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IBM Global Business Services

IBM Institute for Business Value


A vision of
smarter cities
How cities can lead the
way into a prosperous
and sustainable future
IBM Institute for Business Value
IBM Global Business Services, through the IBM Institute for Business Value,
develops fact-based strategic insights for senior business executives around critical
industry-specific and cross-industry issues. This executive brief is based on an
in-depth study by the Institutes research team. It is part of an ongoing commitment
by IBM Global Business Services to provide analysis and viewpoints that help
companies realize business value. You may contact the authors or send an e-mail to for more information.
A vision of smarter cities
How cities can lead the way into a prosperous and sustainable future
By Susanne Dirks and Mary Keeling

An urbanizing world means cities are gaining greater control over

their development, economically and politically. Cities are also being
empowered technologically, as the core systems on which they are
based become instrumented and interconnected, enabling new levels
of intelligence. In parallel, cities face a range of challenges and threats
to their sustainability across their business and people systems and
core infrastructures such as transport, water, energy and communication
that they need to address holistically. To seize opportunities and build
sustainable prosperity, cities need to become smarter.

A century ago, fewer than 20 cities around the Politically, they are in the midst of a realign-
world had populations in excess of 1 million ment of power with greater influence, but
people. Today, that number has swelled to also greater responsibility. From a technology
450 and will continue to grow for the foresee- standpoint, advances are underway that can
able future. provide them with better understanding and
control of their operations and development.
As cities grow in both numbers and popula-
tion, they are taking their place on the worlds Operationally, cities are based on six core
center stage, with more economic, political systems composed of different networks, infra-
and technological power than ever before. structures and environments related to their
Economically, they are becoming the hubs of key functions: people, business, transport,
a globally integrated, services-based society. communication, water and energy. A citys

1 A vision of smarter cities

people system includes public safety, health As cities face these substantial and inter-
and education and is central to whether it related challenges, it becomes clear that the
delivers a good quality of life for its citizens. status quo business as usual is no longer
A citys business system refers to the envi- a viable option. Cities must use their new
ronment that businesses face in terms of power to become smarter. They must act now,
policy and regulation. Cities offer people and using new technologies to transform their
business the ability to move things around core systems to optimize the use of limited
through their transport systems and to share resources.
ideas and information through their commu-
nication systems. Cities also offer two core The opportunity presented by smarter cities
utilities necessary for all economic and social is the opportunity of sustainable prosperity.
activity water and energy. Pervasive new technologies provide a much
greater scope for instrumentation, intercon-
These systems are not discrete, however. nection and intelligence of a citys core
They interconnect in a synergistic fashion systems. Around the world, leading cities are
that, ideally, promotes optimum performance putting in place smarter systems, such as
and efficiency. The six core systems, in effect, Galways SmartBay advanced water manage-
become a system of systems. ment system, Songdos Wired City initiative or
Singapores eSymphony transport system.
However, while providing the potential for
significant positive transformation, each Becoming a smarter city is a journey, though,
element of this system of systems faces not an overnight transformation. Cities must
significant sustainability challenges and prepare for change that will be revolutionary,
threats. For example, cities face considerable rather than evolutionary, as they put in place
healthcare issues, such as infant mortality and next-generation systems that work in entirely
the worldwide HIV pandemic. For businesses, new ways. City administrations must decide
cities must balance regulatory requirements what activities are core, and, therefore, what
with the need to decrease costly administrative they should shed, retain or expand into. Not
overhead. Inefficient transportation systems only that, cities must assemble the team
continue to drive up costs. Increasing commu- integrate their own administrations and work
nications and connectivity demands challenge with other levels of government, especially
the ability of cities to meet the needs of its country-level, as well as private and non-profit
citizens and businesses. Water resources fall sectors. Cities must also take into account the
victim to leakage, theft and poor quality. And interrelationships among the systems they are
current energy systems are often insecure and based on, as well as the interactions among
inefficient. the challenges they face.

22 IBM
A vision of smarter cities
How cities can lead the way into a prosperous and sustainable future

Power and responsibility as cities The world economy is now globally

take center stage integrated and services-based, with cities
In 2008, for the first time in human history, the as its hubs
majority of the worlds people lived in cities.
3 The nature of commerce has transformed
And cities for the foreseeable future will appreciably since 1990, with global trade
continue to grow faster than the countrysides now accounting for two-thirds of all output,
surrounding them (see Figure 1). Globally, the compared to only one-third 20 years ago.
number of people living in cities of 1 million or In developed economies, service provision
more will grow from about half a billion in 1975 has supplanted production as the primary
to almost 2 billion in 2025. As a result, cities economic activity, accounting for nearly three-
have assumed a central role in the urbanized quarters of all trade.
world of the 21st century. They are wielding
A globally integrated, services-based world
more economic power, developing greater
economy means that business will locate
political influence and increasingly employing
activities where capital both human and
more advanced technological capabilities to
physical is concentrated, i.e., cities. Three-
enhance their operations.
fifths of businesses list availability of qualified
staff (human capital) and quality of telecom-
munications (physical capital) as absolutely
Percentage of total population living in cities, 7
1990-2050(forecast). essential. Cities have higher levels of physical
1990 and human capital compared to the countries
88% around them. They have higher shares of
2020 Forecast
73% 2050 Forecast workforce with tertiary education (see Figure
2) and a stronger capacity for innovation
51% more than 81 percent of Organization of
Economic Cooperation and Development
(OECD) patents are produced in urban

Developed countries Developing countries

Source: IBM Institute for Business Value analysis of United
Nations data.

3 A vision of smarter cities

Cities are based on FIGURE 2. Technological advances mean that cities
Percentage of workforce with tertiary education, can better understand and control their
a number of different selected cities compared to country average, 2005 operation and development
systems central to or latest.
Technological advances mean that aspects
Prague 14% Country
their operation and 28% of the operation and development that city
development. Berlin 24% managers have previously been unable to
27% measure and therefore unable to influence
35% are increasingly being digitized. This instru-
Stockholm 29%
mentation creates brand new data points
Seoul 32% about, for example, the efficiency of a citys
38% water or transport systems. In addition to
London 30%
39% being instrumented, different parts of a citys
Boston 27% systems can be interconnected, so that infor-
mation flows between them. With the greater
Oslo 32%
45% digitization and interconnection of a citys core
Brussels 35% systems, the newly gained information can
be used for intelligent and informed decision
49% making.
Source: IBM Institute for Business Value analysis of OECD and
US Census data. Todays challenges put cities under
pressure to act now
Cities are based on six core systems
The political landscape has changed, with Cities are based on a number of different
cities becoming more important actors systems infrastructures, networks and envi-
Politically, systems around the world are ronments central to their operation and
migrating away from the nation-state model development: people, business, transport,
prevalent in the past century. This has led communication, water, and energy. The effec-
to the emergence of multi-level governance, tiveness and efficiency of these systems
giving cities greater freedom. New forms of determine how a city works and how
vertical collaboration are emerging among successful it is at delivering its goals. These
different levels of government. Within metro- systems are not discrete and must be consid-
politan regions, organizations are choosing a ered holistically, as well as individually.
range of levels of cooperation from informal
networks, such as those in Spains Bilbao and People: A citys people system refers to its
Germanys Rhine-Ruhr, right through to amal- human and social networks. These include
gamation of formerly separate urban districts public safety (fire, police and disaster
as in Melbourne, Australia, and Montreal, recovery), health, education and quality of
Canada. This has expanded across borders life.
with the growth of international cities such Business: A citys business system encom-
as Basel-Mulhouse-Freiburg (Switzerland, passes its regulation and policy environment
France and Germany) and Copenhagen- and includes planning regulations, openness
Malmo (Denmark and Sweden). Cities are also to foreign trade and investment, and labor
assuming greater legal and fiscal powers. And
and product market legislation.
more cities now have directly elected mayors,
instead of political appointees.

4 IBM Global Business Services

Transport: A citys transport system includes tive to skilled labor. In developing cities, even
all aspects of its road network, its public though they are growing, the skills challenge is
transport network and its sea and air ports, likely to be just as great due to brain drain, the
from provision to pricing. flight of people with skills to areas perceived
to offer greater economic opportunity. Cities
Communication: A citys communication
also face significant healthcare challenges,
system includes its telecommunications infra-
ranging from infant mortality to the HIV/AIDS
structure, including telephony, broadband and
pandemic. With growing health challenges,
wireless. The ability to access and commu- the fiscal sustainability of health systems will
nicate information is central in a modern be pushed to the limit. In North America, for
economy and key to a smarter city. example, the costs of healthcare are antici-
Water: A citys water system is an essential pated to increase dramatically to 20 percent
utility that includes the entire water cycle, of GDP in the United States and more than
water supply and sanitation. half of provincial tax revenues in Canada.

Energy: A citys energy system, as essential Business: Cities must balance complex
as its water resources, includes its power regulatory requirements with the need
generation and transmission infrastructure, to minimize unnecessary administrative
as well as its waste disposal.
Cities depend on their business systems for
These core systems are interconnected and their prosperity. Less efficient administrative
must be treated as such. Understanding one systems can cost as much as 6.8 percent
of GDP in some economies. A 25-percent
system and making it work better means that
cities must comprehend the bigger picture reduction in administrative costs e.g., time
and how the various systems connect. spent filling out forms could yield savings
of up to 1.5 percent of GDP, or some 150
Cities are being empowered at a time when 13
billion (approximately US$209 billion). As
they face significant challenges and threats Figure 3 shows, the number of days it takes
to sustainability in each of the six interrelated to undertake the same process starting a
systems and must act now to secure future business in different cities varies dramati-
prosperity. cally, even within the same country. With cities
becoming more important actors politically
People: From demographic changes to
health, cities face major challenges and and economically, solving the dichotomy
threats to their sustainability between where laws are made and imple-
While on average urban populations are mented will be central to the efficiency and
growing, cities in developed countries often effectiveness of cities business systems.
face shrinking populations in the last 30
years, more cities in the developed world
shrank than grew.9 These cities will require new
ways to stay globally competitive and attrac-

5 A vision of smarter cities

Issues such as traffic FIGURE 3. Communication: Cities face challenges
Number of days to start a business, various cities, in meeting ever-greater demands for
congestion are costly 2007/2008. connectivity
Manila 52
and are likely to only get The last 20 years have seen a revolution in
Zagreb 40
worse as cities grow. how we communicate and inform ourselves,
Beijing 37
in particular the ability to share information
Warsaw 31
through the Worldwide Web. However, while
Guangzhou 28
the online population has grown by almost
Tokyo 23
350 percent since 2000, the vast majority of
Belgrade 23
Padua 17 the worlds population 5.1 billion is still not
Alexandria 15 online and is denied the benefits of tapping
Dublin 13 into a worldwide network of information (see
Cairo 9 Figure 4). The speed of connectivity has also
Tirana 8 become increasingly important. In March 2009,
Washington 6 average speeds for those with broadband
Copenhagen 6 varied from 4.6 megabits per second in Asia
Ottawa 5 to 1.1 megabits per second in Africa.18 As the
Singapore 4 citizens of Tokyo and Yokohama prepare for
Source: World Bank Doing Business Sub-national reports. gigabit-per-second connectivity, city managers
must begin planning for a terabit world.
Transport: Inefficient systems will continue
to drive up costs without city action FIGURE 4.
Urbanization and globalization create more Online versus total population, by continent, 2008.
commuters and more freight traffic in the 657
Asia 3780
worlds ports. Traffic congestion cost the U.S. 54
economy US$78 billion in 2005, resulting in Africa 975
2008 online
4.2 billion lost hours, as well as pollution and 393
Europe 804 2008 population
wasted fuel. These costs are growing at 8 174
percent per annum. The economic costs Latin America 581
of congestion in New York alone are close to North America 338
US$4 billion a year. A number of estimates 46
Middle East 197
suggest that congestion costs in developed
and developing cities are between 1 percent Oceania 34
and 3 percent of GDP. In emerging market Source:; UNCTAD.
cities, car ownership rates are currently
a fraction of the 75-90 percent of OECD
countries. As car ownership grows from less
than one in ten people to one in three or
higher, even greater strain will be placed on
the transport infrastructure.

6 IBM Global Business Services

Water: Problems with water efficiency, FIGURE 6.
leakage, quality and the threat of flooding Global population in high water stress areas,
pose a significant threat to cities billions.
Water is fundamental for sustaining human life. 4.0
Every economic exchange involves a virtual +39%67%
exchange of water. As cities grow, so does 2.8
their thirst for water. Cities today account for
60 percent of all water allocated for domestic
20 35%
human use. However, globally, less than
half of water supplies are accounted for (see
Figure 5). Leakage rates often represent up
to 60 percent of water supplied, costing water 2009 estimate 2030 forecast
utilities worldwide US$14 billion every year. Source: World Economic Forum.

Usage of global water supplies and estimated Energy: Cities are realizing current energy
costs. systems are insecure, inefficient and
47% Leakage
Global emissions of CO2, the principal green-
Water used ($9.3bn) house gas, are expected to have increased
by more than 45 percent between 1990 and
2010, driven largely by the growth of cities
(see Figure 7). Cities generate the vast bulk
of CO2 emissions; therefore reducing their
Theft/Poor metering CO2 emissions is necessary for a healthier
Source: World Bank, 2006. ($4.7bn) planet. As a result, city policymakers are under
growing pressure from citizens and from
investors to incorporate into their policy-
Currently, 2.8 billion people, or 44 percent of
making environmental sustainability in general
the worlds population, live in areas of high
22 and greenhouse gas emissions in particular.
water stress. Present trends suggest that this
Cities are starting to rise to this threat to their
will rise to almost 4 billion by 2030 (see Figure
23 sustainability, with the mayors of 400 European
6). Globally, water shortages are estimated to
cities, for example, pledging in February 2009
cause an annual loss to economic growth of
24 to make drastic cuts in CO2 emissions by
about 3.6 per cent. In California, the cost of 26
water issues is already 2 percent of the state
budget. Providing secure and sustainable energy
for their citizens is a key challenge for cities
over the coming generation. Globally, almost
one in three people lack access to electricity.

7 A vision of smarter cities

Sustainability And while access to energy is widespread Cities face interconnected challenges
in more developed cities, it is still not secure. These challenges and threats to sustainability
challenges are
In the United States, for example, blackout are not only significant in and of themselves,
significant and threats are increasing in the wake of an overall they are also interrelated (see Figure 8). For
interconnected. reduction of baseload energy reserves from 30 example, a citys information and communica-
percent in the early 1990s to only 17 percent in tion infrastructure is central to its attractiveness
2007. to business and mobile investment. The
business networks of a city are a key factor
FIGURE 7. for transportation usage, itself a primary
Global CO2 emissions (metric tons), 1990, 2010 consumer of energy and an emitter of green-
and 2030, urban/non-urban. house gases buildings and transport alone
Non-urban 9112 account for 25 percent of all emissions.
Urban 67% Energy production currently accounts for
36,449 between 30 and 40 percent of all water with-
6220 29
drawals in the OECD. Assuming business
6368 as usual, energy-related water consumption
35% 35% will more than double in the next 20 years in
14,858 30
the European Union and the United States.
Water underpins all economic activity be it
the 2,000 gallons required to make one gallon
1990 2010 forecast 2010 forecast 31
of milk or the 39,000 gallons to make a car.
Source: U.S. Energy Information Administration Annual Outlook
2008; IBM Institute for Business Value estimates.

Sample of interrelationships between core city systems.

The degree of ICT adoption

Human capital determines affects the attractiveness of a
speed of ICT* adoption citys business environment

People Industry accounts for Business

a large proportion of
water withdrawals Greater commerce
Water quality affects the increase use of transport
health of citizens infrastructure
Commuting affects
quality of life
Water Transport

Energy is the reason for Transportation is one of

a substantial part of all the primary consumers of
water withdrawals energy demand

*Note: ICT=Information and communications technology.

Source: IBM Center for Economic Development analysis.

8 IBM Global Business Services

Water is also one of the most important factors there is likely to be 1 billion transistors, the
for a citys health, with water-borne disease building block of the digital age, for every
affecting hundreds of millions of people human being.

around the world. Some of these intricate inter-

Interconnection means that different parts
relationships are outlined in Figure 8.
of a core system can be joined and speak
Smart cities know how to to each other, turning data into information.
transform their systems and Intelligence refers to the ability to use the
optimize use of largely finite information created, model patterns of
resources behavior or likely outcomes and translate
The scale and nature of the challenges facing them into real knowledge, allowing informed
cities across each of their core systems mean actions.
that business as usual is not a viable option.
Despite these challenges, cities have a range
Smarter cities transform their systems and
of goals they want to deliver for their citizens.
their system of systems
A smarter city is one that uses technology to
They strive to provide a healthy, pleasant and
transform its core systems and optimize the
safe living environment for their residents.
return from largely finite resources. By using
They also endeavor to attract business, help
resources in a smarter way, it will also boost
it thrive in a competitive global economy, as
innovation, a key factor underpinning competi-
well as provide an effective and efficient infra-
tiveness and economic growth. Investment in
structure in a sustainable way. To deliver the
smarter systems is also a source of sustain-
goals they have established, cities must look
able employment. It has been estimated that a
to the systems on which they are basing their
US$10 billion investment in smarter broadband
aspirations and make them more efficient and
communication, healthcare and energy
effective, i.e., smarter.
systems grid could create almost 1 million
jobs in the United States alone. Imagine the
Smarter cities make their systems
instrumented, interconnected and possibilities across all the worlds cities.
Each of the core systems identified can be
Pervasive information and communication
made smarter, by taking advantage of the
technology means that there is much greater
potential to digitize systems and, thereby,
scope for leveraging technology for the benefit
enable more informed decision making.
of cities:
Instrumentation, or digitization, of a citys
system means that the workings of that
system are turned into data points and
the system is made measurable. By 2010,

9 A vision of smarter cities

Today What if a city could Already, cities are

Cities have difficulty using Reduce crime and react faster to Putting in place a new public safety system in
all the information at their public safety threats, by analyzing Chicago, allowing realtime video surveillance and
disposal information in realtime? faster more effective response to emergencies
Citizens face limited access Use better connections and Giving doctors in Copenhagen instant access to
to information about their advanced analytics to interpret patients health records, achieving the highest
healthcare, education and vast amounts of data collected to satisfaction and lowest error rates in the world.34
housing needs. improve health outcomes?

Transporting people and goods Eliminate congestion and generate Bringing in a dynamically priced congestion
is dogged by congestion, sustainable new revenues, while charge for cars to enter Stockholm, reducing
wasted hours and wasted fuel. integrating all transport modes inner-city traffic by 25 percent and emissions by
with each other and the wider 14 percent, while boosting inner-city retail by 6
economy? percent and generating new revenue streams.35
Many cities have yet to provide Connect up all businesses, Merging medical, business, residential and
connectivity for citizens citizens and systems with government data systems into a so-called
Going online typically means universal affordable high-speed ubiquitous city in Songdo, Korea, giving citizens
at slow speeds and at a fixed connectivity? and business a range of new services, from
location. automated recycling to universal smartcards for
paying bills and accessing medical records.
Half of all water generated is Analyze entire water ecosystems, Monitoring, managing and forecasting water-
wasted, while water quality is from rivers and reservoirs to the based challenges, in Galway, Ireland, through
uncertain. pumps and pipes in our homes? an advanced sensor network and realtime data
Give individuals and businesses analysis, giving all stakeholders from scientists
timely insight into their own water to commercial fishing up-to-date information.
use, raising awareness, locating
inefficiencies and decreasing
unnecessary demand?
Businesses must deal with Impose the highest standards Boosting public sector productivity, while
unnecessary administrative on business activities, while simplifying processes for business in Dubai
burdens in some areas, while improving business efficiency? through a Single Window System that simplifies
regulation lags behind in and integrates delivery and procedures across a
others. range of almost 100 public services.36
Insecure and unsustainable Allow consumers to send price Giving households access to live energy prices
energy sources. signals and energy back to the and adjust their use accordingly, as in a Seattle-
market, smoothing consumption based trial, reducing stress on the grid by up
and lowering usage? to 15 percent and energy bills by 10 percent on

10 IBM Global Business Services

To become smart, city The city as a system of systems Becoming smart is a journey, not
It is critical that the interrelationship between an overnight transformation
administrators must
a citys core systems is taken into account to Cities have limited resources. To deliver on
develop an integrated make this system of systems smarter, too. No the range of ambitious goals they have, cities
city-planning system operates in isolation; instead, a web of must take account of the interconnected chal-
framework based interconnections exists. For example, transport, lenges they face and the interrelated systems
business and energy systems are closely inter-
on their internal they influence. This is a journey for cities, not
related the transport and business systems an overnight transformation. But the first step
expertise. are key users of energy. Connecting these requires a shift in thinking and a break from
systems will deliver even greater efficiencies the past.
and address the interrelated, long-term threats
to sustainability. The connection between This means that city administrations should
smarter water and energy systems is another develop an integrated city-planning framework,
example of the linkages that exist between based on deciding where their internal
systems. A substantial amount of electricity expertise lies in essence identifying a citys
generated goes toward pumping and treating core competencies and bringing in outside
water. In Malta, for example, a new smart utility expertise where necessary (see Figure 9).
system will inform people and business about This will rarely align to a citys current alloca-
their use of both energy and water, enabling tion of tasks, meaning cities must look at
them to make better decisions about resource which activities to shed, which to retain and

A framework for strategic planning.

What activities do cities currently do What are a citys core activities that
that they should shed? should be retained?
Currently have

Outsource to reduce costs and free up Source of competitive advantage

resources; Divest non non-strategic Do they need to be optimized,
interest. reorganized, consolidated?

In which activities should cities What new activities should a city be

Currently dont have

continue to partner for external expanding into?

New source of sustained advantage
Necessary alliances to meet critical
Use of internal assets, relationships and
Continue to partner and develop new

Non-core competency Core competency

(External specialization) (Internal specialization)
Source: IBM Center for Economic Development analysis.

11 A vision of smarter cities

potentially reorganize, which to partner for, and Target all, not just one: The interrelationships
which new activities to expand into. Structured between the various systems mean that
modeling tools, such as component business while cities obviously must prioritize, solving
modeling, can help city administrations map one is not a viable long-term option. The
out the activities in each of their systems and challenges and threats to sustainability
identify where they should retain, expand, come from all angles and require a holistic
shed and partner. strategy that addresses all factors and
feedback mechanisms.
What cities need to do to become smarter
To put in place a plan for transforming into a
smarter city, a city needs to do more than just Conclusion
strategize: The 19th century was a
Assemble the team: No city is an island.
century of empires, the 20th
Administrations at city level and elsewhere
are recognizing the importance of century was a century of
perpetual collaboration. To deliver the nation states. The 21st century
goals a city has set, city administrations
will need to work seamlessly across their
will be a century of cities.
own organizational boundaries and partner Wellington E. Webb, former Mayor of
effectively with other levels of government, Denver, Colorado40
as well as with the private and non-profit
sectors. Many issues that cities face will
Ultimately, a city aims to deliver sustainable
require significant collaboration among city,
prosperity for its citizens. Cities stand on the
state and national levels of government. In
cusp of their century, with new power and
addition to formulating new policies them- new responsibility economically, politi-
selves, cities must be able to articulate the cally and technologically. Across all systems
challenges they face to influence policies on which cities are based, they are facing
made elsewhere. significant challenges and threats to their
Think revolution, not evolution: Rising to sustainability. Cities must use new technolo-
the challenges and threats to sustainability gies to transform their systems into smarter
requires a city to be more than just focused systems that optimize the use of finite
or efficient; it will require the next generation resources. Many cities around the world are
of city to emerge one based on smarter already starting to seize this opportunity. Is
systems. These systems are interconnected yours?
people and objects can interact in entirely This study was written by the Center for
new ways. These systems are instrumented Economic Development, in Dublin, Ireland,
the exact condition of the systems different which is part of the IBM Institute for Business
parts can be measured. These systems are Value. To learn more about this IBM Institute for
intelligent cities can respond to changes Business Value study or the Center in Dublin,
quickly and accurately, and get better results please email Susanne Dirks at susanne_
by predicting and optimizing for future You can also browse a full
events. catalog of IBM Institute for Business Value
research at:

12 IBM Global Business Services

Authors Contributors
Susanne Dirks is the manager of the IBM Graham M. (Mark) Cleverley, Public Sector
Institute for Business Value Center for Director, Strategy, Global Government
Economic Development Research. She is Business Solutions, IBM Sales & Distribution.
a senior managing consultant with a back- James W. Cortada, Public Sector Leader,
ground in language translation, information IBM Institute for Business Value, IBM Global
technology and artificial intelligence, with Business Services.
over 13 years experience in IBM in several
Ronan Lyons, formerly a managing consultant
management and consulting roles. Prior to
for the IBM Institute for Business Value Center
IBM, Susanne worked for a Siemens subsid-
for Economic Development.
iary and also spent some years working for
herself. Susanne, who is also a certified trans- Madli Kaju, Research Support, Institute
lator (Universitaet Erlangen) for technology for Business Value Center for Economic
and economics, holds a First Class B.Sc. Development.
Honors Degree in Information Technology
and Science, Technology and Society Studies Gerard M. Mooney, Public Sector General
and a Master of Science in Knowledge-Based Manager, Fiscal Stimulus and Economic
Systems from Edinburgh University. Susanne Recovery, IBM Sales & Distribution.
can be reached at
com. The right partner for a changing
Dr. Mary Keeling is a managing consultant at At IBM, we collaborate with our clients,
the IBM Institute for Business Value Center for bringing together business insight, advanced
Economic Development. She joined IBM after research and technology to give them a
over a decade of experience as an economist distinct advantage in todays rapidly changing
in the private sector and academia. Prior to environment. Through our integrated approach
IBM, she was a lecturer in economics at the to business design and execution, we help
University of Limerick. Before this, she lectured turn strategies into action. And with expertise
at Trinity College Dublin and also worked as in 17 industries and global capabilities that
an economist with Davy Stockbrokers. She span 170 countries, we can help clients antici-
has extensive experience in conducting pate change and profit from new opportunities.
research on productivity, structural change,
trade specialization, economic development
and the interdependence of financial markets.
She graduated from NUI Maynooth in 1992
with a first class honors degree in Economics
and Anthropology and also holds an M.A.
in Economics and Finance from the same
institution. She was awarded a Ph.D by Trinity
College Dublin in 1998. Mary can be reached

13 A vision of smarter cities

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Ibid. tion/better_regulation/docs/en_691.pdf
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21 29
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15 A vision of smarter cities

Ronan Lyons. Economic development in
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