You are on page 1of 9

Company name: ACADS Co.

Brand: Jack n pac


Project proponents: members
Product:
o Convertible Jacket: prototype
o Reversible Jacket
o Diff styles of jacket
Project location:
o Office: pending
o Store: Taft 12k
o ***barangay: 727, 730, 755

Type of business: manufacturing


Target Market
Ages: 16 to 50.
Location: Taft. 2 barangay.
o Main product: convertible jacket
Differentiation:
Dual use
Waterproof
Reversible
Zipper lock feature
Cotton ung loob
Stylish blazer

o Legal form. General partnership.


o Owners - kami
o Capital req and distribution
o 400k each. 20% capital ratio
Company: ACADS: picsart- isha
o Tagline : morph your style
o Position: To those who are 15-50 who wants convenience
and style at the same time
o Mission: -
We create quality product that is efficient and convenient
for our consumers without compromising style, fashion
and comfort.
o Vision:-

Business objectives
Product development- convertible

FUTURE PLAN
Sariling manufacturing after 5 years
Department stores
Put up additional branch expansion
10th year- additional products- diverse clothing line

MARKETING
Industry overview - clothing
Product description
Need unique need
Situation millenials age
Person 4 brgy age
Prod description
Unique selling propo
We make life efficient by providing style,
ease and comfort in one go
Features
Function
Benefits
Advantage
Product design-
Target market
o Lifestyle -
o Preference- based on survey
o Location TAFT, 2 barangay
o Demographics
o Popu projection - project barangay in popu
growth
6 years behind
6 years above
Key success factors
o All products
Competitor analysis
o Direct strengths, w
o Indirect s, weakness
o Substitute
o SWOT TOWS
PORTERS
Marketing strategy:
o Prod
o Place
o Price
o Promotion
PRODUCT MIX.
o What to offer na products
Levels of prod and service
o Core
o Brand name
o Features
o Quality level
o Packaging
o After sales service
o What to do with product life cycle when
reached maturity
o Packaging, per piece syempre
WHY MAKATI.
WHY THOSE REGIONS.
WHY THOSE BARANGAY.
HOUSE POPU F OR MALE BOTH GENDER WITHIN
AGE GRP
PSYCHOGRAPHIC SEGMENTATION
o LIFESTYLE OF PH
PRICING
o Price natin
o PRICE NG COMPETITOR
o PRICING STRATEGY
PROMOTION MIX include cost
o ADVERTISING
o PROMOTION
o Public relation
o Online marketing

MARKET SCHEDULING IN 5 YEARS 6YEARS


KASAMA PREOPERATING

Demand and supply analysis


o Method how 4 barangays, what age, anong
aim ng study
o Historical demand ng jacket orclothing
industry
o Demand situation based on surbey
Product
o Demand projection SURBEY

DEMAND VS SUPPLY = GAP TABLE


Operations
o Marketing mix
Product ano offer
Price cost +
Prod pricing table
Place- store
Promotion
Marketing action plan proposed
plans
Estimate the prices in table at kung
kelang year. Page 3

Survey results
Per percentage ng question

TECHNICAL.
o PROD detailed description
o Process per prod - FLOWCHART
PLANO ON FIRST SECOND THIRD FOURTH FIFTH
AND FIFTH YEAR ONWARDS
Materials handling. Tuwing kelan tatanggapin,
saan ilalagay, may cost ba, sinong magmamake
sure ng storage
MATERIALS HANDLING DESIGN PROCESS
Technological assistance equipments etc
QUALITY ASSURANCE CHECKLIST
QUALITY STANDARDS PER RAW MATERIAL
RAW MATERIALS
o Name of supplier
o Location
o Price
o Para saan
Packaging
o Price
PRODUCTION SCHEDULE
o PROCESS NATIN PAANO PAANO PROCESS
o Beg inv- table 2018 onwards
o Annual demand- table
o Desired EI- table
o Workers
o Equip
o Site
o Scheduling
LABOR schedule, quanity, purchase price, store
Equipments in prod area with picture, capacity,
quanityt, price, purpose
Equipments in store, sanitation area, office
supplies,
Office Plant location/proj location
o Comparison of proposed offices
Type of space,floor area, type of occupancy, price,
dp, location advantage

Plant layout. Description per laman. With PICTURE.


LAYOUT. FLOOR PLAN.

STRUCTURE. improvements needed, cost and


why, office and etc
Waste disposal management
MANAGEMENT.
Job description and req
Position description sal and wages qualification
Recruitment policies
Compensation and benefits
o Leave, vl, sl
Salary table, contribution of employer and
employee 5 years
Partners in charge
o Nu schedule nila
o Partners in store as in tagabantay
o Managing partner di pwede sa store
General mgt polcies
o Employee conduct
o Salaries and payment structure
o Attendance
Production polcieis
o Attire
o Cleanliness concern
o Illness and injuries

FS ASPECT ---
Legal fees to pay
Isep assumption

SOCIO ECON
o To the gov
o To the comm.
o To the suppliers

Proj implementation sched


o Sino assigned sa ganto ganyan
o Nu ginagawa ng partner in charge
o For 1 year

Trade requirements
Articles of copartnership
proofread