Enrollment NO.

:01450501715

Minor Project Report
Personality Development & Communication Skills –III (BBA-209)
BBA III Semester

Medical Tourism In India

Internal Guide:

Submitted By:

Dr. Preeti Tak

Himanshi Agarwal

Assistant Professor

2015-2018

Submitted To:
Banarsidas Chandiwala Institute of Professional Studies, Dwarka, New Delhi
(Affiliated to Guru Gobind Singh Indraprastha University)

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Declaration
I hereby declare that this Minor Project Report titled Medical Tourism in
India submitted by me to Banarsidas Chandiwala Institute of Professional
Studies, Dwarka is a bonafide work undertaken during the period from to by
me and has not been submitted to any other University or Institution for the
award of any degree diploma / certificate or published any time before.

(Signature of the student)
Name: Himanshi Agarwal.
Enrollment No.: 01450501715.
Date: 22/9/2016.

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Bonafide Certification
This is to certify that as per best of my belief the project entitled “Medical
Tourism in India” is the bonafide research work carried out by Himanshi
Agarwal student of BBA, BCIPS, Dwarka, New Delhi, in partial fulfillment
of the requirements for the Minor Project Report of the Degree of Bachelor
of Business Administration.
She has worked under my guidance.
Project Guide (Internal):
Date:
Counter signed by
Director:
Date:

Acknowledgement
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I also extend my heartless thanks to my family and well-wishers.: 01450501715 Contents 4 . I would also thank my Institution and my faculty members without whom this project would have been a distant reality. Name: Himanshi Agarwal Enrollment No.I would like to express my sincere gratitude to my project guide Dr. Preeti Tak for giving me the opportunity to work on this topic. It would never be possible for me to take this project to this level without her innovative ideas and her relentless support and encouragement.

1. Industry Developments 3. Geographic Area Chapter-3 Industry Overview 3.4.5.3. Opportunities and threats 3.3.2.1.6.2. Key players in the industry 4.2.2. Growth potential and problem PAGE NO. Recent trends and innovations 3. Challenges and issues Chapter-4 Competitor Analysis 4. About the industry 2. Government Regulations 3. Services offered 2. solving 3. Scope of the study Chapter-2 Introduction 2. Market share of each player Chapter-5 Conclusion Bibliography 5 .1.CONTENTS Chapter-1 Purpose of study 1.1. Objective of the report 1.

discusses its key challenges and designing the suitable strategies for developing medical tourism in India. This research works explores opportunities.2. 1.Chapter-1 Purpose of the study 1.1. Objective of the project report:   The study aims at understating the concept of Medical tourism. Scope of the study: The study focuses on Medical Tourism in India. 6 .

7 .

Chapter-2 Introduction 2.1. The first recorded instance of medical tourism dates back thousands of years to when Greek pilgrims traveled from all over the Mediterranean to the small territory in the Saronic Gulf called Epidauria. The concept of Medical Tourism is not a new one. Epidauria became the original travel destination for medical tourism. About the industry: Medical Tourism is the concept of traveling to a particular destination to avail the opportunity of the world class Healthcare services offered by the best experienced Healthcare professionals at the technologically most advanced medical facilities in complete privacy and for affordable costs. As far back as 3. recently the trend is reversing. The Healthcare procedure is usually combined with a family vacation.000 BC. people with eye problems made 8 . This territory was the sanctuary of the healing god Asklepios. In the recent past patients from underdeveloped countries used to travel to the advanced industrialized developed countries to take the benefit of advanced medical health care in the hospitals.

000 medical tourists have visited India and is growing by 15% a year. India is the land of myriad experiences and exotic locales. touted as the favorite destination for information technology majors. Philippines and Singapore. the industry is outsmarting similar industries of other countries such as Greece. The medical tourism industry in India is presently earning revenues of $450 million. The Indian medical tourism industry. In 2006. Ancient Roman spas that were believed to cure an endless list of ailments still offer hope and relief to bathers today. growing at an annual rate of 30 percent. South Africa. Encouraged by the incredible pace of growth exhibited by the industry. together with an awe-inspiring topography makes it the perfect place for a complete holiday experience. The Country's ancient cultural heritage is inextricably linked to its technology driven present existence. Although in its nascent stage. be it magnificent monuments. Malaysia. The medical tourism structure in India is depicted in figure 1. heritage temples or tombs.pilgrimage to Tell Brak. Europe. 9 . It is a world of resplendent colors and rich cultural locales.2 billion by 2012. The World Tourism Organization includes the following in its definition of medical tourism: medical care. caters to patients chiefly from the US. sickness and well-being. Syria. rehabilitation and recuperation. Jordan. the Confederation of Indian Industry (CII) and McKinsey have predicted that the industry will grow to earn additional revenue of $2. where healing deities were said to perform miracles. is currently emerging as a preferred destination for medical or health tourism. West Asia and Africa.50. over 1. India. The coexistence of a number of religions and cultures.

2. bone marrow 10 . cosmetic and orthopaedic surgical services as well as traditional healing systems.2. The medical tourism definitely does not cater to emergency services. The services provided are largely knee joint replacement. Other than these. paediatric. dental. hip replacement (mostly orthopaedic). Services offered to Medical Tourists: India is known as the cradle for test tube babies and is popular for surrogacy services (Qadeer and John 2009). India offers hi-tech cardiac.

bypass surgery. This is an area that we do not expand upon. Hospitals also advertise for preventive health checkups for family members accompanying the patients in addition to alternate medicine services (Peacock 2009). etc. breast lump removal. Geographic Area: 11 . haemorrhoidectomy. 2.3.transplant. cataract surgery and cosmetic surgery.

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and Physical Evidence. Industry Developments: Developing strategies of Medical Tourism is based on the 7 Ps of marketing mix: Product. 13 .Chapter-3 Industry Overview 3.1. Price. Process. People. Promotion. Place.

Welltrained medical staff with international board certification (US. sightseeing tour services. complicated medical procedures are being done only at one tenth of the cost in industrialized countries but in terms of infrastructure facilities such as roads. Paediatric Neurology. Gynaecology. Ophthalmology. Japan) are considered as a valuable asset of the companies and used as an important tool to promote healthcare services. Neurosurgery. luxury service apartments for patients’ relatives adjacent to the hospital. joint replacement. medical transportation both on land and air. interpreter services in many languages . Germany. Urology. travel arrangement. Nephrology. In India. Oncology. Another marketing strategy used by service providers is to create more value through services. creating convenience for the patients. one-to-one nursing care service. Pulmonology. power backups. These hospitals function as a diagnostic  center for screening cases and also for followups in medical treatments. ophthalmology. Rheumatology. Endocrinology. Plastic Surgery. Price: India’s healthcare service providers have a competitive advantage among their competitor due to its high standard of medical treatments and services offered to the patients at a very competitive price. Product: India has a number of hospitals offering world class treatments in nearly every medical sector such as cardiology and cardiothoracic surgery. These nonmedical care services are services such as. Dentistry. General Medicine & General Surgery. 14 . Major healthcare service providers in India have started expanding their business to other countries by investing in and/or operating hospitals or medical center overseas. on-line service for medical arrangement. Paediatrics. increasing its efficiency. Psychiatry. the cutting-edge technology and equipment available made by each hospital is also used as one of the major products in this industry. The various specialties covered are Neurology. and developing and strengthening the customer relationships. and etc. gastroenterology. transplants and urology to name a few. hotel selection and reservation. Dermatology. Paediatric Surgery. UK. orthopaedic surgery. Australia. Superior value-added services have been created to differentiate themselves from their increasing competitors. sanitation. ENT. Moreover.

They work as a center cooperating between patients and hospitals for screening cases. and advertise in travel magazines in countries with the supporting from the government. These agents provide information and recommend the patients regarding their treatments to the hospitals. description of services and facilities. video-cds. Place: Internet is the main means for disseminating information related to medical and non-medical care services offered by each of healthcare service providers.. Advertising about medical and non-medical services in both local and international media are used by healthcare service providers. 2007). and at the same time helping patients acquire correct and valuable information allowing them to make an informed decision. conferences. exhibitions. quality assurance other concierge services were also presented on the websites to attract the patient who are on medical traveling program. news related to their high quality and standard of 15 . seminars. sending all the necessary medical reports of the patients to the hospitals. Informative online marketing of each service provider creates awareness of the medical treatments available and reassures potential patients. Interactive communication. other informative materials such as brochures. video. It is the most effective and inexpensive way to reach the product to its target customers directly. Promotion: Most healthcare service providers in India particularly big private hospitals participate in travel marts. medical schools in other countries to establish collaboration in education. some healthcare service providers in India build up cooperation with the local institutes. booklets.accommodations. travel fairs. exchange of knowledge and training as well as to promote their alternative healthcare services. trade fair. And at the same time agents have the responsibility of advertising and doing marketing in those countries for healthcare service providers. universities. In addition. paper bags and t-shirt with logos were also used to create awareness of the available healthcare services as well. Moreover. treatments description. spreading word of mouth advertising of service  assurance and reliability. All the healthcare service providers generally take the help of the agents the in promoting their medical tourism. and public utility services much more is needed for the country  to become a medical tourism destination (Kaur et al. Articles.

This is a competitive advantage of India in order to gain 16 . shortage of doctors and trained medical staff is treated as the major concern in medical tourism in India.. have a good ambience in their infrastructures with spacious. Mallya Hospital.000). Process: International patients who seek medical treatments are mostly concerned with the quality of treatments and also want that the service providers preferably be accredited by a recognized international organization that audits medical quality. It is well acknowledged that having specialized and qualified doctors and staffs gives a competitive advantage for the hospitals. big hospitals like Apollo Hospitals. and also are equipped with cutting-edge technology. India is a popular destination for medical tourists. The medical education system caters to the ever increasing demand for the delivery of the quality health care services all over the country. Escorts Hospital. AMRI Hospitals etc. India has a large pool of doctors (approx 6. (Iyer. Wockhardt Hospitals. Physical Evidence: In India. However. Manipal Hospitals. These help to create awareness of the available alternative medical treatments as well as to build up a positive image of  the high quality and international standard of medical care in India. Moreover. luxury rooms and excellent amenities same as that of a five star hotel for patients and relatives. Breach Candy Hospitals Lilavati Hospital.00. nurses and paramedics with required specialization and expertise and the language advantage (English speaking skills). latest medical technology equipment.medical treatments and services. due to the misunderstanding of the patients’ culture are still considered as problems and  challenges for medical tourism business in India. M. quality assurance/awards/accreditation available on their own websites and also to the international media. health issues. People: Another strategy that Indian healthcare service providers may use to attract the international patients for their low cost treatments in India as well as to get the medical services by its well-trained medical specialists who have qualified from well-known overseas institutes.  2004). The Joint Commission International (JCI) recognizes and accredits that the standard of the hospital meets or exceeds the standard of medical facilities as compared to the west.

2.the confidence and build up the trust of international patients. the global medical tourism industry stands at an estimated value of over US$ 60 Billion and is expected to exceed over US$ 100 Billion over the next two 17 . This sector has huge potential for future growth. making a decision to choose India as their preferred choice. convenience and travel opportunities. Recent trends and innovations: Health tourism is playing an important role in the tourism market since the 18th century. 3. immediate services. It is a basket of services to patient-tourists who want their medical treatments done in foreign countries. Currently. quality. Medical tour offers them savings.

are knee replacement surgery. private companies. cosmetic surgery. This led to the emergence of Yoga. The hospitals are going for accreditation programs to maintain their standards as provided in hospitals of the US and UK that has become the main reason for people to look abroad for medical healthcare. This industry is experiencing an exciting phase where international and national activities are taking place to boost the health sector. Ayurveda and Naturopathy as the most demanding choices for renewal of body. mind and spirit with medical treatment. The reason behind travelling for medical purposes is low cost services available in the Asian countries. India. Apart from this. hospitals. which are source of attraction in the medical tourism industry. Thailand. A new trend has been seen with medical patients to visit abroad for alternate system of medicine. hospitals are providing high quality and professional treatments. One of the emerging segments is genetically engineered babies that gained the attention of parents to have babies according to their wish. Looking at the future growth of this sector.years. In recent years. laser treatments and weight loss. travel agents and insurance agents are also putting in efforts to offer best packages at competitive low price with quality services to attract medical tourist. 18 . Singapore and Malaysia have become preferred destinations with medical expertise and travel destinations to enjoy medical vacation. Other segments.

3. The government can provide guidelines and help regularize the role of middlemen/facilitators in channelizing medical tourists toward the country to 19 . Government Regulations: The role of facilitators needs to be defined and regularized by the government to promote transparency in the Indian medical tourism industry:  The facilitation of medical tourism in India is disorganized and middlemen/ facilitators play an important role in the value chain. There is a need to streamline this process and help curtail the unethical practice of unreasonable monitory commissions demanded by such  facilitators. This creates a scope for corruption which could lead to inflated costs that are eventually borne by the  patient.3.

the government has introduced a separate category of medical visa: M-visa. One way of achieving some transparency may be via nodal bodies at the state level recognized/ authenticated by the government. The  registered facilitators can support medical tourists. Benefits under the market development assistance scheme: Medical tourism service providers (including representatives of hospitals accredited by JCI and NABH.e. travel agents/tour operators). receive fiscal support under the  Market Development Assistance Scheme (MDA). and medical tourism facilitators i. These bodies can serve as an authentic go-to  system for potential medical tourists. along with a medical circuit connecting hubs of modern medicine and ayurveda. under the Ministry of Commerce. Separate category of visa: In order to attract a large quantum of medical tourists. This can also enhance transparency of the system and promote India as a  credible destination for healthcare delivery.make the treatment more cost effective for tourists. A no-hindrance-clearance has been provided for medical  tourists at the airports. the Ministry of Health and Family Welfare has set up a National Accreditation  Board for Hospitals. 20 . who are approved by the Ministry of Tourism. Tourism circuits: The new government’s manifesto includes plans to build 50 tourism circuits. This visa can be extended for additional 12 months beyond the one year issue period. Central government can also promote and help regulate facilitator’s cadre. Improving the quality of services: For the accreditation of hospitals.

It has many exotic tourist spots.4. Most of Indian doctors and other medical staff have world class exposure and are fluent in English which is connecting language globally. The first and the foremost is cost advantage. Then. 21 . and Sidha. Perceived as a service hub across the globe.3. India also has a whole lot of natural solutions to health like Ayurveda. it has many hospitals equipped with international standards. They to some extent help the country to promote itself as a business and tourism destination. India has attracted a large number of global companies to set up their base in India. The medical tourism industry should take this opportunity to attract medical tourists and popularize wellness system in the country such that more and more FTAs could use them. This has already resulted in increased flow of business travel. Opportunities and Threats: Opportunities: India has many advantages. India should use these opportunities and make more efforts to advertise these advantages and attract more medical tourists. Many medical tourists have already chosen India as their destination for treatments. India is one of the fast growing nations in the world.

large number of uninsured/under insured and insured in many advance nations force people in those nations to be medical tourists. UK and many other European nations. The main opportunity presented by medical tourism is its contribution to the growth of health economies. long waiting lists. transport.9 This will make many foreign patients to choose India for treatments. In Japan. The combined result is: significant demand for natural healthcare system.Health insurance in country like USA covers only critical care and not cosmetic care and beauty treatments. life expectancy has also increased steadily. IT boom and cheaper flights make people to choose alternate health destinations for treatment. The labor intensive nature of the tourism industry makes it an excellent generator of employment. USA. It is a major source for foreign exchange and stimulates economic growth in other sectors including tourism. now also provide the benefits and 22 . Medical tourism and the competition on the global health market promote technological advances and improved medical infrastructure. For those who seek cosmetic/beauty treatments choose low cost destinations like India.Doctors in western part of the world are increasingly prescribing Indian system of natural healing and medicine to their patients. Soaring medical costs. Large Indian community living abroad also makes use of significant part of medical tourism in India. in part to compete for international patients. pharmaceuticals. hotels. high insurance premiums. It may stem brain drain. the proportion of elder people has increased rapidly. food suppliers to hospitals and restaurants. Modern hospitals that make significant investment in facilities and staff. Now the reverse is happening. NRIs may return as they find medical sector in India more lucrative than before. Inability of many healthcare systems drives many individuals to seek alternative to domestic healthcare. In olden days. At the same time. Insurance companies and employers also prefer to send patients to India in order to reduce health care expenses. Demand from countries with underdeveloped healthcare capacities also increases. people used to travel to USA to get advanced medical treatment. Fast paced life style increases demand for wellness tourism and alternative cures.

Low Coordination between the various players in the industry– airline operators. Greater competition from private sector may force changes in public sector health systems in the country. etc. Its price is the lowest among any nation in the world (see Table 3.     hotels and hospitals. Acupuncture. For almost all treatments. Naturopathy. Lack of uniform pricing policies across hospitals. Aroma therapy. Majority of population speak English. There are 63 NABH (National Accreditation Board for Hospitals) approved hospitals in India and 395 hospitals have also applied for NABA accreditation. Threats:   No strong government support / initiative to promote medical tourism. Singapore. Homeopathy. Unani. it offers a whole lot of natural solutions to health-Ayurveda. Herbal Oil massage. Most of doctors and medical staff have world class exposure and fluency in English. Customer Perception as an unhygienic country. Strong competition from countries like Thailand. 2007). Sidha. 23 .working conditions to satisfy the aspirations of medical professionals who would otherwise move outside the country (UNESCAP. Yoga.1). No proper accreditation and regulation system for hospitals.8 While India has some of the best (world class) medical procedures. India offers significant savings to the foreign patients. Malaysia. India has cost advantages.

Another corporate group running a chain of hospitals.  Under-investment in health infrastructure.000 medical tourists came to India last year. India.Nigerians alone spend an estimated $1 billion a year.5. claims it has doubled its number of overseas patients . poor road infrastructure and absence of uniform quality standards. The Indian government predicts that India's $17-billion-a-year health-care industry could grow 13 per cent in each of the next six years. medical tourism in India could become a $1 billion business by 2012. Tanzania. 3. Recently. The management hopes to get British patients from the queue in the National Health Services soon. if medical tourism were to reach 25 per cent of revenues of private up-market players. Philippines and Singapore. many of whom are of Indian origin. Growth Potential and Problem Saving: The countries where medical tourism is being actively promoted include Greece. According to a study by McKinsey and the Confederation of Indian Industry. Escorts. the Apollo group alone has so far treated 95.000 crore will be added to the revenues of these players". In India. boosted by medical tourism. but it is 24 . The report predicts that: "By 2012. Malaysia. Apollo has been a forerunner in medical tourism in India and attracts patients from Southeast Asia. Bangladesh and Yemen besides running a hospital in Sri Lanka. BUPA. Africa.from 675 in 2000 to nearly 3000 this year. Some claim that the industry would flourish even without Western medical tourists. Most of this money would be spent in Europe and America. and the Middle East. and managing a hospital in Dubai. Some estimates say that foreigners account for 10 to 12 per cent of all patients in top Mumbai hospitals despite roadblocks like poor aviation connectivity. the Ruby Hospital in Kolkata signed a contract with the British insurance company. Afro-Asian people spend as much as $20 billion a year on health care outside their countries . up to Rs 10.000 international patients. However. The group has tied up with hospitals in Mauritius. Jordan. India is a recent entrant into medical tourism. Analysts say that as many as 150. which industry watchers say is growing at 30 per cent annually.   Lack of international accreditation. the current market for medical tourism in India is mainly limited to patients from the Middle East and South Asian economies. Overseas medical care not covered by insurance providers. South Africa.

6 percent.2 percent per annum while the services GDP grew at 9.000 in the US.04 percent.000 in Britain and up to $150. Promotion of Medical Tourism. Interestingly for the last nine years (2003-04 to 2011-12). services grew faster than GDP (see Chart 1. The latter also uses the ploy of selling the "exotica" of the countries involved as well as the packaging of health care with traditional therapies and treatment methods. The key "selling points" of the medical tourism industry are its "cost effectiveness" and its combination with the attractions of tourism. 25 . India stands out for the size and dynamism of its services sector (Government of India. a major selling point.1). thus is.6 percent while the services GDP grew at 8. particularly IT and ITES (IT enabled services). of course. Except in two years (1994-95 and 1996-97). The share of services in India’s GDP at factor cost is nearly 65 percent. The slogan. During 1990-91 to 2011-12.hoped that this would now be increasingly directed to developing countries with advanced facilities. one of the striking aspects of India’s recent growth has been the dynamism of the services. The cost differential across the board is huge: only a tenth and sometimes even a sixteenth of the cost in the West. Price advantage is. "First World treatment' at Third World prices". Thus. the GDP at factor cost (real) grew at 8. The medical tourism industry is poised to be the next big success story in India after IT (software). Open-heart surgery could cost up to $70. 2012). the GDP (factor cost) at 2004-05 prices grew at an average rate of 6.

the factors favoring the growth of medical tourism in India. including the  initiatives of government and industry.Against this backdrop. this study attempts to analyze:  the trends in foreign tourist arrivals (FTAs) in India and foreign exchange  earnings from them. the opportunities available for India to make further progress and (vi) the challenges facing the industry. 26 .

Indian Government’s campaign to make India a primary medical tourism destination may divert attention from primary healthcare and other sectors. No proper accreditation and regulation system for hospitals. But millions must walk  miles to see a physician. Lack of insurance policies for this sector.  hotels and hospitals. Low investments in health infrastructure. Inequalities in healthcare access between private and public systems may   increase.3. Challenges and Issues: The challenges facing Indian medical tourism industry are as follows:   No strong Government support/initiative to promote medical tourism. Lack of uniform pricing policy across hospitals.6.000 doctors each year but most want to work in cities. Strong competitions from many other players. The negative perceptions about India with regard to public sanitation/ hygiene       standards or prevalence of contagious diseases. 27 . This may induce domestic brain drain from public to private sector. Lack of coordination among various players in the industry-airline operators. Growth generates healthcare challenges in booming India. The country graduates 27.

In addition. Chapter-4 Competitor Analysis 28 . the cost of accommodation is another hindrance to  middle-level international travelers visiting India. Availability of hotel rooms in India is considered to be more difficult as compared to other countries. Public-Private Partnership is required to provide quality services to attract potential healthcare seekers from various countries.

after starting a pilot project in 2000 in Pratap Reddy's home village. Fortis Healthcare reported an increase of 41. Jaipur. Fortis sold its stake to Malaysia's Khazanah National on 27 July 2010.  Fortis Healthcare: Fortis Healthcare Limited is a chain of super speciality hospitals in India. On 12 March 2010. It has its hospitals in Delhi. Manipal Hospitals serves more than 2 million patients annually. Navi Mumbai. Key players in the Industry:  Apollo Hospitals: It is an Indian hospital chain based in Chennai. Noida.9% stake in Singapore's Parkway Holdings Ltd. Several of the group's hospitals have been among the first in India to receive international healthcare accreditation by America-based Joint Commission International (JCI). U.S. Fortis Healthcare is internationally recognized by JCI (Joint Commission International. It was founded by Dr Prathap C. Amritsar. Reddy in 1983 and has hospitals in India. Kuwait and Qatar. a part of the Manipal Education and Medical Group (MEMG) is a chain of multi-specialty hospitals spread across 6 states in India. Bengaluru.A) and NABH (National Accreditation Board for Hospitals & Healthcare Providers.  Manipal Health Systems: Manipal Hospitals. Chennai. India) for its quality of healthcare.34% in the consolidated net profit for the fourth quarter. Kolkata. Mumbai. Ludhiana. and Odisha. On 29 May 2012.  Medanta Medicity: 29 . Bangladesh. India.The group has developed services in telemedicine. Being the third largest healthcare network in India with a network of 15 hospitals. Faridabad. Kota. Gurgaon.1.4. Mohali. Fortis Healthcare bought a 23.

and JCI. which is part of the National Capital Region. the Lilavati Hospital has been rewarded with several esteemed awards and accreditations. Rekha Haresh Sheth. Shantilal Jamnadas Mehta. Primarily known as an institute specializing in cardiology.K Modi. 3.  Bombay Hospitals: Bombay Hospital aka BHMRC (Bombay Hospital and Medical Research Centre . It was founded in 1950 by R. At present under the team of favorable trustees including Prabodh Kirtilal Mehta.200 full-time employees. the hospital was founded in 2009 by renowned cardiovascular and cardiothoracic surgeon.  Lilavati Hospital: Lilavati Hospital and Research Centre is a private hospital located at Bandra in Mumbai. IAS and K.Medanta . Niket Vijay Mehta. the doyen of the medical profession in India. departments and division that cater to over 20 specialities.  Jaslok Hospitals: Jaslok Hospital and Research Centre was founded in the early 1970s by philanthropist Seth Lokoomal Chanrai. Peddar Road. Chetan Prabodh Mehta. G. S. was the one who translated Seth Lokoomal Chanrai's vision into reality. Jaslok Hospital is located at Dr. 110 of which are in the critical care and recovery area. Dr. Spread across 43 acres in Gurgaon NCR and houses 1. Jasotibai. Lakshminarayanan. It has 22 operating theatres. established by the Lilavati Kirtilal Mehta Medical Trust in 1978. Adhering to NABH standards. South Mumbai. NABL. Sushila Vijay Mehta. Rashmi Kirtilal Mehta. India. Nanik Rupani. 240 eminent consultants and 200 resident doctors.The Medicity is one of India's largest and most prestigious multisuper specialty medical institutes. Smt. India. with 45 operation theatres. Birla.Mumbai) is a private hospital in Mumbai. D. the hospital is as of 2013 accredited by ISQua (International Society for Quality in Healthcare). The name Jaslok was derived from the names of Seth Lokoomal and his wife.. Charu Kishor Mehta. In the R D Birla International 30 . Deshmukh Marg. overlooking the Arabian Sea. Naresh Trehan and is located in Gurgaon. It has 830 beds. presently Medanta has 32 institutions.250 beds and over 350 critical care beds. Bhavin Rashmi Mehta.

Established in 1985.000 angiographies/angioplasties are conducted each year. diagnostic services. The company provides patient services including nuclear medicine and cardiac imaging. NCR and neighboring Punjab region. The institute operates eleven centers in Delhi. cardiac pacing and electrophysiology. kidney transplant. neurophthalmology. pediatrics. pediatric ophthalmology. The department of neurosurgery and neurology also has 4 dedicated operation theatres. gastroenterology. urology. providing health care services in more than 30 disciplines. 31 . general surgery.800 surgeries and 4. interventional cardiology. orthopedics. and pulmonology. nephrology.Cardiac Centre associated with Bombay Hospital. labs. mental health and behavioral sciences. internal medicine.  Max Hospitals: Max Healthcare Institute is a healthcare institute based in New Delhi. 2 cath labs where 1. cancer care. rehabilitative services. neurosciences. bone marrow transplant. there are 4 dedicated operation theatres.000 shareholders. scans. Max India Limited is a Public Limited company listed in the Bombay Stock Exchange and National Stock Exchange of India with more than 37. gynecology and obstetrics. maternity services. The department of orthopaedics has 5 dedicated operation theatres. The Institute is a wholly owned subsidiary company of Max India Limited. India.

32 . It also provides an alternative for millions of uninsured people to receive affordable and accessible medical services from developing countries. It offers financial value for growing burden of the costs in matured markets like USA.Chapter-5 Conclusion The medical tourism is an outsourcing medical services primarily expensive surgery to low cost countries.

long waiting lists. government promotion. The external forces are: soaring medical costs. S. large number of uninsured/under insured and insured in many advance nations. In Conference on Tourism in India–Challenges Ahead (Vol. & Sahu. The internal factors are: availability of high quality medical professionals and medical staff. unethical profession behavior. it is rich in cultural heritage and has innumerable tourist attractions. 15. Bibliography  Swain. Its cost is the lowest in the world. and domestic brain drain from public to private sector are the major challenges facing this sector. hotels and hospitals). lack of coordination among various players in the industry (airline operators. The foreign exchange earnings from this sector was around US $ 1068 million. D. 33 . competitions from many other players. This sector is expected to grow exponentially due to external as well as internal factors. In addition. May). there were 7. low investments in health infrastructure. It also offers a wide variety of alternative medicines..8 million and the exchange earnings will rise to US $ 3964 million in 2015. increasing inequalities in healthcare access between private and public systems. Most of its doctors and medical staff have world class exposure and fluency in English.India is an important player in this industry as it has many advantages. Opportunities and challenges of health tourism in India. It has many internationally accredited hospitals. In 2010.50.000 medical tourists in India. 17). high insurance premiums. Lack of regulation in the healthcare system. large number of world class hospitals and infrastructure. tax concession etc. (2008. Estimates indicate that the number of medical tourists in India will increase to 2. p.

in/images/stories/pdf/2011/July/16%20SUMAN%20KUMAR %20DAWN.wikipedia. Medical tourism in India: issues.org/wiki/Medical_tourism_in_India accessed on 12th september 2016 http://zenithresearch. Dawn. opportunities and designing strategies for growth and development. 7-10. “ Medical Tourism in India : Progress or Predicament?”.ac. & Pal. VOL XLV NO. Reddy Sunita and Qadeer Imrana. S. International Journal of Multidisciplinary Research.kpmg. https://www. S.pdf accessed on 12th september 2016 34 . (2011).pdf accessed on 12th september 2016 http://www.pdf accessed on 10th September 2016 https://en. K. 1(3).in/pub/Monograph%2026. 20. May 15.com/IN/en/IssuesAndInsights/ArticlesPublications/Documents/KPMG -FICCI-Heal-Sep2014.mse.org.2010..