COMMUNICATION

and
MARKETING
for COMPANIES

ABOUT US
IMAGINE
Communication
is
an
international
communication,
marketing and training company,
based in Rome able to operate in all key
major markets worldwide.

OUR BUSINESS
Communication and marketing campaigns,
press office, online communication, image and
advertising, creation and organization of
events are amongst the main activities that
IMAGINE Communication is able to manage for
companies or professionals.

AREAS OF INTEREST
Press Office

Marketing

Events

Communication

Online and
social media

OUR EXPERIENCE
Experience and professional competence for the management
and the staff at IMAGINE Communication, together with a
network of media and a network of local public relation
agencies and high quality partners, to provide professional
access to all other communication and marketing disciplines.
The deep knowledge of the territory and the network of strong
connections built in the years allows the creation of special
projects that may be effective and productive.
We are able to work on different levels, for single projects, single
activities or long term consultancies, according to the
different needs

SERVICES
! advertising

! branding
! coaching, training, leadership & change management
! crisis communication
! editing
! events, meeting, team building & location
! lobbying and institutional relations
! mailing list & promotion
! media training & public speaking
! partnership & co-marketing
! PR 2.0, corporate blogging and social media
! product placement
! photography and audiovisual productions
! public relations & international relations
! sales & marketing, database & web marketing
! creative services & image
! sustainability, strategy and development
! press office and online press room

ACTIVITY
IMAGINE Communications goal is to support
companies in facing the challenges of todays
communication, to compete on the markets.
The rising of the new technologies and the changing
of international financial stability have created new
business opportunities, where communication plays a
strategic role to capture attention and interest and
install a dialogue with the public.
We study ad hoc strategies to achieve the best
approach with the market as well as building and
maintaining a positive reputation.
We can work in different situations on individual
projects or for consultancies in the long term.

OUR FIELDS
IMAGINE Communication has its natural
focus on travel & tourism, with all its
applications from hospitality to food and
wine, from culture to sport - providing
edgy imagination and innovation, skills
and
facts,
to
face
communication
challenges in a dynamic way.

THE STRUCTURE
Working
together
with
the
management
of
IMAGINE
Communication,
composed
by
the
partners, there is the internal staff and
a pool of professionals able to operate
in the different areas at high level.

THE PARTNERS
Members of IMAGINE Communication are
Lucilla De Luca and Daniele Savio,
founders of the company where they
operate since its creation, then joined by
Cristina
De
Luca
and
Antonio
Guadalupi

LUCILLA DE LUCA,

partner

Expert in communication, with a consolidated experience in press and

communication agencies, independent and international companies.
Born in Rome in 1965, she graduated in Public Relations and Journalism .
The passion for foreign languages let her acquire fluency in English, French
and German, besides Italian, by travelling, studying and with project works in
foreign countries.
She worked
in communication in different fields, from art to sport, from
medicine to no profit, from economy to tourism, working with companies of
international reputation such as Agenzia Contrasto, Errepi Comunicazione,
ITT Sheraton, Starwood Hotels & Resorts Worldwide Inc.
For more than 10 years she managed with success the communication for Costa
Smeralda, the internationally renowned luxury destination in Sardinia. She
then started her own business, working also with other hotel groups like SINA
Fine Italian Hotels and creating IMAGINE Communication in 2009.
She is also teaching at the Masters at the Business School Sole 24 Ore and for the
last 4 years she had a leading role to support fund raising, sponsorhisp and
special events at the international Festival dei 2 Mondi in Spoleto.

ANTONIO GUADALUPI,

partner

Antonio
Guadalupi
is
an
advertiser
and
movies,
documentaries and television programs producer. He
realized advertising for agricultural and food industry in
Italy and abroad.
In particular, he managed the advertising campaign Sheeps
in Central Park dedicated to the Pecorino Romano brand
for the American market. The campaign had a big resonance
on the american media and market contributing to increase
the sales of Pecorino Romano in the US. He produced
documentaries and television programs such as Linea Verde
for the national TV RAI 1 focused on nutrition and
environment.
He also produced many films with international actors and
actresses like Scarlett Johansson, Helen Hunt, Jonathan Pryce,
Alfred Molina, Andy Garcia.

DANIELE SAVIO,

partner

Born in Zofingen, Switzerland, in 1958 he is a successful

manager, with interests in the medical field and real estate,
then applied to gastronomy and tourism.
His professional experience led him to the creation of new
business, such as popular restaurants in Rome for a varied
clientele as well as the creation and development of structures
dedicated to hospitality in Italy.
The passion for golf and boating led him close to the world of
sport, with the possibility of applying its skills in these fields.
Since 2009 he is involved in the creation and development of
IMAGINE Communication.

MAIN PARTNER COMPANIES

Together with PR agencies located in other countries IMAGINE
Communication works with specialized companies in different areas
such as:
ALCM graphic designer and image cosnultant
Alicia Romay Communicacion, Spain
BMC Burditch Marketing Communications , USA
Business School Sole 24 Ore training
Cookinart, catering and events
Frezza La Fata fotografi photographers
Hue & Cry PR London and New York
Marco DAloisio Mayo Communication creativity, web and graphic
Synergy International: international sales & marketing representative for tourism
and hotel hospitality
WeberBenAmmar PR Germany

What they say about us:

Kristina Marusic, Choice Hotels Italia: IMAGINE Communication un partner affidabile, preciso e puntuale. Lampia
conoscenza del mercato, la professionalit, le competenze tecniche e la disponibilit dello staff di Imagine
Communication ci permette di raggiungere degli ottimi risultati nel settore PR e social media. Definiamo la societ
IMAGINE Communication un ottimo partner e la suggeriamo a tutte le aziende che hanno bisogno di emergere o
consolidare la propria immagine nel mercato.
Robert Koren, Vice President, Regional Director Italy & Central Mediterranean, Starwood Hotels & Resorts Worldwide
Inc. Lucilla De Luca worked for Starwood Hotels between 1995 and 2007. During the many years of her tenure in
Costa Smeralda I had the opportunity to work with her. She was a significant influencer when it came to Public
Relation and Destination marketing always ensuring that the high profile nature of Costa Smeralda was featured in
prominent articles as well as organizing excellent PR events, fashion shows and press trips. She contributed to
sponsorships as well as via major jewelry exhibitions and product launches. Her focus on high end activities and
events was aligned to the company strategy of keeping the Costa Smeralda name as an upper upscale unique luxury
destination for the discerning international traveler.
Alexandra Origet Du Cluzeau, HomeExchange IMAGINE has been a great resource for HomeExchange in Italy and was
able to create great coverage opportunities for our company. A nice team, reactive and helpful, taking a lot of positive
initiatives
Ornella dAlessio, giornalista professionista IMAGINE Communication srl una societ che ben conosce il mondo dei
media ed ha la capacit di interagire con i giornalisti nei vari settori con efficacia, soddisfacendo sia le esigenze del
cliente che rispondendo alle necessit dei media sui diversi piani, ponendosi come punto di riferimento del settore.

Adriana Anceschi, Responsabile Coordinamento Didattico Master full time area marketing e comunicazione Business
School Il Sole 24 Ore IMAGINE Communication partner della Business School del Sole 24 Ore da oltre 10 anni.
Nello specifico Lucilla De Luca coordina per la nostra scuola i moduli di comunicazione e digital strategy, ufficio
stampa tradizionale e online, organizzazione di eventi. La collaborazione vede lagenzia IMAGINE Communication
trasversale a tutta la nostra offerta anche come struttura ospitante per i nostri studenti per il periodo di stage, previsto
al termine dei percorsi formativi rivolti a giovani laureati. Si tratta di una collaborazione positiva, costruttiva che
condivide lobiettivo di formare nuove generazioni di professionisti in linea con un mercato del lavoro in continuo
cambiamento. Notevole la capacit di Lucilla De Luca e del team di IMAGINE Communication nel comprendere,
analizzare e trasferire alle aule temi nuovi e complessi, sempre con grande attenzione al dettaglio e alle esigenze di
ogni aula.
Patrizia Scapparino, Louvre Hotels Italia Louvre Hotels Italia srl ha stipulato un contratto di collaborazione con lAgenzia
IMAGINE Communication, dal 2012 al 2014, svolgendo attivit in coordinamento con i nostri uffici, di ufficio stampa
online e offline in accordo con la nostra direzione con autonomia e indipendenza. Tale collaborazione si rivelata
proficua per il nostro Gruppo e ne siamo pienamente soddisfatti per la professionalit dimostrata.
Marco Milocco, Hotel dInghilterra, Roma Lattivit dellagenzia IMAGINE Communication stata determinante per il
conseguimento dei risultati mediatici di questi anni, in particolare: lo svolgimento della pianificazione della piattaforma
delle relazioni esterne; la ricerca di mercato sia nel mondo dei media che a livello commerciale con i leaders dei
settori di informazione; la definizione dei canali mediatici; la scelta dei blog nel settore dellindustria; la scelta dei
partner a livello di alta enogastronomia; la condivisione e la finalizzazione degli eventi atti a portare lattenzione degli
opinion leader, stampa e televisione sullHotel dInghilterra, la Residenza di Ripetta e il Caf Romano con successo
Rosanna Conti, Grand Hotel Savoia, Cortina dAmpezzo IMAGINE Communication una societ di comunicazione
professionale e preparata nel settore alberghiero. Grazie alle sue azioni mirate, lAgenzia si dimostrata di essere un
valido partner nelle diverse strategie. Si conquistata la fiducia attraverso la propria seriet, professionalit rispetto
degli accordi. l a sua flessibilit e qualit dei servizi ci ha permesso di aumentare la visibilit del nostro brand. Affidare
lattivit di comunicazione del Grand Hotel Savoia a IMAGINE Communication si dimostrata essere una scelta
vincente, un modo per ricevere un altissimo valore aggiunto dalla consulenza, sempre allineata on i valori aziendali.

PORTFOLIO
The client portfolio of IMAGINE Communication, past and
present, reflects the various activities and areas.
ANGELINA (Restaurant, LAltro Catering, Home) * ANTONELLO COLONNA Vallefredda Resort & Spa,
Labco * ARTIFEX * ATECAP (Associazione Tecnico Economica Calcestruzzo Preconfezionato) *
BAGLIONI HOTELS * BELL POTTINGER Group *CAF LES PAILLOTES, Pescara, by Cav. De Cecco *
CARITAS e Associazione Amici della CARITAS di Roma * CHOICE HOTELS International * COQUIS,
Ateneo Italiano della Cucina * Festival dei Due Mondi di Spoleto * FIERA DI RIMINI * FIFTY HOUSE
HOTEL, Milano * GRAND HOTEL & RESIDENCE COURMAISON, Courmayeur * GRUPPO DROULERS
(Move Hotel Veneto, Palace Hotel Bari) * HOME EXCHANGE/ScambioCasa * HOTEL DINGHILTERRA,
Roma * HOTEL HASSLER & IL PALAZZETTO, Roma * HOTEL PHOTOGRAPHY * HOTEL VILLA
MICHELANGELO, Vicenza * IDOCTORs * ITEM * LALBERGO DELLA REGINA ISABELLA, Ischia * LE GUIDE
DE LESPRESSO * LORTO DEGLI ANGELI, Umbria * LOUVRE HOTELS * MATILDE DE CANOSSA, Emilia
Romagna * MELIA ROMA AURELIA ANTICA * MYTHOS HOTELS (Grand Hotel Savoia, Cortina
dAmpezzo) * NIQUESA Group * PA PARADISE RESORT SARDEGNA, San Teodoro * PARK HOTEL
FALORIA, Cortina dAmpezzo * PASTA ANTONIO AMATO * PROVINCIA DI REGGIO EMILIA * RELAIS
ASILO MASI, MAISON DE CHARME, Toscana * RESIDENZA DI RIPETTA, Roma * Ristoranti e catering
DILL DIQUA LA BUVETTE, Roma * RODOLFO CORSATO, attore * ROMEO HOTEL, Napoli * RWF
(Roberto Wirth Fund Onlus) * SMALL LUXURY HOTELS OF THE WORLD * SOFITEL LUXURY HOTEL *
VALLANTICA RESORT & SPA, Umbria * VILLA MARINA CAPRI * VILLA ATHENA, Agrigento * VILLA
SPALLETTI TRIVELLI, Roma * WHITE RISTORANTE (Puglia)

EVENTS

ARTICLES

PROMOTION

CONTACT
IMAGINE Communication s.r.l
Via della Giuliana, 58 00195 Roma
Tel. +39.06.39750290
Fax. +39.06.45599430
info@imaginecommunication.eu
www.imaginecommunication.eu