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Mobile# KSA: +966-567849580
Mobile# Pakistan: +92213172007261

Extensive experience with ERP systems as ERP consultant and Senior Business/Systems Analyst
comprehensive understanding of the workings of such systems as well as the business concepts
involved. I have a flair for Analysis, Design, Coding and Cross Platform Migration of projects .Ability
to plan and execute from requirements gathering to End Solution of different Business Verticals
mainly using Oracle Forms, Reports and PL/SQL.

Professional Experience
Sep 2001 till present

Al Musbah Trading Group Jeddah, Saudi Arabia.

Currently employed in Al Musbah Group, Jeddah, Saudi Arabia since
2001.Al Musbah Group is operating in diversified business domains in KSA and international market
with more than 5,000 employees. Group operates in wholesale, retail, travel retail, construction, IT
business Units of group comprising duty free shops, perfume and cosmetics outlets (over 100)
across the kSA, Hyper and Supermarket chains under two brand names. Al Musbah Group is using
a USA based ERP system (eMIS2000) to run their business operations and I am the lead of IT
applications in Retail business Units. Sales turnover of Retail business yearly is more than 1000
million SR.

Role and Responsibilities

Senior Business/System Analyst (Retail Division)

Gather information from business users to design system flow and diagrams and, assist
development team to develop solution according to requirement of business.

Documentation of business processes, carry out UAT procedures and execute the
implementation plans.

Review and improve business processes to use efficiently the available resources and
increase the business productivity.

Provide MIS reports to the executive director and Deputy Director General of group.

Administration and customization of ERP system and comply with information security policy
of group
Projects including upgrade to existing system or implementation of new system.
To create Data mining architecture BI structure to support decision-making process.

To conduct research on emerging technologies In support of system development efforts and

cost effectiveness.

To evaluate new practices software that meet the corporate strategic goals.

Actively involved in business operations and follow up the users for IT system, performance
and improvements required.
To make sure that provided system is being effectively utilized by operational staff or not.

On behalf of this, provide feedback to the top management to prevent the company from
any wrong decision

Administration of ERP system in retail business of group controlling user creation, Access
over information and maintain information security policy of group.

Developments and Achievements, Al Musbah Group,Saudi Arabia

Manuel and Abraj are brand names of Al Musbah Group Supermarket business and having
stores in Jeddah and Makkah region with 5000 to 9000 square meters floor area.

Performed massive customization in ERP system to adopt business requirements in system.

Automate the business processes of commercial, Logistics and sales departments.

Introduce Automation in processes of replenishment, Bin tracking, Label printing, GRN and
RTV to cut down human efforts and Data entry work by using portable data terminals.

Developed and implemented Loyalty cards application for retail units, through which
Company got valuable benefits from Loyalty App, such as customer segment identification,
Trend Analysis, increase Average ticket values, provide right promotions to right customers
and growth in revenue.

Introduced ABC analysis of inventory, suppliers and store performance as automated process
in database.

Pricing management and maintain gross margin percentage as per decided value.

Supplier commercial contracting management system to track all commercial activity with
suppliers and ensure all charges, support, and rebates are deducted on agreed time.

Al Musbah owns 100+ retail shops around kingdom under brand name of Sensi, Xplora and

Al Musbah stores. I have developed POS system for retail shops and this system work in
retail time connectivity with ERP. All inventory and loyalty transactions takes place real time.
Implemented Capillary CRM system, which continuously interact and engage with customers
through personalized recommendations, experiences and rewards. Create world class loyalty
programs to delight customers and improve customer engagement initiatives
Live sales alerts to sales executive on hourly basis to utilize sales force efficiently.

Developed many software applications for group which contributes significantly in business

Integrated GAMMA ERP system running in Spains International duty free shops with
eMIS2000 ERP for duty free business unit of group.

Vender contract management to track and ensure the execution of all commercial
agreements with suppliers.

POS system along with comprehensive discounts, gift schemes live vouchers printing and
customer specific gifts.
Integration of ERP with NCR systems for supermarkets operations.

Developed BI application in BI tool Qlikview application provides detail related to business via
category performance, store performance, brand performance, margin fluctuation, peak off,
peak trade time, inventory turnover etc. These developments instigated a major increase in

Encourage junior staff to increase their domain knowledge and to work independently and
get ready as back up when required.

Implemented best practices and procedures of retail into system, which contributes in
significant growth in business.


Apr 1999 TO Aug 2001

Project Title : Human Resources Management System

Client : Port Qasim Authority Govt. of Pakistan
Year : 2001
Team Members: FOUR
My Role : Senior Developer (Oracle 8i, Windows NT 4, Oracle Developer 2000 6i)
GUI Design & Development, Reports, Testing, Ad-Hoc Reporting (to Top Management on the
Client-Side), Database Backup routines
Project Title : Integrated Human Resource Management System (IHRIS)
Client : The City Bank Corporation (North America), Pakistan HQ.
Year : 2000
Team Members: EIGHT
My Role : Started as Analyst Programmer, Promoted to Project Leader
(Oracle 8i, Windows NT 4, Oracle Developer 2000 6i)
Application Analysis & Design, Database Modeling through ErWin 3.0, GUI Design,
Requirement Specifications, Functional Specifications, Assignment Distribution & Allocation,
Quality Control
Project Duration: 12 Months

Project Title : Library Management System

Client : N.E.D. University of Engineering & Technology, Karachi, Pakistan
Year : 1999
Team Members: FOUR
My Role : Application Programmer (Oracle Developer 2000, Oracle 8 for Linux)
Application Analysis & Design, Database Modeling by using ErWin 3.0, GUI Design, End-User
Reports, Shell Scripting in Linux
Project Duration: 8 Months

Project Duration: 8 Months

Project Title : Hospital Information Management
Year : 1998
Team Members: SIX
My Role : Trainee Programmer (Oracle Developer 2000)
PL-SQL Coding, Testing, User Interface Development
Project Duration: 15 Months
Project Title : Lease Management System
Client : United Distributors (Pvt.) Limited
Year : 1998
Team Members: SIX
My Role : Trainee Programmer (Oracle Developer 2000)
PL-SQL Coding, Testing, User Interface Development
Project Duration: 11 Months

Institution Education Years Period From-To
DCS (2 years) Aligarh Institute Of Tech 14 1996-1998
Diploma In Computer Sindh Board Of Tech
Science Education
Karachi. Pakistan.
HSC Govt Science College 12 1993-1995
SSC Tameer-e-Nau School 10 1993

Technical qualification

Operating Systems, Programming Languages, Tools & RDBMS

Languages & Tools : Oracle Developer 2000 Forms & Reports 6i,10g,12c
PL-SQL, SQL developer
PL-SQL Developer
Business Objects
Business Intelligence Tool: COGNOS, Oracle Discoverer ,Qliksense
CASE Tool : Erwin
RDBMS : Oracle 7, 8.1, 8i, 9i, 10g, 11g, 12c
Working Knowledge of Oracle Apps R12 Financial Modules

Professional Membership, Exhibitions and Trainings

Got training of GAMMA system used by Aldeasa Group(Duty Free Operator) in Madrid Spain
Attened server international IT exhibitions in Middle East.
OTN Oracle Technology Network. Since 1999.

Personal Details
Nationality Pakistani
Place Of Birth Karachi
Date Of Birth 16-Aug-1977
Religion Islam
Status Married
Residence City Jeddah
Languages Urdu, English, Arabic
Cell ` 00966567849580