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M5-V5BroadManual

1.Inthissectionwewilltakealookatoursecondsellercentralcampaign:broadmanual
InyourSellerCentraldashboardclickonAdvertisingandtheCampaignManagertab

CreateanewcampaignbyclickingontheCreateCampaignbutton

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2.NamethecampaignStaplerBroadManual1orStaplerBM1

Thiscampaignshouldberun
after
yourautotargetingcampaignisfinished-ifyouvegotalarger
budget,thenyoucanrunbothatthesametime,butifnotitsbesttoruntheBroadManual
campaignsecond
Laterinthismodulewewilllookatlookingatthedatafromtheautotargetingcampaign
whichwillhelpinformthesetupfortheBroadManualcampaigns

Setyouraffordabledailybudget
SelectManualTargetingundertargetingtype
ThenclickContinuetonextstep

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3.NameyouradgrouptomatchthecampaignStaplerBM1

Scrollthroughandselectyourproductfromthelist

Setadefaultbid,inthisexampleweused$1.01
ThenclickonProvideYourOwnKeywords

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Whenyouchoosetoaddyourownkeywordsyoucanselectthematchtypeforthekeywords:
Broad,phraseandexact
ForthisadgroupselectBroad
ThenclickAddthesekeywords

Thisisachancetousethekeywordsyoucollectedinthekeywordresearchsectionsoyoucan
enterthemintothetextbox
Ifyouhave100sofkeywords,maybestartwithabout50,butyoucanreallyuseasmany
asyouwant

Wewontdothisnow,butthisgivestheoptionofsettingaspecificbidforeachindividualkeyword
AndfinallyclickSaveandFinishtosavethiscampaign