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The areas that need to be considered when defining a site location are listed below. The list includes, but is not limited to,
factors that should be considered during the site selection process. The factors will depend on the project type, size, and
market conditions and not all of them may be required for each project under consideration.
Location Footprint
> Min / Max Property Area Requirements
What is the minimum and maximum square footage and dimensions (length, width, and height) required for
the total project, including all buildings, green space, parking, etc.?
What type of configuration is required (e.g. square, rectangle, or other)?
> Expansion Capabilities
Is there potential for growth? (Consider the availability of adjacent land or buildings.)
Is there the square footage required for expansion?
What type of expansion are you considering? This could be a warehouse, parking, production, office, gift
shops, brewpub, etc.
> Acquire a map of the area indicating all existing commercial, industrial, and residential buildings and areas.
> Request monthly climate averages for the past three years.
Location Preferences
> Urban, Rural, Small town, Semi-Urban
> New site (Greenfield) Developed/ Undeveloped
Developed: Site is part of developed area; roads, sewers, water, and other services are installed and the area
is zoned for your project type.
Undeveloped: Raw site with few to no utilities installed; roads are not in place and the area may or may not
be zoned for your project application.
Greenfield: Locations need to take into account sustainability concerns for environmental, community, and
land use impacts. They do, however, allow for more flexibility for implementing sustainable building practices
because the design is starting with a clean slate.
> Brownfield
A stressed property due to current or past contamination.
Locations can include industrial parks or urban areas.
Additional costs may be incurred to develop the property to match project requirements.
Sustainable building practices may be limited depending on brownfield conditions.
> Rehabilitation / Existing Structure(s)
The existing structure either stands alone or is part of development area.
Infrastructure modifications may need to be made in order to accommodate utility services and parking
areas.
Alignment of the brewing process, brewpubs, gift shops, etc. may be altered due to existing building
configurations and will need to be taken into consideration when selecting an existing site for new construction.
Site Conditions
Site conditions will need to be taken into consideration after the type of construction or building parameters have been
determined. Based on the information received during the site selection, the selection of location and building type may be
altered. The following items are intended to help the brewer ask relevant questions when determining the site location for a
brewery, brewpub, or restaurant.
Building(s) footprint:
> Will the envisioned building footprint and style(s) match the footprint being considered as part of the business plan
and objectives, taking into account initial design and future growth plans?
> Will the footprint be able to accommodate renewable energy sources, water capture, and reuse tanks?
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Appendix B
> Will the building require special considerations to be taken into account during construction and/or normal
operations?
> Is the existing building suitable for future growth?
> Can sustainable building practices and LEED requirements be installed at the given location without impacting
the project financial plan?