Professional Documents
Culture Documents
Submitted By:
Javed Khan
Alamgir Khattak
Contents
Product Planning Process ..............................................................................................................................................2
Opportunity Statement: ............................................................................................................................................3
Mission Statement: ...................................................................................................................................................3
Identify Customer Needs:...............................................................................................................................................4
Gather Raw Data from Customers: ...........................................................................................................................4
Customer 1 ............................................................................................................................................................4
Customer 2: ...........................................................................................................................................................4
Interpretation of Raw Data in terms of Needs: .........................................................................................................4
Organize Needs into Categories: ...............................................................................................................................5
Prioritization of Needs: ..............................................................................................................................................5
Establishing Target Specifications: ................................................................................................................................6
Identify and Enlist the Metrics:..................................................................................................................................6
Identify Metrics: ....................................................................................................................................................6
List of Metrics ........................................................................................................................................................6
Metric Matrix: .......................................................................................................................................................7
Collect Competitive Benchmarking: ..........................................................................................................................8
Set Ideal & Marginally Acceptable Target Specifications: .........................................................................................8
Concept Generation: ......................................................................................................................................................9
Clarify the Problem: ...................................................................................................................................................9
Understanding: .....................................................................................................................................................9
Decomposing the Problem: ...................................................................................................................................9
External Search:.........................................................................................................................................................9
Energy Storage: .....................................................................................................................................................9
Keypad: .................................................................................................................................................................9
Microcontroller: ....................................................................................................................................................9
LCD: .....................................................................................................................................................................10
Communication Technology (Transmitter/Receiver): .........................................................................................10
Internal Search: .......................................................................................................................................................10
Energy Storage: ...................................................................................................................................................10
Keypad: ...............................................................................................................................................................10
Microcontroller: ..................................................................................................................................................10
Communication Technology (Transmitter/Receiver): .........................................................................................10
Casing:.................................................................................................................................................................10
Concept Combination Table: ...................................................................................................................................10
Proposed Concept:...................................................................................................................................................11
Proposed Design ......................................................................................................................................................11
Opportunity Statement:
The objective is to develop and design a portable cordless, rechargeable, safe and battery efficient electric
Lawn Mover machine.
Mission Statement:
Mission Statement: Battery Efficient, Rechargeable Electric Lawn Mover Machine
Product Description
Portable
Easy to Use
Safe
Low Power
Cordless
Rechargeable
User Friendly
Excel in the primary market
20% Gross Profit Margin
Primary Market
Children Parks
Homes
Secondary Market
Gardner
Stakeholders
Manufacturing Operations
Low Cost Solution
Retailers
Distributors and Franchises
Legal Team
Service Operations
Customer 1:
User:
Lal khan
User Type:
Handy Person
Questions
1.After how many do you use the Lawn Mover?
2.What are the constraints of machines?
3.What features would you like to have in the latest Lawn
Mover Machine?
Interviewer:
Javed Khan
Usage Rate:
Frequently
Customer Statement
Twice a Week
Smooth and uniform surface of Garden
Efficiency of making surface to smooth should be
increased.
Long lasting battery.
Customer 2:
User:
User Type:
Questions
Tauseef Ahmad
Handy Person
Interviewer:
Usage Rate:
Customer Statement
Alamgir
Frequently
Once a week.
Cutting Blades are not sharp enough
User friendly blades installing procedure.
Adjustable blades of varying sizes.
Customer Statement
Interpreted Need
Category
Need
Primary
Secondary
Tertiary
Prioritization of Needs:
Setting of need rank wise:
Highly important =1
Less important =5
Ranks
Need
Metric
Subjective
2
3
Time
Weight
4
5
Discharging
Easy to understand
6
7
Subjective
Power
8
9
Subjective
Easy to understand
List of Metrics
Metric
#
Need
#
Metric
Importance Units
Sharpness
No unit
Time
Hours
Weight
Pounds
5,9
Easy to understand
Minutes
Power
Watts
Metric Matrix:
Power
Easy to understand
Weight
Time
Need
1 Cutter is balanced and sharp enough
Sharpness
Metric
Metric #
Need #
Metric
Importance
Units
Kawasaki
Honda
1
2
3
4
5
1
2,3
4
5
6
Sharpness/Speed
Time
Weight
Easy to understand
Power
1
1
2
4
3
rpm
Hours
Pounds
Minutes
Watts
3200rpm
2850rpm
2 hours
50lbs
20
1 hours
42lbs
15
3.8 KW(5HP)
3kw (3.5 HP )
Metric
#
Need
#
Metric
Importance
Units
1
2
3
4
1
2,3
4
5
6
Discharging
Time
Weight
Easy to understand
Power
1
1
2
4
3
Seconds
Hours
Pounds
Minutes
Watts
Ideal
Target
Specificati
on
3200rpm
15 minutes
40lbs
10-12 min
3 KW
(4HP)
Marginally
Acceptable
Target
Specification
3000rpm
20 minutes
50lbs
15min
4KW(5HP)
Concept Generation:
Clarify the Problem:
Understanding:
Problem understanding steps are discussed in detail in previous headings.
No Energy Output
Instantaneous
Feedback
Device
No Material Input
No Material Output
Signal/Data input
Signal/Data Input
Controller or
Processor
No Material Input
Keypad
Signal/Data input
External Search:
Energy Storage:
MTD OEM 925-1707D BATTERY
Keypad:
Standard 6x6 keypad
Microcontroller:
Pic 18F4550
No Energy Output
Energy
Storage
Question
Receiver
No Material Output
LCD
Answer
Transmitter
Signal/Data Input
Output
Input
Energy
Output
Input
Energy
LCD:
Customized LCD
Internal Search:
Energy Storage:
5 Ah 24 Volt AGM Battery Pack
24V 2200mAh (20XAA) Battery
Keypad:
Standard 5x5 keypad
Custom keypad
Microcontroller:
8051
PIC
AVR
LCD:
Standard 2x16 alphanumericLCD
Casing:
Acrylic sheets
PVC Plastic
PVA Plastic
Communication
Technology
Microcontroller
Keypad
PVC Plastic
Wifi
8051
Standard 6x6
keypad
PVA Plastic
Wimax
PIC
Acrylic Sheet
Edge
GPRS
AVR
Standard 5x5
keypad
Custom keypad
LCD
Standard 2x16
alphanumeric
LCD
Customized
LCD
Energy Storage
AGM Battery
(20XAA)
Battery
24V battery
Bluetooth
Wireless USB
GSM
Proposed Concept:
PVC Plastic
PVC Plastic
Proposed Design
Wifi
GSM
PIC
8051
Custom
Keypad
Custom Keypad
Standard 2x16
alphanumeric
LCD
Standard 2x16
alphanumeric
LCD
24V battery
24V AGM
battery