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Name of Field Researcher: Ms.Bhagyashree Agne Roll No: 04 Contact No: 09699396969 Email Id: email@example.com Name of Co- Field Researcher (if any): Narayanan Iyer Roll No: 22 Contact No: 09819619949 Email Id: firstname.lastname@example.org
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1. Listen and be attentive. 2. Notice subtle Communication such as body language. 3. Don’t correct people, understand their Perception. 4. Take pictures & sketch. 5. Look for signs in the environment that might reveal behavior, such as adaptability and compromise. 6. Adopt a Human Centered approach. 7. Look beyond what people say and understand what motivates their behavior. 8. Be respectful of people’s values, their thoughts & feelings. 9. Maintain an honest & open communication.
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Is there a Post Office? No 8.Village Information 1. Village Name : Algudewadi 2. Is there a local weekly market in the village? No 13. Taluka: Phaltan 3. Does the village have a panchayat? Yes 5. Is there a Police Station? No 9. Is there a Primary Health Care Provider in the Village? Yes 7. District :Phaltan 4. Which are the different communities in the village? Wadar. Does the village have local/ State transport Services? No 12. If no then please specify Weekly Haat in Phaltan district 14. What are the main Water Sources available in Village? 1 Well 16 Bore well River available Municipal/local authority Water Tanker available Hand Pump Additional Observations Regarding the Village © Copyright WeSchool . Tamil 11. Is there a Primary School in the Village? Yes 6. Which are the main occupations in the village? Be specific Stone breakin Farmer labourers 10.
Industry Information: • What are the types of industries that are present in and around the village? Agricultural Stone breaking industry Diary industry Sewing Food grain packaging Healthcare service industry © Copyright WeSchool .
thread. pestcides Huge rocks Animals fodder and protein pellets Cloth. What are the waste products generated by these industries? Stone dust …………… google Millk turned sour Husks Agriculture waste … google Swatches Left over syringes. injections © Copyright WeSchool .• What are the various energy inputs for the industries you have identified? Electricity Coal Petrol and diesel • What are the raw materials used by these industries? Seeds and fertilizers. buttons and other accessories Jute bags and plastic bags.
Switches on the fan before going to sleep © Copyright WeSchool .V.30 am Video/ Photograph/ Observe and record the events in the diary.• How do these industries dispose the waste generated by them? Stone dust used for bricks Sold as household paneer Husks Used as fuel Agriculture waste as fuel and fodder for animal husbandry An Illustration of Shadowing of a subject Energy interventions in a day in the life of the lady of the house Start the day Wake up and switch on the light since it is still dark early in the morning at 5. Goes to the kitchen and lights up the stove Washes clothes Dries clothes in the sun Cooks lunch on Kerosene stove Lights the lamp in the evening Watches T.
Petrol LPG Electricit y.M 62 Mr. milk analyzer. Diesel generato r . haveli. milk processing unit. and orchard for shooting of films. tanker for milk supply © Copyright WeSchool . diesel Hybrid Fodder supply for animal husbandry Renting his farms. Borade Farming main occupation Dairy allied business Home usage – fan cooler lights geyser mixer laptop. Industry use : office computer.car Cooking Electricit y.
space and resources available yet no effort for alternate sources of renewable energy © Copyright WeSchool . no energy saving mechanisms.Inference: High electricity usage .
Kundan Sunita Jag tap – BPL family housewife House wife Household chores : Sometimes – Part time cook at ARTI Summary of Insights Events Bathing near Hand pump Cooking : Fuel efficient Chula provided by ARTI Watch TV Milking the goat Children studying under bulb light. dry leaves. © Copyright WeSchool . Taken a step ahead by using fuel efficient ARTI promoted chulha.Sex F Age 35 Observations Mrs. dried gobar Electricity No energy Electricity Solar energy Inference: Low energy usage Not many interfaces for same Awareness but no resources for alternate renewable enrgy resources. table fan Washing clothes and drying Energy Used No energy Twigs.
DVD player. fan engineer ) Sewing During power cuts – they used invertor. wants to be an Home – lights. Sc. Drying clothes Drying and cleaning grains Inference: High usage of energy though low financial resources. TV . High usage of electronic devices © Copyright WeSchool . Radio. Motorbike LPG Electricity Petrol Electricity No energy manual Solar energy Solar energy Educated her daughter (B. )and son ( 10th and studying . Desktop .Housewife .12 pass Well versed with English language Sister of Army officer Well educated husband working in Pune Cooking Entertainment – PC .
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Are you in any way linked with Agriculture and allied business activities? Yes If Yes then answer questions 2-11. according to Mr. 5. 7. if No then answer questions 8-11. Sugarcane. Doesn’t receive any government subsidies. Do you have access to the government schemes for the subsidies? He falls into rich farmer category. © Copyright WeSchool . No gap between crops. Bajri. How many crops do you harvest each year? The crops harvest are wheat bajra and sugarcane. 2. What is the status of land ownership? Owned Owned Leased Day Laborer 3. Incentive is given in the form of tractor loan where in a particular type of tractor is given 35% subsidy. Sandip Chitins 1.Agri-Business questions Farmer: Mr. The cycle is sugarcane and rabbi crops that are 18 months sugarcane and 6 months wheat and Bajri according to the weather conditions. How much land do you use for cultivation? Entire land of 50 ACRES was used for farming purpose. How many crops do you cultivate in a year? What is the gap between the two crops? Wheat. What is the Size of the land owned /leased? _________________ 50 acres in algudewadi and 20 acres in Vidani 4. Chitins. 6.
Town. But prefers through society because of less documentation and other hassles.to have more of sugarcane per hectare . Research labs. But uses help of research lab located nearby for soil testing. buffalo and goat ) to the collection centre in phaltan. Other In case of other please specify Seeds are from local markets in phaltan. Do you have access to loans for farming If yes then who is the main lender Yes. City. If Yes then do you run any business out of this animals? Yes. Do they own any animals? Yes 9. Mandi. 13. Dairy industry: He sells 100 liters of milk ( cow . 10. Where do you sell your crops? Who are your customers? There are mainly 2 places : Shriram sahakari kharkhana New phaltan sugar works. skharwadi at malegaon. He has access to loans through banks and farmer society both. Banks in phaltan : Satara District Cental co operative. © Copyright WeSchool . The seeds used are procured from Government. Because it is cash crop. Which is the main crop that is cultivated on the land you work on? Sugar cane mostly. 12. 11.8. Local Market.
15. fertilizers. The society name is : Vividh Sahakari karya Society. 16. How do you know about the daily prices of the commodities? He is the member of farmers society which man headquarters are in phaltan. But I don’t do it. What is your view on contract farming? He doesn’t trust people and fear loss. 17. Do you have standby mechanism if their no proper rains or similar kind of problem arises? There is supply of canal water once payment of water tax . pesticides. What is your spending on seeds. fertilizers etc : 45 pc . Is contract farming exist in the village? Yes No It exists .14. © Copyright WeSchool . Alos every Sunday there is organisation meeting of Krushi utppanh Bazzar samiti which releases the prices to farmers. Also we use drip irrigation in case of less water . 18. labour in an acre ? What is your profit margin for that? 15 pc profit Labour cost : 40 pc Seeds . They regularly hold meetings and dscuss about daily prices.
Do you leveraging on science(for e. IFFCO. Moncento.19. Which companies organize awareness and events campaign? Maycho. None of the big companies. Singenta. 23. Are you a part of the following agri-support systems? Agri-equipment sales agri-equipment service Not Applicable No 24. Are you involved in trading any of the following? Yes Agricultural inputs: pesticides Seeds fertilizers Agricultural outputs: vegetables fruits food grains Not Applicable Trading of wheat at Pune . What do you feel about hybrid seeds? Hybrid seeds are a must. CRIPCO. 21. layering of lands for consuming less energy or similar kind of activities) Yes. 22. Are you a part of the agricultural supply chain? © Copyright WeSchool . 20. United Phosphorous.g. Drip irrigation.
26. How often do representatives of pharmaceutical companies dealing in fertilizers and pesticides visit your village/farm to promote their products? Not very often but some do come and some come through society also . Does farmer use farm advisory system from various agencies? a. Buy back contractor No h. Agro service centre No f.malls etc. State Agriculture university/ its research station Yes b. District Agrciulture officer Yes d. Panchyat Samiti Yes c. No g. 25.O No e.Yes Yes by way of selling the produce of wheat and bajra directly in pune markets. Ties-ups with input supplier. Any other pls specify Farmers society © Copyright WeSchool . N.G.
Additional Observations related to agriculture. © Copyright WeSchool .
display units. Tiger Biscuits. o Products asked for that are not available o Products frequently out of stock / reasons for stock outs. All the major FMCG brands available like Parle-G biscuits and chips. o Pack sizes / category/ brand: Sachets and small packs. Dabur.Parle-G o Products retailer believes that he can sell but are not available to himNone © Copyright WeSchool . advertising) None • Merchandise o Range / categories stocked: Mostly FMCG products are stocked to meet the daily requirements. Nirma.feet o Type –Kirana Store o Display area – 30% o Presence of POP sales material ( posters. danglers.Retail On the retail outlets • Overall o Number of outlets in location : 3 private and 1 government o By type ( rough classification by products stocked) FMCG Staple food Lights and bulbs o By size Mostly sachets and small size packs • For the outlet-Jai Bhavani Kirana Store o Size -150 sq.
Staffing / time of operation –one employee. o When? Who? Any member of the family can visit the outlet o Customer type ( from village / specific area/ outside) from village o Credit / cash-Credit and cash both.m to 9 p. Profits-Rs.Timings.o Source of product ( at door/ from neighboring outlet /from next village/ nearby town) Nearby town o Frequency of stocking / visits by distributor / wholesale / visits to source: Every week/No visits by the distributor/ o Satisfaction / dissatisfaction with product / source/ margins-Satisfied with the products • Consumers o How do they buy? They visit the outlet twice a week.m to 1 p. Monthly accounts are maintained .m Financials / Rental / operating costs-Self Owned.7 a.m and 4 p.5000 per moth approximately Retail Consumers o Satisfaction level with : o Store-good o Products / brands-good o Service levels-average o Preferred store in village-village outlet o Other stores ( outside village )visited-Phalatn village o Where? Type? Reason ? frequency? Reason-proximity 2 vistis © Copyright WeSchool .
A lot of influence by media .o Who visits store most often Any member of the family o Who decides on brand and product( by categor( by category) elders o Products / brands not available in village but : o needed ( essential ) o would be nice to buy Credit terms Rough spend by category ( within fmcg / others) no idea Brand knowledge / reasons for leading /most popular brand Good enough. © Copyright WeSchool . Dependence on media ( type) for knowledge on brands and products.knowledge through doordarshan Dependence on retailer for knowledge / decision -not much.
Day 2 Day 3 © Copyright WeSchool 21 .SIGNPOST Phase . Diary completed? Return to WeSchool Field Work: Day 1. Photographed & filmed.I l oo t ch eS uden W St ldFie rche a se Re r Who are they? & Where are they? Are they willing to participate? Go! Identified the Household ? Communicate about the visit? Visit… Begins Has Storyboard been Created & data entry done? Has the subject been observed. shadowed.
Collecting of the Information related the vertical choosen ( ) 4. All photographs & video’s duly cross referenced with the observations in the diary ( ) Please provide a brief summary of areas where there is a paucity of information collected by you to enable supplementary work in the future. ______________________________________________ ______________________________________________ ______________________________________________ ______________________________________________ ______________________________________________ ______________________________________________ ______________________________________________ ______________________________________________ ______________________________________________ ______________________________________________ ______________________________________________ ______________________________________________ ______________________________________________ Signature of Field Researcher: Date: Signature of Co-Field Researcher: Date: © Copyright WeSchool . Minimum three household members shadowed ( ) 2. Historical view points recorded ( ) 5.I Finish! 1. The duration of energy consumption events recorded ( ) 3.Check list ( ) End of Phase .Backtracking of sources of energy done ( ) 4.
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