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Overall reflection (on the four themes) guidelines:

• The reflection must reflect on the entire duration of the module journey from
start to completion
• The reflection must include make reference to the four themes covered
• Identify 2 overarching key learnings and discuss : link back to activities and
discussion with academic and industry research.
• Areas that students may choose to include:-
1. How students choose the activities they undertook
2. Which activities were choosen
3. Why were these activities selected – include reference to previous
experience – self analysis – personal ambitions- aims –goals
• What was the mindset of the student when commencing the module – what
were the expectations of the entire module – what were the expectations of
each of the themes
• What were some of the benefits and challenges of the module
• The reflection should like to the Personal Development Plan (PDP) and the
student’s overall goals and objectives, personally and professionally
• What are the student’s feelings at the end of the module

Words that may be helpful:-


Competencies
Perspective
Perceptions
Expectations
Challenges
Opportunities
Realised
Motivated
Improved
Confidence
Reconsider
Re-evaluate
Proficiency
Critical
Appraise
Development
Developed
Sources that may be helpful :-
Harvard Business Review
McKinsey consulting
The Financial Times
PWC
Forbes Inc
Accenture
E&Y
The European Commission
Deloitte’s Consulting
Cap Gemini
Journal of Market Research
PR Week
PR Newswire
World Economic Forum
The World Trade Organisation
World Health Organization
OECD
The World Bank
The Chartered Institute of Marketing
The American Marketing Association
The Data and Marketing Association
Institute of Public Relations
Chartered Institute of Personal and Development
List of professional organisations that may be helpful
- http://guides.library.cornell.edu/c.php?g=31386&p=199755

World Education Research Association

International Academic Research Association


American Academic Research Association