This document outlines a business development project proposal template for an MBA student. The project aims to develop a business plan to bring about sustained profitability in conducting large-scale national events in Sri Lanka's event management industry. Specifically, the project will examine strategies and plans for marketing events, managing costs and human capital, and include a 3-year financial plan. Research will involve qualitative and quantitative analysis of internal and external data to provide solutions and direction. Secondary data sources will be used. The student has 5 years of experience in the industry and management skills to complete the project. A Gantt chart outlines the 12-week timeline.
This document outlines a business development project proposal template for an MBA student. The project aims to develop a business plan to bring about sustained profitability in conducting l…