PARTNER UNIVERSITY

Implementation Toolkit

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 TABLE OF CONTENTS

About BPI Sinag U 3

Pre-competition 4
In-school selection 5
Regional Bootcamp 7
National Bootcamp 7
Mock Pitch 7
Pitch Day and Awarding 8
Mentoring 8
International Competition/ Training 8
Timelines 8
Annex 9
Secretariat Contact Information 14
CHED Endorsement 15
About BPI Foundation/ ACSEnt 16
2
 THE SOCIAL SCENARIO

Philippines has experienced a fairly modest economic growth with an average GDP
growth of 6.3% from 2010 to 2014. Economic growth is supposed to lead to poverty
reduction but such is not the case in our country. Twenty-five million Filipinos are
still poor.

In 1990, countries of the world, through the Millennium Development Goals, agreed
to reduce poverty by 50% in 25 years, by 2015. Philippines missed that goal. Back in
the early 1990s, the country had one of the lowest poverty rates at about 30%. By

2015, that ratio should have been 15%. It did not happen. Today, poverty incidence is still high at 26%, indicating that
the economic growth has not trickled down to the bottom of the pyramid.

Inclusive growth is therefore imperative for our country to truly prosper. One important key to inclusive growth is the
active participation of the private sector in creating employment opportunities and delivering basic services through social
enterprises.

SOCIAL ENTERPRISE

A social enterprise (SE) is a business that is driven by a social mission or purpose. The mission may be economic, social,
cultural or environmental. The SEs primary goal, though, is poverty reduction and alleviation through the creation of a
sustainable business.

Being a business, it is engaged in the selling of a product or a service in order to generate revenue and profit. Majority of
the revenue and profit is reinvested to sustain and grow the enterprise. In many instances, the mission and the business
are fused inextricably.

BPI SINAG

BPI Foundation, through its iconic program called BPI Sinag, supports social enterprises by testing, shaping and
encouraging their ideas and be the natural bridge to flow down wealth to the Bottom Of the Pyramid (BOP) via an
annual business plan competition which discovers, capacitates, recognizes and supports social enterprises who can
create solutions to specific social problems that can generate defined social

impacts to the community and consequently help uplift Filipino lives from
poverty.

Sinag, translated into English, means light. BPI Foundation aims, through
this program, to bring light to the communities that need support through
sustainable development. It also aims to enlighten the public on a new, more

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inclusive way of doing business and how new business models are relevant to
solving our societal issues today.

BPI SINAG U

Realizing the importance of nurturing the entrepreneurial spirit among Filipinos while they are still young, BPI
Foundation has created a new category for BPI Sinag targeting student entrepreneurs, also called the BPI Sinag U.

The BPI Sinag U is a nationwide university students competition that aims to foster awareness among students about
the potential of creating change through social entrepreneurship. This is also in support of the governments Youth
Entrepreneurship Act, which aims to encourage entrepreneurship and promote the growth of young entrepreneurs
nationwide.

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Winners of the competition will be assisted, through mentoring and grants, in converting their business ideas into actual
profitable businesses.

The competition will be implemented in five (5) stages as follows:

1. In-School Selection

2. Regional BPI Sinag U Bootcamp

3. National BPI Sinag U Bootcamp

4. Pitch Day and Selection of Winners

5. Opportunity to participate in international competition/bootcamp

PRE-COMPETITION

ESTABLISHMENT OF UNIVERSITY PARTNERS

The BPI Sinag U organizers shall bring together prospective University Partners through Regional Fora to be held in

Manila, Baguio, Cebu and Davao.

As a University Partner, you are entitled to:

1. Submit entries to the BPI Sinag U

Only student teams from official University Partners will be eligible to join the competition.
2. Be mentioned/featured in BPI Sinag U marketing collaterals or media caravans

This will enhance the University Partners reputation as socially responsible institutions
3. Gain access to BPI Foundation and ACSEnts comprehensive training programs and large network of social
entrepreneurs

This will help the University Partners improve their current curricula by making them more relevant

to the countrys social challenges

ACCEPTANCE OF INVITATION TO BE A UNIVERSITY PARTNER

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After the forum, interested universities, through its official
representative, will sign a letter of acceptance of invitation to be a
BPI Sinag University Partner.

The invitation letter outlines, aside from the privileges, the

university partners responsibilities to:

1. Promote the BPI Sinag U among its faculty and students

2. Appoint an official in-school BPI Sinag U coordinator

3. Administer, through deans office of the designated college

of the Partner University, an in-school competition. The

competition must be open to all student teams whose official representatives meet the eligibility requirements.
This is to ensure that all are given equal opportunities to participate.

4. Form a Screening Committee, composed of either in-house university professors, alumni or partners with
relevant experience in entrepreneurship.

5. Select and endorse, through its Screening Committee, three (3) student teams who will officially represent the
university during the BPI Sinag Regional Bootcamp.

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 6. Form a group of mentors composed of in-house university professors and
local entrepreneurs. The mentors will closely supervise the student teams
in their preparation for the following:

a. BPI Sinag National Bootcamp

Strengthening of the business plans to increase chances

of the student teams to make it to the Top 20 nationwide
finalists

b. Final Pitch Day (if university student team/s qualified for the final
round)

Honing of presentation skills through practice pitches

before the mentors to increase chances of student
team/s to make it to the winners circle.

IN-SCHOOL SELECTION

BPI SINAG U IN-SCHOOL COMPETITION

1. At the beginning of the school year, the deans office of the designated college of the Partner University, shall
launch the BPI Sinag U in-school competition. The launch can be in the form of an issuance of circular, a meeting
or an event. The university is given the liberty to decide on the design/format of the in-school competition, for
as long as they incorporate the minimum requirements set by BPI SINAG U organizers in terms of the (a)
application process, (b) selection process, and (c) selection process, as explained below.

2. Since this is a nationwide competition, the Partner University should ensure that they attract high-quality
entries, which will have high chances of bringing the university to the regional and national levels of the
competition.

To achieve this, the Partner University is encouraged to conduct, aside from the launch, a massive information
campaign about the BPI Sinag U in-school competition. Marketing efforts can range from mini-events to online
campaigns. BPI Foundation will provide templates for marketing collaterals which the partner university can use
in their marketing efforts.

APPLICATION PROCESS

Interested student team/s must apply through the BPI Sinag website, through a
address which will be provided by BPI Foundation. The student team/s must be
compliant with the following eligibility requirements:

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1. Each team must have 2 official representatives (requirements are
applicable to the 2 official representatives only)

2. Must be currently enrolled in any course in the university;

multidisciplinary teams are allowed

3. Must be a senior (last year in college)

4. Must have a passing GPA

5. Must not be subject to disciplinary action, administrative charges

and/or suspension for unbecoming conduct.

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SELECTION PROCESS

The deans office shall:

1. Form a Screening Committee, composed of either in-house university professors, alumni or partners with
relevant experience in entrepreneurship.

2. Download application forms submitted through the BPI Sinag website.

3. Facilitate the transmission of the application forms to the screening committee for initial review of entries.

4. Arrange for the meeting of members of the screening committee for deliberation and shortlisting of entries

5. Organize an in-school pitch day where shortlisted student teams will make a 7-minute pitch to the screening
committee, out of which the Top 3 student teams will be selected.

6. The 3 selected student teams shall represent the university during the Regional Bootcamp.

SELECTION CRITERIA

1. The entries will be evaluated based on the following criteria and corresponding weights:

CRITERIA WEIGHT
Social Impact 40 %
Potential to attain desired impact in the social problem
being addressed
Business Model 30%
Scheme for generating revenue and well defined target
market
Innovative Approach 30%
Creative thinking in linking the social change dimension
and the business dimension
TOTAL 100%

Entries will be rated on each criterion using the following rating guide:

RATING DESCRIPTION
4.0 Excellent
3.5 Very Good
3.0 Good
2.5 Very Satisfactory
2.0 Satisfactory
1.5 Fair
1.0 Passable
0 Poor

2. Scores for entries is equal to the sum of the product of weight and rating of each criterion.

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 To illustrate:

ENTRY NUMBER 101

NAME OF ENTERPRISE Farmer First
RATING WEIGHT SCORE
RATING SOCIAL IMPACT 4.0 40% 1.60
RATING BUSINESS MODEL 3.0 30% 0.90
RATING INNOVATIVE APPROACH 4.0 30% 1.20
TOTAL 100% 3.70

3. A rubric which can be used by the members of the screening committee in the evaluation of entries is provided.

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SCHOOL ENDORSEMENT

The university partner, through the dean of the official college administering the in-school selection, shall issue a
certification that the three (3) selected student teams shall represent the university during the Regional Bootcamp.

Once certified, the selected student teams must accomplish the Regional Bootcamp Entry Form through the BPI Sinag
website.

REGIONAL BOOTCAMP

The BPI Sinag U Regional Bootcamp is a 3-day, live-in learning workshop wherein student teams will acquire the
knowledge, skills and tools that would enable them to transform their social enterprise ideas into full-blown business
plans.

Student teams endorsed by their respective universities will attend BPI Sinag Bootcamps to be held in their respective
regions:

Location of University Location of Bootcamp

NCR-based universities Quezon City
Luzon (not part of NCR)-based Baguio City
universities
Visayas-based universities Cebu City
Mindanao-based universities Davao City

After the Regional Bootcamps, the student teams will be required to submit, through the BPI Sinag website, their
business plans and investment profiles. A selection committee will evaluate the entries and will select 5 winners for each
region. The regional winners will be eligible to join the 5-day all-expense-paid BPI Sinag U National Bootcamp to be held
in Manila.

NATIONAL BOOTCAMP

The BPI Sinag U National Bootcamp is a 5-day, live-in learning

event. The 20 regional student team finalists will learn and
discuss, with subject matter experts and successful young social
entrepreneurs, important issues related to starting and running
a social enterprise. Some of the topics include: Social
Entrepreneurship and Inclusive Growth, Challenges to
Distribution to Bottom of Pyramid Markets, Building and
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Sustaining a Team for Success, Winning a Strategic Market,
What Impact Investors and Social Banks Are Looking for in a
Social Enterprise, Recipe for a Winning Pitch.

MOCK PITCH

A day before the Pitch Day, a Mock Pitch will be held. This will serve a dress rehearsal whereby each team finalist will
present their business plans before a Panel of Mentors. Mentors will be giving specific comments and feedback with the
aim of improving the presentation and increase the chances of the student teams to make it to the National Winners
Circle.

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 PITCH DAY AND AWARDING

The Pitch Day is the culminating event of the competition portion of the BPI Sinag
U. The 20 finalists will present their business plans and before a Panel of Judges
consisting of outstanding industry leaders and eminent social entrepreneurs. The
student teams will also be answering questions from the judges.

Five (5) winners will be declared. The winning student teams will each be receiving
a grant of One Hundred Thousand Pesos (Php100,000.00) which they must

use to pursue their business ideas.

MENTORING

The 20 regional student team winners will undergo a 6-month Mentoring Program to be administered by ACSEnt.

During the early stage of the program, BPI Foundation, ACSEnt and the University Partners shall collaborate to form BPI
Sinag Regional Mentors Circles consisting of business management/entrepreneurship faculty members and leading
local entrepreneurs who shall provide continuing mentoring support to BPI SINAG U national and regional winners.

INTERNATIONAL COMPETITION/TRAINING

The BPI Sinag U national winners are encouraged to join international

competitions or social entrepreneurship bootcamps. Should a BPI Sinag U
national winner qualify for an international competition/bootcamp, BPI
Foundation may potentially fund the teams participation. Extent of funding is
subject to discussion with the qualifying team.

TIMELINES

ACTIVITY DATES
Regional Fora May 2016
In-school competition June-August 2016
Universities with classes starting in August August-September 2016
Deadline for submission of entries August 5, 2016
Universities with classes starting in August September 16, 2016
Regional Bootcamps
NCR October 5-7, 2016
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 Luzon September 21-23, 2016
Visayas September 7-9, 2016
Mindanao August 24-25, 2016
Announcement of Regional Finalists October 24, 2016
- 5 finalists per region
National Bootcamp November 7-12, 2016
Mock Pitch December 8, 2016
Pitch Day and Awarding December 9, 2016
Mentoring January July 2017
International Social Enterprise Competition 2017

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 LETTER OF INVITATION

Date

Dear Dean ,

The Bank of the Philippine Islands (BPI) Foundation would like to invite you to become a University Partner for its BPI
Sinag U, a nationwide university students competition that aims to foster awareness about the potential of creating
change through social entrepreneurship.

BPI Sinag U national winners supports the governments Youth Entrepreneurship Act, which aims to encourage the
entrepreneurial spirit among our youth as well as to support and promote the growth of young entrepreneurs
nationwide.

Winners of the BPI Sinag U will be assisted, through mentoring and grants, in converting their business ideas into actual
profitable businesses.

The competition will be implemented in five (5) stages as follows:

In-School Selection

15
 Regional BPI Sinag U Bootcamp

National BPI Sinag U Bootcamp

Pitch Day and Selection of Winners

Opportunity to participate in international competition/bootcamp

As a University Partner, you are entitled to:

1. Submit entries to the BPI Sinag U

2. Be mentioned/featured in BPI Sinag U marketing collaterals or media caravans

3. Gain access to BPI Foundation and ACSEnts comprehensive training programs and large network of social

entrepreneurs

Moreover, the following are also expected from you (details of your counterpart responsibilities are included in the BPI
Sinag University Partner Toolkit) :

1. Promote the BPI Sinag U among your faculty and students

2. Appoint an official in-school BPI Sinag U coordinator

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 3. Administer, through deans office of the designated college of the Partner University, an in-school competition.

The competition must be open to all student teams whose official representatives meet the eligibility
requirements. This is to ensure that all are given equal opportunities to participate.

4. Form a Screening Committee, composed of either in-house university professors, alumni or partners with
relevant experience in entrepreneurship.

5. Select and endorse, through its Screening Committee, three (3) student teams who will officially represent the
university during the BPI Sinag U Regional Bootcamp.

6. Form a group of mentors composed of in-house university professors and local entrepreneurs. The mentors will
closely supervise the student teams in their preparation for the following:

a. BPI Sinag U National Bootcamp

Strengthening of the business plans to increase chances of the student teams to make it to the

Top 20 nationwide finalists

b. Final Pitch Day (if university student team/s qualified for the final round)

Honing of presentation skills through practice pitches before the mentors to increase chances

of student team/s to make it to the winners circle.

We hope to merit your positive response to our invitation.

Yours truly,

FIDELINA A. CORCUERA

Executive Director

BPI Foundation

ACCEPTANCE
I am accepting the invitation for _NAME OF UNIVERSITY to become a BPI

Sinag University Partner.

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Signature over printed name
Dean, Name of College

Name of University

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 Entry Number : BPI SINAG UNIVERSITY
In-school selection Panelist Name :
Business Name:
Signature :

RUBRIC FOR ASSESSING SOCIAL ENTERPRISE

Note: Screeners Rating should either be a 4.0, 3.5, 3.0, 2.5, 2.0, 1.5, 1.0, 0.

Please give a rating for each major component. What a rating means is described below. In-between and additional ratings as follows: 3.5 (Very

Good), 2.5 (Very Satisfactory), 1.5 (Fair), 1.0 (Passable).

COMPONENTS 4.0 3.0 2.0 0 PANELISTS

Poor Rating
Excellent Good Satisfactory
1) Social Impact Social impact is very Social impact is clear; the Some impact may be Very little impact or
compelling; the business business model will generated but not very clear none at all on the social
model will highly likely advance the social and sustainable; some problem being
40% (strong potential to advance the social impact goals and benefits may accrue to addressed; social
attain desired impact goals; objectives; participation beneficiaries have no
impact in the social participation of and of social beneficiaries is social beneficiaries but not participation in the
problem being benefits to social not very high that significant business operation
addressed)
beneficiaries are very high
2) Business Model Excellent business model; Good business model; Business model has some Poor business model;
specific sources of revenues are spelled out potential; it is not clear why how the business will
revenue are identified & and target markets are the target market will generate revenue is
30% (clear and strong target markets are clearly identified patronize the business over unclear; market is not
scheme for established the existing competitors identified
generating revenue
and well defined
target market)
3) Innovative Very creative, imaginative Good creative thinking; Business concept still needs a Lack of imagination
and bold; validates very can validate the business lot of improvement to and creativity; social
Approach (exhibited well the impact model & concept and impact validate the business impact is not related to
30% creative thinking in business model if model if implemented the business concept at
linking the social concept and impact model
implemented well well all; incoherent business
change dimension idea
and the business
dimension)

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 School Logo

CERTIFICATION

This is to certify that the following student teams comprise the official entries of Name of Partner University to
the 2016 BPI SINAG Challenge for Student Entrepreneurs:

Name of Social Enterprise 1 Name of Social Enterprise 2 Name of Social Enterprise 3

Official Representatives: Official Representatives: Official Representatives:

1. 1. 1.

2. 2. 2.

Signature over printed name Signature over printed name

Chair, Selection Committee Dean, Name of College in charge of administrating school

competition

Signature over printed name

President, Name of Partner University

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 ENTRY FORM

SCHOOL INFORMATION
Name of School West Visayas State University
Region Region 6
Address Luna Street, La Paz, Iloilo City
APPLICANT INFORMATION
Representative 1
Name
Nickname
Date of Birth
Sex
Mobile Number
Email Address
What course you are taking?
What year are you in?
Representative 2
Name
Nickname
Date of Birth
Date of Birth
Sex
Mobile Number
Email address
What course you are taking?
What year are you in?
SOCIAL ENTERPRISE INFORMATION
Business Name
What is your social enterprise? Undergraduate students of West Visayas State University
with financial needs (annual income below P50,000) who
What is the specific social problem you are belongs to bracket 1-4 under the STFAP program of SUCs.
addressing? What is your solution to the problem? Therefore,we will establish a manning services that will
What are the specific benefits or changes in the provide part-time jobs allowing them to earn money to help
lives of beneficiaries that you expect to happen them for their educational expenses.
arising from your social enterprise?
Who are the beneficiaries of your social
enterprise?
Who is the specific target population that will
benefit from your social enterprise? They may be
target customers or beneficiaries of the social
impact of your social enterprise. Be specific as
possible.
West Visayas State University students with low family
income (annual income below P50,000) who belongs to
bracket 1-4 under the STFAP program of SUCs.
The target costumers of this manning services are those
person, people, schools and organizations who are in seek for
assistance either within or outside the University.
The services that we will be offering are:
- Tutoring for the students and staffs

- Hosting for schools, organizations, party, graduations and

other events and programs

-Skirting and catering for events and parties

-Event organizers

-Choreographers and music instructors

-Costume designers

-Photographers for events

What are the sources of revenue for your The student beneficiaries will be the one to carry out the
-Make-up artists for special events
services with the help of technology and faculty of the
social enterprise? university.We
-Babysitting forwill findteachers
those studentsand
thatstaffs
will serve as our
employees who are willing to work as part-timers that will
Please describe how your social enterprise will be -Encoder
work on such services to our customers. We could find
sustained financially. Will you offer products or customers that will be the employers of the students. We will
services for a fee to the target customers or -Landscape artists
set a fix price for those services and we will set an hourly rate
beneficiaries? Please describe how the target for the students. Wetarpaulin,
will offerstreamers,
merchandises
-Lay-out artists for fliersand
andservices to
other ads
customers or beneficiaries will be able to afford our future customers. Unlike other manning services, we will
the fees? -T-shirt
offer lessprinting
charges. for schools, organizations, and other events

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What is the measure of social impact of your We will be able to provide part-time jobs allowing them to
earn money to help them for their educational expenses and at
social enterprise? the same time it will be convenient to our future customers.
What are the measurable social impact do you For the first few years we will be administering requests
aim to achieve within the first few years of your through phone calls, inquiries from our Facebook page and
social enterprise? For example: x number of website.
remote, upland households that will have access
to solar lighting; x number of sustainable jobs
created for a specific disadvantaged social group;
etc.
How will you get there? We will:

Please describe the key tasks or milestones you Identify the students who are willing to have part-
will undertake to achieve the social impacts of time jobs allowing them to earn money
your social enterprise?
Orient them about the proposed manning services

Identify the students depending on the type of work

needed and skills required for such service

Ask for the permission of the Administration to allow

us to establish this manning services

Find customers that will be the employers of student

beneficiaries

How does implementing this social This willAdvertise

be a goodthe program
training through
ground social
for us, medias and
Business
fliers that could help find customers
Management students since we can apply our learnings
enterprise fit into your future plans? throughout the operation of the business. We will
How much time and commitment will members of
your team dedicate to the implementation of your
social enterprise? What barriers to your future
plans may hinder the implementation of your
social enterprise within the next 12 months?
CERTIFICATION
Attach scanned copy of certificate, filled out and

duly signed, indicating that your team is one of

the official representatives of your school to the
BPI Sinag University Regional Bootcamp.

SECRETARIAT CONTACT INFORMATION

If you have any questions regarding BPI Sinag U, feel free

to get in touch with Hilary Anne D. Diaz through any of
the following points of contact:
Email: haddiaz@bpi.com.ph; haddiaz.bpi@gmail.com

Telephone No: (02) 816-9681

Mobile No: 0917-7019956

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CHED ENDORSEMENT
15
 The BPI Foundation was
founded in 1978 in support of
BPIs commitment to building
an empowered and socially
responsible community. Since
BPI Foundation shall constantly look for multiplier effects that yield big
benefits and identify points where we can accelerate our progress
towards the SDGs. By investing in the Filipino today, we make the best
happen for our country tomorrow. The final result: a more inclusive
world for all.

that time, BPI Foundation has played a transformational role in

empowering the Filipino.

BPI Foundation drives initiatives and programs on education,

entrepreneurship, and environmental sustainability under the
following thematic areas:

Financial wellness. We help individuals and communities achieve

their dreams by facilitating innovative financial education and
empowerment programs. By influencing financial behavior, we give
Filipinos a chance at a better life.

Financial inclusion. We continually strive to widen our reach through

programs that address the needs of marginalized communities. By
equipping them with financial life skills, we help them realize their
goals and aspirations as they enter the formal financial system.

Sustainable development. We promote programs that strengthen

urban and countryside development through the acceleration of
enterprises and the preparation of cities for a climate-defined future.
By making them more competitive, we ensure that the growth is
sustainable and inclusive.
 The Ateneo Center for Social
Entrepreneurship (ACSEnt) is the
Ateneo de Manila Universitys center
committed to foster social
transformation and contribute to
nation-building by cultivating a vibrant
social entrepreneurship sector in the
Philippines. As part of the ongoing
initiative to contribute to inclusive
growth and
development, ACSEnts fundamental priority is focused on
developing an ecosystem comprised of multi-sector
partners to support and enhance the creation of programs
in research, education and training, advocacy and
incubation. Such programs intend to further advance social
entrepreneurship in the country and engage leaders,
experts, practitioner and advocates who can extend
collaborative partnerships with communities and other
grassroots sectors, creating mutual socio-economic and
environmental benefits that support national development.
ACSEnt was created through the collaborative effort of the four
schools of the Ateneo de Manila University: Ateneo School of
Government (ASoG), John Gokongwei School of Management
(JGSoM), School of Social Sciences Development Studies
Program (SoSS DSP) and the Ateneo Graduate School of
Business (AGSB). The Center was created to harmonize the
efforts of the Ateneo schools in the area of social
entrepreneurship. Particularly, the center was created to
initiate and support the research, training and incubation of
social enterprises in the Philippines as part of Ateneos
contribution to nation-building. An important aspect of the
advocacy work of ACSENT has been the collaboration with
partners in conducting social enterprise competition among
youth and students, the most recent of which is the BPI Sinag U.
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