Greenga Craft Beer

Malone Ryan, Sarah Milli, Maria Pangori, Emily Reese

 "We Can Do It!" is an American
wartime propaganda poster
produced by J. Howard Miller in 1943
for Westinghouse Electric as an
inspirational image to boost worker
morale.
Rediscovered in the early 1980s and
widely reproduced in many forms,
often called "We Can Do It!" but also
called "Rosie the Riveter" after the
iconic figure of a strong female war
production worker.
The poster is one of the ten
most-requested images at the
National Archives and Records
Administration.
Not our original image, just a distorted
image of Rosie the Riveter produced
by J. Howard Miller.
 Positioning Statement
To upper and upper-middle class Peruvian beer

enthusiasts ages 23-35, Greenga Craft Beer is the

best available beer on the market because of its

unique, fun and borderline offensive American

flare as well as its excellent taste that no other

beer offers.
 Tagline/themeline

We can brew it!

Campaign
Be Rosie! Upload a
picture of you
mimicking Rosie with
your friends on your
social media using the
hashtags
#brewtogether
#UnitedWeBrew