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23rd February 2017

business events news
business events news

MELBOURNE Convention Bureau (MCB) ceo the shortlist to take over the show, with
Karen Bolinger says the current request for prospective managers viewing AIME 2017
tender in relation to the management of the before coming back with firm proposals in
Asia-Pacific Incentives and Meetings Expo the next few weeks.
(AIME) for 2019 and 2020 is an exciting She said she was very impressed at
opportunity to “review the whole show,” the level of interest and the quality of
with a new operator expected to introduce applications received, with MCB expecting
new elements and reinvigorate AIME going to make an announcement about the
forward. ongoing management of AIME for 2019 and
The show is currently managed by Reed 2020 sometime in Apr this year.
Travel Exhibitions, which has organised While there are no specific changes
AIME since 2001. in mind at this stage, Bolinger said any
Last month the MCB formally invited decisions would be informed by the
Expressions of Interest from exhibition McCrindle research study released earlier
and event organisations to undertake the reflected a strategic direction by the this week (BEN Mon) which looked at the
management and operation of AIME in 2019 company to focus on events that it owns future of meetings as technology evolves.
and 2020, at the time saying the tender 100%, while AIME director Ian Wainwright “We want to embrace the findings and
process was a “necessary and regular part of confirmed that Reed was fully committed to make sure AIME leads best practice into the
business as MCB approaches the end of its maintaining an excellent show for this year future,” she said.
contractual term with Reed Exhibitions”. and 2018. Bolinger said she had received great
While Reed was invited to participate in “We understand and respect their decision,” feedback from exhibitors at this year’s
the tender process, the industry was taken Bolinger said. show, with participants citing quality buyer
aback when the company declined to re- However after next year’s event a new meetings, a “massively successful” welcome
tender for the contract (BEN 30 Jan 2017). organisation will be in charge. Bolinger party and an overall positive vibe.
Reed’s portfolio director Kerry Prince told BEN she was excited that some “People are booking business here, which
told Business Events News the decision “great Australian suppliers” were among is key,” she said.

InterContinental $200m upgrade ACB releases half year figures
ADELAIDE will see an influx in MICE business this year, following
a large number of events secured for the SA capital.
In H1 ending 31 Dec 2016, the events won will see $90.6
billion in economic benefit injected into the state, 1,379 jobs
created, 29,555 delegates visting and 161,680 bed nights
according to the Adelaide Convention Bureau’s latest findings.
“The current rate of success shows our strategy is right on
target - we may even beat our record breaking 2015/16 at this
rate,” said ACB chief executive officer Damien Kitto.

THE InterContinental Sydney is set to undergo a whopping behind
$200 million upgrade of its facilities (BEN 03 Nov) - the most
extensive improvement of the property in over three decades. Sail from 2 nights with the Conference
Proposed renovations will effect all aspects of the hotel and Incentives Cruise Specialists
including its existing public areas, function rooms, restaurants
and all 509 rooms.
As exclusively flagged by Business Events News late last year,
a brand new 900m² pillarless grand ballroom offering views of
Circular Quay and the Sydney Harbour Bridge will be among one
of the key features of the renovation. | 1300 366 168

business events news 1
THE 2017 Asia-Pacific plenty of networking activities,
Incentives and Meetings Expo with these photos (below) taken

business events news (AIME) finished yesterday
afternoon, after a whirlwind few
both out and about, as well as
on the exhibition floor during
days of learning, connecting and the show. 23rd February 2017 socialising in Melbourne. Lots more AIME photos at
The annual event included

THE AIME show floor at the Melbourne
Convention and Exhibition Centre.

T H E Broken H
ill team brough
t the NSW outb
ack to Melbour

TH E Rocky Mount
aineer and Travel
team were all aboa Alberta
rd with AIME.

sland contingent. SOME of the colourful NT
GUESTS partied the night away at the Carousel welcome event. TH RE E from the Queen Convention Bureau team.

INTERCONTINENTAL Hotels hosted a lavish
Melbourne-themed (what else!) progressive dinner
at its InterContinental The Rialto property.

Bureau ladies
and their furry
little friends.

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Gray’s Say
business events news
Peter Gray, an independent Motivation Consultant, presents a regular 23rd February 2017 Business Events News feature on current issues in the Conference
and Incentive industries.

YOU could be forgiven for absent; and when major
THE International Donaghy explained the
blinking and missing the 25th national and International
Convention Centre results were primarily Anniversary of the Asia-Pacific airlines won’t support a
Sydney is well on its driven by “the integrated Meetings and Incentives Expo business events trade show
way to achieving its venue’s world class (AIME). There is only one word there is surely something
goal of hosting 1,000 team, who achieved an that I and a great many of my wrong! Similarly, stands
functions annually by 100% approval rating industry colleagues have used for China, Dubai, Hilton,
2019, according to its across areas from event to describe this milestone in Marriott and Starwood were
chief executive officer planning to hospitality Melbourne’s support of the all missing? Singapore, New
business events industries and Zealand, Japan, Las Vegas and
Geoff Donaghy. and security”.
that’s ‘appalling’. the Philippines were amongst
“I’m proud to say we have “Their dedication saw more I was determined to avoid the loyal exhibitors but their
already received return than 500 event confirmed writing about this AIME this stands were almost empty
bookings from corporate events before we even opened.” year as I have done in my when I attended.
held in our first six weeks of Over the next 25 years, an columns over the years but so Absent, too, were the
opening, and that we have a estimated $5 billion will be appalled was I by the lack of international buyers.
truly impressive events line up injected into the NSW economy, just about everything that I Apparently AIME this year
in 2017, including the Australian Donaghy said. simply couldn’t ignore it. attracted the lowest number
Reed Travel Exhibitions, the for many years.
Tourism Exchange, OpenStack, “Sydney will further its The writing has been on
organiser of the event, has
World Chambers Congress position as one of the leading declined to submit a tender the wall for AIME for a long
and the International Bar business events destinations in for the show’s management time but both Reed and the
Association,” he said. the world.” after 2018 and, if this year is MCB have simply ignored the
the pinnacle of their skills and signs, preferring instead to
expertise in this area, all I can ‘do it their own way’. And yet
say is thank goodness. these criticisms come from
Many exhibitors tell me the people who matter, the
BNE’s Herbalife win that AIME is, by far, the buyers and sellers. The rise of
most expensive business other shows (Luxperience, Get
MORE than 1500 of
events trade show in the Global) has surely been as a
Herbalife’s top members southern hemisphere at result of dissatisfaction about
from across the APAC region which to exhibit. And the AIME.
■■ THERE’S no doubting will meet in Brisbane for Australia needs an
inclusion of such hi-tech
the sales ability of the team the Future President’s Team facilities as the Konduko lead international trade show; we
at AIME, who even managed Retreat from 16-20 Sep. generation technology only shouldn’t have to travel to
to monetise the bathrooms The retreat will see higher- adds to their costs. I have to Barcelona or Frankfurt to see
at the Melbourne Convention level Herbalife members assume that this is because what’s available around the
and Exhibition Centre during AIME has two masters: the globe. AIME needs a major
attend a series of leadership rethink and probably a new
this week’s show. Melbourne Convention Bureau
meetings and engage in a (the owner) and Reed (the name.
The mirrors in the gents range of lifestyle and leisure organiser) and both want I hope the MCB takes note
(pictured) urged delegates to experiences in thr Qld and learns some pretty hard
their ‘cut’ of the revenue. I
visit the Japan stand, while capital. have heard frightening figures lessons, maybe even allowing
visitors were also invited Lord Mayor Graham Quirk about how much the MCB has AIME to circulate round
to post a bathroom selfie said he was pleased by the collected from the show in the Australia’s capital cities. If the
- hopefully G-rated - for a economic impact the retreat past and, if true, it’s no wonder MCB allows a major event like
chance to win a prize. that exhibitors are no longer AIME to fail I think the MCB
will play on Brisbanes
interested. To them the show board and certainly the CEO
economy as an estimated simply isn’t viable. should consider their future.
$3.9 million. Where were Qantas, Jetstar,
He said it also reinforces Virgin and Emirates? All
Brisbane as “a major
business event and incentive Peter Gray is an independent, Accredited Incentive
destination in the APAC”. Practitioner and motivation consultant. He can be
contacted at

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the vibrant meetings, incentives, conferences and events sector. Editor: Bonnie Tai
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