CITY OF CARMEL-BY-THE-SEA

CITY COUNCIL
Staff Report
SR 2017-016
February 7, 2017
Consent Agenda

TO: Honorable Mayor and City Council Members

SUBMITTED BY: Janet Bombard, Library and Community Activities Director

APPROVED BY: Chip Rerig, City Administrator

SUBJECT: Adopt a resolution authorizing Fiscal Year 2016/17 Special Event Support Program
grant funding in the amount of $13,000 to the Carmel Art Association for the Carmel
Art Festival event to be held May 18 - May 21, 2017.

RECOMMENDATION

Authorize Fiscal Year 2016/17 Special Event Support grant program funding in the amount of $13,000
in Special Event Support Program to the Carmel Art Association for the Carmel Art Festival event to be held
May 18 - May 21, 2017.

BACKGROUND / SUMMARY

At its December 13, 2016 meeting the Community Activities and Cultural Commission (CA&CC) considered
Fiscal Year 2016/17 Special Event Support grant funding requests from three organizations: Big Sur
International Marathon (Run in the Name of Love), Monterey County Vintners and Winegrowers (Monterey
Winemakers Celebration), and the Carmel Art Association (Carmel Art Festival).

The CA&CC forwarded a recommendation to the City Council for its consideration at the January 3, 2017
meeting regarding grant funding for the Run in the Name of Love and Monterey Winemakers Celebration
events, but asked the Carmel Art Association to return to the Cultural Commissions January meeting with a
budget that more accurately reflected the expenses and income associated with the Carmel Art Festival event.
Specifically, the CA&CC asked that the following issues be resolved before considering a recommendation to
the City Council:

The budget as presented did not accurately reflect all sources of revenues and expenses.
The Art Associations written request to use Devendorf Park for the event was not reflected in its
budget.
The budget contained an expense line item for a donation to charity. It was the Commissions opinion
that donations to charity should be disbursed based on disposable income after the event, not listed as
a budgeted event expense.

The Commission also asked the Carmel Art Association to specify the amount of grant funds being sought, as
that was left off the application.

The Carmel Art Association returned to the January 10, 2017 Community Activities and Cultural Commission
meeting with a revised budget, and a grant request of $13,623. The amount of the grant request included the
special event permit processing fee of $155, and a refundable damage deposit for Devendorf Park of $350:
fees which the Commission felt should not be included in the request. After removal of the two items, the
amount of the grant request came to $13,118, which is the estimated total amount of the Carmel Art
Associations special event fees.

The majority of that $13,118 is the costs to rent Devendorf Park (see Attachment 3). Due to financial
constraints, the Carmel Art Association was unable to rent Devendorf Park for the 2015 and 2016 Carmel Art
Festivals. At both the December 13, 2016 and January 3, 2017 Community Activities and Cultural Commission
meetings, the Carmel Art Association expressed the opinion that its inability to use Devendorf Park in recent
years has had a negative financial impact on the Carmel Art Festival.

After considering the Carmel Art Associations Fiscal Year 2016/17 grant request in the amount of $13,118, the
Community Activities and Cultural Commission voted to send the following recommendation to the City
Council:
1. Grant the Carmel Art Festival $13000
2. Review the Carmel Art Festival budget next year after the park has been included. If the event has
generated more income as a result, reduce their grant allocation going forward.

The recommended grant amount of $13,000 will reduce the Carmel Art Associations total event fees to $118.

FISCAL IMPACT

The total amount allocated to special event funding in the Fiscal Year 2016/17 budget is $27,500. At the
January 3, 2017 meeting the City Council authorized grant funding to the Big Sur International Marathon in an
amount not to exceed $4,000, and grant funding to the Monterey County Vintners and Growers Association in
an amount not to exceed $3,000. Should Council authorize $13,000 in grant funding to the Carmel Art Festival
the amount remaining in the 2016/17 Community Promotions Fund budget will be $7,500.

This is the first year of the Special Event Support Program grants. Because City Policy C16-01 was adopted
after the beginning of the fiscal year, the $27,500 that was allocated to Special Event support this fiscal year
was originally allocated for fee waivers, and the two Car Week events were funded from a different budget line
item to which $30,000 was allocated.

The City charges special event fees in order to recoup its costs for special events. These costs include City
staff overtime, the use of City equipment, and the wear and tear to streets, parks and facilities. The total
amount allocated to special event support in Fiscal Year 2016/17 was $57,500 which has resulted in the Citys
waiving the majority of special event fees this fiscal year. Going forward, staff anticipates that the City Council
will want to recover more of the costs of special events and will therefore reduce the amount of Special Event
Support Program funding in the future.

PRIOR CITY COUNCIL ACTION

This is the first year of the Community Promotions Fund Grants; however, the City Council has previously
approved fee waivers for the Carmel Art Festival in the following amounts: $1,575 in 2016; $5,000 in 2015;
$12,636 in 2014; $14,930 in 2013; and $12,475 in 2012. Prior to that time the Carmel Art Festival paid the City
a flat fee of $500 for the event.

ATTACHMENTS

1. Carmel Art Association Community Promotions Fund Grant Application

2. Carmel Art Association Revised Carmel Art Festival Budget
3. Estimated 2017 Special Event fees for the Carmel Art Festival
4. Resolution
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5 P E CI A L E \/ E NT S !J P PO RT G RANT ,n,P P LI C,L\ TI O ,\J

FOR SPECIAL EVENTS OCCUR/NG BETWEEN JULY 1, 2016 -JUNE 30, 2017
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?L as2 ,:on1pl2t:: thi2 ntfr2 app!icat:,Jn, an.;netl('g aH requ-=:; 1=s f'Jr iniorn-:ation and
,T.3ii or hand d2ii 12r fi 12 (5) complete pac'.<ets inc!..,.jing app!i,:a:;on form, e11ent
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':),..;dg2t, promot:01,al/mar'<eting plan, and proposed performance mea;ures.

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APPLICANT INFORMATION
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EVENT INFORi'vlATIOf\J
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Event Category: (check one)

.il.thletic/Recreat:011 Art/Exhibit C Car Show F-=stival/Celebr3tion C: Parade/Procession

= Performance ::J Run/Walk . Other (please specif'{) , ' 1 1 I /-::--l { +Q f /
E1enc Oe;cription: Provide a norroti<1e description of the full scope of your event in the space below. Be as specific
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and detailed as possible. Attach an additional page as neces:;ori;.

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Grafli Ap_?lication Form, ?age 1 of 3

City of Carmel b:1 the Se J, Ccmm unity Activities Dept., PO Box CC, Carmel, CA 939 21 (831)620-2020

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3. Does 1our application :nclude a copv c f 1our complete evenr budget ) Yes ':S No

'" Does your appl:carion include J COP'/ of vou1 proposed promotion/marketing plan' res ;)('r'-Jo

Do1c; rour appliC3tion include a ccpr of your proposed performance measures ) Yes C:: No :S.

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If '/OU answered "No" to any of the above qu stions, please provide a brief c!::planation:
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8 Will the event benefit 3 Cit'{ or sphere-of-influence-based non-profit organization ) Y':'s .c., i'Jo =

If you answered "No", please provide 3 brief explanation:

9. What are the anticipace,j d!rec': or indirect charitable contributions from vour event that W\11 support Carmel's
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10. Has your event previously r':'c2i'1ed Cit'/ funding support in the form of reduced fees) Yes :c., i'Jo _ C{,,-r(,
If you answered "'fes" to this question, attach the following documentation to this application: A. name of
charitable organization(s), B. amount(s) of actual charitable contribution(s) since the inception of the event.

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13. '-Nill admission be char.5ed (in,:ludin5 an,i son: of pr2-pa 1; ment/ regiSU 3tiDn or ;ponsorship plan)) Yes lo;\

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Cr-::nt Application :=orrr., Page 2 of 3

Ci:;, o f Carmel D'.' the S2a, ::ommunir)! Activi,ies Dept., .90 Box ,-:c, ::armel, CA 939? 1 {331)6?0-?020
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17. Wi!l 1our e1ent benefit an; for-profit enterprises' Y e s = lo::'.;<

13. Will your 212nt se,;e, 1n1oive, call attention to and promote the Cit'/ of Carmel, its residents, non-profits,
schools and/or or5aniBtions1 Yes A lo =:l

LJ. Will your e;ent atti'3Cc visirors to the City, Yes A, lo =

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20. Will the e11e11t dir2:tlv or indirectly benefit or promoce Cit; of C21rmel businesses ) Yes lo =

if you answered ye,.ple;:;se 2xplain h9w;

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17. Suc:es,fu: applicancs ,viii b2 expec'.ed to follow the Cit/s separ3te .3pecia! c1ent Permit process and submit all
necessary Forms, insurance and fe:>s as requir:>d

13. Successful grant recipients wII oe required to encer into an agreement '-Nith the City and consent to the C i t { ;
ter;-;-,s and conditions wrich will include language grant:ng the Citv the rii1t t.J aJdit financials. The agreement will
include a mutuailv 3greed-upon promccion/rnarketing plan ,hat wiii lncorporate promotion of the Citv on rhe
event/event organizer's webA'2, and performanc2 measures for e,.3luaci11g the ;;vent'; marketir.g and economic
irnpact.

19. Event organizer:; will be requir;;d to demonstrate how the e;ent mec, er did not meet, the objecti,;es and
m'2asur:"s in a requir2d. po;t-ev':nt report. E,c:nt organizer; v,Jh,J 3r2 fund2d .,viii b2 requir;:d to submit such a
report to th': Cit'/ wirhin 50 davs cf the e,ent's ,:onclusion

ACKf\JOINLE DG EIVl E1\JTS

I certify that ;he 3bove infornna[ion is tre and com,ct to the best of my nowled,;;e

I certify that participation in this organiZ3tion rs net predicated on a parsons race, cclor. religion, ethn1c1tv. national
origrn, age. sex. sex;Jal orientation. marital status. politi,:al affiliation, disabrl1ty or medical condition.

I ur,dersrand that :his Special E'-1ent SL,pport ;;rant :ipplicaticn is for preliminary re1iew only. and does not gL,arantee
,hat rny ever,t will be approv2d to move fo1w3r.j through the Special E,,eni Grant process. If apprc,;ed, I understand
that any chancie 1 i 1 the scope of the event must be report2d to the Comn:L,nit1 P..ctivities Department and additional
permits and fees may be requir2q,. --.. .
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Grant Applica,i-:;n Form, Page 3 of 3

":it;1 o/ C1rmel ,:,y ,he Sea, Comnwni,y Activities 0'?."Jt., PO Bo:: CC, Cc:rme!, ::A 93971 (831) 6?0-20:w
 PO Box 7191
Carmel, CA 93921
Email: carmelartfesti val 'Zi:2maiLcom

The Carmel Art Festival requests a grant for Special Event fees, We believe that our plein air
painting competition helps to keep Carmel a destination for artists and art lovers, as well as
continuing Carmel's reputation as an art colony, Cannel was founded in part by its fi.rst plein air
painter and her husband. By holding the festival outside and also by bringing large sculpture
into the park, as well as a live sculpture demonstration, we help make art more accessible to
everyone. We donate the proceeds to youth art programs in i'vfonterey County, thus helping train
Carmel's next generation of artists as well.

We attract the best plein air artists from around the country and showcase the many local artists
that are part of this elite group. We also attract many art buyers from all over the country who
stay in local hotels and dine in local restaurants as well as purchase almost $100,000.00 in art
(half of which goes to the artist and half to the festival) which adds to the city's sales tax
revenue.

Thank-you for your continuing help and consideration,

Tammi Tharp, President

Hella Rothwell, Secretary
Pamela Crabtree, treasurer
_j)
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PLEIN AIR COiVIPETITION & AUCTION I

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kmaLolrt.com
 PLEIN AIR COMPETITION & AUCTION
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Carmel-by-the-Sea, CA

60 Participating Artists
Linda Abbott Markus Lui
Rob Adamson Rolf Lygren
Ebrahim Amin Will Maller
Rolando Barrero Joe ivlancuso
Barter, Stacy James McGrew
Don Biehn Wayne McKenzie
Bato Bost Caleb Meyer
Carl Bretzke Kevin Milligan
Rich Brimer Jill Mueller
Larry C_annon Julia Munger-Seelos
MaryLou 001Teia Donald Neff
Aimee Erickson Robin Purcell
Mark Farina Lana Rak
Catherine Fasciato William Rogers
Tatyana Fogarty Robin Rogers-Cloud
Terri Ford Jason Sac ran
Jonathan Gaetke Robert Sandidge
Thaleia Georgiades Roos Schuring
Scott Hamill Michael Situ
Comly Hanson Tara Sood
Laurie Hendricks Richard Steres
Steve Hill Joaquin Turner
Sterling Hoffmann Laura Warnbsgans
Sibyl Johnson Cindy Wilbur
Sally Jordan Lucas Wong
Steve Kell Dennis Young
Rui Liang Paul Youngman
Po Pin Lin Lu Yu
Gtetha Lindwood Xiao Yu
Sergio Lopez Tonya Zenin
20 l -1 P,ople 's Cho1i, :1';11,;i [.\.'i11110-

Conhoisseur Sponsored by
Pleinf.\ir k-1nt>,a,,t
KMZT97.9 Th fnel Pine Cone
kmozart.com

Fur 111_frm11aticJ11, lo 1olu111i:a vr bi: a spuHSl>r. go to the fi:.Hll'al l' oJ}it.:ial Wt.!bJiti:.
w11w.c,1rmi:lartft1sthal.org
Pn;co!r:ds_(,1J111 rht. Can11,:/ Art Fcsflml /3i!llt.'./ir ((1111/, Ari Pmgr:1111s 111.\funre11!y Co11my.
{!,,: l',wnu:f :Irr Fc.lfirn/ is ,1.Vun-/'1v;i151J/c311,r,:0111::mwn. 1u 81!.r 11/ Cum1rf. C
. }!?:!/
!I 1){ I Ill rights n.s.:,wd. C(mmI .-Ir, F,:111ul
 22 L4nnual
Carmel _Art Festival
1\lfay J4th _J7 h 2015

Station to Provide:

! 50 commercials (30 seconds) in prime

time (J\il, F ?a, 7P) to air the 2 vveeks prior
to the f es ti val, $500

! 30 bonus commercials (30 seconds) to air

on the vveekends prior to and during the
f es ti val, $0.00

! 3 Artist intervievvs from the f es ti val to be

aired 6x (90 second Art Reports).
$100

! J\ilicrosite & link on K, Mozart vvebsite,

May 1 - May 17, $0.00

! Social media posting on all stations the 2

vveeks prior to the festival, $0.00

Carmel Art Festival to Provide:

! $600 media buy to be paid by Apr 15, 2015

: Display K,J\ilozart's banner at the festival

: Include K, Nlozart's logo on all printed

& digital advertising, nevvsletters and
vvebsite.

Signed by Carmel Art Festival Signed by Station

..-
 -----

PO Box 7191
Carmel, CA 93921
Email: cannelanfestivaViZ:Qrnail .com

Proposed budget:

Cost of venue - $5,500.00

Security - $1,825.00
Advertising - $8,000.00
Printing - $2,400.00
Music - $2,000.00
Judge SS00.00
Auctioneer $350.00
Insurance S2,000.00
Souvenirs- $2,000.00
A \,Vards - $15,000.00
Misc- $-1-25.00
Charity- $6,300.00
TOTAL- S.J6,300.00

Entry fees - $6,300.00

Sales - $48,000.00
TOTAL- 552,300.00

Non-profit's year round operating costs - $6,000.00

 published: by.
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DON'T MISS YOUR CHANCE TO BE INCLUDED!

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IS NOW OPEN FOR SUBMISSIONS

This si your opportunity to make _;ur::> :;our e-11:cm or organ1z3c;on rec':ives ma:<imum e:<posure in
2017 to attract more collectors and make your e,;enc known to the top artist:;

The 2017 Ultimate Guide ,viii appeJr in our Decen ber 2016/Jaruary 2017 issL,e. and wil! also be print-:>d ,3s a ,tandalo1'e piec':,
wit/; 8,000 copies to be distribur;::d at pie in air e,;ents throug/;cut 20 I 7. This '11tai guide will t e referred to t y thousands
of plein Jir c1r:ist:; and rnilectcrs ,e::kin(J out places wrere the best e'1ents, artists. :1nd paincin,;is cm be found

Jt.1ried, ir,,;irn,cnal, or open, all !e;iitimare 2'/er,ts and organi:ations are 2nmled to a complimentary bas;c Jistirg.
To r-::ally :;tanc! out in this unic;L,e ,;iuide, we encourage you w purchase a display ad Nith1n the directory.
V\/e ha'1": 2stabiished s1Jecial pric1n,J to make this opportunity as affordable as possible to all 2'1<2nts and or;;anizacions.
Full P3ge 2/3 Page V 1/3 Page V 1/6 Page V

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Those purchasing a displa'! ad are entitled to a free EXPAi,JDED alphabecical listing

'Basic listings include:

Events: State, Event Name, Date, and E-mail contact
Organizations: State, Name, Phone, and E-mail contact

G o here to learn more and get your event or organization into the 2017 Ultimate Guide
www.outdoorpainter.com/2017-ulti mate-guide/

Sign up today to be included in the 2017 PleinAir Artists' & Collectors'

Ultimate Guide to Plein Air Events & Organizations
Carmel Art Festival - Performance measures:

Over the past 10 years since the Carmel Art Festival has blocked off Mission Street between Ocean
and 6th, we have streamlined the placement of the tents and the flow of traffic to where all has been
going smoothly. The vendor who sets up the tents knows what he is doing, and we have not had any
problems.

Because we have paintings and sculpture stay up on the street and park at night, we have hired our
own security and, again, have not had any problems of theft, vandalism or weather problems (even
though we had a terrific storm pass through one year).

Without Devendorf Park:

For the past 2 years we only had the festival on the street and not the use of the park. This has been a
big disappointment to many attendees. During the previous 4 years, we had live entertainment in the
park, sculpture demonstrations by such well known artists as Steven Whyte. People would come and
sit on the lawn and listen to the music, walk amongst the exhibited sculptures from many art galleries
around town, and generally enjoyed the park setting. Without any activities in the park, people do not
even go in there. That's why we would like to have the park again as part of the Carmel Art Festival:
so that the public can enjoy it.

We have never had any food and beverage functions, but this year we would like to have a Friday
Evening "art unveiling" wine and nibbles event on Mission Street for art collectors who always come
by that first night between 7 and 9 PM. We have a tentative agreement by Pepe to devise an
appropriate function.

ONLINE PRESENCE:

The Carmel Art Festival, which is only one weekend a year (the weekend after Mother's Day) attracts
several thousand people to the event each year, filling hotels and restaurants.

Many come year after year. For those who need to skip a year, we have started ONLINE ABSENTEE
BIDDING. This was started in 2009, when we put all 120 paintings that the 60 artists produce for the
festival on the website so that people can view them across the globe. Each year we get more bidding
participation. In fact, our ONLINE PRESENCE has expanded greatly when we updated our website in
2014.

ONLINE PRESENCE:

l. Website www.carmelartfestivalcalifornia.com - Jan.2014-0cto28, 2016 - 38,600 unique visitors

2. Links from other organizations websites:

3. www.seemonterey.com/events/art-festiva Is/ca rm e I-art 473 2.53%

4. www.carmelcalifornia.com/event-2 lst-annua 1-carmel-a rt-festival 59.h tm 379 2.03%

 5. wvvw .carm e lea lifo rn ia .o rg/Cu Itu ra 1-0ff e rings/Ca rme 1-Art-F esti'1a 1-19<-l 300 1.61 %

6. w w w .carm elca lifo rn ia. c o m /event-23rd-a nn ua I-ca rm el-a rt-fes tiva I 5 9 .h tm 276 1.48%

7. m.facebook.com 249 1.33%

8. w w w .ca rmelca Iifo rn ia c o m /event-22nd-a nn u a I-ca rmel-a rt-fes tiva I 5 9 .h tm 247 1.32%

9. w w w .carmelartgalleries.com/open.htm I 242 1.30%

10. www.homesteadcarmel.com/things-to-do an nual-events.htm 198 1.06%

11. l.facebook.com/1.php 170 0.91%

12. https://www.facebook.com 153 0.82%

13. pa i ntouts.co m /component/ even tli st/de ta ils/8-ca rm e I-a rt-festiva I. htm I 148 0.79%

14. us.wow.com/search 126 0.68%

15. www.seemonterey.com/events 107 0.57%

16. w w w .see mo nte rev.com/includes/ even ts/Ca rmel-Art-Festiva 1/2676 106 0.57%

17. w w w . fine artco n noisseu r .com/In-Carmel-Pa in tings-to-Ma tch-the-Views/21542083 97 0.52%

18. w w w .ca rme lea liforn ia .com/an n ua I-events-in-ca rmel-by-the-sea. h tm 86 0.46%

19. w w w .seem o nterev .com/event/ca rmel-a rt-festiva 1/3877 78 0.42%

20. www.carmelshopping.com/navl.h tm I 77 0.41%

21. w w w .ca rmelartfestiva lcalifornia.com/index.htm I 74 0.40%

22. www.missionranchcarmel.com/links.htm 73 0.39%

23. w w w .co.monterev.ca. us/pages/nonprofits.h tm 70 0.38%

24. w w w .sea ml e ssex press ion .com/blog/2016/5/11/ca rmel-2016-plei n-a i r-a rt-festiva I 67 0.36%

2 5. w w w .seemonterey.com/includes/events/Carmel-Art-Festival/1708 60 0.32%

2 6. w w w . co.mo n terey.ca. us/how-do-i/fi nd/non-pro fit-organizations 54 0.29%

2 7. ho me. com cast. n e t t ' a rtbygre tha/we bsite/Hom e. htm I 50 0.27%

28. www.carmelvalleycalifornia.com/na'1a rt.html 50 0.27%

29. https://m.facebook.com 49 0.26%

30. www.carme lea Iifo rn ia. org/e11e nts/22nd-Ann ua I-Ca rme I-Art-Festi 11a1%2c-Scu lptu re-in .

OTHER ONLINE PRESENCE:

Constant Contact Mailing list: 1,187 - These are people who have contacted US to be on mailing list.

Mailings go out throughout the year.

Twitter: 1,261 followers. These are people who requested to follow us.

2,023 that Carmel Art Festival is following.

Facebook: 115 "likes". Haven't done much with it, we just have a page up.
Carmel Art Festival - Donations:

We try to give The Youth Art Collective about $5,000/year - in past 10 years. TOTAL $50,000

Youth Arts Collective

472 Calle Principal, Monterey, CA 93940

Contact: Marsha Perry, Tel. 831-375-9922

Carmel Art Festival - Sources of income: $52,300

1. Paintings & merchandise sold during the week of the art festival: $48,000
2. Entry fees: 6,300

For budget, see Addendum I.

Carmel Art Festival -Advertising: $8,000

l. Plein Air Magazine

2. Fine Art Connoisseur Magazine
3. Plein Air Magazine digital newsletter
4. Pine Cone
5. Monterey Herald
6. Local Radio Station
7. Email blasts via Constant Contact email list
8. Program
 ATTACHMENT 2

2017 CARMEL ART FESTIVAL

ESTIMATED BUDGET

Expenses
City Fees: parking stalls, block closure, barricades, no parking signs,
sound permit, A-Frames $ 3,118
City fees: Devendorf Park " $ 10,000
Printing and Reproduction $ 2,400
Advertising $ 8,000
Security $ 1,825
Music $ 2,000
Insurance $ 2,000
Judge $ 500
Auctioneer $ 350
Souvenirs: Posters, Tshirts, Totes, Hats $ 2,000
Cash awards to juried-in event artists $ 15,000
50% of proceeds from art sold to artists* $ 45,000
Venue expenses: setup of tents, stages, tables, chairs $ 5,500
Portable Restrooms $ 722
ABC Liquor License $ 25
Greenwaste: event trash services $ 129
Miscellaneous expenses $ 425

Total Expenses $ 98,994

Revenue
Entry fees $6,300
Sales of paintings produced by artists & sold at festival* $90,000
Sales of souvenirs $3,000

Total Revenue $99,300

 ATTACHMENT - 3
Estimated fees for Carmel Art Festival 2017

Non refundable Special Event Processing Fee* $155

Sound Permit - 4 days $108.00
2 parking stalls S/6th in front of restrooms @ 4 days $800.00
Block closures ($365 per block) 1 block @ 4 days $1,460.00
Barricades (8) at $65 each $520.00
No Parking Signs (10) @ $3.00 each $30.00
2 A frames @ 4 days $200.00
Devendorf Park - 4 days $10,000
Devendorf Park - Refundable Damage Deposit* $350
Total $13,623.00

*not eligible for Community Promotions Fund grant

 CITY OF CARMEL-BY-THE-SEA ATTACHMENT - 4
CITY COUNCIL

RESOLUTION NO. 2017-

A RESOLUTION OF THE CITY COUNCIL OF THE CITY OF CARMEL-BY-THE-SEA

AUTHORIZING FISCAL YEAR 2016/17 SPECIAL EVENT SUPPORT PROGRAM
GRANT FUNDING TO THE CARMEL ART ASSOCIATION IN THE AMOUNT OF $13,000
FOR THE CARMEL ART FESTIVAL
WHEREAS, City Policy C16-01 defines and outlines an annual Special Event Support Program grant in
the form of credits toward City special event fees; and

WHEREAS, Fiscal Year 2016/17 funding for the Special Event Support Program grant totals $27,500;
and

WHEREAS, the Carmel Art Association has requested grant funding for the Carmel Art Festival event;
and

WHEREAS, the Community Activities and Cultural Commission has recommended to the City Council
that it allocate $13,000 in Special Event Support Program to the Carmel Art Association for the Carmel Art
Festival event to be held May 18 to May 21, 2017.

NOW THEREFORE, BE IT RESOLVED THAT THE CITY COUNCIL OF THE CITY OF CARMEL-BY-
THE-SEA DOES HEREBY:

Authorize Fiscal Year 2016/17 Special Event Support grant program funding in the amount of $13,000
in Special Event Support Program to the Carmel Art Association for the Carmel Art Festival event to be
held May 18 - May 21, 2017.

PASSED AND ADOPTED BY THE CITY COUNCIL OF THE CITY OF CARMEL-BY-THE-SEA this
7th day of February, 2017 by the following roll call vote:

AYES: COUNCILMEMBERS:

NOES: COUNCILMEMBERS:

ABSENT: COUNCILMEMBERS:

ABSTAIN: COUNCILMEMBERS:

SIGNED: ATTEST:

_______________________ ___________________________
Steve G. Dallas, Mayor Ashlee Wright, City Clerk