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ISDS 361B-14, 12213: Business Analytics II

Mihaylo College of Business and Economics
Department of Information Systems and Decision Sciences
(657) 278-2221 / Fax (714) 278-5940

Fall 2016 – TuTh, 1:00PM – 2:15PM
Pramod Pandya
2:30 – 3:00 PM

Office Hours:


Course Description and Objectives:
This course provides students with a basic introduction to the
concepts, methods and models used in the business analytics.
Analytics is defined as the use of data, statistical analysis, quantitative
methods, computer-based models and information technology to help
managers gain insight about their business operations and make
better, fact-based decisions. Tools and techniques of business analytics
are used across many areas in a wide variety of organizations.
Emphasis of the course will be on developing analytical thinking in
addition to the knowledge of procedures. Students also gain a high
level of proficiency of Microsoft Excel through extensive use of
Microsoft Excel capabilities to various analytic problems.
Pre-requisites: ISDS 361 A: Business Analytics I.
Learning Goals:
After completing this course, students should be able to:

Explain descriptive, predictive and prescriptive analytics
Use Excel to manage large volumes of data
Use decision-making tools of Excel
Use PivotTables of Excel
Use Solver in Excel
Use regression models for prediction and classification
Understand the role of forecasting in minimizing future risk
Use exponential smoothing models and regression models to do

Fall2016 – 361B


Prof. Pandya

This includes the book. you must have strong general computer skills. If class is missed. ISBN: 9781337380720 c. cutting and pasting. case problems. 2nd edition by Camm/Cochran/Fry/Ohlmann/Anderson/Sweeney/Williams with Custom MindTap access code. The code is specific to the CSUF course. b. downloading and opening files with Acrobat Reader. PowerPoint. Teaching Method: This course will be taught using various methods including lectures. d. and hands-on examples. it is the student’s responsibility to get notes from a classmate and/or see the Fall2016 – 361B 2 Prof. You should be proficient in emailing and attaching files. Required Technologies and Skills: In order to participate successfully in this class. and MS Word. The bundle will sell for around $135 at the boosktore. Students are responsible for all information given in class. Pandya .    Understand linear programming models Implement linear programming models in Excel Conduct simple simulations for risk analysis Understand inventory models Required Text:     a. MindTap code AND also included in this price is the Frontline software that was installed in our labs. discussions. Firefox or Internet Explorer) MS Office will be used in this course to create required deliverables for assignments.g. uploading files. Note: This can ONLY be purchased at the CSUF on campus bookstore or off-campus bookstore (Little Professor). You must possess the requisite skills to use the hardware and software noted above.. The following technologies and skills are required in order for you to take this course:     You must have access to a computer with an active Internet connection and a web browser that will properly render the course website (e. Course Materials: Essentials of Business Analytics. and viewing multimedia files.

  5 Quizzes will be administered – there are no makeup quizzes. You have many options for contacting and interacting with your instructor and with your fellow classmates. Fall2016 – 361B 3 Prof. three case studies. Pandya . A detailed description of standard netiquette rules is published by the Internet Engineering Task Force (IETF) in RFC 1855. written projects.professor during office hours. so please do not hesitate to use them as necessary. Expectations and Behavior:    The content of this course is difficult to master without a substantial degree of effort on your part. Thus. Additional Advice: Don't fall behind. communicate with your professor. You will be using the course website to obtain course materials. Grades for all quizzes. and don’t be afraid to ask questions. which can be found at http://tools. The lecture and class discussion will not be repeated via email.ietf. and to communicate with your classmates. you will need to dedicate a great deal of time reading and thinking about the topics being addressed if you are to be successful. The course website will be your primary resource of communication. all student emails requiring a response will be answered within 48 hours. and two written exam. When communicating with your professor or your Instructor Responsiveness:   Barring any unusual circumstances. and exams will be posted within two calendar week of their respective due dates. Evaluation: The course grade will be based upon your performance on five quizzes. Homework assignments must be submitted on due dates – emailed homework assignments will not be accepted – late homework assignments will not be accepted. one Excel project. you will be expected to follow the standard rules of network etiquette (“netiquette”). Please be sure to check the website for updates regularly.

Pandya . Course grades will be determined using the following scale expressed in % A AB BC D F 93% .99% 86% – 89.99% 60% – 69.  Group Project: In the Excel project. homework. or sample copies of tests with or without answers . laptop or cellphone to be used while taking the Test or to bring any information coded in such a device to be used in the Test.99% Course work at 100% Weights: Five Quizzes Homework Assignments One Excel Group Project Three Exams (2 Mid-Terms and 1 Fall2016 – 361B 10% of course work 5% of course work 5% of course work (for each member of the group) 80% of course work 4 Prof. students will use their knowledge of Excel (based only on topics covered in the course) to perform various analytic functions – group project must be submitted on a due date OR else penalty will be imposed – Group Project to be submitted on flash drive. The written examinations will be comprised of primarily multiple choice questions and a few open-ended problems.100% 90% – 92. disk.NO ACCESS to any WEB sites including the ISDS-361B site on the Blackboard (NO ACCESS to INTERNET) No media such as Flash drive. PERMITTED: 2 cheat sheets permitted for reference to all 3 Tests.99% 0% – 59. NOT PERMITTED NO other material such as Power Point slide copies.99% 70% – 79.99% 80% – 85.

Additional Class Rules and Considerations:    If you have a grading dispute for a project. because those quizzes rely entirely upon the functionality of the course website. you must provide written details of your dispute to your professor within one calendar week of your grade having been made available to you. University-approved excuse. Information about your right to accommodations for documented special needs can be obtained from the Disabled Student Service office. You can contact the help desk by calling 657. online quizzes. Although the course website is generally very reliable. If you have any special needs. No exceptions! There is no extra credit in this course.Final) Late case reports. you should therefore contact the CSUF IT Help Desk instead of contacting your professor.278.278. Pandya .fullerton. You should therefore avoid waiting until the last minute to submit your quizzes and homework so as to hedge against the possibility of the course website being unavailable.3117 or as documented at http://www. or by sending an email to helpdesk@fullerton. or exam. If you encounter any technical problems. No alternative means of submitting online quizzes is available. Excel project. which can be found at http://emergencypreparedness. Technical Problems:   Please be aware that your professor has no control over the hardware.7777. UH 101. This includes grades being made available via the course website. however. you must inform your professor within the first week of class if those needs are to be accommodated. Please note that any special accommodations must be documented by the CSUF Disabled Student Services office. if it happens to be offline when you are attempting to submit a written project. or make-up exams will not be allowed without a documented. 657. you may email your project to professor as an alternative. Review the University’s recommendations regarding emergency preparedness. Fall2016 – 361B 5 Prof. or networks which underlie the course website.

Pandya . For more information. plagiarism. you will be held to a high standard of integrity and behavior. Mihaylo College is able to measure its strengths and weaknesses.021 will be subjected to whatever penalties are levied by Judicial Affairs. Please note that any special accommodation must be documented by the CSUF Disabled Student Services office. even though only a subset of those provisions is noted herein. Judicial Affairs. Information about your right to accommodations for documented special needs can be obtained from the Disabled Student Service office. several assessment tools are implemented to constantly evaluate our program as well as our students’ progress. Students adjudged in breach of UPS 300. and continue to cultivate a climate of excellence in its students and programs. any act designed to give unfair academic advantage to the student.pdf Disabled Services: If you have any special needs or require any special accommodation.” These activities are expressly prohibited in this course. All violations of academic integrity will therefore be reported to the Dean of Students Office. In doing so.fullerton.Academic Integrity: Per UPS 300. falsification/fabrication of university documents. Assessment Statement: The programs offered in Mihaylo College of Business and Economics (MCBE) at Cal State Fullerton are designed to provide every student with the knowledge and skills essential for a successful career in business. you must inform the instructor within the first week of class. Fall2016 – 361B 6 Emergency services: See http://www.fullerton.html for details. As an MCBE student. please see: http://www. UH 101. unauthorized collaboration. and staff should expect to participate in MCBE assessment activities.021: “Academic dishonesty includes but is not limited to cheating on examinations or assignments. assisting or allowing any of these acts. faculty. Please note that you are subject to all of the provisions of the University Policy Statement on Academic Integrity. (657)278-3117 or as documented at http://www. Since assessment plays a vital role in Mihaylo College’s drive to offer the best. This applies to both individual and group or the attempt to commit such acts.

5 w o 1. Prescriptive Analytics o 1.1-7.4 Introduction  Course Descriptive Analytics.3 data filtering and sorting with Excel o 3. Course Weekly Outline* Week1. Predictive overvie Analytics.2 pivot tables o 3. 1. Pandya .4 multiple regression Fall2016 – 361B 7 Quiz 1 Quiz 2 Prof.3 scatter charts (only) Ch3 video: PivotTables in Excel Ch3 video: Scatter Chart Matrix in XLMiner Platform Regressio o 7.3 Week3.4 (big data introduction)  Introdu Essentials of MindTap package ction to Analyti cs Descriptive analytics Analytics o 2.2. 1.2 Week2. and applies unambiguously to ISDS 361B.1.3 simple regression review n Analysis o 7.Finally As an MCBE student. This requirement includes both online and face-to-face behavior. you are required to make an ethical and professional commitment to act appropriately in all academic activities and to not tolerate any dishonorable or disrespectful behavior from yourself or from your classmates.3. 1.

6 regression with categorical variables Ch 7 video: Simple Linear Regression and Butler Trucking Company Ch 7 video: Regression with Dummy Variables and Johnson Filtration Inc.5 inference for regression models & investigation of residual plots o 7. Week5.5 seasonal method  Regression based Ch 8 videos: Exponential Smoothing and the Gasoline Sales Data Moving Averages and the Gasoline Sales Data Excel's Forecast Sheet and the Smartphone Sales Data Quiz 3 Test #1 Week7.4 trend methods  Linear regression  Holt’s method? (not covered in the book) o 8.2 measuring forecasting accuracy (template?) o 8.3 stationary methods  Moving average  Exponential smoothing  Weighted moving average ? (not covered in the book) o 8.8 Building spreadshe et models Prescriptive Analytics o 10.o 7.2 data tables o 10.Using Excel to Construct a Data Table Fall2016 – 361B 8 Prof.1 recognizing time series patterns o 8.6 forecastin g Predictive Analytics o 8.1 intro o 10.3 sum and sumproduct functions Ch 10 video: Nowlin Plastics -. Pandya .

Sanotronics Example Construction of simulation model with random variables from a 9 Prof.5 and 5.3 minimization o 11.6 discrete and describing continuous distributions uncertaint o Appendix 14. pros and cons of simulation ch 14 videos: Simulation Modeling with Native Excel -. Pandya .Using Excel Solver to Solve a Linear Optimization Problem M&D Chemicals -. -.11 Probability o 5.4 special cases of linear programming outputs o 11.1 formulation Quiz 4 programm o 11.6 more examples Ch 11 videos: ASB Investment -.2 solving LP with solver ing o 11.An Example of Linear Programming Model Formulation Par.9-10 Linear o 11. Inc.4 random variables: uniform.Problem setup.Interpreting the Shadow Prices from the Excel Solver Sensitivity Report for Linear Programs Week10.12 Simulation incorporat ing uncertaint y in decision making Fall2016 – 361B o Ch 14 all sections . distributio custom ns – o 5.2 (p724) y Distribution fitting with Analytic Solver Platform Ch2 video: Frequency Distributions and Histograms TEST #2 Week11.5 sensitivity analysis  textbook covers reduced cost and shadow price only  using solvertable-type analysis – using the frontline software!! o 11.Week8.

a uniform distribution. Pandya . 15.2 Decision Analysis without probabilities ? o 15.general discrete distribution.1 set up o 15. Decision Analysis for Hemmingway R&D Project Demonstrates calculations and use of decision tree. 9:30 AM – 11:20 AM Fall2016 – 361B o 15.Land Shark Example Construction of simulation model with random variables from a discrete uniform distribution.3. This is exercise 15. Dec 16th. and resampling from data. Distribution Fitting Using Analytic Solver Platform Week12. Simulation Modeling with Native Excel -. Quiz 5 o Inventory management OR o classification analysis 10 Prof.10 in your reading.13 Decision Analysis – structurin g decisions and uncertaint ies Week14.1 & Appendix 15.15 Specialize d topic as time permits Final exam week Final Exam: Friday.4 decision analysis with probabilities and with sample probabilities o Tornado charts with Analytic Solver Platform (not covered in the book) Ch 15 videos: Expected Value Approach for Decision Analysis Uses PDC condos example to demonstrate expected value calculations in a decision tree. and a normal distribution.

26 Chapter 3 1. EBOOK. 19 NLR: 17. 15 Chapter 7 SLR: 1. 21 Stationary with Seasonal components: 22 Non-Stationary with Seasonal components:23. 6. 22. and Adaptive Test Prep resources available. 5. 18 Chapter 8 Stationary TS: 4. 3. 2. 3. 24. 2. 4. 7. 10. 6. 24.* This schedule is subject to change with notice.26 26 Chapter 5 14. 15. 15. 11. 10 Fall2016 – 361B 11 Prof. 11. 17. 2. 6. 3. 12 Non-Stationary TS: 17. 7. 12 Dummy: 13. 25. 7. 5. 25. 19. Pandya . 13 Chapter 11 1. 3. 18.24. per UPS 300. Class + HW Assignments Chapter 2 1. 12. MindTap: Video tutorials. 10. Homework assignments. 4. 13. 21. 4. 4. 20. 30 Chapter 10 1.004. MR: 9. 14. 7.

Pandya .Fall2016 – 361B 12 Prof.