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WWW.NATS O.

C O M

JAN UARY/ FE B R UARY 2 017

THE MEMBER MAGAZINE OF NATSO, REPRESENTING THE


TRUCKSTOP AND TRAVEL PLAZA INDUSTRY

official
SHOW & BUYER'S

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CHAIRMANS LETTER

Giving Credit Where Credit Is Due

DON QUINN
CHAIRMAN OF THE BOARD

s NATSO members, we all benefit from the dedicated and talented staff who work
every day on our behalf. One of the most rewarding parts of my role on the board
is the opportunity to work closely with staff members and get to know them on
a much more personal level. I have constantly been impressed by their dedication, and
I am grateful for their commitment.
While we see the results of the work NATSOs staff doesan incredible annual show,
progress on Capitol Hill and amazing learning opportunitiesso much of the work
staff puts in is done quietly. I have never seen a member of staff seeking out the spotlight, but as we kick off the new year, Id like to take this opportunity to introduce you
to NATSOs dedicated team so you can see who is fighting to protect our industry and
create the learning opportunities we all enjoy.

LISA MULLINGS, NATSOs president and CEO, has been with


NATSO since 1995. She serves
as the chief executive for both
NATSO and the NATSO Foundation.
As the resident expert in
databases and technology, TARYN
BRICE-ROWLAND, NATSOs
director of database and
technology, makes NATSOs data,
mobile and e-business technologies
work for NATSOs members and staff.

SHARON BUTLER manages the


operations of the NATSO
main office. She helps staff
members achieve their goals
by ensuring that they have the necessary
office systems and equipment.
ROGER COLE edits NATSOs
Biz Brief, the associations daily
e-newsletter created to provide
readers with business intelligence tailored specifically for truckstop and
travel plaza owners and operators. He also
served as NATSOs chairman in 2004 and
2005 and has spent five decades as a truckstop owner and operator.

DAVID FIALKOV, NATSOs vice


president of government relations and the legislative and
regulatory counsel, advocates
for NATSO members on legislative and
regulatory issues in Washington and provides education on legal issues affecting
the industry.
As the vice president of business
development, PAMELA HAYES
develops strategic partnerships
that create value for members
and serves as the staff lead on meetings
and events, including The NATSO Show.
She directs recruitment and retention
of allied members through valuable
service offerings and supports the
NATSO Foundation in fundraising and
event planning.

KIMBERLY ROBERTS, manager


of travel plaza member services, provides customer service
and support to travel plaza
and Check-Link customers.

www.natso.com

CHAIRMANS LETTER

I have never seen a member of staff seeking


out the spotlight, but as we kick off the new
year, Id like to take this opportunity to introduce
you to NATSOs dedicated team so you can see
who is fighting to protect our industry and create
the learning opportunities we all enjoy.

CHRISTINE SCHOESSLER,
chief of operations, is
responsible for ensuring successful operations
and the growth of NATSO through
strong fiscal management, volunteer and staff development, and
leadership and oversight of day-today operations.
After accumulating years of
hands-on experience in the
truckstop and travel plaza
industry, DARREN SCHULTE
joined NATSO and serves as the vice
president of membership. He directs
recruitment, retention and customer
service to travel plaza members, and he
is responsible for developing and enhancing NATSO products and services. He travels extensively and is always
eager to visit with members and share
his insights into the industry.

AFUA SMITH, senior manager of operations, is responsible for promoting


healthy cash management and financial stability by managing all aspects of the accounts receivable process, ensuring that it is a
positive component of the associations overall retention and recruitment program. She also promotes
a positive corporate image and creates a good customer service experience for members by overseeing the
NATSO Foundations Bill Moon
Scholarship Program.

SUSAN TAYLOR, allied


relations manager, provides
customer support and
service to allied members
and is a key support person for The
NATSO Show.
As the vice president
of publishing and digital content, AMY TONER
serves as the editor of
Stop Watch and markets NATSO
products, services and meetings.
She manages NATSOs core websites, blog and YouTube channel. In
addition, she provides creative services across all departments.

TIFFANY WLAZLOWSKI
NEUMAN, vice president of
public affairs, develops and
executes communications
strategies to advance NATSOs public
relations and advocacy goals. She also
develops and oversees partnerships
related to the NATSO Foundations
public outreach initiatives.
The NATSO team has a wealth of
knowledge and experience that benefits us both in our individual businesses and as an industry. I know
each staff member is ready and willing to serve as a resource for us, so
please dont hesitate to reach out if
you ever need assistance or simply to
say thank you for a job well done.
Best regards,

Don Quinn
Sapp Bros. Travel Centers Inc.
NATSO 2017 Chairman

WWW.NATSO.COM

JANUARY/FEBRUARY 2017

THE MEMBER MAGAZINE OF NATSO, REPRESENTING THE TRUCKSTOP AND TRAVEL PLAZA INDUSTRY

C OVE R STO RY
37 The NATSO Show 2017
Official Show Guide and
Buyer's Guide
38 Schedule
40 Education
44 Connections
50 Floor Map
52 Exhibitors and Sponsors
66 Products and Service Providers
68 Products and Service Index

FEATU R E S
8

12

16

24

10

15

18

30

D E PARTM E NTS
03

07

NATSO YEAR
IN REVIEW

EIGHT WAYS TO KEEP


MANAGERS HAPPY

TOLLING: COULD IT
HAPPEN TO YOU?

TRUCKSTOP
TRAVELS

Chairman
Don Quinn

Editor
Amy Toner

President & CEO


Lisa J. Mullings

Associate Editor
Mindy Long

Stop Watch is published bimonthly by the NATSO Foundation,


1330 Braddock Place, Suite 501, Alexandria, VA 22314
Copyright 2017 by the NATSO Foundation. All rights reserved. No part of this publication
may be reproduced, stored in a retrieval system, or transmitted, in any form or by any
means, without written permission of the publisher. All editorial materials are acceptable
and published by Stop Watch on the representation that the supplier is authorized to
publish the entire contents and subject matter. Such entities and/or their agents will
defend, indemnify and hold harmless Stop Watch and the NATSO Foundation from and
against any loss, expense or other liability resulting from claims or suits for libel, violation
of privacy, plagiarism, copyright or trademark infringement and any other claims or suits
resulting from the editorial materials. Periodicals postage 024-723 paid at Alexandria, VA
and other mailing offices.
POSTMASTER: Send address changes to Stop Watch, 1330 Braddock Place,
Suite 501, Alexandria, VA 22314

INCREASED COMPETITION:
WHO ARE THE THREATS?

LET NATSO HELP SOLVE


YOUR BUSINESS PROBLEMS

Chairman's Letter
GIVING CREDIT WHERE
CREDIT IS DUE

06

Great Ideas!
GREAT IDEAS ON USING
YOUR TRUCKSTOP SPACE

REDUCE THEFT
AT YOUR LOCATION

32

WHAT DO THE ELECTION


RESULTS MEAN FOR
TRUCKSTOP OPERATORS?

IMPROVE NET OPERATING


COST BY INCREASING SALES

Compliance Corner
COMPLIANCE CORNER:
ADHERE TO AMERICANS
WITH DISABILITIES ACT
STANDARDS

22

Foundation Update
NATSO FOUNDATION
LAUNCHES PARK MY
TRUCK MOBILE APP

We Want to Hear From You!

Do you have comments, ideas or suggestions? Dont hesitate to contact us.


The NATSO Foundation
Amy Toner, Stop Watch Editor
1330 Braddock Place, Suite 501, Alexandria, VA 22314
Email: editor@natso.com / Phone: (703) 739-8570
http://www.facebook.com/NATSOInc / www.natso.com

26

Member Profile
REBRANDING SUCCESS
ON HAT SIX ROAD

28

Great Ideas in Action


WHITES TRAVEL CENTER
D ODGE CITY PETRO
M ILLER OIL CO.

DARRENS GREAT
Darren Schulte, NATSOs vice president of membership and a retail expert, writes a biweekly retail
column on NATSOs blog. NEW! This year we are featuring a collection of the best on a particular
topic here in Stop Watch magazine. Join Schulte on NATSOs website at www.natso.com/great-ideas
to read his digestible retail tips every other Thursday.

GREAT IDEAS ON USING YOUR TRUCKSTOP SPACE


REPLACE AN UNPRODUCTIVE RESTAURANT
For truckstop and travel plaza operators, replacing an unproductive
restaurant with another food option or service offering can bring a
boost in sales. Here are six creative ideas for transforming space
within your location.

Create a
candy shop.

Open a nail salon with a focus


on foot and hand care. Drivers have
problems with both.

INNOVATIVE KIOSKS
During my many travels
to visit NATSO members,
Ive seen a lot of
cool stuff at NATSO
member truckstops.
One thing I have seen a
lot of in the last two
yearsinnovative kiosks
and vending machines.
Here are four kiosk ideas
that come from outside
the industry.

Put in two or three different express


versions of quick-serve restaurants,
for example Chesters International.

1 Chick-fil-A Kiosk
Add a pharmacy.

Create a food truck theme and build


several fake truck faces with menus
that support food you could create in
the existing restaurant.

2 Popcorn Kiosk
3 Frozen Custard and
Soda Bar
4 Funnel Cakes
Visit www.natso.com/
innovativekiosks for more.

Get creative and consider a fresh


popcorn factory.

Visit www.natso.com/unproductiverestaurant to see all 15 ideas.

January/February 2017

COMPLIANCE CORNER
David Fialkov, NATSOs vice president, government relations, legislative and regulatory counsel, frequently provides
regulatory toolkits on key regulatory truckstop and travel plaza issues on NATSOs website. We feature a snapshot of the
full toolkit here in Stop Watch magazine. NATSO members can contact Fialkov at dfialkov@natso.com.

COMPLIANCE CORNER: ADHERE TO AMERICANS


WITH DISABILITIES ACT STANDARDS
The Americans with Disabilities Act
presented one of the most significant
federal civil rights law in decades and
it impacts millions of businesses. The
rule took effect in 2012, and there are
several provisions within the Act that
apply directly to truckstops and travel
plazas. Although ADA makes some
exceptions for businesses built before
the rule took effect or those that would
face an undue burden to comply with
certain provisions, operators need to
ensure their facilities in full compliance
with the law.

COUNTER HEIGHTS

Look at your checkout counter and


sales counter. The ADA maximum
height for the counter is 36 inches.
Is yours too high? Additionally, the
counter should not be covered with
impulse sale items, which might block
people with disabilities who need
the lower counter for making their
purchases or signing any paperwork.

SELF-SERVE FOOD AND FUEL

Look at all self-serve dispenser controls, such as those operating soda


dispensers coffee and condiment dispensers and even fuel dispensers and
ATM controls. The ADA requires that
all are no more than 48 inches above
the floor or ground, which is down
from 54 inches. However, there is an
exception for fuel dispensers on existing curbs, which can be as high as 54
inches. Additionally, the reach limits
in the new rules apply to one of each
type of fuel dispenser only. When
considering fuel dispensers, note that
the Department of Justice wants the
accessible fuel dispenser to be on the

shortest route to the entrance of the


facility.
At least one of each type of every
non-pre-packaged food and drink
item designed for self-service use by
customers, including all sizes of cups,
lids and utensils, must be accessible.
Also, at self-service food stations, at
least 50 percent of shelves housing
open, self-service food items, such as
donuts and hot dogs, should be within the 48-inch reach range and a full
range of choices should be available
on the accessible shelves.

RESTROOMS

In single-user toilet rooms, the water


closet now must provide clearance
for both a forward and a parallel
approach and, in most situations,
the lavatory cannot overlap the water
closet clearance. The in-swinging
doors of single-use toilet or bathing
rooms may swing into the clearance
around any fixture if clear floor space
is provided within the toilet room
beyond the doors arc.
Locations are also required to provide
reasonable accommodations for customers and employees.

THE PARKING LOT

Check out your accessible parking


spaces. The regulations require that
they be on the shortest accessible
route to the entrance of the facility. The
Department of Justice interprets that
to mean the closest spaces to the entrance. You are also required to provide
an accessible route to the entrance
from public transportation stops on or
adjacent to the property, and from the
public streets and sidewalks.

GET THE FULL REGULATORY TOOLKIT

NATSO has prepared a document


outlining these issues and more.
The full document is available at
www.natso.com/adatoolkit.

www.natso.com

YEAR IN REVIEW
JANUARY

FEBRUARY

How Truckstops Help People


Online Learning Initiative
The NATSO Foundation launched a new online
learning initiative designed to strengthen the
nations truckstop and travel plaza industry by
delivering comprehensive educational and safety
training materials to truckstop owners, operators
and employees. The first two courses, The Role
of Truckstops in Combating Human Trafficking
and How Truckstops Help the Homeless, were
released in January.

The NATSO SHOW


Travel plaza and truckstop operators and
industry vendors meet in Lake Buena
Vista, Florida, Feb. 2225 for The NATSO
Show 2016.

APRIL
Tiffany Wlazlowski Neuman Promoted
Tiffany Wlazlowski Neuman was promoted to
vice president, public affairs in April. In this
new role, Wlazlowski Neuman serves on the
associations senior management team, develops
communications strategies to advance NATSOs
goals, and develops and oversees partnerships
related to the NATSO Foundations
public outreach initiatives.

MAY
NATSO Day on Capitol Hill
The truckstop and travel plaza industry stormed
Capitol Hill May 1618 as part of NATSOs annual
Day on Capitol Hill. In 2016, attendees pushed for
sustainable highway funding and voiced concerns with
several labor initiatives being pushed by the Obama
Administration. The industry also tackled payments
security amid the switch to EMV technology for chip
cards and the shift in liability fraud to retailers.
New Overtime Rules Member-Only
Regulatory Toolkit
In May 2016, the Department of Labor finalized new rules
governing which employees are eligible for overtime pay.
To prepare members for the new rules, NATSO prepared a
New Overtime Regulations: Summary And Compliance Guide
For Truckstops And Travel Plazas. Visit www.natso.com/
regulatorytoolkits to view this regulatory toolkit and many
more available to NATSO members only.

January/February 2017

JUNE
Congressional Visits to Truckstops
This year, NATSO launched a program to facilitate
Congressional visits to NATSO truckstop and travel plaza
members. Visits put NATSO members in direct contact
with Congressional leaders and allow Members of
Congress to hear and experience
first hand the challenges and issues facing the
truckstop and travel plaza industry today. NATSO
facilitated visits in February, June and October in 2016.

OCTOBER
SEPTEMBER

AUGUST
New Truckstop
Financing Programs
NATSO and Chairmans Circle member
Allied Brand Capital rolled out two new
financing programs designed to help
truckstop and travel plaza operators.
The Underground Storage Tank (USTs)
Financing Program is designed to help
operators maintain and upgrade USTs
and the Franchise Financing Program
offers special financing and guidance
for truckstop owners and operators
investing in a franchise operation.
Learn more on page 20.

Human Resources Webinar


NATSO and NATSO Chairmans Circle member
CareerCo offered a NATSO member webinar,
Attracting, Hiring and Retaining Truckstop
and Travel Plaza Talent, on Sept. 8.
NATSO members can watch the webinar at
www.natso.com/careerco.

2016 Domestic Study Tour


More than 30 truckstop and travel plaza
operators and Chairmans Circle members met
in Lexington, Virginia, for the Domestic Study
Tour. Attendees learned best practices and new
ideas while touring Fairfield BP, Lee Hi Travel
Plaza and Whites Travel Center.

Park My Truck
Mobile App Launched
A group of trucking and travel plaza leaders, including the
NATSO Foundation, NATSO Inc., the American Trucking
Associations and the American Transportation Research
Institute (ATRI), created a free mobile app called Park
My Truck to help professional drivers find available truck
parking. Launched on Oct. 3, Park My Truck allows any
parking providerwhether public or privateto share parking
availability information for free to the nations professional
truck drivers. Learn more on page 22.

Biodiesel Blending Webinar


NATSO and NATSO Chairmans Circle member Renewable
Energy Group offered a NATSO member webinar,
Grow Your Business With Biodiesel Blended Fuel.
NATSO members can visit https://www.youtube.com/user/
NATSOInc to watch the video.

JULY
Reversal of Visa,
MasterCard $7.25
Billion Settlement
Marking a major victory for retailers who have been
seeking reform to the broken credit card system that
costs them billions of dollars each year, the U.S. Court
of Appeals for the Second Circuit reversed the $7.25
billion antitrust settlement that Visa and MasterCard
had reached with millions of retailers over the high
transaction fees that retailers pay each time a customer
uses a credit card.

NOVEMBER
Online Learning to Help
Drivers in Distress
The NATSO Foundation launched the next
course in How Truckstops Help People
series on Helping Drivers in Distress. All
three courses can be taken at
www.natso.com/onlinelearning.

Rhode Island Trucking Association,


NATSO Hold Informational Anti-Tolling Rally
The Rhode Island Trucking Association and NATSO hosted
an informational rally and press conference Oct. 18 to
discuss the devastating effects that RhodeWorks
the Rhode Island Department of Transportations truck-only
tolling planwill have on local businesses and commercial
truck drivers that operate within the state of Rhode Island.

NATSO launched a number of exciting new member programs in 2016. Visit page 20 to learn about these new programs that were designed
to reduce the significant costs associated with operating a travel plaza and help members successfully market their businesses.

www.natso.com

BY TIFFANY WLAZLOWSKI NEUMAN,


NATSO'S VICE PRESIDENT,
PUBLIC AFFAIRS

TOLLING:

COULD IT HAPPEN TO YOU?

hink your truckstop is safe


from tolls just because you
arent located on a toll road?
Think again.
The federal government generally
prohibits placing tolls on existing
federal interstate lanes and has since
the inception of the Federal Interstate Highway System in 1956.
But recent changes to a tolling pilot program called the Interstate System Reconstruction and Rehabilitation Pilot Program have a number
of states scoping out the possibility
of tolling their interstates when program slots open up next year.
For 18 years, the federal government allowed up to three states
to place tolls on an existing interstate through the pilot program.
For nearly two decades those three
states have been Missouri, Virginia
and North Carolina. None of these
states has actually exercised its
right to toll interstates under the
pilot program.
In the fall of 2015, however,
Congress passed a five-year federal
10

January/February 2017

transportation bill, referred to as


the FAST Act, which placed a useit-or-lose-it provision on the pilot
program. In essence, it means that
the same three states cannot hold
slots in the program forever without actually implementing tolling.
Now, Missouri, Virginia and
North Carolina are in the hot seat to
either implement interstate tolling
or lose the slot to another state,
opening the door to additional state
applications in the future.
If new states are allowed to implement or expand tolling, such policies will hurt NATSO member businesses. Increased tolling can create
onerous economic barriers, such
as traffic diversion and substantial
traffic problems for customers.

TOLLS ARE BAD FOR BUSINESS


Tolls are bad public policy. Tolling
facilities are expensive to maintain,
operate and enforce. They are inefficient and raise substantially less
money for highways than the motor
fuels tax. On major toll roads, toll

collection costs can exceed 30 percent of revenue.


But tolls are also bad for business.
Tolls increase the cost of delivering goods and services, putting
local businesses at a competitive
disadvantage and increasing the
cost of living for residents.
Tolling existing interstates forces
truckstops to increase wages to
attract and retain a workforce.
Tolls
create traffic diversion
whereby drivers avoid tolls by
utilizing secondary, less safe
roads that bypass truckstops located at the interstate exits.
Tolling existing interstates forces
motorists to pay taxes twice for
the same road: a gas tax and a toll
tax, leaving motorists with less
discretionary income.
The list of states interested in
tolling will only grow as the pilot
program slots open up and as more
state legislatures struggle to pay for
infrastructure. We have already begun to see governors, legislatures
and transportation officials across

the country start laying the groundwork for new tolls.

STATES ON THE ALLIANCE FOR


TOLL-FREE INTERSTATES WATCH LIST
Virginia: While Virginia Gov. Terry
McAuliffe has said he will not act to
keep Virginias existing pilot program
slot, other public officials have contradicted the term-limited governor.
Missouri: In the summer of
2016, Missouri Department of
Transportation Director Patrick
McKenna began making a media
push to drum up interest in tolling
Interstate 70.
North Carolina: North Carolinians rejected the prospect of tolling
existing interstates in 2013. Despite
past rejections, faced with more
tough funding decisions, legislators
are again floating the idea of tolling.
Rhode Island: In early 2016,
Rhode Island Gov. Gina Raimondo
proposed and passed RhodeWorks,
a new transportation plan that will
create a burdensome new network
of tolls across 14 different bridges.
This controversial and unprecedented plan uses a federal exemption that is meant to repair ailing
bridges to instead create a statewide
tolling system. Most disconcerting
is that the tolling plan exclusively
focuses on tolling trucks. Despite
being signed into law, RhodeWorks
still faces constitutional, legal and
implementation hurdles.
In October, NATSO and the
Rhode Island Trucking Association
hosted a rally at the TravelCenters of
America in West Greenwich, Rhode
Island, to oppose RhodeWorks.
Indiana: During its 2016 state
legislative session, Indiana legislators proposed legislation that would
require Indiana to seek a waiver
from the Federal Highway Admin

istration (FHWA) to toll lanes on


Interstate 65, Interstate 69, and Interstate 80/94. The bill also required
the department to conduct a feasibility study of tolling on those interstates. Thankfully, both of these
tolling provisions were stripped out
of the final version that was eventually signed into law. However, once
tolling is floated as an option, it
rarely goes away. As of press time,
a task force called Funding Indianas Roads for a Stronger, Safer Tomorrow planned to host a private
meeting to draft a long-term road
funding proposal that will go before
the legislature in 2017.
Wisconsin: In 2015, the Wisconsin legislature funded a tolling feasibility study that is currently underway. The study will reportedly
function as a tolling how-to document to implement tolling in the
state, including suggested legislative
language and policy guidelines, as
well as a traffic and revenue analysis of the entire Interstate system
in Wisconsin. Wisconsin is a likely
candidate to seek a slot in the pilot
program if and when slots become
available in 2017.

DONT WAIT
UNTIL THE
THREAT OF
TOLLING IS
IN YOUR
BACKYARD.
Voice your opposition to tolling during
NATSOs annual Day on Capitol Hill,
May 15-17, 2017.
Members of the truckstop and travel
plaza community will travel from across
the United States to Washington, D.C., to
educate their elected officials about the
critical role the truckstop industry plays
in the U.S. economy as well as
to discuss key industry challenges
such as tolling.
NATSOs annual Day on Capitol Hill
marks the biggest opportunity for
members of the truckstop and travel
plaza industry to speak with lawmakers
before they vote on legislation thats
bound to impact your future success.
For more information or to register,
contact David Filkov at (703) 739-8501
or dfialkov@natso.com.

HOW YOU CAN FIGHT TOLLS


Co-founded by NATSO and the
American Trucking Associations,
ATFI is a coalition of individuals,
businesses and organizations that
advocates for solving our growing
transportation needs without tolling
existing interstates. ATFI is focused
on combating emerging issues in
state governments.
Tolling hurts truckstop and travel
plaza owners and operators because
it hurts your bottomline. We encourage all NATSO members to
join ATFI and say NO to tolls.
www.natso.com

11

rofit center managers serve as


the backbone of a truckstop
or travel plaza, and keeping
them engaged can increase their loyalty, boost productivity and contribute
to the organizations overall success.
While salary and benefits are important to managers, NATSO members
said theyve found keeping managers
happy isnt always about money.
Truckstop and travel plaza operators and general managers shared
their insight into what matters to
them as well as the ways they keep
their profit center managers happy.

COMMUNICATE FREQUENTLY

BY MINDY LONG

WAYS TO KEEP

MANAGERS
h a p p y

12

January/February 2017

One of the keys to keeping


managers happy is communication,
said Bill Decker, general manager of
Davis Travel Center. Decker works
to communicate with his managers
daily. I am here when my third-shift
manager is wrapping up her duties
from that second-shift and am here
when my second shift manager arrives, he said. This has always been
my goal.
Decker also utilizes a log that managers fill out every day. Communication is the key to success, he said,
adding that managers are welcome to
call him if they have an issue after he
has left for the day. They get in more
trouble if they dont. I want to help
them if they get in a bind, he said.
Tristan Griffith, president of the
Sacramento 49er, holds weekly manager meetings and roundtable discussions. If theyve got an issue or
they need help with something, all
of the managers chime in and give
feedback, she said.
At Dodge City Petro, Keith Wade,
the locations operations director,
holds a one-hour meeting with managers every Tuesday morning. If
you leave managers by themselves in

their profit centers, they start feeling


like they are on their own islands and
a totally separate business, so we get
together every week, he said.
During the meetings, Wade and his
managers will talk about a number of
topics, including overtime, staffing
needs and new programs. I always
go around the table and ask if they
have anything they have to say at the
end, Wade said, adding that it can
be a good opportunity for managers
to bring up little things that might
be bothering them. I have one guy
in charge of cardboard recycling, he
may let them know that someone isnt
breaking down boxes.
Managers at Dodge City Petro
also join together to rally around
those who are doing well. If someone is about to break a sales record,
we pump each other up a little bit,
Wade said.
Managers want to be held accountable and regular meetings
or conversations help accomplish
that. Nobody wants to operate in a
vacuum. You have to communicate
with them and allow them to communicate back with you, said Darren Schulte, NATSOs vice president
of membership and a 20-year veteran of the truckstop and travel plaza
industry. Additionally, they have to
have the ability to complain and to
make sure their concerns or ideas
are put on the table.
From there, owners, operators
and general managers have the responsibility to teach profit center
managers agreement versus commitment. We may not always agree
with what they say or they may not
agree with what we say but once we
agree to what we are going to do, we
commit to that, Schulte said.

Managers at Dodge City Petro hold a one-hour meeting every Tuesday.

INVEST IN THEIR FUTURE


It is important for employers
to invest time and energy into helping managers improve, said Schulte.
People are happy when they are
learning, he said.
Training should begin as soon as
a manager walks in the door, and
can include informal as well as formal training. In the 1980s, Wade
worked at Six Flags Over Georgia,
and the early training he received
left a lasting impression on him. I
can remember how good the training was and how good I felt because
I felt like I was part of the team
right off the bat. It was done so well
I didnt feel so lost, he said, adding that little things, such as showing someone where the bathrooms
are and explaining how the business
runs can go a long way.
Griffith said she retains managers by taking an interest in their
growth. We are constantly developing our managers. If we find a
manager needs assistance, well send
them to a training class, she said.

For locations that send managers


to training, they need to trust them
to apply what they have learned. If
youre going to invest in them learning, you have to let them execute
what they have learned when they
get back, Schulte said.

SEEK OUT THEIR OPINIONS


Griffith said she cares about
what her managers have to say, and
they value the opportunity to be
heard. Their opinion matters and
what they do matters, she said. I
want to know what they have to say
and the ideas they have. I think that
makes them feel good.
Griffith said making managers feel
valued can be more important than
pay. Pay is only one portion of it,
she said. We all want to feel like what
we do is important and valued.

ADDRESS PROBLEMS
When an issue does arise,
Schulte recommends general managers address it and then move on. Great
leaders know when there is a problem,
www.natso.com

13

you address it head on and then you


move forward, Schulte said.
Decker said he empathizes with
his managers when an issue arises.
If they have a problem, it needs to
become your problem. Then they
realize you really do care, he said.

BE REALISTIC
Profit center managers have to
have the right tools to be successful,
and part of that includes having realistic expectations placed on them.
Sometimes leaders are tempted to
give someone too much to do because
theyd be happy if the person met even
part of the expectations, but that can
be demoralizing, Schulte said. By
giving someone a list of things they
cant execute properly, they become
frustrated. We cant overload them
with expectations if they arent going
to be able to achieve them, he said.

BE TRANSPARENT
While money isnt the only
thing that matters to managers, it is a
motivator. Being clear on expectations
and accountability as well as how raises
and bonuses are handled can improve
performance. People perform much,
much better when there arent any surprises for them, Schulte said.
Being upfront in explaining the
companys goals and how outlining to
get there helps managers understand
what they are supposed to be doing
and gauge how well theyre performing. The procedures and policies must
be clear and transparent, Schulte said.

REWARD RESULTS
Creating the right incentive
program and making it part of the
culture can engage managers, Wade
said. The incentive program needs to
be part of the culture to the point that
it becomes something your managers

YOU KNOW THEYRE LOOKING FOR YOU!

discuss amongst themselves and make


it kind of a game to continue trying to
meet those numbers, he said. Money
talks. That tends to work.
As a thank you, Decker hands out
gift cards at the end of the year to
show he appreciates his managers
hard work.

RECOGNIZE THEIR NEEDS


OUTSIDE OF WORK
Employers have to understand the
work/life balance, Schulte said. You
have three priorities: faith, family
and job. It is important and incumbent on owners and companies to try
and help managers find that proper
life balance, Schulte said.
If a manager is working all of the
time, the owner or general manager should consider talking to
the manager and encouraging that
person to strike a better balance,
Schulte said.

MAKE A LITTLE MONEY


sell this in your store

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w truck repairs
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w an oil change
w tires
w a scale
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14

January/February 2017

CONTACT YOUR LYNCO REP


OR CALL US AT 800-338-6317
OR VISIT TRUCKSTOPS.COM

TRUCKSTOP

CLEARWATER PETRO SPEAKS


TO ALL THE SENSES By Darren Schulte

TRAVELS
BY AMY TONER
NATSOS VICE PRESIDENT,
PUBLISHING AND
DIGITAL CONTENT

Darren Schulte, NATSO vice president of


membership, frequently visits NATSO members
to review their locations and offers impactful
merchandising and operational improvements.*
He periodically shares stories about the great
retailers he visits on the blog. Here is snap shot
of just a few. Be sure to check out the full blog
posts to see all of the photos.

Wendy Johnson, vice president of operations for


Clearwater Travel Plaza, and her team operate
one fantastic travel center! The independent
Petro franchise location, which is located
northwest of Minneapolis and is owned by
Joel Nelson, indulges all the senses. Your ears,
your eyes and your sense of smell are treated
to a smorgasbord of delights. But it is the way
the location embraces the seasons and the
local surroundings as part of the marketing
strategy that set this location apart from so
many other well executed and operated travel
centers throughout the USA. While many
locations understand the importance of seasonal
marketing and do a rather good job of it, seeing
Clearwater in action is special.

The Full Blog Post:


http:/ /www.natso.com/blog/clearwaterpetro

EDDIES TRAVEL CENTER USES


PROMOTIONS TO BOOST SALES
AND ENGAGE CUSTOMERS By Darren Schulte

EDDIES TRAVEL CENTER

CLEARWATER TRAVEL PLAZA


FONTANA TRUCK STOP

Eddies Travel Center in Mascoutah, Illinois,


has taken promotions to a new level. They
do a phenomenal job of promoting products
through their day-to-day marketing and also
take advantage of seasonal opportunities. Even
better, theyre focused on marketing the same
message throughout the location. They start their
promotions on the outside of the location and
carry them through to the inside.

INNOVATION AT
FONTANA TRUCK STOP By Darren Schulte

Part of what makes their promotions so fun is


their emphasis on celebrating the holidays. Their
staff gets behind seasonal and holiday promotions,
which adds to the excitement. They decorate the
store and add to the end caps. I was there around
St. Patricks Day, and theyd added shamrocks and
decorations throughout the store and created a
display of beer.

Do

Seasonal promotions dont have to mean youre


discounting your prices. You can use the theme
to draw attention to products. Even if the sales
arent great on the promotional items, they can
make people feel good and boost ancillary sales.

I have had the pleasure of witnessing some great ideas in the field that are distinguishing
independents from the competition. Todays innovation comes from Fontana Truck Stop
in Fontana, California. During my visit, I was tickled beyond giddiness to see so many cool
services already in place and many more lined-up for the future. Innovation is their calling
card and their highway to future success.
you need propane for you motor vehicle as well as your grill? Theyve got it! Yes some
vehicles do run on propane. I discovered this first hand in taxis in Bogota, Columbia.

Do

you want CNG and LNG together at the pump along with diesel and bulk DEF?
Check again! Yep that is right, they offer all of this on the same fueling island. It is just a
bit longer fueling station than normal.

The Full Blog Post:


http:/ /www.natso.com/blog/eddies

How

about a CAT Scale drive-through so truck drivers do not have to get out of the truck?
Check again. Not only is this convenient it also presents the opportunity for an upsell.
By the way, can I get you a cup of coffee and a donut as well sir?

The Full Blog Post: http:/ /www.natso.com/blog/fontana

Im offering a box of my favorite ice cream delivered to


the first person to comment on one of these blogs posts.
Jump over to website and leave one of these great
operators some love!
ontact Schulte at dschulte@natso.com or (915) 526-5820
*C
to learn more about the costs and details of this service.

SUBSCRIBE! Did you know you can

subscribe to get NATSOs blog


delivered directly to your email inbox
daily, weekly or monthly? To subscribe,
submit your name, email and delivery
timing of choice in the form at
http://www.natso.com/blog/subscribe.

www.natso.com

15

D
E
S
A
E
R
INC

BY M IN DY LO NG

More and more businesses are expanding their services and creeping into territory that was once served primarily by the
truckstop and travel plaza industry. Interstate convenience stores are adding diesel fueling lanes and expanding services,
big box retailers are adding quick-service
foods, interstate restaurants are adding
gasoline fueling lanes and confectionary
products, and motor carriers are adding
driver services and conveniences to their
distribution centers.
You hear about different and or new
adjacent competition, but sometimes it
doesnt sink in until you really see it, said
Darren Schulte, NATSOs vice president
of membership.
During a recent presentation for NATSOs
board of directors, Schulte compiled pho16

January/February 2017

tos of businesses that are expanding their


presence on or near the interstate highway system, such as WaWa and Buc-ees.
When you see a Buc-ees and you see 80
to 120 fueling stations, you understand
its significance, he said.
Thinking about the competition can be
overwhelming, but it is also necessary to
know how to prepare and to fully understand the choices both existing and potential customers have available to them.
Throughout the year, Stop Watch will
look at specific categories, including
dealerships, carriers distribution centers, big box retailers and turnpikes, how
theyre changing and what NATSO members need to know about the category.
In this issue, we will kick-off the series
with a look at interstate c-stores.

THE CHANGING FACE OF C-STORES


n many areas, convenience stores
are expanding their reach and pulling in professional drivers, passenger vehicles and locals. Especially those
located directly on interstates.
There are a lot of convenience
stores that are adding diesel and
trucker merchandise and calling
themselves travel centers, said
Roger Cole, editor of NATSOs Biz
Brief and a former NATSO chairman. It isnt at all of their facilities
but it is at some of them.
Cole cited the Rutters chain,
which also offers a fleet card that
provides several benefits to users,
including a discount, built-in controls that can limit fueling by the
day of the week or the time of the
day, online account management
and exception reporting via email.
Schulte said new players are entering the industry within the U.S.
from abroad. Copec, one of the

s?
t
a
e
r
h
T
e
h
t
e
r
A
Who

N
O
I
T
I
T
E
P
COM

There are a lot of


convenience stores that are
adding diesel and trucker
merchandise and calling
themselves travel centers.
ROGER COLE, EDITOR OF NATSOS BIZ BRIEF
AND A FORMER NATSO CHAIRMAN.

largest companies in Chile that operates in the fuel and c-store industry, has entered into an agreement
to acquire full equity interest in
Mapco Express, a convenience store
chain with 348 corporate stores operating primarily in Tennessee, Alabama and Georgia. The company
has additional presence in Arkansas,
Virginia, Kentucky and Mississippi. Mapco Express currently has a
handful of travel centers and Schulte expects that number to grow over
the next few years based on their
travel center expertise in Chile.

In Chile, Copec has more than


halfabout 53 percentof the entire Chilean gasoline market share
with 626 company and dealer-operated service stations, 82 Prontobranded convenience stores and 220
Punto-branded convenience stores.
The company has also created Pagoclick (mobile pay) and Zervo (a selfserve fueling dispenser).
Lorenzo Gamuri, the chief executive officer of Copec, said acquiring
Mapco represents an important step
for the companys entry into the U.S.
market. Mapcos assets are located
in a geographic zone with interesting
demographic attributes and with the
size for a proper competitive operation in the U.S. market, he said.
In October, the Wall Street Journal
reported that Amazon has plans to
enter the c-store industry. Restaurants
are even embracing change and adding
fuel and convenience offerings, further
expanding the reach of c-stores into
the travel plaza and truckstop market.
Rudys Barbeque in Texas has gasoline
fueling lanes and Chefs Point Cafe is a

NATSO offers several learning


opportunities throughout the
year to provide insight into
successful truckstop and travel plaza
operations as well as international
operations via domestic and
international study tours.

gourmet restaurant located within an


operational c-store. Fuel, a 20-ounce
soda and lobster macaroni and cheese
with a Bloody Mary anyone? Ruby
Tuesday is in the process of adding
Tesla charging stations and there are
Tesla charging stations adjacent to
Chipotle properties and other fast
casual restaurants.
Understanding who the competition is, who their customers are
and how that overlaps with a truckstop or travel plazas existing and
future customers is the first step in
understanding how the industry is
changing and how we can change
along with it, Schulte said.
www.natso.com

17

LET

NATSO
For more than 50 years,
NATSO has focused on
one thing: advancing the
success of truckstop and
travel plaza operators
just like you.

HELP SOLVE YOUR


BUSINESS PROBLEMS.

HOW DOES NATSO HELP


TRAVEL PLAZAS?
By achieving the industrys
public policy goals and delivering
solutions to travel plaza operators
very unique problems.

HOW CAN NATSO HELP?


Good employees are hard

Processing payments
is expensive.

NATSO members get reduced


credit card processing rates
through FirstData.
Only NATSO members can sign
up for the Check-Link Check
Verification Program to cut the risk
and associated costs of bad checks.
Stay tuned! NATSO has an exciting new payment processing program in the works.

to find, hire and train.

18

January/February 2017

NATSO members receive a deeply


discounted rate on NATSOs
Training Manual specifically designed to help train travel plaza
employees.
NATSO provides human resources best practice webinars as well
as articles in Stop Watch magazine
and on NATSOs blog.
NATSO members get discounts
on recruiting and hiring help
from CareerCo.
Members also receive reduced
rates for FASTPORTs assistance
with hiring military personnel.

You need new ways to solve operational problems, but you


dont have resources to waste on ideas that dont work.

Discounted registration for attending The NATSO Show, where travel plaza
operators share Great Ideas that have actually worked at real truckstops.
Deep discounts on NATSO Foundation Study Tours where best-in-class retailers show visitors exactly how their truckstop is solving everyday problems.
Only NATSO members can work with retail expert Darren Schulte, who has
over 25 years of travel plaza industry experience, to fine tune operations to
improve revenues and profitability.

Its tough to find business intelligence thats relevant to


truckstops and even harder to apply it.

Special alerts from NATSOs regulatory counsel provide an early warning


and analysis of government action that will affect travel plazas like yours.
Biz Brief e-newsletter identifies the business trends that are specifically
relevant to travel plazas.
Stop Watch magazine provides in-depth articles on ways you can
improve operations.
Only NATSO members can attend our Fall Leadership Meeting where
top travel plaza executives brainstorm responses to trends that are changing the industry.

You cant find supplier partners who understand


travel plazas unique needs.

Access to NATSO Chairmans Circle members and allied members who have
shown their commitment to the industry by joining NATSO.
Time to meet with more than 100 vendors on the show floor during
The NATSO Show.
Points to Partners Inc. has joined with NATSO to offer a customized
loyalty program specifically designed for travel plazas and truckstops.
Allied Brand Capital has designed underground storage tank and franchise
financing programs exclusively for NATSO members.

MEET THE
MEMBERSHIP
TEAM!
KIMBERLY ROBERTS
serves as NATSO's manager
of travel plaza member
services. She provides
customer service and support to travel
plaza and Check-Link customers.
How to Contact Kimberly:
(703) 739-8573
kroberts@natso.com
Kimberly's Favorite Thing About
Working with NATSO Members:
My favorite thing about working with
NATSO members is that they are so
passionate about their business, so
creative, energetic and willing to give
and receive ideas. It's a pleasure to
work with them.
As the vice president of
membership at NATSO,
DARREN SCHULTE
directs recruitment,
retention and customer service to
travel plaza members. He travels
extensively and is always eager to visit
with members and share his insights
into the industry.
How to Contact Darren:
(915) 526-5820
dschulte@natso.com
Darren's Favorite Thing About
Working with NATSO Members:
NATSO members care so much about
their small communities and their
core customer, the truck driver. It is
amazing to witness in person just how
much our organization's members work
towards participating, encouraging
and deeply appreciating these two
stalwarts of America.

www.natso.com

19

NEW PARTNERS AND PROGRAMS IN 2017!


This year NATSO launched a number of exciting new member programs created to reduce the
significant costs associated with operating a travel plaza and help members successfully market their businesses.
NEW CHAIRMANS CIRCLE MEMBERS OFFERING NEW PROGRAMS FOR NATSO MEMBERS
Recruit and Hire Veterans with FASTPORT
Truckstop Financing with Allied Brand Capital

NATSO created a partnership with Allied Brand Capital, a provider of


capital equipment financing and leasing for a number of truckstop
and travel plazas needs, including pumps, underground storage
tank equipment, credit card processing technology, LED lighting,
franchise fees and more. NATSO and Allied Brand Capital launched
an underground storage tank (UST) financing program and a
franchise financing program. Both programs are available to NATSO
members only.

NATSO entered into partnership with FASTPORT


to help NATSO members recruit and hire military
veterans and transitioning service members.
FASTPORTs mission is to educate, motivate, hire and inspire veterans and
transitioning service members into great careers with great employers
within the transportation industry. NATSO members receive a special rate
based on the number of locations.

Recruit And Hire Employees With CareerCo

Logo Droppers, a custom-embroidery, screen-printing and directto-garment printing provider, joined NATSO as a Chairmans Circle
member in September. As part of its membership, Logo Droppers is
offering a discount for NATSO members.

NATSO and CareerCo have created a partnership to help truckstop


and travel plaza operators recruit and hire employees. CareerCo is a
successful online recruitment leader, providing NATSO members with
a risk-free, performance-based system to recruit and hire for a variety
of positions. NATSO members receive a 10 percent discount on all
CareerCo services.

Discounted Custom-Embroidery, Garment Printing with Logo Droppers

Visit page 46 for a list of all NATSO Chairmans Circle members.

NATSO participates in coalitions to


ensure our industrys perspective is
represented on:
I. Labor issues, such as minimum
wage, overtime rules, joint employer/unionization.
II. Swipe fees and payment system
data security.
III. Health care reform.
IV. Food issues, such as SNAP
retailer eligibility and menu
labeling requirements.
V. How best to combat
human trafficking.
VI. Tax reform.
VII. Trucking issues.
NATSO monitors issues that could
affect truckstops and travel plazas.
I. Tobacco/E-Cigarettes
II. Americans with Disabilities Act

Policymakers in Washington, D.C. dont always know how


their decisions could threaten your business.

NATSO leads and builds coalitions to promote our industrys position on:
a. Sustainable funding for roads.
b. Tolling existing Interstates.
c. Commercializing rest areas.
d. Truck parking.
e. Fuels issues, such as underground storage tanks, the renewable fuels
standard and the biodiesel tax credit.

Visit www.natso.com/programs for more information on these member benefits.


20

January/February 2017

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FOUNDATION UPDATE

NATSO Foundation Launches Park My Truck Mobile App


BY AMY TONER, NATSO'S VICE
PRESIDENT OF PUBLISHING AND
DIGITAL CONTENT

n Oct. 3, the NATSO Foundation launched the mobile app


Park My Truck, a new highway
safety initiative to help professional
drivers find available truck parking.
The app was created by the Truck
Parking Leadership Initiative, which
includes the NATSO Foundation,
NATSO Inc., the American Trucking Associations (ATA) and the
American Transportation Research
Institute (ATRI).
Park My Truck was developed
by the truckstop industry in conjunction with our trucking partners

based on feedback from professional drivers and trucking companies


who often describe truck parking
availability as a critical need, said
Lisa Mullings, president of NATSO
and the NATSO Foundation. The
NATSO Foundation and its allies
are committed to providing Americas truck drivers with easy, up-todate information regarding available
truck parking. Working together, we
can advance safety on the highways
for all drivers by sharing information
and helping truck drivers more easily
find and utilize existing capacity.
Park My Truck includes the total number of truck parking spaces
for nearly 4,500 truckstops in the
United States and some rest areas. Participants reporting available truck parking information
include independent truckstops as
well as chain locations representing
150,000 truck parking spaces.
Finding a safe place to park is a
consistent issue for drivers in our industry, said ATA President and CEO
Chris Spear. While we would love

WHERE TO FIND THE APP


Park My Truck is accessible for free through smart-phone apps.
The Google Play Store at: https://play.google.com/store/apps/
details?id=com.natso.availableparking
iTunes Store at: https://itunes.apple.com/us/app/park-my-truck/
id1078688452?ls=1&mt=8
Links to both the Google Play Store and the iTunes store are also available at
www.natso.com/parkmytruck.
22

January/February 2017

FOUNDATION UPDATE

Sign Up at The NATSO Show!


Truckstop operators can sign up to participate in
Park My Truck during The NATSO Show. Visit the
Great Ideas Bar on Tues, Jan. 24 from 10:00 a.m.
to 11:00 a.m. to get signed up with NATSO director
of database and technology Taryn Brice-Rowland.

WHY PARTICIPATE?
In addition to being an important industry initiative, Park My Truck is an exciting new
way for drivers to find your truckstops or travel plazas. Reasons to participate include:
Participation is free and simpleall you need is the ability to count.
Participation in the app shows your commitment to provide safe, reliable parking for
your customers.
The success of this initiative hinges on the nations truck parking providers working in
partnership to supply drivers with current, reliable data on available truck parking.

to see the number of spaces increase,


tightening state and federal highway
budgets will limit the opportunity to
expand parking capacity for the foreseeable future. It is important we have
ways to let drivers know where the
spaces currently exist, which is why
this app, developed in cooperation
with ATRI and NATSO, is so important. Directing drivers to safe parking
spaces will give them the opportunity
to get the rest they need and the offduty time they are required to have.
The success of the initiative
hinges on the nations truck parking
providers working in partnership to
supply drivers with current, reliable
data on available truck parking. Truck
parking providers can contact the
NATSO Foundation at (855) 6506935 or hello@parkmytruck.com to
establish an account to provide truck
parking availability.

HOW TO PARTICIPATE
What You Need. Truck parking operators need only to have internet access and the
ability to count available spaces, whether by observation or by electronic means*.
Specifically you need:
1. Username and password
2. Internet access of any speed and on any device to visit
https:/ /www.parkmytruck.com/availableparking/login.aspx.
Update Your Parking Availability. The NATSO Foundation recommends parking
providers updated their availability at a minimum every two hours between 3:00 p.m.
and 11:00 p.m.
Get Started. Truck parking providers can contact the NATSO Foundation at
(855) 650-6935 or hello@parkmytruck.com to establish an account to provide
truck parking availability.
*There is also an application program interface (API) to submit your parking
availability electronically.

PARK MY TRUCK DEMO


Truckstop and travel plaza operators can watch
an app demo at www.natso.com/parkmytruck.
The demo covers:
What the app is and why we created it

How to participate as a parking provider

Frequently asked questions

www.natso.com

23

REDUCE THEFT AT YOUR LOCATION


Following the holidays, theft can increase as employees and customers alike start realizing
they may have overspent on gifts. Darren Schulte, NATSOs vice president of membership,
shared several easy, actionable tips that can help operators reduce shrink.
IN THE CASHIER AREA:

IN AN OFFICE SETTING:

WATCH FOR VOID OR NO-SALE


RINGS ON THE CASH REGISTER

DO A DAILY CASH AUDIT


ON EVERY SHIFT

REVIEW INVOICES
CAREFULLY

HAVE MANAGERS APPROVE


REFUNDS, OVER RINGS AND
EMPLOYEE MEALS

DO NOT LET EMPLOYEES WAIT


ON FAMILY OR FRIENDS

AUDIT YOUR SAFE

FOR RETURNS, USE AN AUTHORIZATION


FORM THAT REQUIRES SOME
INFORMATION FROM THE CUSTOMER

DROP MONEY
FREQUENTLY

SPEND TIME OUT OF THE OFFICE


AND WALKING THE STORE

BY SHELVES:
CONDUCT
INVENTORY AUDITS

NEAR TRASH CANS:

DO TRASH CHECKS
ON EVERY SHIFT

USE CLEAR
TRASH BAGS

CHECK IN
VENDORS

ALLOW ONLY ONE


VENDOR AT A TIME

OUTSIDE THE BUILDING:

PHYSICALLY TOUCH AND


EXAMINE INVENTORY
AS IT COMES IN

IN THE RESTAURANT:

DO NOT LET YOUR EMPLOYEES PARK


NEXT TO THE TRASH DUMPSTER

TRACK YOUR ENTIRE


FOOD WASTE

DO NOT LET YOUR EMPLOYEES


PARK NEXT TO THE BACK DOOR

SPOT CHECK MEASURED


FOOD PORTIONS

NEAR A SECURITY CAMERA:


CATCH SOMEONE ON YOUR SECURITY SYSTEM DOING SOMETHING GOOD

24

January/February 2017

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chicken and helped our retailers exceed their expectations. Visits us at
BOOTH #413 at the NATSO Show to learn more about how Chesters can
help you increase profitability.
Call today to join the winning chicken program!
Call 800.646.9403 or 205.949.4690
or visit www.chestersinternational.com

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Rebranding Success on

HAT SIX ROAD

at Six Travel Center, based


in Evansville, Wyoming,
has embraced the local
flair, capitalized on convenience
and identified three distinct customer bases, which is boosting sales
and driving loyalty.
The location, which was previously known as Eastgate Travel Plaza,
underwent a 21-month rebuild and
rebranding. Tiffany Gamble, advisor for the location, said the name
change resonated with customers
because they already identified the
travel plaza with its location on Hat
Six Road. Gamble said, When you
would mention Eastgate Travel Plaza to people, they would say, Oh,
out there on Hat Six?
The location sits on just over 17
acres and features 150 truck parking spaces, 90 car parking spaces,
a playground, two dog parks, two
picnic areas, fast food, a c-store, a
bar and a drive-thru alcohol lane.

26

January/February 2017

Hat Six has identified three primary customer groups, and the
customer base has shifted since the
rebuild. Were about one-third
truck drivers, one-third locals and
one-third travelers. We didnt have
that many travelers before, but
with our new store weve become a
destination, Gamble said, adding
that the traffic on the car side has
increased tremendously.
Gamble said the number of travelers with campers and four wheelers have increased as well, and many
of those travelers use the dog park.
We started out with one dog park,
then we decided to add a second.
One is on the trucker side and the
other is more on the car side, she
said. I think there is a big increase
in the truck driver population having animals with them.
Hat Six also sells dog treats, dog
food and toys inside the store. We
put in good signage all around the

location to direct customers to the


dog park, which keeps the dogs off
of our landscaping, Gamble said.
For customers traveling with children, the location features a playground with a teeter totter and the
Sinclair dinosaurs, which Gamble
said are popular.
The location had a number of
commuters who would park there
each day to carpool. We blocked
off an area in our back trucking area
just for commuters and we have

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20-30 commuters who park with
us every day, Gamble said. The
location doesnt charge commuters to park, but has implemented
paid parking for commercial drivers spending more than 24 hours at
the location. You pre-pay for how
many days and there is a permit to
place with in truck.
Hat Six began to charge because
some customers would drop trailers at the location for weeks at a
time. This was our solution,
Gamble said.
As part of the re-build, Hat Six
opted to eliminate its sit-down
restaurant and opened branded
franchises, including Schlotzkys,
Cinnabon and Moes Southwest
Grill. Our sales in the food court
compared to our sit down restaurant two years ago are more than
double, Gamble said, adding
that the location ramped up the
menu in its bar. We have ribs,
chicken strips and burgers. They
can sit down and order and have
the meal delivered.
Hat Six also has open grab-andgo coolers with homemade sandwiches and salads that are all done
in house. The location features
a mini-grocery store, which appeals to locals and travelers alike.
We have lettuce, tomato, avoca-

dos, rotisserie chickensthings


for your dinner, Gamble said.
In our freezer section we have
Wyoming beef, packaged chicken
breasts, steaks and hamburger so
you can grab that.
In Wyoming, drive-thru alcohol
lanes are legal, and Hat Six has had
success selling liquor and beer and
has added three alcoholic slushie
machines. We also sell salty snacks
to go with the beer, Gamble said.
Gamble said one of her favorite
things has been all of the additional merchandise the location
carries. Weve increased our inventory. We have gifts, home dcor, more jewelry, Gamble said.
We have a couple that drives an
hour and a half to shop in our
store. Were realizing people want
things that they dont see anywhere else. The more we do that,
the more we can sell.
Hat Six also expanded its Wyoming section, which features local
honey, lotions and soaps, and it has
added more boots. Well change
out our merchandise with the season, Gamble said.
To help attract customers, Gamble
invested in nine billboards. I had
zero before. I have them coming
from every which way and that has
increased our traffic, she said.

125 Cayuga Drive


Mooresville, NC 28117
Contact: Elliot Germinaro
Phone: 704-602-9017
Email: elliot@thesweeper.com
Website: www.thesweeper.com

INNOVATIVE VENDING SOLUTIONS LLC


1360 North Delsea Drive
Clayton, NJ 08312
Contact: Matthew Marino
Phone: 321-960-3797
Email: sales@ivsvend.com
Website: www.ivschairs.com

LUCAS OIL PRODUCTS INC.


302 N. Sheridan St.
Corona, CA 92880-2067
Contact: Jolie McGrath
Phone: 800-342-2512
Fax: 951-270-1902
Email: jolie@lucasoil.com
Website: www.lucasoil.com

NEW TRAVEL PLAZA MEMBERS


BANDIT TRUCK STOP
4700 State Route 534
Whitehaven, PA 18661
PHONE: (732) 551-8851
CONTACT: Vamsi Yaramaka
CMS Fueling Center
373 Lake Nepessing Rd.
Lapeer, MI 48446
PHONE: (810) 664-8491
CONTACT: Butch Yerian

DOSWELL TRUCKSTOP LLC


10222 Kings Dominion Blvd
Doswell, VA 23047
PHONE: (804) 876-3260
CONTACT: Gurdip Singh

EATONTON TRAVEL CENTER


100 Sara Lee Dr.
Eatonton, GA 31024
PHONE: (706) 484-9886
CONTACT: Shaker Sangam
www.natso.com

27

GREAT IDEAS IN ACTION

Where: Whites
Travel Center

Where: Dodge
City Petro

Where:
Miller Oil Co.

GREAT IDEA: BOBBY BUCKS

GREAT IDEA: NEW EMPLOYEE BUTTONS

GREAT IDEA: WE PUMP WEDNESDAY

Whites Petro Stopping Center in


Raphine, Virginia, has its own currencyBobby Bucks.
Bobby Bucks are employee rewards
that are printed to look like a dollar.
I especially like that the picture of me
on them is an old one, joked Bobby
Berkstresser, owner of Whites.
An employee can earn a Bobby
Bucks when a customer satisfaction
card comes in with an extraordinary comment about an employee
on it or if the manager sees them do
something especially great. They
are meant to acknowledge when our
employees have gone above and beyond, Berkstresser explained.
They are also given out as awards
when a department hits a noteworthy
goal. Managers are given Bobby Bucks
to give out at their discretion. They can
be used anywhere in the travel plaza.

Being a new employee can always


feel overwhelming, but that is particularly true at truckstops and travel
plazas where there are a number of
profit centers as well as customers
who may be in a rush and impatient.
In our business, you might have a
driver who isnt in the best mood asking a travel store cashier if we work
on turbos in the service center, said
Keith Wade, operations director at
Dodge City Petro.
To help take some of the stress
off of new cashiers and set customers expectations, Wade has new
hires wear big yellow buttons that
say, Be patient. I am in training.
Wade said he has found the buttons
encourage customers to be understanding if the cashier is moving a
little slow or needs to seek out the
answer to a question.

During lunch on Wednesdays at the


truckstops of Miller Oil Co. in Norfolk, Virgina, customers are treated
to the unusual luxury of having their
fuel pumped.
From 11:00 a.m. to 1:00 p.m., staff
don their bright We Pump Wednesday t-shirts and pump fuel for professional drivers and four-wheelers.
This is a creative way of showing
their customers their appreciation
by offering extra customer service
without having to staff fuel jockeys
every day. It is also a good way to
keep folks to stop in for gas during
the week.

SUPERSIZED
FOR THE
NATSO SHOW
GUIDE ISSUE

Note from Stop Watch Editor Amy Toner

HAVE A GREAT IDEA YOU WANT TO SUBMIT? I love to hear your great ideas and the stories behind them. If you are attending
The NATSO Show, you can find me either in the back of the center stage producing the keynotes, collecting testimonials
in the Great Ideas Bar or wandering around with a notebook furiously scribbly down the great ideas shared. I hope youll
introduce yourself and share your great ideas with me in Savannah.
28

January/February 2017

www.natso.com

28

PARTNERING
A

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** The SUBWAY FRESH FIT TM menu is available in the US only.

BY MINDY LONG

Improve
NET OPERATING COST
by increasing

SALES

or truckstop and travel


plaza operators, net operating cost provides insight
into their locations profitability,
efficiency and success, which explains why operators are constantly
looking to improve their net operating cost.
Darren Schulte, vice president of
membership at NATSO, said there
are a number of ways locations can
improve net operating cost and what
works well for one location may not
be the solution for another. You can
reduce or improve the cost of your
food or your retail items, your labor
or your supplies while your sales remain the same, you can work to increase sales, or you can increase your
sales and also reduce your costs,
Schulte said.
Regardless of which area operators
focus on first, Roger Cole, editor of
the NATSO Foundations Biz Brief
and a former chairman of NATSO,
suggested operators remove fixed or
semi-fixed costs they cant control,
such as property tax and depreciation,
when examining their net operating
cost so they can focus on things the
managers have control over.
For more tips and insight,
NATSO sat down with operators to
learn how they have improved their
net operating cost.

INCREASE SALES
Holding expenses constant while increasing sales, gross profits and centsper-gallon margins is the preferred
method of improving net operating
cost percentages, said Tom Heinz,
president of Heinz Inc. and Coffee Cup Fuel Stops & Convenience
Stores Inc. Focusing on increasing average transaction amounts by
30

January/February 2017

simply selling more to each customer


is going to be crucial, he said. With
lower gasoline prices, a renewed focus
on the gas customer and training all
employees on how to upsell should
pay future dividends as well.
Schulte said, If there is a magic bullet everyone would agree it is to increase
your sales. Most people believe if you can
drive your topline sales it has a double
benefit. It increases the revenue, which
leads to increased profits. It also improves
your economy of scale. If youre growing
sales, youre buying more, which comes
with its own cost reductions.
Heinz said simply maintaining a
product mix with high double-digit
margins while mitigating out of stocks
can be helpful in increasing average
customer transaction amounts.
To help increase sales, Herb Hargraves, director of fuel and retail sales
at Cash Magic Truck Plazas and Casinos, has implemented a suggestive
selling program, which he said is a key
driver in stimulating additional sales.
He launched his companys suggestive
selling program several years ago and
has seen it grow year over year.
The first year we made an additional $10,000, the next was $20,000
the next was $35,000. When I look at
my year over year, it is a 1.53 percent
increase, Hargraves said. Those incremental rings can add up to the bottom line. As companies, we want to
increase our sales and profits.
Butch Stucky, vice president of retail
operations at Triplett Inc., said Triplett
runs promotions to try and spur sales
and will tie in a contest as a way for
cashiers and store teams to win something. That keeps the cashiers selling
and incentivize them to ask for the
sale, he said.
Triplett works with vendors to find
a way for them to participate, whether

it is a cost reduction or rebates. There


are all different ways to slice the pie.
Different vendors like to work in different ways, Stucky said, adding that
it is important to come up with a price
point that will incentivize customers
to take advantage of the special and
make it easier for cashiers to pitch the
deal. The more the cashiers do it and
have success doing it, the less resistance
there is to do it.
Hargraves agrees that finding the
right item at the right price can make
the program more successful. It is all
about the smart suggestions. If you
make the item too expensive, it just
doesnt make sense, he said.
To help boost sales, some operators
are making the most of their parking
lots, turning extra space into an innovative profit center. Schulte said adding revenue sources to a parking lot
enables operators to improve their net
operating cost by using parts of location that may not be producing any
value to the operation.
An innovative kiosk or vending
machine could also help a location
change its customer demographic.
For example, if your current location
demographic is 99 percent male, a
drive-through popcorn kiosk may just
change that up, Schulte said. What
about a drive-through cupcake kiosk
or cosmetic kiosk?
Increasing sales is just one of several ways operators can boost their net
operating cost. NATSO has created
an online toolkit with a dozen additional ways operators can improve
costs, including making smart marketing spends, minimizing shrink
and reducing supply costs. Access the toolkit at www.natso.com/
NOCtoolkit. In addition, Schulte
will delve deeper on the topic during
The NATSO Show 2017.

AN INNOVATIVE KIOSK OR
VENDING MACHINE COULD
ALSO HELP A LOCATION
CHANGE ITS CUSTOMER
DEMOGRAPHIC.

www.natso.com

31

DELVING INTO THE ELECTION RESULTS:

WHAT IT MEANS FOR TRAVEL PLAZAS


BY DAVID
FIALKOV

ATSO has planned a


detailed post-election
analysis and preview of
the next Congress and Presidential Administration for lunch on Monday, Jan.
23, during The NATSO Show.
NATSO has provided a deep dive
into the 2016 election results and
what they mean for the various public policy issues that affect the truckstop and travel plaza industry at
www.natso.com/electionresults.
Here NATSO examines how the
election results alter the national political landscape.

PRESIDENTIAL RACE
Defying expectations among pundits and pollsters alike, President-elect
Donald Trump won the 2016 presidential election by breaking open Hillary Clintons firewall in the Midwest.
High turnout and unprecedented Republican support among rural voters in
states such as Pennsylvania, Michigan
and Ohio provided Trump with the
electoral votes he needed, despite his
losing the popular vote. Meanwhile,
Clintons gains in traditionally Republican suburbs were weaker than anticipated. Clintons support among urban
non-white voters was less than expected.
As the map on the right indicates,
Clinton outperformed President
Obamas 2012 results in southwestern states such as Texas, Arizona and
California. However, the shift was not
enough to flip Arizona, and California
32

January/February 2017

and Texas were not competitive, negating any potential electoral college gain.
Conversely, Trump dramatically
improved upon Mitt Romneys
numbers with rural non-college
white voters that are disproportionately located in the Midwest. Clinton could not overcome these losses
with smaller gains among suburban,
college-educated voters, and as a result Trump won key battlegrounds
such as Ohio, Pennsylvania, Michigan and Wisconsin.
President-elect Trump does not
have a traditional cadre of Washington insiders and donors to build
out his cabinet and circle of advisers.
It appears as though his transition

PLUS
HOW TH
E
WINNER
S
WON

team is in the process of putting together one of the more eclectic and
controversial presidential cabinets in
modern history, comprised of some
old-time Washington insiders who
have been loyal to Trump throughout his presidential campaign industry titans and conservative activists.

SENATE
Republicans maintained control of the
Senate, defeating numerous Democratic challengers who polls showed
were leading going into Election Day.
Although many pundits had predicted
that Trump would harm down-ballot
Republicans, just the opposite occurred. In fact, many Senate incum-

1
Clinton outperformed Obamas 2012 results
in southwestern states, but it was note
enough for Electoral College gain.

2
Donald Trump dramatically improved upon Mitt
Romneys numbers with voters in the Midwest
and Clinton could not overcome these losses.

narrowly divided 52-48. Given that


several Republican senatorsmost
prominently Jeff Flake of Arizona and
Susan Collins of Mainehave publicly opposed Trump, the soon-to-bepresident may find it difficult to get
some of his top priorities through the
upper chamber.

HOUSE OF REPRESENTATIVES
Republicans retained control of the
House, although Democrats picked up
a handful of seats. House Speaker Paul
Ryan (R-Wisc.) will have a difficult
time, however, maintaining control
of a divided caucus, as traditional, establishment Republicans who favor
policies such as free trade deregulating
Wall Street will have to contend with
a growing segment of the Republican
caucus and Republican voters who
have more populist views.

bents were pulled along by Presidentelect Trumps unanticipated strength


in several key battleground states that
Trump won.
Patrick Toomey of Pennsylvania,
Richard Burr of North Carolina and
Ron Johnson of Wisconsin all made
late comebacks to win reelection and
help ensure Republicans maintained
control of the Senate. Other Republican incumbents, such as Marco Rubio
of Florida and Rob Portman of Ohio,
fared well in the face of a climate of

high voter dissatisfaction with the


Washington establishment.
Democrats did gain two seats,
however: Tammy Duckworth of Illinois defeated Sen. Mark Kirk and
Gov. Maggie Hassan of New Hampshire defeated Sen. Kelly Ayotte. In
Nevada, Catherine Cortez Masto
defeated Republican Rep. Joe Heck
to retain the seat held by retiring
Senate Majority Leader Harry Reid.
As a result, although Republicans
retain control, the Senate will be

STATE-LEVEL RESULTS
Overall, state control will remain unchanged in 38 states. Republican governors will control three additional
states: Missouri, New Hampshire and
Vermont. The North Carolina governors race is still being disputed, and
control of New Yorks state senate remains up in the air as well.
Missouri, New Hampshire, Kentucky and Iowa have divided government, but their legislatures and governor will be under Republican control
in 2017. Washington state will technically be under full Democratic control, though Republicans will control
the state Senate because one Democrat joined their caucus.
Connecticut and Vermont will be
divided after having full Democrat
control, as will Louisiana and Nevada
after Republican control. Both chambers in Nevada switched to Democrats. Minnesota and New Mexico
now have Democrat and Republican
legislatures, respectively, but remain
divided overall.
www.natso.com

33

Thank You to All


2016 PAC Contributors
PRESIDENTIAL CLUB ($3,500 TO $5,000)
Jimmy Haslam III, Pilot Flying J

Tom OBrien, TravelCenters of America

Frank Love, Loves Travel Stops

Dee Haslam, RIVR Media

Amie L. OBrien

Katherine Love, Loves Travel Stops

Will Moon, Iowa 80 Group

Fred Jubitz, Jubitz Corp.

Dan Alsaker, Broadway Truck Stops

EXECUTIVE CLUB ($2,000 OR MORE)


Roger Cole, NATSO

Andrew Rebholz, TravelCenters of America

Tom Heinz, Heinz Corp.

Robert Wollenman, Deluxe Truck Stop

Delia Moon Meier, Iowa 80 Group

Bob Ryan, Atlanta South 75

SENATORIAL CLUB ($1,000 OR MORE)


James Apter, Apter Industries

Jenny Love Meyer, Loves Travel Stops

Bobby Berkstresser, Lee Hi Travel Plaza

Lisa Mullings, NATSO

Ernie Brame, Iowa 80 Group

Ron Rutherford, Apter Industries

Rex Davis, Davis Oil Co.

Christine Schoessler, NATSO

James Goetz, Goetz Companies

Sam Smith, Knoxville West TA Travel Center

Joel Hamilton, Joplin 44 Petro

Bill Vollenweider, Detroiter Travel Cener

Thomas Houston, Iowa 80 Group

Rick Wachal, CAT Scale Co.

Robert Lake, Randall-Reilly Publishing Co.

Michael Whitney, Loves Travel Stops

David Layton, CAT Scale Co.


Mike Lombardi, TravelCenters of America

CONGRESSIONAL CLUB ($350 OR MORE)


Kjell Alsaker, Broadway Truck Stops

Pamela Hayes, NATSO

James Anderson, Truck N Travel

Jeff Hove, RINAlliance

Robert Bolduc, Pride Convenience Inc.

Sean Kubovcik, TravelCenters of America

Damon Borden, Broadway Truck Stops

Walt Muralt, Muralts Inc.

Charlie Bosselman, Bosselman Inc.

Tiffany Wlazlowski Neuman, NATSO

Gerald Danniel, Liberty Petroleum Distributors

Donald Quinn, Sapp Brothers

Heather DeBaillie, CAT Scale Co.

Dave Raco, TravelCenters of America

Robert deVos, The Truckers Friend

John Randle, CAT Scale Co.

David Fialkov, NATSO

Chet Reilly, Broadway Truck Stops

Sean Flynn, Flynns Truck Plaza

Jason Spindler, Iowa 80 Group

Steve Goecke, CAT Scale Co.

Amy Toner, NATSO

Jason Harms, Siete Corp.

OTHER CONTRIBUTORS
Mark Camp, TravelCenters of America

John Ponczoch, TravelCenters of America

Chris Doulos, TravelCenters of America

Taryn Brice-Rowland, NATSO

Depinder Grewal, American Truck Plaza

Sandra Sanford, TravelCenters of America

Barrie Gustard, TR Publications Inc.

Tom Komos, TravelCenters of America

34

January/February 2017

REGISTER TODAY

Y
A
D
O
S
T
L
A
L
I
N APITOL H
C
N
O

MAY 1517, 2017


Hotel Monaco Alexandria

Join us in Washington to
fight for your business!

If you have any questions, please contact David Fialkov at dfialkov@natso.com or (703) 739-8501.

www.natso.com

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1-800 GET HOWES (438-4693) www.howeslube.com

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or Meaner Power Kleaner quarts. Visit www.howeslube.com
or call 1-800 GET HOWES. Offer ends: 3/31/17, available while
supplies last.

Your Onsite Guide to


Everything NATSO Show

THE NATSO SHOW 2017 SCHEDULE

All times are tentative and subject to change.

All locations are in the Savannah International Trade & Convention Center unless otherwise noted. The convention center is located directly next to the Westin Harbor Golf Resort & Spa.

SAT., JANUARY 21, 2017


12:00 p.m. 5:00 p.m.

NATSN Board Meeting

Meeting Room 205

1:00 p.m. 6:00 p.m.

Registration Open

River Concourse, Outside Exhibit Hall A

1:00 p.m. 8:00 p.m.

Exhibitor Move-In

Exhibit Hall A

4:00 p.m. 5:00 p.m.

Steering Council Meeting

Meeting Room 106


Steering Council members only.

5:00 p.m. 6:00 p.m.

Welcome Cocktails hosted by


NATSOs Chairman Circle Members

River Concourse, Outside Exhibit Hall A


All travel plaza attendees are welcome to attend this reception,
which is hosted by our Chairmans Circle members.

6:30 p.m.

New Member Dinner

Private event. Invite and RSVP required.

Late night

Informal Networking

Savannah Midnight Sun Lounge,


Westin Savannah Harbor Golf Resort & Spa
Cash bar.

SUN., JANUARY 22, 2017


7:00 a.m. 6:00 p.m.

Registration Open

River Concourse, Outside Exhibit Hall A

7:00 a.m. 12:00 p.m.

Exhibitor Move-In

Exhibit Hall A

7:30 a.m. 12:00 p.m.

AMBEST Board Meeting

Meeting Room 204

7:30 a.m. 8:00 a.m.

NATSO PAC Committee Party

Meeting Room 102

8:00 a.m. 9:00 a.m.

Government Affairs Committee Meeting

Meeting Room 102


All travel plazas attendees welcome.

8:00 a.m. 12:00 p.m.

NATSN Board Meeting

Meeting Room 205

9:00 a.m. 12:00 p.m.

NATSO Board and NATSO Foundation Board Joint Meeting

Meeting Room 100/101

1:00 p.m. 3:30 p.m.

Opening Workshop: Great Ideas! for Independent Operators

Great Ideas Space Behind Exhibit Hall A


Located behind the Coca-Cola Lounge in the space behind the exhibit
hall. Independent truckstop and travel plaza attendees welcome.

2:00 p.m. 2:45 p.m.

Exhibitor Welcome Event

Meeting Room 102

3:45 p.m. 5:15 p.m.

The NATSO Show Kick-Off Keynote, Chairmans Address from


Chairman Don Quinn and Remarks from the President and
CEO Lisa Mullings

Center Stage, Exhibit Hall A

5:15 p.m. 6:15 p.m.

Welcome Party

Exhibit Hall A
Everyone welcome.

6:30 p.m.

NATSO PAC Football Party

Second Floor River Concourse


All PAC contributors welcome. Visit the NATSO Booth to make a
contribution. Email dfialkov@natso.com for more information.

Late Night

Informal Networking

Savannah Midnight Sun Lounge,


Westin Savannah Harbor Golf Resort & Spa
Cash bar.

38

January/February 2017

Thank you to Title Sponsor Phillips 66 for generously supporting


The NATSO Show at the highest level.

#NATSOShow

MON., JANUARY 23, 2017


7:00 a.m. 5:00 p.m.

Registration Open

River Concourse, Outside Exhibit Hall A

7:00 a.m. 7:45 a.m.

Attracting, Hiring and Retaining Travel Plaza Talent:


Know Your Truckstop Breakout Educational Session

Meeting Room 103/104

8:00 a.m. 9:00 a.m.

The Rise of the Long-Range Electric Vehicle:


Keynote and Breakfast on the Show Floor

Center Stage, Exhibit Hall A

8:00 a.m. 3:30 p.m.

Show Floor Open

Exhibit Hall A

9:00 a.m. 12:00 p.m.

EXPO HOURS and Great Ideas Bar

Exhibit Hall A

12:00 p.m. 1:30 p.m.

Political Intelligence:
Lunch and Keynote on the Show Floor
The Hall of Fame Award will also be presented during Mondays lunch.

Center Stage, Exhibit Hall A

1:45 p.m. 4:45 p.m.

Know Your Truckstop Breakout Educational Session: Costs


1:45 p.m.: Know Your Truckstops Net Operating Cost
2:45 p.m.: Know Your Truckstops Food Costs
3:45 p.m.: Know Your Truckstops Capital and Infrastructure Needs

Meeting Room 102

5:30 p.m.

Olde Pink House Dinner

Olde Pink House


Dinner at this historic location is this Foundation Fundraiser honoring
travel plaza attendees, sponsors of the event and Chairmans Circle
members. Buses will depart at 5:30 p.m. from Bryan Square, located
in between the Westin Savannah Harbor Golf Resort & Spa and the
Savannah International Trade & Convention Center.

CAT
SCALE

RSVP is required and space is limited. If you havent RSVPd, visit the
registration desk to check availability to attend.
Late Night

Informal Networking

Savannah Midnight Sun Lounge,


Westin Savannah Harbor Golf Resort & Spa
Cash bar.

TUES., JANUARY 24, 2017


7:00 a.m. 2:00 p.m.

Registration Open

River Concourse, Outside Exhibit Hall A

7:00 a.m. 7:45 a.m.

Coffee Program Best Practices and Trends:


Know Your Truckstop Breakout Educational Session

Meeting Room 103/104

8:00 a.m. 9:00 a.m.

Plan for Tomorrows Trucking Economy:


Breakfast and Closing Keynote
on the Show Floor

Center Stage, Exhibit Hall A

8:00 a.m. 2:30 p.m.

Show Floor Open

Exhibit Hall A

9:00 a.m. 12:00 p.m.

EXPO HOURS and Great Ideas Bar

Exhibit Hall A

12:00 p.m. 1:00 p.m.

Creating Retail Disruption The Amazon Way:


Lunch and Keynote on the Show Floor

Center Stage, Exhibit Hall A

1:00 p.m. 3:00 p.m.

Ice Cream Social, EXPO HOURS


and Great Ideas Bar

Exhibit Hall A

3:00 p.m. 9:00 p.m.

Exhibitor Move-Out

Great Ideas Bar sponsored by

#NATSOShow

| Live Positively Lounge on the show floor sponsored by

DOWNLOAD
THE APP!

The new NATSO Show app is


available in the app stores for
Apple and Droids.

| Charging Kiosks sponsored by


www.natso.com

39

THE NATSO SHOW IS KNOWLEDGE


With the help of truckstop operators, weve rounded up experts who will help you improve your truckstop and travel plaza business
operations by providing IDEAS you can apply the day you get home to CUT COSTS and GROW YOUR BUSINESS.
Weve also handpicked the best THOUGHT LEADERS to guide your plans for the FUTURE. Their keynote presentations cover
challenging and thoughtful concepts and will better prepare you for the upcoming years.
SUNDAY, JAN. 22, 2017
1:00 p.m. 3:30 p.m.

Opening Workshop: Great Ideas! for Independent Operators Workshop


Facilitators: Herb Hargraves, Cash Magic Truck Plaza and Casinos; Don Paddock, KSG Distributing Inc.
Great Ideas Space
This two-and-a-half-hour workshop is the annual time for independent operators to come
together to share thoughts and ideas on how to succeed. Attend and use the different points
of view shared by truckstop operators from across the country to challenge yourself to think
differently about how to improve your business.

Independent truckstop and travel plaza attendees and sponsors only.

3:45 p.m. 5:15 p.m.

The NATSO Show State of the Industry & Keynote


Speakers: Lisa Mullings, NATSO; Don Quinn; Sapp. Bros Travel Centers Inc.
Center Stage, Exhibit Hall A
Attendees will receive a warm welcome to The NATSO Show 2017 from NATSO's Chairman Don Quinn and NATSO
President & CEO Lisa Mullings.
With more retailers moving into the territory that was served primarily by the truckstop and travel plaza industry
and online businesses like Amazon changing the way people shop, the truckstop industry is changing. Learn how
NATSO and the industry plan to adapt during this State of the Industry show opener.
FASTPORT is also facilitating an Employer Support of the Guard and Reserve (ESGR) Statement of Support during the opening keynote.

MONDAY, JAN. 23, 2017


7:00 a.m. 7:45 a.m.

Know Your Truckstop Breakout Educational Session: Attracting, Hiring and Retaining Travel Plaza Talent
Speaker: Maryellen Adams, CareerCo
Meeting Room 103/104
Lets face it. The way you attract, hire and retain employees for your travel plazas has probably changed quite a bit over the last
five years. The truth is, the way you hire will continue to evolve, especially as the next generation of talent becomes the future
of your business. In a service-oriented industry such as yours, it can be difficult, time-consuming and expensive to attract, hire
and retain essential employees. High-turnover foodservice and retail positions are especially challenging and often require a
continuous candidate pipeline. Understanding what todays job seekers look for in a career and work culture and developing new recruitment
and retention strategies is vital to your future success. Join Maryellen Adams, director of association partnerships at CareerCo, to uncover
smart, innovative ways to engage and recruit the talent you need to drive your business to continued success!

All education brought to you by


40

January/February 2017

#NATSOShow

8:00 a.m. 9:00 a.m.

The Rise of the Long-Range Electric Vehicle: Keynote and Breakfast on the Show Floor
Speaker: Drew Bennett, Tesla
Center Stage, Exhibit Hall A
An increasing number of customers are traveling long distances in electric vehicles, enabled by a rapidly growing deployment
of fast-charging infrastructure. Teslas Drew Bennett will share his perspective on the electric vehicle industrys growth
and direction over the next one to five years. He will also discuss how groups such as Tesla are working with operators and
landowners to ensure they have the charging infrastructure necessary to capture this growing market segment.

12:00 p.m. 1:30 p.m.

Political Intelligence: Keynote and Lunch on the Show Floor


Speaker: David Fialkov, NATSO
Center Stage, Exhibit Hall A
David Fialkov, NATSOs vice president of government affairs, offers his take on what the new presidential administration and
Congress will mean for the business community and travel plazas in particular. Having represented fuel retailers and the
convenience store industry in Washington, D.C., for seven years, Fialkov brings an understanding of not only the business
environment and legal issues confronting travel plazas, but also a sharp grasp of federal policymakers political and policy
agendas. Fialkov will discuss the national political environment as the new presidential administration gets underway, as well as take a
deep dive on some of the key issues relevant to the travel plaza industry that will be on the table in 2017. This will include discussions of tax
reform, highway funding, and fuel, food and labor regulations.
The Hall of Fame Award will also be presented during Mondays lunch.

1:45 p.m. 4:45 p.m.

Know Your Truckstop Breakout Educational Session


Meeting Room 102
1:45 p.m.2:45 p.m.
Net Operating Cost
Speaker: Darren Schulte, NATSO
Darren Schulte, vice president of membership for NATSO, will explain the concept surrounding net operating
cost and help operators learn the many facets it includes. The session will include simple actionable ways
to improve net operating cost (NOC), and Schulte will help operators uncover and apply best practices that
can bring their NOC down.
2:45 p.m.3:45 p.m.
Know Your Truckstop Breakout Educational Session: Food Costs
Speaker: Michael Ouimet, Oasis Travel Center
This session is designed to increase attendees understanding of the true costs involved in running a successful food
service program. Michael Ouimet, president of Ouimet Resources, which operates travel center restaurants in 11 states
and provides consulting work, will share his insight on how to apply best practices to minimize daily food costs while
running a more efficient program.
3:45 p.m.4:45 p.m.
Capital and Infrastructure Needs
Speakers: Michael Cerminaro, Allied Brand Capital, Tristen Griffith, Sacramento 49er Truck Plaza, and Keith Wade, Dodge City Petro
Capital outlays often can be hefty, but advanced planning can lessen the burden and keep operations
running smoothly. During the session, Tristen Griffith, president of Sacramento 49er, and Keith Wade,
operations director of Dodge City Petro, will share their strategies for planning for major equipment
purchases and facility upgrades. Michael Cerminaro, president of Allied Brand Capital, will discuss the
options available for covering capital improvements and discuss when financing makes sense.

#NATSOShow

www.natso.com

41

THE NATSO SHOW IS KNOWLEDGE


TUESDAY, JAN. 24, 2017
7:00 a.m. 7:45 a.m.

Know Your Truckstop Breakout Educational Session: Coffee Program Best Practices and Trends
Speaker: John Morris, S & D Coffee & Tea
Meeting Room 103/104
Coffee sales are a top profit generator for successful travel plazas and truckstops and offering a superior taste and seamless
operation can greatly increase profits. During this interactive session, attendees will learn best practices in coffee operations,
such as types of equipment and calibration while benefitting from hands-on troubleshooting from S&D Coffee & Teas John
Morris. Sample selections from S&Ds new line of sustainable origin coffees while learning how to maximize your coffee
profitability for the long haul!

8:00 a.m. 9:00 a.m.

Plan for Tomorrows Trucking Economy: Keynote and Breakfast on the Show Floor
Speaker: Bob Costello, American Trucking Associations
Center Stage, Exhibit Hall A
Bob Costello, senior vice president and chief economist at the American Trucking Associations, is back by popular
demand to provide insight into the latest on the future of the trucking industry at The NATSO Show. Costello will
discuss the economic factors that will influence the trucking industry throughout the coming year and how it will
affect truckstop and travel plaza operators.

12:00 p.m. 1:30 p.m.

Creating Retail Disruption The Amazon Way: Keynote and Lunch on the Show Floor
Speaker: John Rossman, Former Amazon Executive, Author and Expert on Digital Disruption
Center Stage, Exhibit Hall A
Amazon has pioneered and created waves of disruption since it was founded, growing from an online bookseller to
conquering the online shopping world. John Rossman, author of the Amazon Way, will share his insight into how the culture
of Amazon drives its ability to disrupt, what principles continually produce these changes and how to set up your company
to drive disruption.

MORE GREAT IDEAS!


GREAT IDEAS SPACE
This year we are extending the Great Ideas experience into its own special space. Follow the signs on the show
floor to the back of the room by the Coca-Cola Lounge for the opening to the Great Ideas Space. You can expect
the Opening Workshop: Great Ideas! for Independent Operators Workshop and more in this special space.

GREAT IDEAS BAR


Support the NATSO Foundation by purchasing a drink while learning from industry experts. Experts will be
noted on The NATSO Show website and announced daily.

Mon., January 23, 2017 | 9:00 a.m.12:00 p.m.


Tues., January 24, 2017 | 9:00 a.m.12:00 p.m. and 1:00 p.m.3:00 p.m

Great Ideas Bar sponsored by:


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January/February 2017

#NATSOShow

TRUCKSTOPS OFTEN FIND THEMSELVES


IN A POSITION TO HELP PEOPLE
TRAIN YOUR EMPLOYEES TODAY!
The NATSO Foundation has launched a series of online training
courses designed to standardize the way the truckstop industry
responds to those who need our help.
E-courses currently available include:

The Role of Truckstops in Combating Human Trafficking

How Truckstops Help the Homeless

Helping Drivers in Distress

Access the
NATSO Foundations
FREE online
learning courses at
www.natso.com/
onlinelearning.

Contact Tiffany Wlazlowski Neuman, Vice President Public Affairs, at 703.739.8578.


The NATSO Foundation is the research, education and public outreach subsidiary of NATSO, Inc.

THE NATSO SHOW IS CONNECTIONS


The NATSO Show offers the best networking opportunities youll find all year. Obtain NEW BUSINESS CONTACTS at the
Opening Workshop: Great Ideas! for Independent Operators. POSE QUESTIONS to operators you meet at luncheons and
breakfasts. Enjoy the Olde Pink House dinner with FRIENDS old and new.
OPENING WORKSHOP: GREAT IDEAS! FOR INDEPENDENT OPERATORS WORKSHOP
Sun., January 22, 2017 | 1:00 p.m. 3:30 p.m.

Great Ideas Space


Facilitators: Herb Hargraves, Cash Magic Truck Plaza and Casinos; Don Paddock, KSG Distributing Inc.
This two-and-a-half-hour workshop is the annual time for independent operators to come together to share
thoughts and ideas on how to succeed. Attend and use the different points of view shared by truckstop
operators from across the country to challenge yourself to think differently about how to improve your business.

Independent truckstop and travel plaza attendees and sponsors only.

WELCOME PARTY
Sun., January 22, 2017 | 5:15 p.m. 6:15 p.m.
Exhibit Hall A
Network with key suppliers and your fellow industry leaders during the Welcome Party on the show floor. Plan
to attend to obtain new business contacts, pose follow-up questions to operators you met during the Opening
Workshop: Great Ideas! for Independent Operators and get head start on connecting with industry suppliers.

Everyone welcome.

NATSO PAC FOOTBALL PARTY


Sun., January 22, 2017 | 6:30 p.m.
Second Floor River Concourse
Plan to stay after the Welcome Party for the NATSO PAC Football Party. Join your peers in networking over
football and food while supporting the NATSO PAC. The event will be held in the Second Floor Rivery Concourse.
There will be football-party style food, fun games and even a fan-of-the-game award so be sure to wear your
most enthusiastic football watching attire.
The NFC Championship Game begins at 6:40 p.m.
Email dfialkov@natso.com for more information. All PAC contributors welcome. Visit the NATSO Booth to make
a contribution.

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January/February 2017

#NATSOShow

OLDE PINK HOUSE DINNER


Tues., January 23, 2017 | 5:30 p.m.
This years Foundation Fundraiser honoring travel plaza attendees, sponsors of the event and Chairmans Circle
members is your chance to network with key suppliers and your fellow industry leaders. This VIP dinner takes
place at one of Savannahs best restaurants.
RSVP is required and space is limited. If you havent RSVPd, visit the registration desk to check availability
to attend.
Buses will depart at 5:30 p.m. from Bryan Square, located in between the Westin Savannah Harbor Golf Resort
& Spa and the Savannah International Trade & Convention Center.
CAT
SCALE

LIVE POSITIVELY LOUNGE


Mon., January 23, 2017 | 9:00 a.m. 12:00 p.m.
Tues., January 24, 2017 | 9:00 a.m. 12:00 p.m. and 1:00 p.m. 3:00 p.m.
Exhibit Hall A
Find out how Coca-Cola is making community involvement more refreshing than ever in the Live Positively
Lounge. Attendees can refresh, reconnect and reenergize on the floor while also learning how Coca-Cola makes
a positive impact economically, environmentally and socially.

SILENT AUCTION BENEFITING THE NATSO FOUNDATION


Each day we'll have a Silent Auction on the show floor to support the NATSO Foundation. Bring your checkbook
and plan to support this important industry cause.

LATE NIGHT INFORMAL NETWORKING


Saturday, Sunday and Monday Night
Midnight Sun Lounge, Westin Savannah Harbor Golf Resort & Spa
Sometimes the best conversations happen outside the classroom. Continue the conversations started during
the events during the day in this informal meet-up. Weve facilitated the venueyou supply the interactions.

Everyone welcome. Cash bar.

#NATSOShow

www.natso.com

45

NATSO CHAIRMAN CIRCLE MEMBERS


Double Coin Tire
Allied Brand Capital LLC
Michael Cerminaro
4416 Route 27, Suite A
P.O. Box 64
Kingston, NJ 08528
Phone: 732-355-8109, ext. 101
Email: mike.c@alliedbrandcapital.com
Website: www.alliedbrandcapital.com

Bridgestone Commercial Solutions


Rhonda Thomas
535 Marriott Drive, 8th Floor
Nashville, TN 37214
Phone: 615-937-3626
Fax: 615-937-3654
Email: thomasrhonda@bfusa.com
Website: www.trucktires.com

Chesters International
Ted Giles
2020 Cahaba Road
Birmingham, AL 35223-1179
Phone: 205-949-4690
Email: tedg@chestersinternational.com
Website: www.chestersinternational.com

Chevron Products Co. Global Lubricants


Americas Region
Patty Looney
394 S.W. 27th Terrace
Delray, FL 33445
Phone: 561-632-7347
Fax: 561-921-0367
Email: plooney@chevron.com
Website: www.deloperformance.com

Jim Manning
4778 Devonwood Ct.
Lakeland, FL 33801-0370
Phone: 813-476-1918
Fax: 626-301-9579
Email: jmann21741@aol.com
Website: www.doublecointires.com

FASTPORT LLC
Brad Bentley
175 Cabot St., Suite 304
Lowell, MA 01854-3635
Phone: 256-454-5049
Email: brad.bentley@fastport.com
Website: www.fastport.com

Federated Insurance
CareerCo
Maryellen Adams
1200 South Ave., Suite 202
Staten Island, NY 10314
Phone: 718-307-6258
Email: madams@careercocorp.com or NATSO@
careerco.com
Website: www.careerco.com

CAT
SCALE

J.T. McMahan
2744 Silent Springs Lane
Knoxville, TN 37931
Phone: 865-320-3025
Email: jmcmahan@coca-cola.com
Website: www.coca-cola.com

First Data Corp.

CAT Scale Co.


Delia Moon Meier
515 Sterling Drive
Walcott, IA 52773
Phone: 563-284-6263
Fax: 563-284-6475
Email: delia.meier@iowa80group.com
Website: www.catscale.com
46

The Coca-Cola Co.

Jerry Leemkuil
121 E. Park Square
Owatonna, MN 55060
Phone: 507-455-5507
Fax: 507-455-7840
Email: jjleemkuil@fedins.com
Website: www.federatedinsurance.com

January/February 2017

DAS Companies Inc.


Gordon Price
724 Lawn Road
Palmyra, PA 17078
Phone: 717-507-0363 or 800-251-9104 ext. 259
Fax: 800-842-1992
Email: gprice@dasinc.com
Website: www.dasinc.com

Dan Hudson
5565 Glenridge Connector NE
Atlanta, GA 30342
Phone: 703-398-5831
Fax: 402-315-5452
Email: dan.hudson@firstdata.com
Website: www.firstdata.com

#NATSOShow

Gilbarco Veeder-Root
Deepesh Nayanar
7300 W. Friendly Ave.
Greensboro, NC 27410-6232
Phone: 336-547-5613
Email: deepesh.nayanar@gilbarco.com
Website: www.gilbarco.com

Howes Lubricator
Stephen Sikorsky
60 Ocean State Drive
North Kingstown, RI 02852
Phone: 401-294-5500
Fax: 401-294-4229
Email: steves@howeslube.com
Website: www.howeslube.com

KSG Distributing Inc.


Don Paddock
1121 Flint Meadow Drive
Kaysville, UT 84037
Phone: 801-390-3820
Fax: 801-991-1821
Email: dpaddock@ksgdist.com
Website: www.ksgdist.com

McLane Co. Inc.


Tim Campbell
4747 McLane Parkway
Temple, TX 76504
Phone: 602-717-6959
Email: tim.campbell@mclaneco.com
Website: www.mclaneco.com

Phillips 66
Matt Fischer
RW 1024 Reserve
3250 Briarpark Drive
Houston, TX 77042
Phone: 832-765-2183
Email: matthew.fischer@p66.com
Website: www.phillips66.com

Michelin North America


Robert Deal
One Parkway South, HNA 3C
Greenville, SC 29615
Phone: 828-231-1183
Email: robert.deal@us.michelin.com
Website: www.michelintruck.com

Mobil Delvac
Craig Barr
22777 Springwoods Village Parkway
Spring, TX 77389-1425
Phone: 360-601-9797 or 280-445-2299
Email: craig.w.barr@exxonmobil.com
Website: www.mobildelvac.com

Points to Partners Inc.


Mike McCarville
109 Westpark Drive, Suite 200
Brentwood, TN 37027
Phone: 615-585-7540 or 615-377-7960, ext. 109
Email: mmccarville@ptpstop.com
Website: www.pointstopartners.com

Randall-Reilly Publishing Co. LLC


Robert Lake
3200 Rice Mine Road N.E.
Tuscaloosa, AL 35406
Phone: 205-248-1235
Fax: 205-345-0958
Email: rlake@rrpub.com
Website: www.rrpub.com

Paragon Solutions
Logo Droppers
Dave Jacobs
5445 Desert Point Drive, Suite A
Las Vegas, NV 89118
Phone: 702-433-5646
Email: dave@logodroppers.com
Website: www.logodroppers.com

#NATSOShow

Michael Lawshe
201 Main St., Suite 1150
Fort Worth, TX 76102
Phone: 817-927-7171 ext. 201
Fax: 817-927-8131
Email: mlawshe@paragon4design.com
Website: www@paragon4design.com

Renewable Energy Group Inc.


Jon Scharingson
416 S. Bell Ave.
Ames, IA 50010
Phone: 515-239-8042
Fax: 712-667-3399
Email: jon.scharingson@regi.com
Website: www.regi.com
www.natso.com

47

NATSO CHAIRMAN CIRCLE MEMBERS

The Truckers Friend


National Truck Stop Directory
Robert de Vos
P.O. Box 476
Clearwater, FL 33757
Phone: 727-446-2866
Fax: 727-443-4921
Email: rdevos@truckstops.com
Website: www.truckstops.com

THE NATSO
SHOW ADVISORY
COUNCIL
Thank you to the following
members for crafting this years
show experience as members of
The NATSO Show 2017
Advisory Council.
DON QUINN, CHAIRMAN
Sapp Bros., Omaha, Nebraska

MARK AUGUSTINE
Triplett Inc., Salina, Kansas

S&D Coffee & Tea


John Morris
300 Concord Parkway S.
Concord, NC 28027
Phone: 800-933-2210
Fax: 804-794-2725
Email: morrisj@sndcoffee.com
Website: www.sndcoffee.com

Valvoline
Gigi Rollins
c/o Bobbi Brophy
3499 Blazer Parkway
Lexington, KY 40509
Phone: 843-793-8490
Fax: 859-357-2359
Email: grollins@valvoline.com
Website: www.valvolinehd.com

COREY W. BERKSTRESSER
Lee Hi Travel Plaza, Lexington, Virginia

GERALD DANNIEL
Liberty Petroleum Distributors,
Milford, Pennsylvania

JIM GOETZ
Goetz Companies, Portage, Wisconsin

TOM HEINZ
Coffee Cup Fuel Stops & Convenience Stores
Inc., North Sioux City, South Dakota

Shell Lubricants
Christian Peters
3400 Watertown Place
Birmingham, AL 35243
Phone: 713-241-2571
Fax: 281-482-4189
Email: john.peters2@shell.com
Website: www.rotella.com

PREFERRED PARTNERS

WADE HOLLIS
Loves Travel Stops Inc.,
Oklahoma City, Oklahoma

ROBERT LAKE
Randall Reilly Publishing, Tuscaloosa, Alabama

DELIA MOON MEIER


Iowa 80 Group, Walcott, Iowa

BILL MULLIGAN
Pilot Flying J, Knoxville, Tennessee

48

January/February 2017

#NATSOShow

The new Park My Truck App


an exciting way for drivers to
find your truckstop!
The NATSO Foundation and the Truck Parking Leadership Initiative
have created a free mobile app called Park My Truck to help truck
drivers who need to stop and rest locate an available space.
Participation is free and simpleall you
need is the ability to count.
Participation in the app shows your commitment to provide
safe, reliable parking for your customer.
The success of this initiative hinges on the nations truck
parking providers working in partnership to supply drivers with
current, reliable data on available truck parking.

Contact Taryn Brice-Rowland at (855) 650-6935 or hello@parkmytruck.com to express interest


in providing truck parking availability. Visit www.parkmytruck.com for more information.

FLOOR MAP
Entrance to
Great Ideas
Space
CENTER STAGE
Coca
Cola
Lounge

KEYNOTE SEATING

ENTRANCE
1

10

FITBIT CHALLENGE
Walk, walk, walk the show floor on Monday and Tuesday and
then get credit for all those steps walking on the show floor
with a special prize! Stop by the NATSO booth at 1:20 p.m. on Monday
and 2:50 p.m. on Tuesday to log in your steps. The winner of each day
will receive a prize and everyone that participates will be entered into a
drawing for one larger prize.

50

January/February 2017

#NATSOShow

LIST OF EXHIBITORS
ABB Inc.........................................................................501

Geek Tech................................................................... 223

QuikQ LLC.................................................................... 321

Action Imports*........................................................... 104

Gilbarco Veeder-Root.................................................424

Quiznos........................................................................ 316

Allied Brand Capital..................................NATSO Booth

Group Impex Inc......................................................... 700

RDM Industrial Electronics Inc................................. 401

AM Fleet Chemicals................................................... 532

Hi-Way Distributing Corp. of America....................203

Renewable Energy Group Inc....................................422

AMBESTAmerica's Best Truck


Stops and Service Centers....................................... 338

Highway Connections.................................................314

RINAlliance...................................................................217

Home City Ice.............................................................. 312

Rivers Edge Products.................................................404

Howes Lubricator.......................................................603

Roady's Truck Stops.................................................. 304

Innovative Vending Solutions LLC........................... 504

S&D Coffee & Tea...................................................... 329

Junge Control Inc........................................................ 219

Service Station Computer Systems Inc.................. 221

KeySmart*................................................................. 638

Sharpline Converting Inc...............................................6

Kole Imports*..............................................................102

Shell Lubricants......................................................... 428

KSG Distributing Inc....................................................411

Smith-Southwestern................................................. 538

Laundrylux................................................................... 313

Smokey Mountain Snuff............................................324

Logo Droppers..............................................................317

Socks Galore*.............................................................337

LSI Industries Inc....................................................... 536

CareerCo...................................................................... 416

Solaray LLC.................................................................503

Lucas Oil Products Inc..............................................305

CAT Scale Co............................................................... 410

SPATCO DEF*............................................................. 402

Lynco Products...........................................................301

Chester's International.............................................. 418

Store Chek Systems...................................................327

McLane Co. Inc............................................................227

Chewpod USA............................................................ 322

SUBWAY and Mama DeLuca's............................... 235

Michelin North America.............................................704

The Coca-Cola Co............................. Coca-Cola Lounge

Mizco International Inc. DBA ToughTested.............425

Comdata*...................................................................639

Mobil Delvac..................................................Show Truck

DAS Companies Inc.................................................... 427

Monitor Canopies Inc.....................................................5

The Trucker's Friend


National Truck Stop Directory................................. 426

DineEquity Inc. dba IHOP and Applebee's.............. 225

Ms. Carita SafeTruck..................................................708

Tropiceel Products Inc.............................................. 439

Dippin' Dots Ice Cream..............................................201

Multi Service Fuel Card.............................................502

Truck Paper/AuctionTime.com................................. 215

Double Coin Tire......................................................... 406

NATSN (North American Truck Stop Network)........ 311

TVC Pro-Driver Inc.....................................................636

Essential Medical Supply*......................................... 437

Paragon Solutions..................................................... 333

U.S. Bank Voyager................................................... 403

Factory Cleaning Equipment Inc..............................320

Park Avenue Wholesale............................................ 328

Universal Sign.............................................................100

Federal Motor Carrier Safety Administration..........108

PEAK Commercial and Industrial............................. 319

Valvoline......................................................................407

Federated Insurance...................................................433

Penray Inc.................................................................... 315

Warren Rogers Associates........................................334

First Data.....................................................NATSO Booth

Phillip 66 ................................................................... 600

Waste Harmonics...........................................................9

Fiscal Systems Inc....................................................... 211

Pivotal LNG................................................................. 326

WEX Fleet One............................................................. 318

FPPF Chemical Co. Inc..............................................500

Points to Partners Inc............................................... 420

Wrangler Jeanswear*................................................ 539

Gator Signs* ............................................................. 336

Power Service Products............................................537

Yum! Brands Express..................................................534

American Foods Group..............................................300


Apter Industries Inc...................................................302
B/A Products Co........................................................400
B & B Amusements Illinois....................................... 335
Bell Plantation........................................................... 405
Bennett Pump Co...................................................... 239
Blue Sky DEF...............................................................310
Bridgestone Commercial Solutions.........................432
CAP Companies Inc................................................... 325

*See the Onsite Addendum in your show bag for more information on these exhibitors.

Sunshine Electronic Display Corp............................637


Taco John's International Inc.....................................307

www.natso.com

51

EXHIBITORS & SPONSORS


ABB Inc..................................................501

Apter Industries Inc.............................. 302

Heather Flanagan
16250 W. Glendale Drive
New Berlin, WI 53151-2840
Phone: 262-395-1773
Email: heather.flanagan@us.abb.com
www.abb.com/evcharging
ABB is the global leader in DC fast-charging
technology for electric vehicles, with future-proof
solutions for this rapidly growing transportation
market. From individual stations with all-in-one
payment options to large, cloud-enabled networks,
we deploy intercity and highway solutions that meet
the needs of more EV drivers, more quickly.

Ron Rutherford
P.O. Box 456
McKeesport, PA 15134
Phone: 412-672-9628
Fax: 412-672-3343
Email: ronrutherford@apterindustries.com
www.apterindustries.com
Since 1967, Apter Industries has had a tradition
of manufacturing high-performance, specialized
cleaning products. We pride ourselves on the
quality of our products and our attentiveness to
our customers. Our goal is to innovate, to be on the
cutting edge of products and techniques, and to
share that innovation with our customers to make
their processes more efficient.

Allied Brand Capital LLC.......... NATSO Booth


Michael Cerminaro
4416 Route 27, Suite A
P.O. Box 64
Kingston, NJ 08528-9613
Phone: 732-355-8109 ext. 101
Email: mike.c@alliedbrandcapital.com
www.alliedbrandcapital.com
Allied Brand Capital (ABC) is currently a proud
Chairman Circle member and the exclusive
financing partner of NATSO. We are an equipment
financing company that specializes in serving the
retail and commercial petroleum markets. With both
EMV deadlines and possible interest rate increases
on the horizon, there has never been a better time
for NATSO members to be proactive in obtaining the
equipment and financing they need.

AM Fleet Chemicals............................... 532


Mellanie Askew
P.O. Box 459
Channelview, TX 77530
Phone: 713-816-1581
Fax: 713-378-0964
Email: Service@amfleet.com
www.amfleet.com
AM Fleet sells custom-blended fuel chemicals
designed as top performing diesel additives and
gasoline additives. We focus on high-quality
products and high-performance results for every fuel
market we serve. Packing is available from cased
pints to bulk containers. All of our products are EPA
approved and ASTM tested.

AMBEST-America's Best Truck


Stops and Service Centers..................... 338
Tom Boutwell
5115 Maryland Way, Suite 300
Brentwood, TN 37027
Phone: 615-371-5187
Email: tboutwell@am-best.com
www.am-best.com
AMBEST Inc., America's Best Truck Stops, is a
member-owned chain of independently owned
truckstops, travel centers and service centers
located coast to coast. AMBEST markets,
coordinates fleet fueling contracts, negotiates and
promotes national buying programs. It is also home
to AMBUCK$, the most successful driver loyalty
program in the industry.

American Foods Group..........................300


Dale Christiansen
500 S Washington St.
Green Bay, WI 54301
Phone: 763-449-9714
Email: Dchristiansen@americanfoodsgroup.com
www.americanfoodsgroup.com
American Foods Group is a leading processor of
value-added proteins specific to the convenience
store segment.
52

January/February 2017

B/A Products Co....................................400


Frank Lyons
8925 McGaw Ct.
Columbia, Maryland 21045
Phone: 410-381-1700
Fax: 410-381-6358
Email: frank@baprod.com
http://www.baprod.com
B/A Products Co. is a family-owned-and-operated
company focused on manufacturing quality
products. What began in a Hollywood, Florida,
storefront in 1978 started out as a simple idea to
build quality products. Mel and Enid started by
building chain assemblies, punching rubber sling
straps and a few other basic products. As demand
and customer requests grew, items such as cables,
air tanks, switch panels, tow slings and door tools
were added to the product line.

#NATSOShow

CHAIRMAN'S CIRCLE

B & B Amusements Illinois..................... 335

Bennett Pump Co.................................. 239

Candice Doenges
1404 Martin Luther King Drive
Bloomington, Illinois 60184
Contact: Candice Doenges
Phone: 614-370-3551
Email: candice.lozano@bbillinois.com
www.bbillinois.com
You can bet on excellent service, quality products
and expert guidance from B & B Amusement of
Illinois. We offer more than equipment. We partner
with you to help you get the most out of your
opportunity to offer video gaming to your customer.

Bob Chase
1218 E. Pontaluna Road
Spring Lake, MI 49456
Phone: 231-799-6229
Fax: 231-799-6202
Email: rchase@bennettpump.com
www.bennettpump.com
Bennett Pump Co. maintains its world headquarters
in Western Michigan, and it serves customers
throughout the world. Manufacturing locations in
Spring Lake, Michigan, and Shanghai, China, offer
Bennett the flexibility to be a world-wide competitor
in fuel dispensing products and service distributors
wherever needed.

Bell Plantation......................................405
Anglia Luke
7902 Magnolia Industrial Blvd.
Tifton, GA 31794
Phone: 229-387-7238
Fax: 229-387-7238
Email: customerservice@bellplantation.com
www.bellplantation.com
Bell Plantation, makers of PB2 powdered peanut
butter, now have grape, strawberry, banana and
chocolate. PBthins is a tasty peanut butter cracker.
Varieties include regular, gluten-free, garden dill,
sweet BBQ, Southwest and Texas chipotle. PB2 Oil
is a gourmet, unfiltered, extra-virgin roasted peanut
oil. For some added heat, Bell Plantation offers
PB2 Spicy Oil. Plantation 1883 is Bell Plantations
more traditional peanut butter and it is available in
creamy, crunchy and dark chocolate.

#NATSOShow

SPONSOR

EXHIBITOR

Bridgestone Commercial Solutions........ 432


Rhonda Thomas
535 Marriott Drive, 8th Floor
Nashville, TN 37214
Phone: 615-937-3626
Fax: 615-937-3654
Email: thomasrhonda@bfusa.com
www.trucktires.com
Bridgestone is one of the best known and most
trusted names in truck tires today, with products for
every vehicle type and service, whether over-theroad, on/off highway or specialty applications.
Bridgestone tires are available from the largest
network of truckstops in America.

CAP Companies Inc............................... 325

Blue Sky DEF..........................................310


Thomas Sensbach
800 Roosevelt Ave.
Carteret, NJ 07008
Phone: 855-258-7593
Fax: 732-541-7999
Email: tsensbach@blueskydefna.com
www.blueskydefna.com
Blue Sky is an API-licensed manufacturer of diesel
exhaust fluid and 40 percent urea solution with
regional manufacturing and distribution centers
across the U.S. Since 2010, Blue Sky has been
providing the highest quality DEF to satisfied
customers throughout the U.S. and Canada. In
vehicles large or small, on- or off-road, Blue Sky
DEF is a trusted, and environmentally responsible
emission-control solution for diesel-powered engine
operators everywhere.

Tom Stanford
1800 Vernon St., Suite 5
Roseville, CA 95678
Phone: 916-786-2577
Email: tom@cap-companies.com
www.cap-companies.com
CAP Companies is a leader in truckstop site analysis,
industry research and consulting. We have over
25 years of experience in evaluating sites for their
potential as a truckstop, travel center or travel plaza.
We also conduct market research for truckstops as
well as major industries serving the industry. Our
consulting, evaluation and research services have
one goal: pointing our clients in the right direction.
Visit our website, www.cap-companies.com for more
information and background.

www.natso.com

53

EXHIBITORS & SPONSORS

CareerCo...............................................416

Chester's International..........................418

The Coca-Cola Co. Coca-Cola............ Lounge

Maryellen Adams
1200 South Ave. Suite 202
Staten Island, NY 10314
Phone: 717-307-6258
Fax: 718-761-3300
www.careerco.com
Got Jobs? CareerCo offers an efficient and costeffective job recruiting platform. Customize job
postings and filter candidates to meet your criteria.
Our system generates applicants using the power of
the internet and phone to recruit efficiently in speed
and scale. No long-term contracts, no cost to post.
Instead, you only pay when qualified candidates are
delivered to you. You set the requirements and the
budget; you're in the driver's seat! Stop by booth 416
to learn more.

Heather Townsend
2020 Cahaba Road
Birmingham, AL 36109
Phone: 205-949-4690
Email: heathert@chestersinternational.com
www.chestersinternational.com
Chesters has been a leader of quick-serverestaurant (QSR) concepts for over 50 years.
Chesters offers high-quality, great tasting products,
flexible locations, training and support. We only use
fresh chicken that is specially marinated and doublebreaded using a proprietary family recipe, and our
menu includes bone-in, tenders and potato wedges
as well as breakfast and homestyle sides.
For more information, please visit Chesters at:
www.chestersinternational.com.

J.T. McMahan
2744 Silent Springs Lane
Knoxville, TN 37931
Phone: 865-320-3025
Email: jmcmahan@coca-cola.com
www.coca-cola.com
The Coca-Cola Co. is the worlds largest beverage
company, refreshing consumers with nearly 500
sparkling and still brands. Along with Coca-Cola,
recognized as the worlds most valuable brand, the
companys portfolio includes 15 other billion-dollar
brands. For more information about Coca-Cola,
please visit www.thecoca-colacompany.com.

Chewpod USA....................................... 322

CAT Scale Co..........................................410


Heather DeBallie
P.O. Box 630
Walcott, IA 52773
Phone: 563-468-5216
Fax: 563-284-6475
Email: heather.l.debaillie@iowa80group.com
www.catscale.com
Locations that sell diesel need a CAT Scale.
Operators can join the worlds leading public truck
scale network. CAT Scale has more than 1,750
locations across the U.S. and Canada. There are
no startup costs and equipment, maintenance and
training are provided. Professional drivers seek out
CAT Scales. CAT Scale can bring more money to
the bottom line.

54

January/February 2017

Chris Tolos
P.O. Box 642081
Los Angeles, CA 90064
Phone: 844-500-2439
Fax: 310-775-9756
Email: chris.tolos@chewpod.com
www.chewpod.com
Chewpod USA provides three types of chewable
pods designed to enhance energy, focus and sleep.

Chevron Products Co. Global


LubricantsAmericas Region...........Sponsor
Patty Looney
394 S.W. 27th Terrace
Delray, FL 33445
Phone: 561-632-7347
Fax: 561-921-0367
Email: plooney@chevron.com
Website: www.deloperformance.com
Chevron Lubricants is a leading supplier of
lubrication solutions to fleets and owner operators
in North America. With wide distribution, a strong
support network and the award-winning, industryleading Delo family of products, Chevron can help
you meet your lubrication requirements.

DAS Companies Inc................................427


Gordon Price
724 Lawn Road
Palmyra, PA 17078
Phone: 717-507-0363
Fax: 800-842-1992
Email: gprice@dasinc.com
www.dasinc.com
DAS Companies Inc. is a full-service marketing
and global supply chain portfolio company.
Privately-held, DAS Companies designs, imports
and distributes truck and auto accessories, travel
merchandise and mobile electronics that add safety,
convenience, comfort and leisure to on-the-go
consumers through a series of channel partnerships
including travel centers, heavy-duty trucking
centers, and electronics and specialty retailers.

#NATSOShow

DineEquity Inc. dba IHOP


and Applebee's...................................... 225

Federal Motor Carrier


Safety Administration............................108

John Morris
2834 Myrtle Oak Lane
Zellwood, FL 32798
Phone: 407-497-4975
Email: john.morris@dineequity.com
www.ihop.com
IHOP and Applebees, owned by DineEquity Inc.,
are the category leaders within their respective
restaurant segments. Through varying prototypes,
we are aggressively pursuing new franchisees for
non-traditional locations such as travel plazas, For
example, will be opening more than 10 such sites in
2016 via our IHOP Express footprint as end-caps to
travel center buildings.

Elizabeth Sekle
1200 New Jersey Ave. S.E.
Washington, DC 20590
Phone: 855-368-4200
Fax: 202-366-3621
Email: elizabeth.sekle@dot.gov
www.fmcsa.dot.gov
The Federal Motor Carrier Safety Administrations
mission is to promote safe commercial vehicle
operation through education, regulation,
enforcement, and innovative research and
technology to reduce crashes, fatalities and injuries
involving large trucks and buses.

Double Coin Tire.................................... 406


Jim Manning
4778 Devonwood Ct.
Lakeland, FL 33801-0370
Phone: 813-476-1918
Fax: 626-301-9579
Email: jmann21741@aol.com
www.doublecointires.com
Double Coin's wide range of products include truck
and bus radial tires that are supplied to major OEMs,
trucking fleets, owner-operators and truckstops
in North America. Double Coin's TBR products are
found at over 1,000 point-of-sale locations across
North America. For more information about Double
Coin products, visit: www.doublecointires.com.

Federated Insurance............................. 433

Dippin' Dots Ice Cream...........................201


Matthew Stark
5101 Charter Oak Dr.
Paducah, KY 42001
Phone: 615-584-9477
Email: matsta@dippindots.com
www.dippindots.com/business/distributors.html
Dippin' Dots are tiny beads of ice cream, yogurt,
sherbet and flavored ice. Microbiologist Curt Jones
used his background in cryogenic technology to
invent Dippin' Dots in 1988. His invention is now
considered the unique, futuristic and fun way to eat
ice cream! Experience the taste of fun with Dippin
Dots, now available at grab-n-go locations through
the Dippin Dots Distribution Impulse Program.
Imagine the possibilities.

#NATSOShow

Factory Cleaning Equipment Inc............. 320


Elliot Germinaro
125 Cayuga Drive
Mooresville, NC 28117
Phone: 704-602-9017
Email: elliot@thesweeper.com
www.thesweeper.com
Factory Cleaning Equipment Inc. was founded in
1994 and has grown to be the largest supplier of floor
sweepers and scrubbers. We accomplished this by
having great service technicians, top quality machines,
fast parts delivery and outstanding customer service.
We carry both new and used top brand machines that fit
a wide range of budgets. With over 20 years of being in
business we have a knack for fitting customers into the
right floor cleaning equipment for their facility.

Jerry Leemkuil
121 E. Park Square
Owatonna, MN 55060
Phone: 507-455-5507
Fax: 507-455-7840
Email: jjleemkuil@fedins.com
www.federatedinsurance.com
Operators need to know what their insurance agent
knows about the travel plaza business and should be
positive they have the correct and specific coverage,
service and risk management support they need.
Federated Insurance is a NATSO Chairmans
Circle partner for good reason. Its marketing
representatives will ensure operators peace of mind
with major client service standards. At Federated,
its their business to protect yours!

www.natso.com

55

EXHIBITORS & SPONSORS


FPPF Chemical Co. Inc...........................500

First Data................................ NATSO Booth


Dan Hudson
5565 Glenridge Connector, N.E.
Atlanta, GA 30342
Phone: 703-398-5831
Fax: 402-315 5452
Email: dan.hudson@firstdata.com
www.firstdata.com
First Data offers direct merchant services for
NATSO members. Theres only one way to establish
the NATSO-First Data merchant account, so those
interested should contact dedicated service
representative Dan Hudson. To obtain the benefits
of the NATSO-First Data account, operators have
to have gone through NATSO. Otherwise, their
merchant account isnt covered. Operators can
benefit greatly with the lowest rates in the industry
and unparalleled service.

Fiscal Systems Inc...................................211


Tony Burks
4946 Research Drive NW
Huntsville, AL 35805
Phone: 256-772-8920
Fax: 877-552-5968
Email: Sales@fis-cal.com
www.fis-cal.com
Fiscal Systems provides point-of-sale (PA-DSS
compliant) software and retail automation systems
for truckstops and c-stores, rental systems for
c-stores and truckstops, unattended fuel systems,
credit card reconciliation, web-based proprietary
fleet card service, fuel control, QuickQ, GHS loyalty
system, EZ authorization, credit card library, outdoor
payment terminal, back-office systems and IBM
SurePOS hardware, when applicable.

56

January/February 2017

Mark L. Jacobs
117 W. Tupper St.
Buffalo, NY 14201
Phone: 716-856-9607
Fax: 716-856-0750
Email: mjacobs@fppf.com
www.fppf.com
FPPF manufactures high-quality diesel fuel, gasoline and
oil additives. Products are available in retail packaging
and bulk applications. Tank treatment programs are
available. FPPF prides itself as the technology leader in
the fuel additive business. For more than 40 years, FPPF
has set the standard for quality, performance and value.

Geek Tech Mobile Accessories............... 223


Nabeel Lakhani
5700 Braxton Dr. Suite 165
Houston, Texas 77036
United States
Phone: 800-277-7185
sales@geekaccs.com
http://geekaccs.com
At Geek Tech we manufacture & distribute mobile
accessory products. We are the largest wholesaler
of Geek Tech products in the nation. Our selection
includes Bluetooth Headphones, Speakers, Tempered
Glass and all other electronic accessories to retailers
across the nation! We have top quality products and
have competitive pricing for all your mobile accessories.

Gilbarco Veeder-Root............................ 424


Patricia Stancati
7300 W. Friendly Ave.
Greensboro, NC 27410-6232
Phone: 336-547-5121
Email: patricia.stancati@gilbarco.com
www.gilbarco.com
Gilbarco Veeder-Root, the worldwide technology
leader for retail and commercial fueling operations,
offers the broadest range of integrated solutions
from the forecourt to the convenience store and head
office. Gilbarco earns the trust of its customers by
providing long-term partnership, uncompromising
support and proven reliability.

Group Impex. Inc................................... 700


Alex Munoz
200 Executive Blvd. Rear Building, Lower Level
Ossining, NY 10562
Phone: 914-923-7179
Fax: 914-923-7179
Email: impex@groupimpex.com
www.groupimpex.com
With over 20 years of experience, Group Impex Inc.
is well known in the gift, toys and souvenir industry
for its high-quality products, wide selections of
stuffed animals and novelty products. Our goal is to
become a global leader in the plush toy and souvenir
industry by continuing to offer high-quality products,
innovative ideas at competitive pricing. Our mission
is to continue spreading smiles worldwide and
cherishing the joy that our products bring to our
clients and their customers.

Highway Connections.............................314
Sue Huls
P.O. Box 8451
Grand Rapids, MI 49518-8451
Phone: 616-455-5760
Email: info@highwayconnections.org
www.highwayconnections.org
Highway Connections is a non-profit Christian
ministry focused on positively impacting the lives
of truck drivers, primarily through spiritual impact
and distribution of materials (special truckeredition Bibles, Bible studies and the like). We seek
volunteer Bible distributors and distribution points
(truckstops/ trucking companies) and volunteer
individuals, churches and companies to work with us
to minister to those in the trucking industry.

#NATSOShow

Hi-Way Distributing Corp. of America..... 203

Junge Control Inc...................................219

Spencer Falvo
3716 East State Road
Barberton, OH 44203
Phone: 330-645-6633
Fax: 330-645-6795
Email: SpencerFalvo@hiwaydist.com
www.hiwaydist.com
Hi-Way proudly brings a competitive edge to the
market continually providing growth and profitability
to its business partners. Offering over 14,000 SKUs
including truck supply, entertainment, gift/novelty,
souvenir and apparel, Hi-Way has continued leading
the industry with innovation. For over 40 years,
Hi-Way Distributing has partnered with truckstops
and c-stores across America and throughout parts
of Canada. Discover your business growth potential
today by visiting with the team at Hi-Way.

Terri McGee
640 29th Ave SW
Cedar Rapids, IA 52408
Phone: 319-365-0686-116
Fax: 319-365-3928
Email: terrim@jungecontrol.com
www.jungecontrol.com
Junge Control has been a leading manufacturer
of measurement and blending systems since
1979. Junge Control provides simple fuel blending
solutions that offer precise measurement, safe
disbursement and reduce inventory shrink for
biodiesel, ethanol and many additive products. Ask
about our Bio Blender, Fuel Manager and Junge
Injector biodiesel and fuel blending products.

Howes Lubricator.................................. 603


Stephen Sikorsky
60 Ocean State Drive
North Kingstown, RI 02852
Phone: 401-294-5500
Fax: 401-294-4229
Email: sales@howeslube.com
www.howeslube.com
Howes Lubricator offers premium performance
additives for both diesel fuel and gasoline. Brands
include Diesel Treat, Meaner Power Kleaner and
Winter Treat Plus. Since 1920, Howes has provided
quality chemicals to the trade and consumer
markets with effective marketing programs
guaranteed to sell. For more information,
call (800) GET HOWES.

KSG Distributing Inc...............................411


Home City Ice......................................... 312
James Looker
6045 Bridgetown Road
Cincinnati, OH 45248
Phone: 513-598-3000
Email: sales@homecityice.com
www.homecityice.com
With over 90 years of service, Home City Ice retails
ice across all of Ohio, Indiana, Illinois, Kentucky
and West Virginia, as well as parts of Michigan,
Pennsylvania, Tennessee, New York, Maryland,
Georgia, Missouri, Wisconsin and Alabama. The
company manufactures 5,700 tons of ice per day in
36+ state-of-the-art manufacturing plants and 50
distribution centers throughout the Midwest.

#NATSOShow

Innovative Vending Solutions LLC..........504


Matthew Marino
1360 North Delsea Drive
Clayton, NJ 08312
Phone: 321-960-3797
Email: sales@ivsvend.com
www.ivschairs.com
Innovative Vending Solutions is the premier vendor
of massage chairs in the Industry with a portfolio of
more than 4,500 chairs in over 500 mall properties,
17 airport locations and 100+ truckstops throughout
North America. Our patented technology suite
expands the traditional massage chair service
by providing the modern conveniences of mobile
charging and accepting credit/mobile payments.

Don Paddock
1121 Flint Meadow Drive
Kaysville, UT 84037
Phone: 801-390-3820
Fax: 801-991-1821
Email: dpaddock@ksgdist.com
www.ksgdist.com
KSG Distributing is a wholesale distributor
and merchandiser servicing travel centers and
convenience stores. We provide a full-line selection
of entertainment media products and general
merchandise including mobile electronics and
accessories, apparel, eye wear, luggage, hardware,
truck supplies, fuel additives, electronics, toys,
gifts and novelties. We also provide merchandising
solutions and in-store services that are designed to
maximize sales and profits for our partners'
retail locations.

www.natso.com

57

EXHIBITORS & SPONSORS


LSI Industries Inc.................................. 536

Laundrylux............................................313
John Olsen
461 Doughty Blvd.
Inwood, NY 11096
Phone: 516-371-4400
Fax: 516-371-4204
Email: jolsen@laundrylux.com
www.laundrylux.com
Crossover laundry equipment by Wascomat is the
perfect fit for your truckstop! Built to last more than
15,000 cycles, more than two-to-three times the life
of appliance washers, they out-perform any other
home machine on the market. With crossover washers
and dryers, you will deliver superior cleaning results,
while dramatically lowering your water, sewer, gas
and electricity costs. They do not go out of balance
and do not over-suds, which means happy, loyal
customers and less maintenance for you!

Logo Droppers........................................ 317


Dave Jacobs
5445 Desert Point Dr Ste A
Las Vegas, NV 89118
Phone: 702-433-5646
Email: dave@logodroppers.com
www.logodroppers.com
Logo Droppers offers a wide range of products and
services revolving around logo development and
placement including: screen printing, embroidery,
vinyl decals, signs, banners and more. Logo Droppers
can also assist you in developing and designing
professional graphics at extremely competitive rates.

58

January/February 2017

Jacque'line Wright
10000 Alliance Road
Cincinnati, OH 45242
Phone: 513-372-3057
Fax: 513-984-1335
Email: jacqueline.wright@lsi-industries.com
www.lsi-industries.com
LSI is a leading manufacturer and supplier of imageenhancing interior and exterior LED lighting fixtures,
lighting controls, poles/brackets and graphics. LSI
utilizes its advanced technological capabilities
to develop and sell energy-efficient, innovative
products across commercial, industrial, banking,
petroleum, quick-serve restaurant and automotive
segments to name a few.

Lucas Oil Products Inc........................... 305


Jolie McGrath
302 N. Sheridan St.
Corona, CA 92880-2067
Phone: 800-342-2512
Fax: 951-270-1902
Email: jolie@lucasoil.com
www.lucasoil.com
Through innovative product research and
development, along with aggressive marketing
programs, Lucas has established itself as a
top-selling additive line in the American truckstop
industry. Lucas is also one of the fastest growing
additive lines in the consumer automotive industry.
A premium line of oils, greases and problem solving
additives has helped to firmly establish Lucas as a
prominent figure in this marketplace.

Lynco Products.......................................301
Tony Alexander
1410 11 St. W
Milan, IL 61264
Phone: 309-787-2300
Fax: 309-787-3200
Email: t.alexander@lyncoproducts.net
www.lyncoproducts.net
Lynco Products is a privately owned full-service
distributor, innovator and importer of impulse,
convenience, automotive and general goods
products. Our corporate office and 120,000-square
foot distribution center is located in Milan, Illinois.
This central Midwest location enables us to
efficiently distribute and service travel centers,
convenience stores, grocery, carwash and specialty
retailers throughout the United States and Canada.

McLane Co. Inc.......................................227


Tim Campbell
4747 McLane Parkway
Temple, TX 76503
Phone: 602-717-6959
Email: tim.campbell@mclaneco.com
www.mclaneco.com
McLane is a supply chain services leader, providing
grocery and foodservice supply chain solutions for
convenience stores, travel centers, mass merchants,
drugstores and military locations, as well as quickservice and fast-casual chain restaurants. McLane
optimizes the purchase, flow and sale of products
from thousands of suppliers to more than 54,000
retail locations.

Michelin North America......................... 704


Robert L. Deal
One Parkway South
Greenville, SC 29615
Phone: 864-458-4574
Email: robert.deal@michelin.com
www.michelintruck.com
Michelin North American is pleased to supply the
travel plaza community with Michelin and BFGoodrich
brand commercial truck tires and Michelin retreads.
The quality of these products is well recognized as
they provide exceptional performance and reliability
to the transportation industry.

#NATSOShow

Mizco International Inc.


DBA ToughTested.................................. 425
Tom Buske
83 Essex St.
Melrose, MA 02176-3103
Phone: 781-968-5786
Fax: 781-968-5787
Email: tom.buske@mizco.com
www.mizco.com
ToughTested offers a complete line of mobile
accessories designed for the professional driver.
Each product is built to meet the expanding power,
security and protection needs of todays mobile
devices. Products are engineered to provide
added power, safety, flexibility and utility within
the drivers environment. ToughTested are mobile
accessories for the road ahead.

Mobil Delvac.............................. Show Truck


Craig Barr
1031 N.W. 43rd Ave.
Camas, WA 98607
Phone: 360-601-9797
Fax: 280-445-2299
Email: craig.w.barr@exxonmobil.com
www.mobildelvac.com
For nearly 90 years, Mobil Delvac-branded
heavy-duty diesel lubricants have been helping
owner-operators and fleets nationwide extend the
life of their equipment. Along with conventional and
synthetic diesel engine oils, the Mobil Delvac product
family features a complete bumper-to-bumper
offering of fully synthetic drive-train fluids, extendedlife coolants and high-performance greases.

#NATSOShow

Monitor Canopies Inc................................ 5


Betty Taylor
P.O. Box 1315
Sherman, TX 75090
Phone: 903-893-6336
Fax: 903-892-4812
Email: betty@monitorinc.com
www.monitorinc.com
Monitor is a supplier of steel canopies for trucks and
automobiles. We sell, manufacture, ship and install
our canopies all over the world. We have been in
the canopy business for over 55 years at the same
location. We also build truck washes.

Ms. Carita SafeTruck............................. 708


Gordon Mosby
2159 Research Drive
Livermore, CA 94550
Phone: 925-243-1720
Fax: 925-243-1721
Email: gordonm@mscarita.com
www.safetruckproducts.com
Ms. Carita SafeTruck is the leader in quality oversizeload products, including signs, banners and flags.
They have the widest variety of OSL products with
the best quality of any nationally distributed line in
the market today, as well as over 600 other safety
products aimed at the professional trucker.

Multi Service Fuel Card.......................... 502


Aaron Decker
8650 College Blvd.
Overland Park, KS 66210
Phone: 866-951-9884
Email: info@multiservicefuelcard.com
www.multiservicefuelcard.com
Multi Service Fuel Card offers generous credit lines
to fleets and has been a trusted partner to truckstop
operators across the United States and Canada since
1978. The powerful card offers superior customer
service, accurate transaction management and pays
its merchants on time, every time.

NATSN (North American


Truck Stop Network)...............................311
Marsha Bird
P.O. Box 337-2 W. Main St.
Sullivan, MO 63080
Phone: 573-468-6288
Fax: 573-468-5885
Email: marsha@natsn.com
www.natsn.com
Independent truckstop operators formed NATSN in
1988. NATSN VIP was brought to the network in 1995
to reward drivers for their loyalty, and drivers are
awarded with cash ($$$) monthly. NATSN also offers
buying programs with many vendors and a fuel card
for fleets that a truckstop can afford to discount on.
We have improved our VIP program and would like to
see your truckstop be a part of our vision as we are
ran by the membership and for the membership.

Paragon Solutions Inc........................... 333


Michelle Hughes or Michael Lawshe
201 Main St., Suite 1150
Fort Worth, TX 76102
Phone: 817-927-7171 or 817-927-7171 ext. 201
Fax: 817-927-8131
Email: mhughes@paragon4design.com or
mlawshe@paragon4design.com
www.paragon4design.com
Paragon Solutions provides retail design, consulting
and branding services to convenience stores,
restaurants, truckstops and travel plazas across the
country. Their services include ground ups, remodels,
site design, interior design, store layouts, equipment
specification, creative branding and graphics
solutions, food service design and merchandising.

www.natso.com

59

EXHIBITORS & SPONSORS


Penray Inc..............................................315
Mark Kardon
440 Denniston Ct.
Wheeling, IL 60090
Phone: 847-459-5015
Email: mkardon@penray.com
www.penray.com
Since 1951, Penray, a specialty chemical company, has
been supporting automotive, heavy-duty, private label
and export markets with innovative products for the
transportation industry. Penray's manufacturing facilities
incorporate lean manufacturing techniques for optimal
efficiency and quality control. Penray offers a wide variety
of maintenance and specialty products available in
aerosol and liquid versions. Visit www.Penray.com for the
latest information on our products and services.

Points to Partners Inc............................ 420


Burt Newman, Jr.
109 Westpark Drive, Suite 200
Brentwood, TN 37027
Phone: 615-319-0541
Fax: 615-377-7965
Email: bnewman@ptpstop.com
www.pointstopartners.com
PTP and Points to Partners is an independent truckstop
and repair center association that has been in business
for 20 years. We offer national account vendor
savings, repair center programs, fuel solicitation, and
customized loyalty, rewards and gift card programs.

Power Service Products..........................537


Park Avenue Wholesale......................... 328
Michael Millman
2300 Hamburg Turnpike
Lackawanna, NY 14218
Phone: 716-823-0030
Fax: 716-825-5507
www.parkavenuewholesale.com
Park Avenue Wholesale is proud to introduce at
NATSO our own brand of work wear and hi-vis shirts,
hoodies and jackets. Buffalo Outdoors by Park Avenue
Wholesale is an American-born workwear brand that
represents quality and affordability. Buffalo Outdoors
has a presence in over 800 retail stores throughout
the United States, including several local familyowned stores in Western New York.

PEAK Commercial and Industrial............319


Sean Wheatley
4065 Commercial Ave.
Northbrook, IL 60062-1828
Phone: 847-559-2169
Fax: 847-664-7011
Email: swheatley@oldworldind.com
www.oldworldind.com
Old World Industries, one of North Americas
largest suppliers of automotive and heavy-duty
functional fluids, has the existing supply chain to
make BlueDEF diesel exhaust fluid and PEAK/Fleet
Charge/Final Charge antifreeze/coolants available
to operators. Old World is also the largest and only
national windshield wash supplier in the U.S.
60

January/February 2017

Phillips 66............................................600
Matt Fischer
2331 CityWest Blvd.
Houston, TX 77042
Phone: 832-765-2183
Email: matthew.fischer@p66.com
www.phillips66.com
Phillips 66 is a diversified energy manufacturing
and logistics company with a portfolio of Midstream,
Chemicals, Refining, and Marketing, Specialties, and
Lubricants businesses. Phillips 66 supplies TOP TIER
Detergent Gasolines under the Phillips 66, 76
and Conoco brands. The Phillips 66 brand, with its
distinctive shield icon, has been serving the needs of
the motoring public since 1927.

Ken Stratton
513 Peaster Highway
Weatherford, TX 76086
Phone: 817-599-9486
Fax: 817-599-4893
Email: kstratton@powerservice.com
www.powerservice.com
Since 1956, Power Service Products, a thirdgeneration veteran- and family-owned company,
has been manufacturing the most technologically
advanced diesel fuel additives through its ongoing
commitment to quality, integrity and product
advancement. All of its energy and resources
are singularly focused on treating diesel fuel.
Its complete line of industry-leading diesel fuel
additives provides year-round engine performance
improvement, trouble-free winter operability and
proper fuel tank hygiene.

Pivotal LNG........................................... 326


Tammy Johnson
10 Peachtree Place
Atlanta, GA 30309
Phone: 832-397-1791
Email: tjohnson@pivotallng.com
www.pivotallng.com
Pivotal LNG, a wholly owned subsidiary of AGL Resources
Inc., is committed to providing liquefied natural gas
(LNG) 24 hours a day, 365 days a year. With our fleet of
cryogenic tankers, we can deliver LNG directly to your
fueling location. Pivotal LNG and AGL operate a network
of LNG production facilities with the capacity to produce
540,000 gallons per day and the ability to store more
than 94 million gallons. For more information contact us
at 713-300-5116 or www.pivotallng.com.

#NATSOShow

QuikQ LLC.............................................. 321

RDM Industrial Electronics Inc................401

RINAlliance........................................... 217

Ernie Betancourt
501 Corporate Centre Drive, Suite 520
Franklin, TN 37067
Phone: 615-435-3287
Fax: 866-641-6850
Email: ernie.betancourt@quikq.com
www.quikq.com
QuikQs Fuel Purchasing System (FPS) is the
only solution that encompasses the total fuel
transaction process from carrier back office to
truckstop back office. Designed for large and small
trucking companies, it works with or without mag
stripe cards and with RFID. The combined power
of QuikQ RFID and QuikQ FPS arguably provides
the most economic and secure fuel transaction
processing system available today. Now available
at Loves, TravelCenters of America and other
locations across the U.S.

K. Renae Long or David Gallion


850 Harmony Grove Road
Nebo, NC 28761
Phone: 828-652-8346
Fax: 828-652-2697
Email: renae@rdm.net or david@rdm.net
www.rdm.net
Our mission is to provide our customers five-star
quality products and customer service with the
quickest delivery in the industry. RDM specializes
in the manufacturing of intercom systems used in
convenience store and truckstop applications as
well as remanufactured petroleum and car
wash equipment.

Jeff Hove
10430 New York Ave., Suite F
Des Moines, IA 50322-3773
Phone: 866-433-7467
Email: jeff@rinalliance.com
www.rinalliance.com
RINAlliance is a web-based renewable fuel
compliance program open to qualified blenders and
marketers registered under the EPA's Renewable
Fuel Standard (RFS). The comprehensive RINAlliance
program provides assistance with EPA registrations,
convenient access to compliance experts, easy-touse online RIN tracking system, quarterly reporting,
annual attestation and RIN quality assurance tools.

Rivers Edge Products............................. 404

Renewable Energy Group Inc.................. 422

Quiznos.................................................316
Natalie Hansen
7595 Technology Way, Suite 200
Denver, CO 80237
Phone: 303-573-4592
Fax: 303-573-2386
Email: NHansen@quiznos.com
www.ownaquiznos.com
For 35 years, Quiznos has taken pride in bringing big
flavor with quality ingredients. We are the pioneers of
the toasted sub, serving your customers hot toasted
subs made with butcher-quality meats and all natural
cheeses. We are committed to serving great tasting
chef-inspired food made with ingredients you and
your customers can trust. At Quiznos we're a little
bit different in nearly everything we do. Think all sub
sandwiches are equal? Horseradish! Toasting is a
wake up call for flavor!

Jon Scharingson
416 S. Bell Ave.
Ames, IA 50010
Phone: 515-239-8000
Fax: 515-509-1259
Email: jon.scharingson@regi.com
www.regi.com
Renewable Energy Group is a leading North
American biodiesel producer with a nationwide
distribution and logistics system. Utilizing an
integrated value chain model, Renewable Energy
Group is focused on converting natural fats, oils
and greases into advanced biofuels. With more
than 225 million gallons of owned/operated annual
production capacity at biorefineries across the
country, REG is a proven biodiesel partner in the
distillate marketplace.

Warren Morris
One River's Edge Ct.
Saint Clair, Missouri 63077
Phone: 537-280-5896
Email: warren.morris@riversedgeproducts.com
http://www.riversedgeproducts.com
Rivers Edge Products offers a complete line of
giftware for the outdoor, western, motorcycle and
wine enthusiasts that allows for great margins and
quick turns. Many of their items feature highquality licensed artwork from premier outdoor
artists. They are always adding new items to keep
their assortment fresh. They offer prompt shipping
and great customer service with a low, $100
minimum order and freight PPD on $1,200. Items
ship to the 48 states.

DOWNLOAD
THE APP!

The new NATSO Show app is


available in the app stores for
Apple and Droids.

#NATSOShow

www.natso.com

61

EXHIBITORS & SPONSORS


Roady's Truck Stops.............................. 304

Service Station Computer Systems Inc.... 221

Gene Betts
222 N. Plymouth Ave.
P.O. Box 173
New Plymouth, ID 83655
Phone: 866-481-0947
Fax: 208-717-0956
Email: Geneb@roadys.com
www.roadys.com
Roadys Truck Stops, the nations largest brand of
independent truckstops, caters to the professional
driver as well as the traveling motorist. With over
300 locations nationwide, Roadys provides a host
of solutions meeting the needs of local and national
fleets. Roadys provides national pricing programs to
our branded truckstops that allow them the ability to
compete with the national chains. Roady's also has
Roady's Rewards, a nationally recognized trucker
loyalty program.

Andre LeMire
650 Work Street, Suite A
Salinas, CA 93901
Phone: 831-755-1800
Fax: 831-784-4792
Email: tradeshow@sscsinc.com
www.sscsinc.com
SSCS is a software company built from the ground
up by a petroleum retailer. From the beginning, 35
years ago, our unique understanding of the industry
and tenured workforce has helped us connect with
our customers and address their needs with our
software, solutions and services.

Shell Lubricants.................................... 428


Christian Peters
3500 Water Oak Drive
Birmingham, AL 35243
Phone: 713-241-2571
Fax: 281-432-4189
Email: john.peters2@shell.com
www.rotella.com
Shell Rotella products are designed to meet the
challenges associated with the harsh environment
faced by truckers everywhere. Operators can offer
their customers protection with the full line of Shell
lubricants and coolants. Learn more about the Shell
portfolio and marketing programs available for
truckstop operators at www.rotella.com.

Sharpline Converting Inc........................... 6

S&D Coffee & Tea................................... 329


John Morris
300 Concord Parkway S.
Concord, NC 28027
Phone: 800-933-2210
Fax: 804-794-2725
Email: morrisj@sndcoffee.com
www.sndcoffee.com
S&D Coffee is much more than just coffee, it's
uncompromised quality, innovation, commitment
and service. S&D is a manufacturer of coffees and
teas. S&D has become a leader by partnering with
customers to offer high-quality coffees, innovative
products and marketing expertise.

62

January/February 2017

Kenny Snyder
1520 S. Tyler Road
P.O. Box 9608
Wichita, KS 67277
Email: kennys@sharpline.com
www.sharpline.com
Sharpline is the leader in the design and
manufacturing of innovative vinyl graphic image
products for a diverse range of markets worldwide.
Over 250 Sharpline specialists are dedicated to
utilize our state-of-the-art design capabilities
and modern manufacturing facilities to achieve
our commitment to superior product quality and
satisfaction in achieving the image enhancement
needs of our customers.

Smith-Southwestern............................. 538
Ryan Finchum
1850 N. Rosemont
Mesa, AZ 85205
Phone: 480-854-9545
Fax: 480-854-9572
Email: sales@smith-southwestern.com
www.smith-southwestern.com/
As a direct importer and manufacturer, SmithSouthwestern offers a full line of souvenirs
localized to any area. Mugs, shotglasses, keychains,
magnets, calendars and postcards are just a
few of our staple items. Our extensive product
lines expand throughout numerous categories
including souvenirs, gifts, apparel, jewelry, custom/
promotional items and much more. With low
minimums, continually growing stock product and
competitive pricing, SSI is able to provide for all of
your souvenir and promotional needs.

#NATSOShow

Smokey Mountain Snuff......................... 324

Solaray LLC...........................................503

Store Chek Systems...............................327

Tadd Langley
5505 Wisdom Court
Waco, TX 76708
Phone: 713-444-4133
Fax: 254-836-1517
Email: tlangley@smokeyusa.com
www.smokeysnuff.com
Smokey Mountain Snuff is America's original and
best-selling tobacco-free moist snuff product,
featuring seven flavors and two pouch flavors. All
products are 100 percent sales guaranteed with a user
friendly one-year best-used-by-date coding system.

Cheryl Drennan-Hart
P.O. Box 1168
Sapulpa, OK 74067
Phone: 918-227-0722
Fax: 918-227-0783
Email: cheryl.drennan-hart@solarayllc.com
www.solaray-sunglasses.com
Solaray LLC is the premier supplier of quality
sunglasses to truckstops and c-stores, delivered
through a DSD program unmatched by any
competitor. In addition to its sunglass program, the
company also offers the same service program for
wireless accessories, lighter displays, vitamin and
energy centers and many promotional items.

Jeff Rivera
901 S.E. Oak St., Suite 202
Portland, OR 97214
Phone: 563-468-5335
Fax: 503-230-2881
Email: jrivera@storechek.com
www.storechek.com
Store Chek Systems provides complete pointof-sale, back-office and restaurant systems for
the travel plaza or convenience store. We provide
hardware, software, training, installation and 24hour 365-day support with installations from coastto-coast. We offer interfaces to other leading POS
systems, store vendors and accounting systems.

APPLY FOR A BILL MOON SCHOLARSHIP


Truckstop and travel plaza employees and their families
should apply for the 2017 Bill Moon Scholarship.
Applications accepted until May 1, 2017.
All truckstop and travel plaza owners,
their employees and families are eligible.
Once the application process is open,
applications can be found online at
www.natso.com/natsofoundation/
billmoonscholarship.

FIVE
$5,000

scholarships will be
awarded this year.

For additional information, email


billmoonscholarship@natsofoundation.org.

#NATSOShow

www.natso.com

63

EXHIBITORS & SPONSORS


SUBWAY Mama DeLuca's..................... 235

Tropiceel Products Inc........................... 439

Truck Paper/AuctionTime.com...............215

Allison Morrow
325 Sub Way
Milford, CT 06461
Phone: 203-877-4281
Fax: 203-783-7736
Email: morrow_a@subway.com
www.subway.com
The SUBWAY chain is the worlds largest submarine
sandwich franchise with more than 44,500 locations
in 111 countries. Whether operators are looking to
own and operate a franchise, or earn rental income,
the SUBWAY franchise offers the opportunity and
formula that works with access to a well-structured
and effective system.

Merrilyn Jovin
237 S.E. Miller Ave.
Roseburg, OR 97470
Phone: 541-673-2188
Fax: 541-672-3933
Email: tropiceel@gmail.com
www.tropiceel.com
With health and wellness a huge growth category
in truckstops, Tropiceels NATURULZ-remarkably
different pain and wellness creams are the highimpulse, high-turn, high-margin items that have
proven success as an add-on product within driver
services locations. Attendees should be sure to stop
by their booth as they are giving all NATSO attendees
deluxe samples of the products. Stop and chat with
them. They offer a complete marketing/display/
sampling component that drives the unexpected,
high-sales truckstop environment.

Lindsay Kant
120 W. Harvest Drive
Lincoln, NE 68521
Phone: 402-458-4557
Fax: 202-479-2188
Email: lindsay-kant@sandhills.com
www.truckpaper.com
Truck Paper is known around the country as the No.
1 resource for buying and selling trucks and trailers.
Each week Truck Paper brings thousands of for-sale
listings to readers. The latest listings from thousands
of dealers around the country are also available at
www.truckpaper.com. Powered by TruckPaper.com,
AuctionTime.com brings together buyers and sellers
to move equipment at auction values. Sellers list
equipment on AuctionTime.com for a low flat fee.
Bidders pay no buyers fees whatsoever.

Sunshine Electronic Display Corp...........637


Mark Allaman
316 S. 6th St.
St. Joseph, MO 64501
Phone: 816-387-4232
Fax: 816-232-5915
Email: mark@sunshine.us.com
www.sunshine.us.com
Sunshine is the industry leader in providing fuel
price signs to the travel plaza industry. They are
proud that they manufacture every Sunshine display
in the U.S. at their corporate offices and factory in
St. Joseph, Missouri. Let Sunshine LED fuel price
displays help light the way to your pumps.

Taco John's International Inc..................307


Van Ingram
808 West 20th St.
Cheyenne, WY 82001
Phone: 307-421-0300
Email: vingram@tacojohns.com
www.tacojohns.com
Taco Johns has flexible layouts that can be adapted
to your site and facility, and we operate in 12 gas
and convenience outlets, with two more under
construction right now. Having over 390 restaurants
in 25 states makes us one of the largest quickservice Mexican restaurant brands in America. If you
are looking for an original alternative to the standard
QSR pizza, sandwich and burger fare; and a brand
poised to capitalize on the high-growth Mexican
category, Taco Johns is the opportunity for you.

64

January/February 2017

TVC Pro-Driver Inc................................. 636

The Trucker's Friend


National Truck Stop Directory................ 426
Robert de Vos
P.O. Box 476
Clearwater, FL 33757
Phone: 727-446-2866
Fax: 727-443-4921
Email: rdevos@truckstops.com
www.truckstops.com
Join 400 truckstops that profit from selling The
Truckers Friend. Join thousands of emergency
road service providers, truckstops, truck washes,
lube and tire shops, and repair shops that promote
themselves at truckstops.com. We are the trusted
truckstop data provider to NATSO, Rand McNally,
FHWA and serious truckers everywhere. Truckers are
your business. Let us steer them your way.

Steve Hanebaum
3200 W. Wilshire Blvd.
Oklahoma City, OK 73116
Phone: 800-288-2889
Fax: 405-843-2753
Email: shanebaum@tvcmarketing.com
www.tvcmatrix.com
Offering the most comprehensive legal plan available
today, TVC Pro-Driver continues to help keep truckers
on the road by handling their legal needs. In addition,
the company offers many services, such as motor
club memberships, small business services and
dining dollar discounts that benefit the entire family.
Go online for more information.

DOWNLOAD
THE APP!

The new NATSO Show app is


available in the app stores for
Apple and Droids.

#NATSOShow

U.S. Bank Voyager.............................. 403

Waste Harmonics ..................................... 9

Tom Berry
901 Marquette Ave. Suite 1800
Minneapolis, MN 55402
Phone: 214-548-8713
Email: thomas.berry1@usbank.com
www.usbpayment.com/fleet-solutions
The Voyager Fleet Card provides much more than
trusted familiarity. Its also the vast reach that assures
drivers there will be a location that accepts the card
along their routes. It is accepted at more than 230,000
retail and private fueling sites, truckstops, maintenance
providers and service locations, to name a few. Beyond
coast-to-coast convenience and acceptance, the
Voyager Network also delivers strong security and
control. We look forward to connecting with truckstops
and fleets in booth 403.

Jeannette Feeley
596 Fischers Station Drive, Suite 8
Victor, NY 14564
Phone: 585-354-8893
Email: jfeeley@wasteharmonics.com
https://www.wasteharmonics.com
Waste Harmonics provides a comprehensive
outsourced waste management consolidation service
for companies that have one location or 5,000+
locations. In working with our clients, we deliver
cost savings, complete consolidation of invoicing
and communication along with recycling and
sustainability strategies. We offer a boutique style and
customized approach to all our clients, while providing
state-of-the-art reporting and analytics and also
guaranteeing rapid-response customer service.

Universal Sign.......................................100
Jeff Walk
P.O. Box 888
Ottawa, KS 66067
Phone: 913-787-0377
Fax: 785-242-4426
Email: jwalk@usd-llc.com
www.usd-llc.com
Whether creating a new corporate image or updating
and maintaining a well established one, companies
have come to trust USD with their signage needs.
As a single source for all of your corporate signage
needs, USD eliminates the additional time and
expense associated with multiple vendors. We
handle every detail, from design to installation, so
you can focus on growing your business.

#NATSOShow

Valvoline.............................................. 407
Gigi Rollins
3499 Blazer Parkway
Lexington, KY 40509
Phone: 843-793-8490
Fax: 859-357-2359
Email: grollins@valvoline.com
www.valvoline.com
What makes Valvoline the only one that customers
need? Its dedication to innovative products and
services, spearheaded by a tremendous investment
in research and development. Valvoline products
(greases, engine oils, chemicals, coolants, etc.) and
programs help users extend drain intervals, reducing
maintenance and improving productivity while
providing superior protection and lowering the cost
of operation.

Warren Rogers Associates..................... 334


William Jones
747 Aquidneck Avenue, WRA
Middletown, RI 02842
Phone: 401-846-4747
Fax: 401-846-4747
Email: info@warrenrogers.com
www.warrenrogers.com
As pioneers in fuel system diagnostics, WRA
has compiled an unmatched record of technical
innovation and customer support. WRAs Continual
Reconciliation system has been certified to provide
leak detection compliance for complex tank
systems with up to 100,000 gallons in capacity and
over 2.7 million gallons in monthly throughput.

WEX Fleet One........................................318


Dana Cannady
613 Bakertown Road
Antioch, TN 37013
Phone: 615-523-6395
Fax: 615-858-6395
Email: dana.cannady@wexinc.com
www.fleetone.com
WEX Fleet One provides fuel cards and fleetrelated payment solutions to businesses and
government agencies with vehicles. They offer fuel
and maintenance purchasing controls, detailed
reporting, online account management and many
additional money-saving services. Fleet One is a
division of WEX Inc.

Yum! Brands Express............................. 534


Rose Avajeh
7100 Corporate Drive
Plano, TX 75024
Phone: 972-338-8716
Email: rose.arvajeh@yum.com
www.yum.com
Yum! Brands Inc. is one of the worlds largest
restaurant companies with over 40,000 restaurants
in more than 125 countries and territories. Their
restaurant brandsKFC and Pizza Hutare
the global leaders of the chicken and food pizza
categories. Visit them in booth 534.

www.natso.com

65

PRODUCTS AND SERVICE PROVIDERS


Need more supplier resources? Then check out these industry suppliers who couldnt
join us at The NATSO Show 2017, but who are among the those that support
NATSO through membership throughout the year.
A&W Restaurants Inc.

Bioblending.com by All-Line Equipment Inc.

Jeana Banks
1648 McGrathiana Pkwy, Ste 380
Lexington, KY 40511-1339
Phone: 855-766-8232
Fax: 859-721-1328
Email: jbanks@awrestaurants.com
www.awrestaurants.com

Steve Disselhorst
P.O. Box 5257
Quincy, IL 62305-5257
Phone: 217-224-9725
Fax: 217-222-0245
Email: scott@bioblending.com
www.bioblending.com

ACI Worldwide

Blue Beacon Truck Washes

Allison Kazerounian
536 15th Ave. NE
Saint Petersburg, FL 33704-4707
Phone: 727-515-8555
Email: allison.kazerounian@achworldwide.com
www.aciworldwide.com

Trace Walker
P.O. Box 856
Salina, KS 67402-0856
Phone: 785-825-2221
Fax: 785-825-0801
Email: tracew@bluebeacon.com
www.bluebeacon.com

Caribou Coffee Co.


Liva Wolf
3900 Lake Breeze Ave,
Minneapolis, MN 55429-3921
Phone: 763-592-2276
Fax: 763-592-2299
Email: lwolf@cariboucoffee.com
www.cariboucoffee.com

CirrusWorks Inc.
Elizabeth Crawford
510 N Washington St.,
Falls Church, VA 22046-3537
Phone: 703-388-6969
Email: beth.crawford@cirrusworks.net
www.cirrusworks.com

66

January/February 2017

Comdata
Ashley Caldwell
5301 Maryland Way
Brentwood, TN 37027-5028
Phone: 615-376-8797
Fax: 615-376-6881
Email: acaldwell@comdata.com
www.comdata.com

Core-Mark International Inc.


Mike Palelek
P.O. Box 690
Veradale, WA 99037-0690
Phone: 509-535-9768
Fax: (509) 535-6204
Email: mpalelek@core-mark.com
www.core-mark.com

FASTPORT LLC
Brad Bentley
175 Cabot St., Suite 304
Lowell, MA 01854-3635
Phone: (256) 454-5049
Email: brad.bentley@fastport.com
www.fastport.com

Fazoli's Restaurant Group


Sam Nelson
2470 Palumbo Dr,
Lexington, KY 40509-1117
Phone: 859-825-6252
Fax: 859-268-2263
Email: sam.nelson@fazolis.com
www.fazolis.com

Grand General Accessories Mfg.


Maggie Huang
1965 E Vista Bella Way
Rancho Dominguez, CA 90220-6106
Phone: 310-631-2589
Fax: 310-631-3568
Email: maggieh@grandgeneral.com
Www.grandgeneral.com

#NATSOShow

H.T. Hackney Co.

PRS Inc.

Stan Design Inc.

Tommy R. Thomas
P.O. Box 238,
Knoxville, TN 37901-0238
Phone: 865-546-1291
Email: tommy.thomas@hthackney.com
hthackney.com

Robert Mattila
1213 Walnut St.
Hastings, MN 55033-2622
Phone: 651-437-2145
Fax: 651-438-9884
Email: robert@prsincorporated.com
www.prsincorporated.com

Alec Stan
1821A Mattawa Ave.
Mississauga, ON L4X 1K5
Phone: 905-277-8877 ext. 21
Fax: 905-277-5275
Email: alec@stanjacks.com
www.stanjacks.com

Randall-Reilly Publishing Co. LLC

Stayhold USA

Robert Lake
P.O. Box 2029
Tuscaloosa, AL 35403-2029
Phone: (205) 248-1235
Fax: (205) 345-0958
Email: rlake@rrpub.com
www.randallreilly.com

Dean Mazzola
5657 45th St.
West Palm Beach, FL 33407-1626
Phone: 561-227-4094
Fax: 561-227-4599
Email: dean@stayhold.com
www.stayhold.com

Riva International Inc.

Truck Smart Parking Services Inc.

Per Vesterlund
14220 Hillsborough Dr.
Victorville, CA 92392-5432
Phone: 714-264-1746
Fax: 760-241-9031
Email: pervesterlund@gmail.com
www.wildtoycars.com

Christopher Wright
4195 Central St.
Detroit, MI 48210-2768
Phone: 313-338-9666
Fax: 313-297-7788
Email: cwright@trucksmartparkingservices.com
www.trucksmartparkingservices.com

Skyline Products

Wisconsin Petroleum Marketers &


Convenience Store Association

Holmes Murphy & Associates


Freddy Johnston
3001 Westown Pkwy.
West Des Moines, IA 50266-1395
Phone: 314-678-6413
Fax: 314-678-6513
Email: fjohnston@holmesmurphy.com
www.holmesmurphy.com

Know Control
David Jacobs
5353 Williams Dr., Suite 114
Georgetown, TX 78633-2045
Phone: 740-674-4087
Fax: 740-674-7189
Email: djacobs@knowcontrol.com
www.flintloc.com

Leer Inc.
Ben Albregts
3014 E Ivanhoe St.
Gilbert, AZ 85295-9069
Phone: 602-318-7944
Fax: 608-562-7091
Email: balbregts@leerinc.com
www.leerinc.com

The McIntosh Group LLC

Cooper Hollmaier
2903 Delta Dr.
Colorado Springs, CO 80910-1012
Phone: 719-884-3752
Fax: 719-392-2075
Email: CooperHollmaier@skylineproducts.com
www.skylineproducts.com

Matt Hauser
121 S. Pinckney St., Suite 300,
Madison, WI 53703-5116
Phone: 608-256-7555
Fax: 608-256-7666
Email: hauser@wpmca.org
www.wpmca.org

Karen MacCannell
1850 S Boulder Ave., Suite 102
Tulsa, OK 74119-5253
Phone: 918-585-8555 ext. 20
Fax: 918-583-7282
Email: KarenM@mcintoshtransforms.com
www.themcintoshgroup.com

#NATSOShow

www.natso.com

67

PRODUCTS AND SERVICES


SERVICE PROVIDERS
INDEX
Alternative Fuels

ABB Inc.........................................................................501
AM Fleet Chemicals.................................................. 532
FPPF Chemical Co. Inc..............................................500
Gilbarco Veeder-Root.................................................424
Junge Control Inc........................................................ 219
Pivotal LNG............................................................... 326
Power Service Products............................................537
Renewable Energy Group Inc....................................422
RINAlliance...................................................................217
Warren Rogers Associates........................................334

Amusement Games and Machines

B & B Amusements Illinois....................................... 335


DAS Companies Inc.................................................... 427
Innovative Vending Solutions LLC........................... 504
KSG Distributing Inc....................................................411

Apparel and Accessories

DAS Companies Inc.................................................... 427


Group Impex Inc......................................................... 700
Hi-Way Distributing Corp. of America....................203
KSG Distributing Inc....................................................411
Logo Droppers..............................................................317
Lynco Products...........................................................301
Ms. Carita SafeTruck..................................................708
Park Avenue Wholesale............................................328
Rivers Edge Products.................................................404
Sharpline Converting Inc...............................................6
Smith-Southwestern................................................. 538
Solaray LLC.................................................................503

Beverage Products

The Coca-Cola Co............................. Coca-Cola Lounge


Home City Ice.............................................................. 312
Rivers Edge Products.................................................404
S&D Coffee & Tea...................................................... 329
Taco John's International Inc.....................................307

Computer Electronics, Products and Services

Fiscal Systems Inc....................................................... 211


Geek Tech Mobile Accessories................................ 223
KSG Distributing Inc....................................................411
Mizco International Inc. DBA ToughTested.............435
QuikQ LLC.................................................................... 321
Store Chek Systems...................................................327
Warren Rogers Associates........................................334
Service Station Computer Systems, Inc................. 221
Store Chek Systems...................................................327
68

January/February 2017

Consultants

CAP Companies Inc................................................... 325


Highway Connections.................................................314
Hi-Way Distributing Corp. of America....................203
McLane Co. Inc............................................................227
Paragon Solutions Inc............................................... 333
TVC Pro-Driver Inc.....................................................636

Consumer Electronics

DAS Companies Inc.................................................... 427


Group Impex Inc......................................................... 700
KSG Distributing Inc....................................................411
Lynco Products...........................................................301
Mizco International Inc. DBA ToughTested.............435

DEF Products and Services

Blue Sky DEF...............................................................310


DAS Companies Inc.................................................... 427
Fiscal Systems Inc....................................................... 211
Gilbarco Veeder-Root.................................................424
Hi-Way Distributing Corp. of America....................203
Lynco Products...........................................................301
PEAK Commercial and Industrial............................. 319
Valvoline......................................................................407

Equipment and Supplies

AM Fleet Chemicals................................................... 532


Apter Industries Inc. ................................................302
B/A Products Co....................................................... 400
B & B Amusements Illinois....................................... 335
Bennett Pump Co...................................................... 239
Chevron Products Co. Global Lubricants
Americas Region...........................................Sponsor
Factory Cleaning Equipment, Inc.............................320
Fiscal Systems Inc....................................................... 211
Gilbarco Veeder-Root.................................................424
Junge Control Inc........................................................ 219
Logo Droppers..............................................................317
KSG Distributing Inc....................................................411
Lucas Oil Products Inc..............................................305
Mobil Delvac..................................................Show Truck
RDM Industrial Electronics, Inc................................ 401
S&D Coffee & Tea...................................................... 329
Sharpline Converting Inc...............................................6
Shell Lubricants......................................................... 428

Financial Services

Allied Brand Capital..................................NATSO Booth


First Data.....................................................NATSO Booth
Fiscal Systems Inc....................................................... 211
Multi Service Fuel Card.............................................502

QuikQ LLC................................................................... 321


RINAlliance...................................................................217
U.S. Bank Voyager.................................................. 403
WEX Fleet One............................................................. 318

Food Products

American Foods Group..............................................300


Bell Plantation........................................................... 405
Chester's International.............................................. 418
Dippin' Dots Ice Cream..............................................201
Home City Ice.............................................................. 312
McLane Co. Inc............................................................227
Quiznos........................................................................ 316
SUBWAY and Mama DeLuca's............................... 235
Taco John's International Inc.....................................307

Fuel Services

AM Fleet Chemicals................................................... 532


Bennett Pump Co...................................................... 239
Fiscal Systems Inc....................................................... 211
FPPF Chemical Co. Inc..............................................500
Gilbarco Veeder-Root.................................................424
Howes Lubricator.......................................................603
Mobil Delvac..................................................Show Truck
Monitor Canopies Inc.....................................................5
Penray Inc.................................................................... 315
Phillips 66...................................................................600
Power Service Products............................................537
QuikQ LLC.................................................................... 321
Renewable Energy Group Inc....................................422
Shell Lubricants......................................................... 428
Warren Rogers Associates........................................334
WEX Fleet One............................................................. 318

Full-Service Restaurants

American Foods Group..............................................300


DineEquity Inc. dba IHOP and Applebee's.............. 225

General Operating Equipment/Supplies

AM Fleet Chemicals................................................... 532


Apter Industries Inc. ................................................302
B/A Products Co. ..................................................... 400
CareerCo. .................................................................... 416
Factory Cleaning Equipment Inc..............................320
Fiscal Systems Inc....................................................... 211
FPPF Chemical Co. Inc..............................................500
Howes Lubricator.......................................................603
Laundrylux................................................................... 313
Logo Droppers..............................................................317
Mobil Delvac..................................................Show Truck
Penray Inc.................................................................... 315
#NATSOShow

Phillips 66...................................................................600
Power Service Products............................................537
RDM Industrial Electronics, Inc................................ 401
Sharpline Converting Inc...............................................6
Shell Lubricants......................................................... 428
Waste Harmonics...........................................................9

General Travel Plaza Merchandise

AM Fleet Chemicals................................................... 532


Bridgestone Commercial Solutions.........................432
Chewpod USA............................................................ 322
DAS Companies Inc.................................................... 427
FPPF Chemical Co. Inc..............................................500
Geek Tech Mobile Accessories................................ 223
Group Impex Inc......................................................... 700
Highway Connections.................................................314
Hi-Way Distributing Corp. of America....................203
KSG Distributing Inc....................................................411
Logo Droppers..............................................................317
Lucas Oil Products Inc..............................................305
Lynco Products...........................................................301
Ms. Carita SafeTruck..................................................708
Mobil Delvac..................................................Show Truck
Power Service Products............................................537
Sharpline Converting Inc...............................................6
Shell Lubricants......................................................... 428
Smith-Southwestern................................................. 538
Smokey Mountain Snuff............................................324
Solaray LLC.................................................................503
The Trucker's Friend
National Truck Stop Directory............................ 426

General Travel Plaza Services

ABB Inc.........................................................................501
CAT Scale Co............................................................... 410
DAS Companies Inc.................................................... 427
Fiscal Systems Inc....................................................... 211
Highway Connections.................................................314
KSG Distributing Inc....................................................411
Laundrylux................................................................... 313
McLane Co. Inc............................................................227
Mobil Delvac..................................................Show Truck
Phillips 66...................................................................600
Roady's Truck Stops.................................................. 304
Shell Lubricants......................................................... 428
Tropiceel Products Inc.............................................. 439
Waste Harmonics...........................................................9

Gifts and Novelties

DAS Companies Inc.................................................... 427


Geek Tech Mobile Accessories................................ 223
Group Impex Inc......................................................... 700

#NATSOShow

Hi-Way Distributing Corp. of America....................203


KSG Distributing Inc....................................................411
Lynco Products...........................................................301
Rivers Edge Products.................................................404
Smith-Southwestern................................................. 538
Solaray LLC.................................................................503
Tropiceel Products Inc.............................................. 439

Insurance

Federated Insurance...................................................433

Marketing Services and Incentive Programs

AMBEST-America's Best Truck Stops


and Service Centers.............................................338
Gilbarco Veeder-Root.................................................424
Mobil Delvac..................................................Show Truck
Multi Service Fuel Card.............................................502
NATSN (North American Truck Stop Network)........ 311
Paragon Solutions Inc............................................... 333
Points to Partners Inc............................................... 420
QuikQ LLC.................................................................... 321
RINAlliance...................................................................217
Roady's Truck Stops.................................................. 304
The Trucker's Friend
National Truck Stop Directory............................ 426
TVC Pro-Driver Inc.....................................................636
Pet Supplies & Services
Lynco Products...........................................................301

Pharmaceuticals-Pain and Wellness Creams

Chewpod USA............................................................ 322


Tropiceel Products Inc.............................................. 439

Publications and Services

Highway Connections.................................................314
KSG Distributing Inc....................................................411
The Trucker's Friend
National Truck Stop Directory............................ 426
Truck Paper/AuctionTime.com................................. 215
TVC Pro-Driver Inc.....................................................636

Quick-Service Restaurants

American Foods Group..............................................300


Chester's International.............................................. 418
LSI Industries Inc....................................................... 536
Quiznos........................................................................ 316
RDM Industrial Electronics Inc................................. 401
SUBWAY and Mama DeLuca's............................... 235
Taco John's International, Inc....................................307
Yum! Brands Express..................................................534

Restaurant Products
American Foods Group..............................................300
Quiznos........................................................................ 316
RDM Industrial Electronics Inc................................. 401

Signs
Logo Droppers..............................................................317
LSI Industries Inc....................................................... 536
Ms. Carita SafeTruck............................................... 708
RDM Industrial Electronics Inc................................. 401
Rivers Edge Products.................................................404
Sunshine Electronic Display Corp............................637
Universal Sign.............................................................100

Tires
Bridgestone Commercial Solutions.........................432
Double Coin Tire......................................................... 406
Michelin North America.............................................704

Tobacco Products
Smokey Mountain Snuff............................................324

Truck Equipment Supplies and Services


AM Fleet Chemicals................................................... 532
Bridgestone Commercial Solutions.........................432
CAT Scale Co............................................................... 410
Chevron Products Co. Global Lubricants
Americas Region...........................................Sponsor
DAS Companies Inc.................................................... 427
Double Coin Tire......................................................... 406
Fiscal Systems Inc....................................................... 211
FPPF Chemical Co. Inc..............................................500
Howes Lubricator.......................................................603
KSG Distributing Inc....................................................411
Mobil Delvac..................................................Show Truck
PEAK Commercial and Industrial............................. 319
Penray Inc.................................................................... 315
Phillips 66...................................................................600
Power Service Products............................................537
RDM Industrial Electronics Inc................................. 401
Shell Lubricants......................................................... 428
Truck Paper/AuctionTime.com................................. 215
Valvoline......................................................................407

www.natso.com

69

STATEMENT OF OWNERSHIP, MANAGEMENT AND CIRCULATION


1. Publication Title: Stop Watch
2. Publication Number: 2472-3
3. Filing Date: September 30, 2016
4. Issue Frequency: Bi-monthly

15. Extent and Nature of Circulation


a. Total No. of Copies (net press run)
2,226
b. Paid and/or Requested Circulation
(1) Paid/Requested Outside-County Mail Subscriptions Stated on Form 3541 2,022
(2) Paid In-County Subscriptions Stated on Form 3541
4
(3) Paid Distribution Outside the Mails Including Sales
Through Dealers and Carriers, Street Vendors, Counter Sales,
and Other Non-USPS Paid Distribution
0
NEW TRAVEL PLAZA MEMBERS
(4) Paid Distribution by Other Classes Mailed Through the USPS
0
CANTON
CENTER
WARREN TRAVEL PLAZA 2,026
c. TotalTRAVEL
Paid Distribution
7270 S. Warren Rd.
(PILOT
d. FreeDEALER
or Nominal#883)
Rate Distribution by Mail
0
IN 46792
9800
Interstate 20
(1) Outside-County
Copies Included on PSWarren,
Form 3541
0
PHONE: (765) 326-0005
Canton, TX 75103
(2)
In-County
Copies
Included
on
PS
Form
3541
CONTACT: Samir Shah 0
PHONE: (903) 829-2600
(3)
Copies
Mailed
at
Other
Classes
Through
the USPS
0
CONTACT: Zafar Khan
PETES
(4) Distribution Outside the Mail (CarriersWHISKEY
or Other Means)
0
OUTBACK
TRAVEL
e. Total Free
or Nominal Rate Distribution (FLYING J DEALER #513) 0
115 W. Primm Blvd.
CENTRE
f. TotalNEWMAN
Distribution
2,026
Primm, NV 89019
P.O. Box 329
g. CopiesAustralia
Not Distributed
200
PHONE: (702) 492-9657
Newman,
6753
h. Total (08) 6489 0333
CONTACT: Jeff Bradley 2,226
PHONE:
CONTACT:
Craig Mitchell
i. Percent Paid
100

NEW MEMBERS

5. Number of Issues Published Annually: 6


6. Annual Subscription Price: N/A Free

NEW ALLIED MEMBERS

7. C omplete Mailing Address of Known Office of Publication:


DINEEQUITY
INC.Alexandria,
DBA IHOP
1330 Braddock
Pl, Suite 510,
VA 22314 SOCKS GALORE WHOLESALE

AND APPLEBEES

10355 Capital

Glendale, CA 91203-4415

FAX: (248) 745-7855

WEBSITE: www.ihop.com

www.socksgalorews.com

J & A MARKETING INC.

TRUCK STAR SYSTEMS

8. C omplete450
MailingNorth
AddressBrand
of Headquarters
Office MI
of Publisher:
Oak Park,
48237
Blvd., or General Business
1330 Braddock
Pl, Suite 510, Alexandria, VA 22314 PHONE: (248) 545-7625
4th Floor
9. Full NamesPHONE:
and Complete
Mailing
Addresses of Publisher,CONTACT:
Editor, and Managing
Chris Editor:
Toma
(407)
497-4975
Publisher:CONTACT:
Amy Toner, 1330
Braddock
Pl, Suite 510, Alexandria,
EMAIL: VA 22314
John
Morris
socksgalore@sbcglobal.net
EMAIL:
Editor: Amy
Toner, 1330 Braddock Pl, Suite 510, Alexandria,
VA 22314
Managingjohn.morris@dineequity.com
Editor: Amy Toner, 1330 Braddock Pl, SuiteWEBSITE:
510, Alexandria, VA 22314
10. Owner: NATSO Foundation, 1330 Braddock Pl, Suite 510, Alexandria, VA 22314

11. K nown Bondholders,


Mortgagees,
and Other Security Holders
Holding
1 Percent
1391Owning
N.W.orSt.
Lucie
West
200 Compass
Circle
or MoreNorth
of Total Kingstown,
Amount of Bonds,RIMortgages,
or
Other
Securities:
None
Blvd. #149
02852

Port St. Lucie, FL 34986


PHONE: (401) 258-8951
FAX: (760) 325-1097 or
FAX: (772) 293-9536
(401)
13. Publication
Title: 667-3818
Stop Watch
CONTACT: Larry Jennings
CONTACT: Dick Rizzo
14. Issue Date
for Circulation Data Below: 7/29/2016 EMAIL:
EMAIL:
larryj@truckstarsystems.com
drizzo@jamarketing.net
WEBSITE:
WEBSITE:
www.truckstarsystems.com
Average No.www.jandamarketing.com
Copies Each Issue During Preceding 12 Months,
first column

12. Tax Status: Has Not Changed During Preceding 12 Months


PHONE: (772) 223-2903

Actual No. Copies of Single Issue Published Nearest to Filing Date, second column

16. Electronic Copy Circulation


a. Paid Electronic Copies
b. Total Paid Print Copies (Line 15c) + Paid Electronic Copies (Line 16a)
c. Total Print Distribution (Line 15f) + Paid Electronic Copies (Line 16a)
d. Percent Paid (Both Print & Electronic Copies) (16b divided by 16c x 100)

2,226
4,252
4,252
100

Training is an essential element in the success of any operation.


To help NATSO members, NATSO is now offering a Truckstop and
Travel Plaza Training Manual!
The manual, designed to help you create your own storeand company-specific operations training manual, includes:
s $ETAILED JOB DESCRIPTIONS FOR KEY POSITIONS OF MANAGER
cashier and merchandiser;
s ! SAMPLE CASH AUDIT FORM AND
s )NFORMATION ON HOW AND WHERE TO FIND GOOD JOB CANDIDATES

Purchase the training manual today at


www.natso.com/trainingmanual

Available for purchase online at www.natso.com/trainingmanual.

January/February 2017

2,063
4

0
0
2,067
0
0
0
0
0
0
2,067
200
2,267
100
2,226
4,293
4,293
100

I Certify that 50% of my distributed copies (electronic and print) are paid above a nominal price.
I certify that all information stated above is true and complete.
Amy Toner, VP, Publishing and Digital Content

Training Manual

70

2,267

$175 for members, $675 for nonmembers