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World Heart Day 2017

Campaign materials guide

in partnership with

Campaign core logo 2 Horizontal version I’m sharing the power lock-up .

therapy & counselling .Campaign icons 3 Reduce diabetes Eat healthy Reduce tobacco use Essential meds Cholesterol Weight control Monitor blood pressure Exercise Quality hours sleep Getting active Share.

Campaign graphics 4 .

share how you power your heart and inspire to improve their heart health.org #worldheartday #worldheartday #worldheartday in partnership with in partnership with in partnership with Version 1 Version 2 Version 3 . “I got active” “I talked to Getting plenty of exercise my doctor” can reduce your chances Finding out your blood pressure. risk of heart disease … and the fuel it needs for risk of heart disease you can do to improve you to live your life and feel great your heart health do something about it. On World Heart Day. Small changes can make a powerful difference. share how you power your heart and inspire On World Heart Day. Eating and drinking Staying active can Stopping smoking is of developing heart disease. share how you millions of people around the world to be heart healthy. that of a smoker’s. power your heart and inspire others to be heart healthy.org worldheartday. People across the world are making small changes On World Heart Day. millions of people around the world to be heart healthy. 29 September 2017 29 September 2017 29 September 2017 Small changes can make a powerful difference. worldheartday. BMI and cholesterol levels It can also be a great mood well gives your heart help you reduce your the single best thing allows you to understand your booster and stress buster.Campaign posters 5 worldheartday worldheartday worldheartday @worldheartfed @worldheartfed @worldheartfed share the power “I eat more fruit and “I gave up vegetables” smoking” Replacing sugary After one year of snacks with healthier quitting your risk alternatives can of coronary heart reduce your risk of disease is about half heart disease.org worldheartday.

public talks and screenings. better. • Try not to eat so many processed and • Aim for at least 30 minutes of moderate-intensity • Within 2 years of quitting. tinned or dried a healthcare professional for professional advice on how to quit We’ll be launching more ways for you to get • Keep the amount of alcohol you drink within • Download an exercise app or use a pedometer • You can also ask your employer if they provide involved and share the power in the run up to recommended guidelines to keep track of your progress smoking-cessation services • Make your own healthy school or work World Heart Day. ou HeartpDay how yWorld pisletheaWorld f eobiggest Share e miland li s oworld’s. your heart the fuel it needs reduce your risk of heart disease best thing you can do to improve and individuals across the world will be organizing for you to live your life and feel great your heart health everything from walks. sugary treats for fresh fruit walk or cycle instead of driving of heart disease in non-smokers part in an event at worldheartday. prepackaged foods which are often high activity 5 times a week heart disease is substantially reduced in sugar and fat • Playing.. It’s called the ‘silent killer’ because deaths per year so visit your healthcare @worldheartday indicative of diabetes..org as a healthy alternative • Exercise with friends and family – you’ll be more • So by quitting you’ll not only improve your health • Try to eat 5 portions (about a handful each) motivated and it’s more fun! but that of those around you of fruit and veg a day – they can be fresh. Working with more than 200 member organizations in over 100 countries.worldheartday. runs and sporting events. • Before you start any exercise plan check with • If you’re having trouble stopping smoking. in partnership with . the risk of coronary to concerts. p o erWorld d rou Heart Federation’s. walking. dancing – they • Within 15 years the risk of CVD returns to that • Cut down on sugary beverages and fruit juices all count! of a non-smoker – choose water or unsweetened juices instead • Be more active every day – take the stairs. onthe a lt h y.com/worldheartday glucose levels High blood pressure is the number one risk Cholesterol is associated with around 4 million twitter. members and partners of the World Heart Federation. rldagainst worldheartday # We are the only global advocacy and leadership @worldheartfed organization bringing together the CVD community to drive the CVD agenda and help people live longer. as well as your weight and body mass 17 and many people don’t realize they have it. professional and ask them to measure your levels.org w fioght hearCVD. on your CVD risk so you can plan to improve About w the ear t your hHeartnFederation your heart health. housework.org Know your blood blood pressure cholesterol & BMI facebook. CVD accounts for 60% it usually has no warning signs or symptoms. Eating and drinking well gives Staying active can help you Stopping smoking is the single To mark World Heart Day on 29 September.worldheartday. • Exposure to secondhand smoke is also a cause Find out how you can organize or take • Swap sweet. ber 20 of all deaths in people with diabetes so if it’s left undiagnosed and untreated it can put you index (BMI). frozen. So keep checking! lunches at home Know your Know your www. ask Keep visiting our website. The World and ins world platform the Heart Federationaisydedicated to leading the global td including heart disease and stroke.Campaign leaflet 6 Share the power. They’ll then be able to advise tem 29 Sep at increased risk of heart disease and stroke. awareness-raising eart he global pir to be hfor cardiovascular disease (CVD). more heart-healthy lives.. www.. we strive for a 25% reduction by 2025 in premature deaths from CVD around the world.com/worldheartfed High blood glucose (blood sugar) can be factor for CVD.

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Campaign print banner 8 in partnership with .

Campaign flags 9 g i’m sharein r the p ow y By getting mure blood press checked i’m regularly the sha p r By w owering work alking ever to yday Blank version for your own message Example of flags in use Pre-written messages .

Campaign heart (large) 10 Example of heart in use .

.. m......powers rts my heart ea r h e my yoga y ow m..poweart bowl rt my h my mor te a .powers my hear t my fam th and frie ily nds .... owear ....p s ..pow with ning w ing my he ers Going toema tennis q umi to k i n g art ..py hea my morni ng walk an ..pyow he ers ar my hea t t rt my he ers art g Date b e i na l t h y night h eDays out with rs owe t en .powerrt my my hea ch with my friends Foot rts ea r h e my yoga y ow with m ....pow e he rs ..p ow rt my ower af te rn oo n .. rs owe rt ......p my ow ers ers .p frien h with my my ower my hea s rt ers ....pow heart .....py hea m Blank for your own handwritten messages At events or within a community environment create a ‘Share the power’ wall.powers .pow my heer s ar my h art my m t ng walk art my he orn with ing wa my morni Run friends with my Days out my f lk wi ning family ...p ..poweearrst tball tenn wal ds ..py hea ing hea s ers my hear t m .powers . .Campaign hearts (small) 11 share the power thy Healin R u n n in g g en eat ildr ers my morning walk s n at u re ball .....powers ....py h Daysy fami ds m Footba m en king i d fr e r s baske ll is m ow rt .pow my heers m my family ildr art and friends ch .pow ....poweart .. Encourage people to take photos and share them with friends and family. asking the public to add their own written messages about how they keep heart healthy.powers er t out ly my heart my heart ...py hear .pow ers eart my alk my h frie nds s the cin ...p my ow he ers ar rien ds ...

shaw@worldheart.org in partnership with . 13 Contact If you have any questions please contact Rachel Shaw World Heart Federation T 44 (0)1522 869619 E rachel.