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New York, NY 706-888-8868 mlweeks11@gmail.


Southeastern Conference, Social Media Assistant, Championships Dec. 2016 present
Assist SEC digital media staff with social responsibilities during athletic championship events
Monitor, gather and publish content for the conferences social media platforms (including Twitter,
Facebook, Instagram and Snapchat) while maintaining voice
IMG, Digital/Social Media Assistant Jan. 2017 present
Produce exclusive multimedia content for teams, athletes and various sporting events using all
Adobe Creative Cloud products
Travel with UGA gymnastics team for behind-the-scenes social media coverage of 2017 season, Social Media and Trending Content Fellow, Sports, New York, NY June 2016 Jan. 2017
Increased social media unique visitor traffic to the website by 31% in a single quarter
Analyzed social data from Omniture, Google Analytics and Shareablee to drive future strategy
Identified trends in sports and produced optimized social-first content for the sports channel
Wrote all social copy and multiple web stories daily, including weekends and holidays
Reese's Senior Bowl, Media Relations Assistant, Mobile, AL Jan. 2016, Jan. 2017
Organized player/coach media schedules for on-site and out-of-town media
Managed production of the first remote on-camera interview in Reese's Senior Bowl history
New York Football Giants, Game Day Communications Assistant, New York, NY Aug. 2016 Dec. 2016
Served as a liaison to members of the media and assisted with press box operations on game days
Represented the organization at various events including press conferences and in-game functions
UGA Athletics, IMG College New Media Assistant, Athens, GA Dec 2014 May 2016
Shot and edited video content for the weekly show, "Inside Georgia Football," with segments
airing on FOX Sports South, SEC Network and Atlantas WSB-TV
Interviewed athletes and coaches weekly for exclusive coverage on
FOX Sports South/Southeast, Marketing/PR & Digital Content Intern, Atlanta, GA June 2015 May 2016
Produced Sounding Off video segments for the website and social media channels
Partnered with regional team representatives to create compelling content for upcoming seasons
Implemented social media strategy for Opening Day coverage of the Atlanta Braves
Collaborated with team partners for FOX Sports Southeasts rebrand activation
Gridiron Now, Social Media Intern September 2015 - December 2015
Created and remotely managed the Instagram account for the 2015 college football season
Designed Instagram-specific graphics using Adobe Photoshop and
Grady Newsource, Digital Producer/Reporter, Athens, GA Jan. 2015 - May 2015
Produced sports stories with digital and social media elements for the CNN affiliate station

University of Georgia, Athens, GA, May 2016
Bachelor of Arts in Journalism, Major: Digital and Broadcast Journalism Certificate: Sports Media
Association for Women in Sports Media at UGA, President, Communications Coordinator
Jack Parker Scholarship, TSYS Future Scholars Scholarship, HOPE Scholarship

Social Media, SEO, CMS, Omniture, Sprout Social, Crowdtangle, HootSuite, Shareablee, Google Analytics, Facebook
Insights, Twitter Analytics, Adobe Creative Cloud, Twitter, Facebook, Instagram