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2018

MEDIA
KIT

arens
corporation
P.O. Box 69 395 S. High St. Covington, OH 45318
937-473-2028 Fax 937-473-2500
arenspub@gmail.com www.arenspub.com
2018 Classified Rates
STILLWATER VALLEY ADVERTISER
FAMILYACTIONADS
Family Action Ads include items for sale or wanted by individual owners. The deadline is 5:00 p.m. Thursday, pre-
ceding publication date. There is a maximum of 20 words, with an additional charge of 50 per word over 20. The
charge is $14.00, and includes both of Arens Publications weeklies, the Penny Saver and Stillwater Valley Advertiser.
MasterCard and Visa are accepted. The ad also includes the world wide web on our website: arenspub.com.
BUSINESSACTIONADS
Business Action Ads are ideal for real estate, mobile homes, rentals, appliance dealers, beauty shops, handymen,
businessmen who operate from their homes, car dealers, contractors, lawn servicemen, and countless other busi-
nesses. The deadline is 5:00 p.m. Thursday preceding publication date. There is a maximum of 15 words, with an ad-
ditional charge of 50 per word over 15 words. Business ads run only one week at a rate of $14.00, which includes
both of Arens Publications weeklies, the Penny Saver and the Stillwater Valley Advertiser.

PENNY SAVER
FAMILYACTIONADS
Family Action Ads include items for sale or wanted by individual owners. The deadline is 5:00 p.m.
Thursday, preceding publication date. There is a maximum of 20 words, with an additional charge of
50 per word over 20. The charge is $14.00, and includes both of Arens Publications weeklies, the
Penny Saver and Stillwater Valley Advertiser. MasterCard and Visa are accepted. The ad also in-
cludes the world wide web on our website: arenspub.com.
BUSINESSACTIONADS
Business Action Ads are ideal for real estate, mobile homes, rentals, appliance dealers, beauty
shops, handymen, businessmen who operate from their homes, car dealers, contractors, lawn ser-
vicemen, and countless other businesses. The deadline is 5:00 p.m. Thursday preceding publication
date. There is a maximum of 15 words, with an additional charge of 50 per word over 15 words.
Business ads run only one week at a rate of $14.00, which includes both of Arens Publications week-
lies, the Penny Saver and the Stillwater Valley Advertiser.

2018 online Rates


www.arenspub.com size in ToTAl For ToTAl For ToTAl For
pixels 4 weekS 13 weekS 26 weekS

LEADErBOArD LEADErBOArD 927w x 126h $75 $780 $580


927w x 126h
BOx 300w x 250h $65 $676 $507

ISLAND 250w x 250h $35 $364 $453

FOOTEr 927w x 115h $55 $572 $429


hOMEpAgE
BOx
300w x 250h FOOTEr
927w x 115h $45 $468 $350
SECONDArY

rECTANgLE 300w x 115h $25 $260 $195


ISLAND
250w x 250h
LEADErBOArD across top of home page and rotates on other pages
BOx near top of home page and rotates on other page
ISLAND in story copy only as opened from secondary pages
rECTANgLE FOOTEr - hOMEpAgE across bottom of home page and rotates on
300w x 115h
other pages
FOOTEr - SECONDArY across bottom of secondary pages
FOOTEr
927w x 115h rECTANgLE down right side of secondary pages
2018 SPECIAL SECTIONS
Fort roWDy annuaL GatherinG
September 2017
Stillwater Valley advertiser

pumpkin patch chronicLe


September 2017
Stillwater Valley advertiser

Shop & Dine LocaLLy!


September 2017
penny Saver

arens
corporation
P.O. Box 69 395 S. High St. Covington, OH 45318
937-473-2028 Fax 937-473-2500
arenspub@gmail.com www.arenspub.com
PrePrinted inserts

Penny Saver
Insert rates
Occasional rate
(1-3 times per year) ....................$.07 per piece

regular User rate


(4-12 times per year) ..................$.065 per piece

Frequent User rate


(13-35 times per year) ................$.06 per piece

Bulk User rate


(36+ times per year) ...................$.055 per piece

* Note: The above prices are for inserts weighing 3.3667


ounces or less. Inserts over this weight will be by quote only.

Advertiser will be allowed to apply display inches toward in-


sert frequency on a dollar equivalent basis.

(ALL INSERTS MUST FIT IN AN 8.5 x 11 DUE TO USPS


REGULATIONS OR MUST BE FOLDED)

arens
corporation
P.O. Box 69 395 S. High St. Covington, OH 45318
937-473-2028 Fax 937-473-2500
arenspub@gmail.com www.arenspub.com
General InformatIon

about arens publications ExEcutivE tEam


Formed in 1954, Arens Publications is a provider Don Selanders
of a variety of publishing services based in Yvonne Welbaum
Covington, Ohio. The corporation meets various Kim Rindler
needs of buying and selling of goods and services.
advErtising salEs
The company publishes display and classified Yvonne Welbaum
advertising on topics, such as accounting\book- Carrie Sturwold
keeping, appliances, auto services, banking, bar Don Selanders
and grills, computer/electronics, decorating and Don Bollheimer
financial. Arens Publication also publishes display Robert Watkins
and classifieds for real estate, restaurants, roofing, Gary Godfrey
tax services, public services and general retail
shopping, to name a few. classifiEd advErtising
salEs
Arens Publications Kim Rindler
395 S. High St. Marty Speer
Covington, OH 45318
Phone: (937) 473-2128 or (937) 473-2020 graphics
Fax: (937) 473-2500 Carol Wood
Email: arenspub@gmail.com Jean Devlin
Website: arenspub.com Jacqui Noll
Marsha Thomas
Advertising Request Don Selanders
Go to our website: arenspub.com
Click on the Information Button Editorial
Select Advertising Requests Carol Wood
Jean Devlin

Penny Saver arens


corporation
P.O. Box 69 395 S. High St. Covington, OH 45318
937-473-2028 Fax 937-473-2500
arenspub@gmail.com www.arenspub.com
demographics
MiaMi County
Population: 103,517 Median age: 41.4 Poverty Rate: 12.8%
Median Household income: $51,569 number of Employers: 49,186
Median Property Value: $136,800

DaRkE County
Population: 52,356 Median age: 41.8 Poverty Rate: 13.3%
Median Household income: $44,632 number of Employers:23,751
Median Property Value: $109,900

auglaizE County
Penny Saver Population: 45,873 Median age: 41
Median Household income: $54,274
Poverty Rate: 8.88%
number of Employers:22,719
Median Property Value: $133,306

MERCER County
Population: 40,863 Median age: 40.1 Poverty Rate: 8.43%
Median Household income: $53,099 number of Employers:20,473
Median Property Value: $130,200

sHElby County
Population: 49,067 Median age: 38.9 Poverty Rate: 10.3%
Median Household income: $54,550 number of Employers:23,649
Median Property Value: $130,000

in the last census 3.2 million farmers operated 2.1 million farms. 44% of all farms
reported having 2 operators, on the average older, more likely to be male and
more likely to consider farming their primary occupation. of the 2.1 million prin-
cipal operators in the u.s., 288,264 were women. this was a 6% decrease since
2007, average age was 55 to 64 years, with 75 years and over being one third of
that number. under 25 years was the least.
the majority of the nations 2.1 million farms are small in terms of sales; 75%
sold leess than $50,000 in agricultural products; 57% had sales less than $10,000.

arens
corporation
P.O. Box 69 395 S. High St. Covington, OH 45318
937-473-2028 Fax 937-473-2500
arenspub@gmail.com www.arenspub.com
arens publications
& printing
395 S. High St. Covington. OH 45318
937-473-2028
FAX: 937-473-2500
CIRCULATION is 11,243 email: arenspub@gmail.com

Direct home delivery to residents in Bradford, Covington, Ludlow Falls, Gettysburg,


Laura, Potsdam, Pleasant Hill and West Milton...................................................................TOTALS: 10,101

Alternate distribution in the above communities plus West Milton town, Piqua, Troy,
Greenville, Arcanum, and Versailles.....................................................................................TOTALS: 1,142

Alternate delivery (rack drops) are also distributed in communities marked with an asterisk.

Zip Town Rural Route Alternate P.O.


City / Village Totals
Carrier Carrier Delivery Boxes

Covington 45318 1276 1106 83 0 2465


RR1 554
Bradford 45308 778 RR2 560 32 88 2012

Ludlow Falls 45339 100 438 0 108 646

Gettysburg 45328 242 0 0 0 242

Laura 45337 165 637 0 0 802

Potsdam 45361 96 0 0 0 96

Pleasant Hill 45359 509 467 50 357 1383

West Milton 45383 1467 953 355 0 2775

*Arcanum 45304 0 0 110 0 110

*Piqua 45356 0 0 175 0 175

*Troy 45373 0 0 65 0 65

*Greenville 45331 0 0 210 0 210

*Versailles 45380 0 0 62 0 62

*Misc. Mail 0 131 0 69 200

Totals 4633 4846 1142 622 11,243


Revised 1/1/2017
arens publications
Penny Saver & printing
395 S. High St. Covington. OH 45318
937-473-2028
FAX: 937-473-2500
CIRCULATION is 12,277 E-Mail: arenspub@gmail.com

Direct home delivery by carrier or U.S. Mail in all the communities listed below.
Alternate delivery (bulk drops) are also distributed in communities marked with an asterisk.

Zip Town Rural Route Alternate P.O. Grand


City / Village
Carrier Mail Delivery Boxes Total

New Bremen* 45869 988 #1 354 120 0 1842


#2 380

Minster* 45865 1063 #1 510 442 0 2625


#2 610

Ft. Loramie* 45845 510 #1 489 63 0 1685


#2 623

Kettlersville 45336 65 0 0 0 65

Yorkshire 45388 0 227 0 38 265

Chickasaw 45826 147 0 0 0 147

Osgood 45351 128 0 0 0 128

New Knoxville* 45871 0 450 30 318 798

Maria Stein* 45860 0 #1 385 10 37 805


#2 373

Anna 45302 0 #1 439 0 289 1653


#2 559
#2
#3 409
366
Houston 45333 0 512 0 52 564

Russia 45363 0 #1 529 #2 35 0 79 643

Botkins 45306 0 495 0 490 985

Versailles* Mixed 72 72

TOTALS 2901 7336 737 1303 12,277

Revised 8/1/16
CirCulation Maps

Penny Saver
cAPTUre THis mArKeT
And eliminate Advertising duplication
PeNNY sAver
11,000 PlUs
gUArANTeed circUlATioN

sTillWATer vAlleY
AdverTiser
10,000 PlUs
gUArANTeed circUlATioN

combined coverage
- 20,500 Plus -
The sTillWATer vAlleY AdverTiser
serves the trade areas of Bradford, Covington,
Pleasant Hill, West Milton and surrounding
villages in Miami County.

The PeNNY sAver serves the trade areas


of Minster, new Bremen, Botkins, Fort Loramie
and surrounding villages throughout Shelby,
Mercer and auglaize Counties of Ohio.

combined coverage: 22,877


20,998 direct home
Plus 1,879 bulk delivery arens
Home deliveries are made by Monday PM, ensuring the
Penny Saver will be in the readers homes by Monday evening.
corporation
BUlK deliveries is mostly completed by mid-day Tuesday. P.O. Box 69 395 S. High St. Covington, OH 45318
Home deliveries are made by Wednesday PM, ensuring the 937-473-2028 Fax 937-473-2500
STILLWaTer vaLLey aDverTISer will be in the readers homes arenspub@gmail.com www.arenspub.com
by Wednesday evening.
CirCulation Map

The Way We Connect You... With 16 Midwest Counties in Ohio


A unique publication mailed monthly to over 17,000 farm homes (with 10 acres
or more) throughout Midwest Ohio and Jay County in Indiana.

FULL COUNTIES
1.Miami ......................2086
2. Darke .....................2387
3. Shelby ...................1240
4. Montgomery...........1357
5. Auglaize .................1499
6. Butler .......................936
7. Preble ....................1375
8 Mercer ....................1771

PORTION COUNTIES
9. Logan.....................554
10. Van Wert ................142
11. Allen ......................496
12. Jay Co., Indiana.... 693
13. Champaign ............520
14. Clark ......................441
15. Greene...................160
16. Madison .................220
Misc.........................1511
Total ..............17,388

WEVE GOT YOU COVERED

arens
corporation
P.O. Box 69 395 S. High St. Covington, OH 45318
937-473-2028 Fax 937-473-2500
arenspub@gmail.com www.arenspub.com
2018 MOdULAR AdveRtising RAtes

(96) (48) (24) (12) (6) (3)


full 1/2 1/4 1/8 1/16 1/32
page page page page page page

level 4 Stillwater advertiSer $285 $180 $120 not available for bulk
Bulk
50-52 issues per year Penny Saver $295 $215 $125 not available for bulk

level 3 Stillwater advertiSer $432 $220 $129 $65 $35 $25


24-49
issues per year Penny Saver $445 $227 $133 $67 $36 $26

level 2 Stillwater advertiSer $485 $250 $130 $70 $40 $30


4-23
issues per year Penny Saver $499 $258 $134 $72 $42 $32

level 1 Stillwater advertiSer $570 $295 $152 $80 $45 $35


1-3
issues per year Penny Saver $587 $303 $157 $82 $46 $36

Ad sizes full Page 1/2 Page

full Page 10.25w x 16h


1/2 Page 10.25w x 8h
1/4 Page 5w x 8h
1/8 Page 5w x 3.75h 1/8
1/16 Page 3.25w x 3.75h Page
1/4
1/32 Page 1.5w x 3.75h Page
1/16 1/32
Page
Page

arens
corporation
P.O. Box 69 395 S. High St. Covington, OH 45318
937-473-2028 Fax 937-473-2500
arenspub@gmail.com www.arenspub.com
2018 Classified Rates

Country Living
CLASSIFIED (NON-SUBSCRIBER)AD POLICY
Classified Ads include items for sale or wanted by indi-
vidual owners (non-commercial only). The deadline is
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1x1 . . . . . . . 19.92 2x6.5 . . . . . . . .246.87


1x1.5. . . . . . 29.88 2x7 . . . . . . . . . .265.86
1x2 . . . . . . . 39.84 2x7.5 . . . . . . . .284.85
1x2.5. . . . . . 49.80 2x8 . . . . . . . . . .303.84
1x3 . . . . . . . 59.76 2x8.5 . . . . . . . .322.83
1x3.5. . . . . . 69.72 2x9 . . . . . . . . . .341.82
1x4 . . . . . . . 79.68 1/2 page . . . . . .357.80
1x4.5. . . . . . 89.64 3x3.5 . . . . . . . .199.40
1x5 . . . . . . . 99.60 3x4 . . . . . . . . . .227.88
~ 2018 Country Living ~ 1x5.5. . . . . . 109.56 3x4.5 . . . . . . . .256.37
Commercial Advertising 1x6 . . . . . . . 119.52 3x5 . . . . . . . . . .284.85
1x6.5. . . . . . 129.48 3x5.5 . . . . . . . .313.34
CLosing & MAiLing DAtes 1x7 . . . . . . . 139.44 3x6 . . . . . . . . . .341.82
1x7.5. . . . . . 149.40 3x6.5 . . . . . . . .370.31
Schedule Closing Date Mailing Date 1x8 . . . . . . . 159.36 3x7 . . . . . . . . . .375.69
January Dec. 15 Jan. 2 1x8.5. . . . . . 169.32 3x7.5 . . . . . . . .402.53
February Jan. 26 Feb. 5 1x9 . . . . . . . 179.28 3x8 . . . . . . . . . .429.36
1/4 page . . . 189.90 3x8.5 . . . . . . . .456.20
March Feb. 23 March 5
2x1 . . . . . . . 39.84 3x9 . . . . . . . . . .483.03
April March 23 April 2 2x1.5. . . . . . 59.76 3/4 page . . . . . . . . .520.50
May April 27 May 7 2x2 . . . . . . . 79.68 4x5.5 . . . . . . . .393.58
June May 25 June 4 2x2.5. . . . . . 99.60 4x6 . . . . . . . . . .429.36
July June 22 July 2 2x3 . . . . . . . 119.52 4x6.5 . . . . . . . .465.14
2x3.5. . . . . . 139.44 4x7 . . . . . . . . . .500.92
August July 27 Aug. 6
2x4 . . . . . . . 159.36 4x7.5 . . . . . . . .520.50
September Aug. 24 Sept. 3 2x4.5. . . . . . 179.28 4x8 . . . . . . . . . .555.20
October Sept. 21 Oct. 1 1/4 page . . . 189.90 4x8.5 . . . . . . . .589.90
November Oct. 26 Nov. 5 2x5.5. . . . . . 208.89 4x9 . . . . . . . . . .624.60
December Nov. 23 Dec. 3 2x6 . . . . . . . 227.88 Full page . . . . . .694.00