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February 22, 2017.

Human Resources,
University of Waterloo,
200 University Avenue West,
Waterloo, ON, N2L 3G1.

Re: Communications Design Specialist
Dear Hiring Manager,
It is with great enthusiasm that I submit my application for the Communications Design
Specialist role. I heard about this role through LinkedIn. I would be delighted to research, plan,
develop and evaluate in-person, print and digital marketing communications and media
opportunities, that will improve engagement with your staff, students and stakeholders.
As an experienced strategic marketing communications professional, I am confident in my public
relations, project management and public engagement skills. My qualifications include:
● About 5 years’ marketing communications experience, incl. government and agencies
● Post-Graduate Certificate in Corporate Communications; Bachelors in Political Science
● Proven research, marketing and communications work; Intermediate graphic design skills
● Excellent writing, analytical and organizational habits, with proven interpersonal skills.

After reviewing this position and doing some research, I am confident that my knowledge, skills
and computer expertise to create impressive and persuasive communications materials.
I would be grateful for the opportunity to interview and learn more about the role and your team,
and to showcase my public relations, social media and community relations portfolio.
Thank you for your time and consideration.
Yours sincerely,

Adrian Paris
Adrian Paris
(416) 999.7709
adrianparispr@gmail.com
2413 Susquehanna Ct.
Strategic Marketing Communications Oakville, ON, Canada.

A public relations and strategic marketing professional with a passion for improving
PROFILE internal and external communications using proven strategies and tactics.

Specialities: Corporate communications, brand marketing, content creation, media
monitoring, event planning, stakeholder engagement and reputation management.

POST GRAD. CORPORATE COMMUNICATIONS
EDUCATION Sheridan College 4.0 GPA; 2013 Student Award of Excellence Recipient, CPRS Hamilton
2012-2013
Strategic Communications Plan - Glass Slipper Princess Ballroom
Grand Opening Event Planning - Ceylon Tea Bush Store in Hamilton
B. A. HONS. POLITICAL SCIENCE
York University Guitar Club President, Student Reporter, Debate Society Member
2009-2012
White papers on recycled gravel, urban transportation, tiered healthcare

SYNOPSIS PR MARKETING COMMUNICATIONS CONSULTANT
WORK EXPERIENCE FEB 2016 - NOW Write promotional content for local businesses, start-ups and non profits
Manage websites and social media, share monthly coverage reports
Coordinate communications with vendors and volunteers for events

CITY OF GUELPH COMMUNICATIONS COORDINATOR
JUN ‘15 - NOV ’15 Wrote communications content for City’s engineering projects
Drafted news releases, fact sheets, invites, and media backgrounders
Updated website information, coordinated social media content
Implemented communications for new Baker Street parking machines
ATLANTIS COMMS MARKETING & PR CONSULTANT
AUG ‘13 - MAR ’15
Managed content for press releases, websites and marketing collateral
Assisted with media monitoring, events and client presentations
CITY OF CORPORATE COMMUNICATIONS INTERN
MISSISSAUGA
APR ‘13 - AUG ’13 Assisted with official opening events, content creation, media monitoring

CITI CANADA INTERNAL COMMUNICATIONS INTERN
JAN ‘13 - APR ’13
ALLIANCE MARKETING COORDINATOR - WEB SPECIALIST
CONSULTING
SEP ‘09 - MAY ’12 Developed and managed custom websites, SEO and Adwords campaigns

OAKVILLE BOARD TRUSTEE
VOLUNTEER PUBLIC LIBRARY Served as Vice Chair of the Board; Fundraising and Advocacy Task Force
APR ‘11 - MAR ’15
Assisted with strategic planning and performance monitoring
TERRY FOX RUN
(OAKVILLE) ORGANIZING COMMITTEE MEMBER
AUG ‘12 - APR ’14
Social Media: Managed Twitter, Facebook, Instagram, YouTube, and blog accounts
SKILLS
Microsoft Office: Proficient with Word, PowerPoint, Excel and Outlook
Graphic Design: Experienced with Adobe Photoshop, InDesign
Content Management: Worked with multiple CMS, HTML, SEO and WordPress