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109372 Lexus Product Planning and Marketing Internship

Lexus Europe Division

Company general information

TOYOTA is one of the worlds largest automobile manufacturers and a leading
global corporation. Founded in 1937. Toyota now sells vehicles in 170
countries and employs over 300.000 people.
Based in Brussels, Belgium, and staffed by 2.700 people and more than 60
nationalities, Toyota Motor Europe (TME) handles the wholesale marketing of
Toyota and Lexus vehicles, parts & accessories, and manages Toyotas
European R&D, manufacturing and engineering operations.

Team/division description
Lexus Brand Management is responsible for the development and the
implementation of Pan-European product, sales and marketing strategies
for the Lexus car lines. Key focus areas are product planning, the launch
of the vehicle and lifecycle management. The team is a major contributor
for the achievement of the Lexus mid & long term volume and profit
Lexus Brand Management activities are designed to ensure the
competitiveness of Lexus products and to contribute to brand
Your project
Your role is to support the Lexus Brand Management team in the PanEuropean product, sales and marketing strategy development, for Lexus
models to be launched in the coming 4 years. Key support areas:
Market research & analysis
Customer analysis
Competitive benchmarking
General data consolidation and interpretation
Development of reports and presentations
Planning, organisation and facilitation of Pan European
Conferences / Meetings
Key project support to the Product Planners / Launch Team


Your profile
Student in final year study in economics, marketing,
communication, engineering
Interested in automotive industry
Strong analytical skills
Flexible and pro-active problem-solver
Very strong in Excel and Powerpoint
Fluent in English (written & verbal) and strong communicator
Driving license
Open for business trips (Travel outside of Belgium required 2-3

Place of employment
Place of internship: Toyota Motor Europe Brussels
Starting date: September 2016
Duration: Minimum 6 months, ideally 12 months
Confidentiality: Due to business requirement, not all performed projects
can be reflected into internship report. This issue need to be discussed
with candidate/school in advance.
If you are interested in this internship, please apply online via
It is mandatory that applicants are students for the entire period of the internship.
Interested in this internship, please apply online via