1. How often do you eat your breakfast?

-5 times a week? 2-4 times a week? Once a week? 2-3 times a month? Once a
month? Rarely or never?

2. How often do you eat breakfast outside?

3. What days are you most likely to eat breakfast outside?

Weekdays? Weekend?

4. Which type of breakfast do you prefer, Malaysian styles or western styles?

Why?

5. When time is limited in the morning, are you more likely to

-skip breakfast
-eat something at home
-go to drive thru
-buy something to eat at convenience store
-buy something at snack machine
- other

6. Where do you most often eat your breakfast?

-at home
-at a restaurant
-at work/school
-in the car/ bus
-dont eat breakfast
- other
 7. When you eat breakfast outside the home, where do you most likely to stop?

-Fast Food Restaurant (McDonalds, Dominos, Secret Recipes, KFC, Subway,

Burger King, etc)

-Coffee/Specialty shop (Starbucks, Coffee Beans, Mamak, Gloria Jeans , Dunkin

Donuts, etc.)

-Convenience Store (7-11, etc.)

-School/Work cafeteria or snack machine

-Other (please specify)

8. When buying breakfast at one of these locations are you more likely to

-Drive-thru

-Sit down
-Carry out

9. When purchasing breakfast, are you more likely to purchase:

-a meal package (value meal)

-coffee or a specialty beverage only

10.How much do you typically spend on your breakfast?

-Rm 1 Rm 5
-Rm 10- Rm 20
-Rm 30 Rm50

11.Do you agree that breakfast is the most important meal of the day?

-a. Yes

-b. No
 12.Do you take breakfast?

a. Yes (what do eat for breakfast)

b. No (why is that)

c. Sometimes (Please answer both question 3 and 4)