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Online Shopping Business in Myanmar

1. 1. What is Online Shopping ? Top Online Shopping Centers Myanmar & Online Shopping Top
& Flops of Myanmar Online Shopping Myanmar Online Shopping Future Trend Business Plan
(Beta Version)

2. 2. Online shopping or online retailing is a form of electronic commerce which allows


consumers to directly buy goods or services from a seller over the Internet using a web
browser. Alternative names are: e-shop, e-store, Internet shop, web-shop, web-store, online
store, and virtual store. An online shop evokes the physical analogy of buying products or
services at a shopping center; the process is called business-to-consumer (B2C) online
shopping. In the case where a business buys from another business, the process is called
business-to- business (B2B) online shopping.(Ref : :Wikipedia)

3. 3. Country Profile Geographic Situation Myanmar Topography & Resources Population &
Investment Ratio Myanmar Lifestyle & Facts to know Online Shopping in Myanmar

4. 4. Sr. STATE & DIVISION Estimated Population % share 1 Mandalay 7.56 14% 2 Ayeyarwady
7.39 14% 3 Yangon 6.31 12% 4 Sagaing 5.89 11% 5 Bago 5.45 10% 6 Shan 5.15 10% 7
Magway 5.06 9% 8 Rakhine 3.00 6% 9 Mon 2.81 5% 10 Kayin 1.63 3% 11 Tanintharyi 1.53 3%
12 Kachin 1.42 3% 13 Chin 0.50 1% 14 Kayah 0.31 1% UNION TOTAL 54.01 100% Two Third of
Population Living in 6 Divisions Ref:MMRD

5. 5. Literacy Rate - over 80% Avg: Household Size - 4.8 Avg: Household Income - 147,600 (Kyat)
Occupation - Working-61% Non-Working -39 %

6. 6. Introduce Ordering via telephones in 2007 but cannot still well provided Beta Launched
in 2013 April, Good Connection with High-End Users & Luxury Brands, Existing numerous
Shopping Centers Managed By Rocket Internet, Huge Advertising Budget Globally wide
experienced Team Based Traditional Men Wear called Pasoe commonly wear by Men in
Myanmar. Launched in 2011, Managed by Ex-Google Employee , based on Ticket Sales &
Hotel Bookings Weak in PR & Communication / Low Exposure

7. 7. Telecommunication is booming in Myanmar People Lifestyles are changing Myanmar


become strategic pivot of ASEAN

8. 8. Government wants to increase % of Phones Density to 75% -80% by 2015-2016. Yangon


will become Mega City 10 Million Population soon! (Currently 5.14 M)

9. 9. Myanmar Lifestyle is changing

10. 10. Myanmar, Strategic Pivot of ASEAN

11. 11. Mission & Vision Conventional Online Shopping Needed Features of Myanmar Online
Shopping SWOT & PEST Analysis

12. 12. Mission To become TOP Online Shopping Center in Myanmar Before 2015 To Create
the biggest online sales Platform in Myanmar To be ready and upgrade competency for
AFTA To enhance Myanmar Citizens buying from online which can save time & money To
provide the quality Products and reliable services through Internet To help our
stakeholders to broom their business by opening new sales channel Vision

13. 13. Conventional Online Shopping


14. 14. Needed Features of Myanmar Online Shopping Warehouse

15. 15. Ref: HUBSPOT

16. 16. SWOT Analysis Strength 100% Focus Technology Well Experienced SWOT

17. 17. SWOT Analysis Weakness Unfamiliar to Technologies Citizens Lifestyles Poor Online
Payment Systems SWOT

18. 18. SWOT Analysis Opportunity Telecom is Booming Huge Virgin Market Pioneer Technology
Companies Rare Entry SWOT

19. 19. SWOT Analysis Threats Political still unstable Intl-Corps keep their sights to enter Local
Competitors like Junction Virtual SWOT

20. 20. Political Transforming Democracy Government Take your own Risk ASEAN-Sea games on
2013 December ASEAN President on 2014 PEST PEST Analysis

21. 21. Social People want to get regular income More Employee Life Migrants Workers PEST
PEST Analysis

22. 22. Economy Trying to change Agriculture to Industry Sanction Lift Reduce Corruption & Red
Tape PEST PEST Analysis

23. 23. Technology Need a lot of Civic Education Need to become Brain Gain Situation Influence
by Chinese Machine PEST PEST Analysis

24. 24. For more details, please contact us Founded : 2011 October Founder Members : 4
Members Leaded by : Mr. Chan Myae Ko Ko Lwin Services Description : Event
Managements & Marketing Consulting Group Company Address : No.14,1st Floor Sezon
Street,Sanchaung Tsp,Yangon,Myanmar Contact Phone No. : 95-9-7313-6954 ,9-430 23497
Email : bizupmediagroup@gmail.com/enquiry.bizup@gmail.com Website/Facebook Link
: www.facebook.com/BizUpGroup Logo :

25. 25. Thank you for your Time!