COINs2010 Conference, October 7-9, 2010 Speaker Bios Jesse Dylan Jesse Dylan is a filmmaker and CEO and creative

director of FreeForm, a fullservice production company with a focus on corporate social responsibility and social media. In addition, he a prolific director behind some of the most successful campaigns in commercial television, print and interactive advertising. He is the co-founder and co-owner of Form, a commercial production company that has created award-winning commercials for clients including Nike, Nintendo, Motorola, American Express, NFL, and MTV. Recently, Dylan’s work has focused on telling the stories of the world's most innovative projects, people and organizations. He was a creative director for the iParticipate campaign for the Entertainment Industry Foundation (, tying together film, print and social media in the service of inspiring volunteerism across the United States. He directed the public service announcements, including a print campaign, for Stand up to Cancer (, an organization committed to fostering collaboration in cancer research. He also directed a film for The European Organization for Nuclear Research about the newly completed Large Hadron Collider. At the vanguard of the collective intelligence community, Dylan dedicates himself to his non-profit medical website The hope behind Lybba is that all of the world’s medical knowledge will be available in an open forum, free of charge, in simple, easy-to- understand language. He is also an active member of several organizations dedicated to growing our understanding of the world in an effective and equitable way. He is a fellow at Science Commons and serves on the board of Public Knowledge, a Washington, D.C.-based public interest group working to defend citizens' rights in our emerging digital culture. Sandy Pentland Massachusetts Institute of Technology Professor Alex “Sandy” Pentland is a pioneer in organizational engineering, mobile information systems, and computational social science. His focus is the development of human-centered technology, and the creation of ventures that take this technology into the real world. He directs the MIT Human Dynamics Laboratory, helping companies to become more productive and creative through organizational engineering, and the Media Lab Entrepreneurship Program, which helps translate cutting-edge technology into global real-world impact. He is among the most-cited computer scientists in 1

the world, and in 1997, Newsweek magazine named him one of the 100 Americans likely to shape this century. Richard Buchanan Richard Buchanan teaches information systems at the Weatherhead School of Management at Case Western Reserve University in Cleveland, Ohio. Prior to joining the university, Buchanan was a professor and director of doctoral studies at the Carnegie Mellon School of Design. He also served as chair of the school for 10 years. Buchanan taught design theory in the traditional areas of communication design and industrial design, but also extended design thinking into new areas of application such as interaction design and organization design. His work focused on the rhetorical dimensions of design. He is an editor of Design Issues, an international journal of design history, theory and criticism published by the MIT Press. From 2000 to 2006, he was president of the Design Research Society, a multi-disciplinary design research society based in the United Kingdom. Among his numerous publications are “Discovering Design: Explorations in Design Studies,” “The Idea of Design,” and “Pluralism in Theory and Practice.”

The COINs 2010 Conference, Oct. 7–9, 2010 is sponsored by Galaxy Advisors, I-OPEN, and the COINs Collaborative, an initiative of the Savannah College of Art and Design, Wayne State University College of Engineering-Department of Industrial and Manufacturing Engineering, and the Massachusetts Institute of Technology’s Center for Collective Intelligence. The collaborative builds open knowledge networks to advance the emerging Science of Collaboration for research and industry competitive advantage. The conference is hosted by SCAD. For more information and to register for the COINs 2010 conference, please visit


Sign up to vote on this title
UsefulNot useful