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DN2361 - 4
10




, EBIT=0


-
- - .
- -
!

-
- -
- -
- (. - )
- .
- 1



-
-

-
-

-
-
-
-
-
-




()


= +
- -
-
- Real world? - .

VC

FC

TC

TC

VC

FC


=0
!
!

S : , FC: , VC: , TC: , V:


. , P: , Q: .

() S

FC

c= P-V

(2 ..)


- - -
-
- - ?

(TR=TC)

TC

( )

TR

( )

= TR - TC
()

..:
!
= TR - TC = 0
!

TR=f(Q), TC=g(Q)
. TR=a+bQ+cQ2
!


500.000. 25
15.


:

2000

1500

1000

Q=

500.000
(25-15)

500

0
0

50.000

75000

= 50.000 .



-
- . - ( )
- :
- .

() S

. FC

NCExp:


( - )

100


200.000,
20. 50.000 12
. % .

(%) =

200.000
(50.00020 - 50.00010)

100 = 40%

:
(

)
(

)
(

( / ( - )) %

70(1-( + )/ ) 100%
(( - )/

. 2002
1.995.507,93
131.901,70
1.449.334,06

. 2003
9.415.397,17
497.768,03
8.214.358,23

. 2004
15.256.201,68
627.590,05
13.792.613,96

. 2005
11.655.296,43
697.985,60
10.521.378,54

. 2006
10.913.790,18
671.385,22
9.600.915,17

24,15

41,44

42,88

61,56

51,14

20,76

7,47

5,48

3,74

5,88

28,58

8,56

6,06

4,14

6,68

. 2002
2.002.695,71
131.901,70
1.471.344,33

. 2003
9.594.695,82
497.768,03
8.647.481,50

. 2004
15.464.698,04
627.590,05
13.964.966,62

-1) 100%

52.5
(

)
(

)
(

35

61.56
( / ( - )) 100%

41.44

17.5

24.15
(1-( + )/ ) 100%
(( - )/

-1) 100%

2002

2003

24,82

52,55
51.14

19,95

4,68

5,64

5,81

7,91

27,15

5,20

6,25

6,58

9,18

42.88

2004

. 2005
. 2006

11.923.546,20 11.169.420,25
697.985,60
671.385,22

10.532.783,38
9.615.026,57
50,19

41,85
43,19

2005

2006

()

/
- -
-

--

-
/ -

-
- .
.


make or buy - ( )
.