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TO: INTERESTED PARTIES

FROM: DR. TREVOR SMITH

SUBJECT: OIL & NATURAL GAS FAVORABILITY

DATE: SEPTEMBER 19, 2017

A study conducted by WPA Intelligence found that voters have a strongly favorable image of the oil and
natural gas industry. Voters are also wary of increased taxes, and this reluctance to support higher taxes
holds true for the oil and gas industry. The study was conducted from June 13-14, among n=303
Oklahoma City likely voters and n=150 Tulsa likely voters in Oklahoma. The margin of error is ± 4.6%.

The Oil and Natural Gas Industry is Well-Liked

Voters in Oklahoma have a strongly favorable impression (78%) of the oil and natural gas industry, with a
majority of likely voters saying they have a very favorable (53%) impression of the industry. This support is
strong regardless of where voters live.

Oil and Natural Gas Oklahoma
Overall Tulsa
Industry City
Total Favorable 78% 77% 82%
Total Unfavorable 18% 20% 15%

Very Favorable 53% 52% 54%
Somewhat Favorable 25% 24% 28%
No opinion 4% 4% 4%
Somewhat unfavorable 10% 10% 9%
Very unfavorable 8% 9% 6%
© 2017 WPA Intelligence
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Nearly all Republicans (91%) have a favorable impression of the oil and gas industry, while at least two-in-
three Independents (68%) and Democrats (67%) have a favorable impression of the industry.

Oil and Natural Gas
Overall Republican Independent Democrat
Industry
Total Favorable 78% 91% 68% 67%
Total Unfavorable 18% 6% 28% 28%

Oil and Gas is Viewed as an Integral Part of the Economy

A strong majority of voters in both Oklahoma City (80%) and Tulsa (74%) believe the oil and gas industry has a
positive impact on the economy, with a majority in both Oklahoma City (57%) and Tulsa (54%) saying it has a
very positive impact on the economy.

Oklahoma
Overall Tulsa
City
Total Positive 78% 80% 74%
Total Negative 17% 15% 22%

Very Positive 56% 57% 54%
Somewhat Positive 22% 23% 21%
No Opinion 5% 5% 4%
Somewhat Negative 10% 9% 12%
Very Negative 8% 7% 9%

Regardless of partisanship, a strong majority of voters believe the oil and gas industry has a positive impact on
the economy. This opinion is particularly strong among Republicans (89%) who nearly unanimously believe it
has a positive impact.

Overall Republican Independent Democrat
Total Positive 78% 89% 77% 65%
Total Negative 17% 10% 15% 28%

National Polling Indicates Widespread Opposition to Energy Taxes

National polling suggests a similar trend nationwide, indicating widespread approval of the oil and gas
industry. In addition, we see widespread opposition to increasing taxes that may hinder energy production. In
a poll conducted for the American Petroleum Institute among 890 voters in November 2016, data shows
opposition regardless of party to higher taxes on the oil and gas industry.

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© 2017 WPA Intelligence
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Would you support or oppose higher taxes that
could decrease investment in energy production
and reduce energy development here in the
U.S.?

API Poll Overall Republican Independent Democrat
Support 19% 7% 20% 31%
Oppose 72% 86% 70% 62%

Conclusion

Voters in Oklahoma strongly support the oil and gas industry, with more than three-in-four voters (78%) saying
they have a favorable opinion, as well as three-in-four voters (78%) saying the industry has a positive impact on
the economy. While popular among all voters, regardless of partisanship, the image of the oil and gas industry
is particularly positive among Republican voters, who have a nearly unanimous favorable opinion of the industry
and believe it has a positive impact on the economy.

Legislators, particularly Republican representatives, who vote against the oil and gas industry will likely alienate
voters and hurt their chances for re-election. This effect would likely be compounded in primary elections.

Research Design

WPAi selected a random sample of likely voters from the Oklahoma voter file using Registration Based Sampling
(RBS). The sample for this survey was stratified based on geography, age, gender, and ethnicity. This
methodology allows us to avoid post-survey “weighting” which can reduce the reliability of survey results.

Respondents were contacted by phone via a live telephone operator interview June 13- June 14, 2017. The study
has a sample size of n=453 likely voters with a margin of error of ±4.6% in 95 out of 100 cases.

About WPAi

Since 1998, WPAi has been a leading provider of political polling for campaigns from President to Governor and
U.S. Senate to Mayor and City Council in all 50 states and several foreign countries. In the 2015-2016 election
cycle, 87% of WPAi clients won. WPAi clients' win ratio has exceeded the standard by double digits for four
straight political cycles.

WPAi has been nationally recognized for providing cutting edge research to help our clients win. The American
Association of Political Consultants (AAPC) awarded a “Pollie” to WPAi for our Predictive Analytics and Adaptive
Sampling techniques. The award highlighted these advanced methodologies which allowed us to buck national
polling trends and deliver industry-leading results.

In addition to our political and policy research, WPAi has conducted market research for more than 120 United
States Fortune 500 corporations, donor research for more than 250 of the largest and most successful not-for-
profit organizations around the country, and alumni research for dozens of colleges and universities.

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