management, human resource, BAS preparation, accounting, health and safety,
maintenance, communication, technical support, sales etc. called as supporting processes.
The main objective of the support process is to support in the core process of business,
for effective & efficient functioning of operating process. It may be provided externally
without compromising the mission of the company, as these processes are carried out
internally because of the economic benefits, and minimize risks and provide specific
conditions for the functioning of other processes (Lin & et al., 2002). Such as include
Health & Safety, BAS preparation, accounting, recruitment, human resources
management, maintenance of equipment, technical support. Above all comes under
functional management.
A business process is a set of linked activities that create value by transforming an input
into a more valuable output. Both input and output can be artifact or information and the
transformation can be performed by human, machines, or both. Simultaneously, business
process demonstrates a strong linkage between corporate strategy and process
management. As business process is of utmost importance to take care of the required
coordination between operational and management levels. Business process adds value to
service, product and customers, therefore it is very important to understand the

dimensions of business processes (Schaper & et al., 2014). Once the activities of a
business process complete, the organization will accomplish their desired goal.
Inputs are made up of all of the factors which contribute either directly or indirectly
to add value and these are factors are management processes, operational processes
and supporting processes.

Figure 1:- Flow Chart Showing Simple Business Process Flow


Management processes govern the operation of a particular organizations system of
operation. Typical management processes include Strategic Management it includes vision,
mission, and the objectives of the organization with internal control and risk management.
Supporting processes are the core processes as its a functional management to support
operational process such as human resource, IT and accounting put in place to support the
core processes (Lin & et al., 2002). These processes should never be understood in isolation and
must be understood collectively. Operational processes constitute the primary value stream,
they are part of the core business. Typical operational processes are Purchasing, Manufacturing,
Marketing, and Sales.

A business process can be decomposed into several sub-processes, which have their own
attributes, but also contribute to achieving the goal of the super-process. The analysis of business
processes typically includes the mapping of processes and sub-processes down to activity level.

2. Identified Process For Everest Tours and Travels And Required


Compliances
Business Processes are inherent to organization as it defines the dynamic nature of the
organization; in addition, they draw the formal communication channels in the organization. If
one has to understand how organizations work, one has to follow the processes that work in the
organization. The processes should classify in an easy way with a clear understanding of the
importance of process and the impact it has on the bottom and top line of the organization (Acur
& et al., 2004).
The classified categories are conceptually similar to the classification of costs in an organization,
but spatially they are different. For example the expenses incurred in the sales department is not
a part of either operational or functional, cost but in terms of processes, its an essential process
the effectiveness and efficiency of which makes a substantial difference to the organization.
There are various useful dimensions in which the processes can be classified is as per the basic
classification of business processes.
This Business Process has been developed for use in the Everest Tours and Travels. The Everest
Tours and Travels has aimed to provide quality service in tour by offering a one day, Sydney to
Helensburgh and two day tour Sydney to Woolgoolga tour package as its a unique and a
destination with religious value and significance. The success of a tour package is determined by
various factors and process play a vital role in it as inefficient practices and lack of a formal
process may result in poor performance (Weske, 2007). An effective and well planned business
process has been identified as a key area of improvement by the Everests Tour and Travels
executive leadership.

Business process will allow the Everests Tour and Travels to more

effectively identify the loophole and find out strategic way by implementing a repeatable and
standardized business process with participation from each division.

The business process of the Everest Tours and Travels has been classified in below broad
categories: Figure 2:- Business Process Flow Chart of Everest Tours and Travels

Processes are assets of an organization, much like people, facilities, and information. Well
managed, they will pay off in terms of performance to the corporation. Processes, moreover, are
somewhat special in that they are the vehicles that synchronize the other assets and aspects of
change. The figure 2 summarizes the processes of our organization.

2.1 Management Process


The business process of any organization begins with a management process as it is a process of
setting goals, planning and controlling the organizing and leading the execution of all types of
activity. Management process ensures that all other factors shown in Figure 2 are in sync to
deliver performance. The work flow from input through transformation to output aligns with the
desired results. The technology, people, and facilities enable the process to deliver repeatedly.
The guidance of rules, roles, and organizational structure provides the controls to execute the
process well.
Process management is the never-ending journey that maintains the balance and keeps an
organization pointed in the right direction.
Every organization has their own set of goals and objectives to achieve and these visions,
objective and mission statement serves as a guide for all of the company's decision-making. The
objective is a specific management tool that creates a target for business owners to achieve
similarly, specific to the division or department and individual employee expectations (Sarkis &
et al., 2002). The Everests Tour and Travels mission statement offers insight into what shop
vision as the primary purpose for being in business.

Vision
To be leading and preferred incoming Tour company in the tourism industry, providing efficient
and effective services to our customers.

Objectives
The Tour companys wishes to achieve in the next coming years:

Make tour company the number one destination for tour operate in Sydney.
Gross Margin of 35% or more.
Net After-tax Profit above 15% of Sales.

Mission
Provide customers the finest quality of experience at a cost that will enable to remain
competitive and expand relationships with hotels, restaurants, and travel agents within
Woolgoolga and Australia.

2.2 Functional Management Process


The functional management process provides support to operating process. The functional
management process relevant to your business includes quotation. Functional processes do not
directly impact the revenue, but are enabler for direct processes. Functional processes are usually
internal to the organization and do differ from organization to organization. On The Everests
Tour and Travelss, process is dependent on external factors and business collaborator for smooth
running. As this part of process deals with the hotels and restaurant for the better service to the
visitors in Woolgoolga and places where they will visit. For example, in the same The Everests
Tour and Travels.

Payment plan process.

Doing agreement with hotels and restaurant of different places where visitors to be taken

2.2.1 Human Resource Processes


Processes that are administrative in nature and are usually at cost centers. The processes are
similar among industries, but may differ from geography. The nature of these processes is
governed by local laws also.

Recruitment process
Payroll and Leave Management Process

Accounting Process
1. Organizational structure

In the era of fast changing world, to survive, what essential is competent employees. A
responsible and capable employee makes half work done. We must care about the core value
creator of an organization. In the initial phase the Everests Tour and Travels will have ten

employees.

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Fig 3: Organizational structure of the Everests Tour and Travels


The company will have eight employees, excluding owners as managing directors. There will be
one one tour guide and a driver working under tour operator. The customer attendant will attend
to all customers and helper them through in accordance with their requirements with office
helper. The tour operator will take care of making all the reservations whereas marketing of
company and tour package will be done by sales and marketing officers. Managing directors will
look after all the management and administration work and will coordinate with tour operators
regarding the packages and agreements with supplier and service providers. The customer
attendant will also take orders by phone and follow up with the customers regards to order.
Account person will look after all the transactions, expenses and revenue of the company.
Managing directors will look over subsequent delivery and quality of services and financial
aspects of business. Finally offering after sales service as needed is compulsory for all.

2. Recruitment Policy
Employees are an asset of the business and thats its important to hire skilled
workers/employees.Recruiters play an important role in the success of an organization. The level
of employees/workers skills and qualification will impact on delivery of service. It essentially
acts as a filter selects the best candidates. In a constantly changing business world, companies
need to hire people who are adaptable, loyal, knowledgeable, dependable and confident, thereby
creating a foundation for success. To hire it is required to have and follow a recruitment policy.
Having a recruitment policy will ensure to find the qualified and skilled employees. In order to
attract the best workers, the job needs to be advertised properly.
One of the popular methods of advertising the job is on the websites like www.seek.com.au,
www.indeed.com.au and www.gumtree.com. The details of the steps involved in hiring the
Employees have been mentioned in Appendix # 2. The flow chart of the recruitment process has
also been shown in the same Appendix.

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Notice Boards
Contacts

Agencies

Attract Right
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Online Job Sites

Newspapers

Social Media

Choose
Right Person

Offer
Employment

Start

Productive
Fig 3: The Recuriment of the Everests Tour and Travels

3. Payroll Policy & Procedures


In order for your employees to know what to expect on payday and for your payroll department
to run smoothly, must establish related policies. Procedures depend on the structure of your
business and the tasks you must perform to comply with federal, state and local laws. Should be
a transparent pay structure that explains the types of wages your employees may receive
including regular wages, overtime, salaries, commissions, pay increases, holidays, bonuses and
final wages.

4. General Payroll Policy

Pay Periods are every two weeks.

distributed within five working days after the last working day of the pay period.
Pay checks are directly deposited into individual employee checking or savings accounts.
All employees are required to submit a time sheet, which must be received by the manager,

by at least two days before salary payment date.


Salaries will be processed based on the approved time sheet.
The payslip will be forwarded to the nominated email address on the same day of the

transferring making the salary payment.


Late receipt of the salary sheet will be processed in the next payroll period.
All additions or changes in payroll must be done on the Employee Data Form, signed by

the employee and submitted to the manager for signature and filing in the personnel file.
No advances on salaries or loans to employees will be made.
Discrepancies will be resolved using the regular meeting and listening employee grievance.
Any errors in the salary payment must be discussed and approved by manager before making

the amendments.
Payroll will be managed by computerized system. The MYOB accounting software will be

used for processing payroll.


A new employee will not be put on payroll without the Employee Data Form signed by the

All pay checks for two-week pay periods will be

manager.

5. Payroll Procedure

Every employee must complete and submit a signed individual time sheet showing hours

worked, sick time, vacation time and holiday time taken.


Managing director will review for accuracy and sign time sheets.
The Managing director will check the pay rate of the employee in the database before
calculating the salary.

The Managing director will determine the net salary payable after withholding the PAYG

amount. The manager will also calculate superannuation amount payable.


If an employee has not yet enrolled in direct deposit, the payroll check will be distributed to
the employee normally, no earlier than 4 P.M. the fifth (5 TH) workday following the close of

the pay period.


Payroll deductions will be made for F.I.C.A., Federal and State Income Taxes, applicable
health benefits and any other amounts required by State or Federal law. These accumulated

deductions will be submitted to the proper entity on or before their due date.
Payroll details are punched in the MYOB accounting system, the amount will transfer into
the nominated account of the employee. The manager will also ensure that superannuation

amount is transferred into the nominated super fund account


The payslip will be forwarded to the concerned employee email address and also keep a copy
of the same for reconciliation purpose.

Please refer Appendix # 3, 4, 5 and 21 for viewing the sample time sheet, sample payroll slip, the
payroll processing flow chart and Pay Slip.

6. Payroll Process

Fig 3: Payroll Process of the Everests Tour and Travels.


The Human Resource department takes care about the recruitment and selection of the
employees. They are also responsible for safety, employee relations and compliance, as well as
for compensation and benefits which includes payroll.
7. Termination

The decision to terminate an employee can be both emotional and frustrating. If not handled
properly, it can also result in expensive litigation. These days, wrongful termination lawsuits are
not idle threats.
In order to successfully defend against these types of claims, we have prepared specific, clear
and uniform guidelines for probation periods, opportunities to improve job performance,
availability of training and termination procedures. Termination procedure as follows:
1. A comprehensive record will be prepared of each employee, including any formal
performance appraisal or informal warnings, comments, poor work or misconduct. All the
documents and records will be maintained always as these may be the give valid evidence
to support for terminating the employee.
2. Preparing proper basis for termination with related documentation and the grounds for
termination should be clearly stated in the personnel manual.
3. Records show that all alternatives have been considered before taking the decision of
termination. Written records should be placed in the employee's file regarding pervious
warnings.
4. Once the decision has been made, management should conduct an exit interview.
5. Final step is to prepare a comprehensive release and termination document to further
protect the company against subsequent litigation.
Employees are clearly among a company's most valuable asset. If they are treated unfairly in the
hiring or termination process, however, they can become a large liability. Employment
agreements and personnel manuals will also prepare to define the rights and obligations of the
employer and employee to each other.

2.3 Operational Processes


Operational Processes directly impact the revenue of the organization at the same time
operational process is closely related to the Business Model of the organization. This process is
quite similar from one organization to another in the same industry segment. In operational
process, an organization has to deal with external entities for the smooth functioning of an
organization. Such as in tour package operational processes are:

Dissemination of tour packages and booking of packages.

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Reservation of tour package

Customer service before and after sell off tour

a. Procurement Process: The regular required to procure for business is getting service

from the restaurants and hotels of Woolgoopa and petrol and diesel for vehicles. We have
identified a standard procurement which we recommend to follow while purchasing the

materials. The procurement process will ensure you will have a track on your materials
and ensure timely payment to the supplies.

b. Purchase Process

Once the list of total numbers of tourist finalized, will ask for best quotations. After selection

of best bid, documentations and agreements will be done. Once the guest reaches to the
restaurant and hotel and get the service from the restaurants and hotels final payment will be
made. They will be get estimated time to get things ready.

c. Sales Process

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Whenever an inquiry is placed the first step is to take all the measurements of the inquiry placed
either online or walk by listen then carefully and answer their inquiry. Based on those
measurements and by understanding the customer needs the suggestions are given to the
customer. Then the customer selects a package and conformation of the package and the number
of people in a package will be decided. Based on the number of people, the kind of service they
want and after a few follow ups if there are any modifications required in the package that will
be done. The final itinerary will be prepared and disseminated to all. The half payment will be

done in the first stage of the tour and final payment after the completion of the tour. If there is
any query or suggestion after the service we welcomed that.

d. Payments Process
For all the services contracted, certain advance payment should be made to hold the
booking, on confirmed basis & the balance amount can be paid upon arrival in the office
(Everests Tour and Travels) or initial phase of the tour but definitely before the
commencement of the services. Management personnel hold the right to decide upon the
amount to be paid as advance payment, based on the nature of the tour package & the
time left for the commencement of the service.
Apart from above in some cases like Special Journeys, hotels or resorts bookings during
the peak season (X-Mas, New Year), full payment is required to be sent in advance.
e. Refund Process
In the event of cancellation of tour / travel services due to any avoidable / unavoidable
reason/s we must be notified of the same in writing. Cancellation charges will be
effective from the date we receive advice in writing, and cancellation charges would be as
follows:
60 days prior to arrival: 10% of the Tour / service cost
45 days prior to arrival: 20% of the Tour / service cost
15 days prior to arrival: 25% of the Tour / service cost
07 days prior to arrival: 50% of the Tour / service cost
Less than 72 hours or No Show: No Refund
In case of Special Trains Journeys and peak season hotel bookings a separate cancellation
policy is applicable (which can be advised as and when required).
Some cancellation and refund policies are out of our tender:
Refund for hotel payment will follow the hotels cancellation policy
In case you cancel the trip after commencement, refund would be restricted to a limited
amount only which too would depend on the amount that we would be able to recover
from the hoteliers/ contractors we patronize. For unused hotel accommodation, chartered
transportation & missed meals etc. The Everests Tour and Travels do not bear any
responsibility to refund.

Fig: The Refund Process in The Everest Tours and Travels


Liabilities & Limitations of the Everests Tours and Travels
After the finalization of the Tour/ service Cost, if there is any Hike in entrance fees of temples,
monuments, museums, Taxes, fuel cost or guide charges by Govt of Australia, the same would
be charged as extra.

2.3.1 Accounting Process

1. General Ledger

2. Financial Statement Process

Transactions

Post-Closing Trial

Analyse and

Balance

Classify

Closing (Nominal

Financial Statements

Accounts)

Journalize
(General Journal)

Posting (General
Ledger)

Financial
Statement
Preparation
(Income
Statement)

Trial Balance
Preparation

Adjust Trial Balance


Adjusting Entries
Accruals
Prepayments
Estimated items

3. Accounting System & Internal Controls


Internal accounting controls govern financial system. Management is responsible for
developing and maintaining effective internal control. Internal controls provide quality
assurance and keep an eye on the weaknesses in your operation (Considine & et al., 2012). This
allows you to stop problems before they start and keep your business operations running
smoothly. Accounting controls provide feedback to the system, making sure that everything is
working correctly.

Without methods of monitoring your procedures, you cannot determine the systems
effectiveness. The primarily accounting system involves the processing of collecting, recording
and processing of business transaction so as to prepare financial report.
For general accounting system flowchart please refer Appendix #9
i.

Record Keeping Process


For better cash management and effectiveness to handle cash record keeping is a must
for business. It ensures better business decisions and also manage tax obligation. Record
keeping is also a legal requirement and can keep in paper or in electronic form. At the
minimum you are required to keep records of the followings:

Tax Records

Sales & Income Records

Purchases and Expenses Records

Year-ends Records

Bank Records

Goods & Service Tax Records

Employees Records

The MYOB accounting software, the recommended accounting software for your business will
help you to keep the records electronically in its system.
Below are some process which we have identified for recording some Sales/Incomes and
Purchases/Expenses for your business.
ii.

Sales & Income Recording


1. All the sales transaction will be recorded in the MYOB.
2. Approved sales invoice will be the source document for recording the sales
transactions.Sales will be recorded in the MYOB only when payment receipt
is issued.
3. The sales income will be recorded under the accounting head Sales Revenue
4. We strongly recommend carrying your business on cash terms. As your
business is a small, it cannot afford to provide credit terms to the clients. For
receiving the payment for service, the use of EFTPOS will facilitate
immediate record of payment and update your bank statement.

5. The recorded sales in the MYOB and payment received in the bank statement
must be reconciled on a daily basis for keeping track of sales revenue and
maintaining internal control.
iii.

Purchase & Expense Recording:


1. Supplier Invoice will be the source document for recording purchase
transactions.
2. The purchase record will be recorded only upon supplier invoice is supported
by receipt of materials or service received.
3. We recommend avoiding using cash for making payment to suppliers. The
MYOB system lets you capture vendors details and including banking and
the payment can be directly made to the nominated account.
4. The approval for payment should come from owners. Then, the payment can
be initiated in the MYOB.
5. We recommend to forward a copy of the payment invoice to suppliers and
keep a record for reconciliation purpose.

iv.

Accounting Software MYOB


We recommend using the cloud base accounting package from MYOB for
recording your business affairs.

v.

Bank Reconciliation:

Bank reconciliation is a process performed by a company to ensure that the company's records
are correct and that the bank's records are also correct. Therefore, its a process whereby you can
compare the bank statement with the cash register maintained in the MYOB. Typically, these
balances should be equal and be agreeing. However, the time difference in recording the
transaction by the bank in the bank statement and the accountant in the MYOB will result in the
discrepancy between the balances in these two accounts. The major affecting transactions are
MYOB lets you import the bank statement. This lets you easy reconciliation of cash and bank
balance. We recommend carrying the reconciliation on a daily basis. Daily reconciliation helps to
avoid theft, embezzlement and fraud of cash.

1.3.2 Infrastructure Process


Occupational Health and Safety

A. Health and Safety Regulations


Your business will need to comply with Work Health & Safety Act 2011. This law advocates
for providing safe and healthy working environment for people working for your business.
Based on of this act, the following provision of the Act will be very relevant for your
business
Provision of First Aid
Emergency Plan
Personal Protective Equipment
The details structural brainstorming exercise for the category of safety for food industries is in
Appendix # 10

B. The Everests Tour and Travelss office Layout


Office layout deals with the planning of the office space with the aim of improving the
interior and work efficiency. The receptionist will be the first point of contact for

customers. The customer attendant and reservation department will be at the behind of
reception and all the office staff have to be in office uniform. In the lounge space there
will couch, sit for visitors. Accounts department will be nearby the reservation
department. Appendix #18
C. Source Document
The importance of source document has been mentioned in the administration section.
MYOB lets you create a couple of source document online like purchase order, sales
order, sales invoice, pay slip. It also facilitated the creation of custom invoice. For
source documents on time sheet, a petty cash slip, petty cash ledger, please refer
Appendix # 7 & 8.

2.3.3. Primary Business Function


I.

Marketing Process:
Marketing is central and ongoing business process in every business. An understanding
of the basic fundamentals of marketing is important to make your marketing activities
successful. Marketing cover almost all the activities for product development, pricing,
promotion to delivery of consumer and after sales service (Schaper & et al., 2014). As
your business is a start up, you will be to spend a significant amount of time and money
in the marketing activities. The end product of the marketing process is the marketing
strategies which will be revolved around 7Ps. For the steps involved in the marketing
process, please refer Appendix # 11.

II.

Operational Process:
The operation process involves the actual delivery of the service. Every business
undergoes some version of this operational process. Some companies know better about
their operation and do better than others, which is their competitive advantage. Each
component of your operations process must be managed, measured for efficiency, and
tested for effectiveness. Being start-up and small business, owner self is manageable
and will direct all other three staff in carrying the service as best as possible. The
manager will also monitor the performance of the staff to ensure that work is being
carried as per plan.

Sales Services:

Instill the employees about the meaning and importance of customer service
Promote and monitor the quality of service among the staff through training and by acting

as a positive role model.


Be personally available to all the customers to communicate and identify their needs and

to address their queries.


Inspire employees so that each can contribute to the productivity of the shop.

II.3.4. Primary & Secondary Research Process


The business plan preparation started with the identification of the business idea. After the
business idea was finalized the consultants first searched the information available in the
secondary sources. Information was searched about the following

General Business Environment

Industrial Environment

Level of Competitions

The information about the above topics were searched by going through the data published by
the Australian Bureau of Statistics, Market Report, published by IBIS and other research
agencies, publication from NSW Department of planning. After thoroughly studying the
information from these sources, they missed out information were obtained from primary
sources. A questionnaire was used to collect information about customer taste and preference.
The secondary data were also utilized in collection details about the business operations in area
like product section, administration section, management section, financial section and process
sections. Appendix #20

II.3.5. Strategic Management Process


There is a saying if you always do what you always did, youll always get what you always
got
Therefore, you need a strategy. Of course the primary function of strategic management process
is to guide an organization to develop mission, vision, objectives and develop the necessary
procedures and operations to achieve the business mission, vision and objectives (Meredith,

1998). The business world is dynamic you must be very vigilant to changes happening in the
external environment. The constant monitoring of the external environment helps you to timely
change the strategies to achieve the organization goal and mission.
In the strategic management function, you need to monitor the changes happening in the external
environment like development in the housing industry, check the trends in the soft landscaping
industry and update with competitors offering (Armistead & et al. 1999). These regular
monitoring will ensure if your service offerings are well suited for the market, if your pricing and
marketing strategy are effective. Management must constantly monitor the prices of materials.
Any upward movement in the materials prices will demand management to change the product
pricing, product positioning and marketing strategies.
The changes and development taking place in the external environment may require to
change/update your organizations mission, vision, business objective and business strategies.
The steps involved in the strategic management process with flowchart have been mentioned in
Appendix # 15.
To achieve what you have objected aligning strategy you need keys to get success. Some are
mentioned below:

II.3.6. Keys to Success


Almost all the keys to success in this business are virtually the same as any tour based business.
It is our key, the unique product destination and service that will give us that extra measure of
respect in the public eye.
1.

Product quality: tour for Woolgoolga is our products. It is an exceptional experience


with quality service at an affordable price. We believe in quality service with consistency.

2.

Service: Our patrons are paying to have a good time. Their experience will suffer if
service is not of the highest caliber. Therefore friendliest servers by cheerful, skilled,
professional, attentive, courteous staffs.

3.

Marketing: We will need to target our audience early and often. While the tour is of
Woolgoolga, our target market is Asian people along with curious people, who want to
explore different experience.

4.

Management: We will need to have a firm grasp on good liaison with different
restaurants and hotels in a very effective cost. The experience of traveling to a new place
must be delivered in a fashion that it will not only inspire repeat business, but encourage

word-of-mouth recommendations to others. Proper inventory, employee management, and


quality service are key.
5.

Dedicated to the quality experience and superior service backed by a unique sightseeing
for customer service.

6.

Highly trained and friendly staff with ongoing employee education and recognition
programs.

7.

A relaxing, upscale environment.

8.

A dynamic website with online facilities

9.

Give back to the community

II.3.7. Business Canvas Model


Key Partners

Key Activities
1.

Value

Customer

Propositions
Relationships
tours 1.
1.
Personal

Unique

Customer
1.

Segments
Asian

1. Restaurants

Product formation

Uniqueness

touch

People

2. Hotels

2. Sale

of the tourist

2.

3. Travel agents

3. Service

destination

servers

people

4. Outsourcing

2. Service

3. Customization

3.

5. Marketing
Resources
1. Unique product

3. Quality

Friendlier 2.

Travel

lovers
Channels
1. Office

4. New place
explorer

2. Vichels

2. Website

3. Advertising

3.

4.

networking sites

Skilled

Curious

Social

employees

1.
2.
3.
4.
5.

5. Software
Cost Structure
Tour Operating
Marketing
Salaries
Rent
Utilities

Revenue Streams
1. Tour product selling

Another useful dimension in which the processes can be classified is as per the basic
classification of business processes.

olwInstrucEeMagiPhS&pCmDvWLfkdAOFy/bxR,q
Appendix

Appendix #1 PS- Staff Responsibilities

Appendix #2 PS - The Recruitment Process Steps


1. Finalize the job description
2. Look for the prospect candidate from the existing staff pools. At the start of the business
you will not have an existing staff database this will not be applicable. However, once
you start receiving application from candidates you should create a database and first
3.
4.
5.
6.
7.

check the existing database. This will save the time in finding the candidates
Advertise the position with the job description
Update the prospective candidates details on the hiring list
Carry interview of the candidates who best fit for the job
Select the candidate
Carry the reference check along with the police check. Ensure the selected candidates

have the right to work.


8. Offer the employment contract and get the employee to sign.
9. Get the employee inducted with the organization and safety training
10. Ensure training and development of the candidates on a timely basis

Appendix #3 PS- Recruitment Policy Flow Chart

Appendix #4PS- General Payroll Process

Appendix #5PS- Weekly Employee Time Sheet

WEEKLY EMPLOYEE TIME SHEET

Employee Name: - ___________________ Hourly Rate: - _______________________


Date

Day

Start

Finish

Breaks

Total
Hours

Total Hours Worked


Total Pay

Employee Signature: - _______________ Supervisor Signature: ____________________

Appendix # 6PSSales

Appendix #7 PS- Cash Receipt

The Everest Tours & Travels Pvt. Ltd.


72, Church Street, Parramatta, NSW, 2088
Phone: - (02) xxx xxxxxxx
Fax: - xxx xxxxxxxxxx
Email: - ABC@gmail.com
Website: - www.ABC.com
CASH RECEIPT
Date: - DD/MM/YY
Cash Receipt Number: - xxxxx xxx xxxxx
Amount of cash received from_________________________________
______________________________________________________________________
For___________________________________________________________________
Total Amount Due
Amount Received
Balance Due
Payment Received in:Cash
Cheque
Other

Signatured By: - _________________________

Appendix # 8 PS Sales Receipts


TOUR PACKAGE RECEIPT

Type of Package

Description

Price

Amount

Subtotal :Tax :Total


Sales Mode:These classification works along all types of industry as it does the categorization based on the
[ ] Cash
functional nature of processes.
[ ] Credit / Debit card
C
[ ] Check Number _______________________
[ ] Other _______________________________

Appendix #9PS- For General Accounting System Flowchart

Appendix # 10PS- Structured Brainstorming Exercise For The Category Of Safety

Appendix #11 PS- Marketing Process

Appendix #12 PS-Three Type Of Risk And Their Management

Appendix # 13PS- Risk Criteria For A Project In Small Business

Appendix # 14 PS- Integrating Risk Management in Small Business

Appendix #15 PS- Strategic Management Process

Appendix #16 PS- Bas Prepration

B
G
A
S
S
T

For More Details go through #Finance Section

Appendix #17 PS- Bas Form

Appendix #18PS-Shop Layout Samples

Appendix #19PS- Product Destination

Appendix #20 PS Research Work Flow

Research
ListPrimary
of Processes

Competitors
Suppliers

Secondary
Statistics

Government
Data

Service
Providers
It refers to whole components of the Business Plan.

Internet

Appendix #21 PS Salary Slip

Pay slip
Date of payment:<insert date>
Pay period: <insert date>to <insert date>
Employers name:<insert>
ABN:<insert>
Employees name:<insert>
Employment status:*<insert status e.g. full-time, part-time, casual>
Hourly rate: $00.00Annual Salary: $00,000
Bank details:*<insert employees bank details>
Annual leave entitlement:<xx days/hrs>as at<insert last date of current pay period>*
Personal/carers leave entitlement:<xx days/hrs>as at<insert last day of current pay period>*
You should modify this table according to your employees entitlements. You can add extra lines if required.
Entitlements
Wages for ordinary hours worked
<Insert any leave taken during the pay period>

Unit

Rate

Total

00 hours

$00.00

$00.00

00 hours*

$00.00*

$00.00

TOTAL ORDINARY HOURS = <xx> hours any leave taken should also be included here.
<Insert name of entitlement >

00 hours*

$00.00*

$00.00

<Insert name of entitlement>

00 hours*

$00.00*

$00.00

Gross payment

$00.00

Entitlements can include loadings, penalty rates, shiftwork allowances, overtime, allowances, incentive based payments,
termination entitlements and any other separately identifiable amount.
Deductions
Taxation
<Insert any other deductions>
Each deduction needs to be listed separately. You can add extra lines to this table if required.
Total deductions

$00.00-

Net payment

$00.00

$00.00$00.00-

Employer superannuation contribution <Insert superannuation contribution>


<Insert account/fund name (or name and number of fund)>
Contribution

$00.00

Note: Pay slips must be issued to employees within one working day of the day they are paid.

*The Fair Work Ombudsman acknowledges that the inclusion of information marked with an asterisk (*) is not a requirement under the Fair
Work Regulations 2009, effective 1 July 2009. This template is provided as a best practice model.