It is quit true that the Indian farmers has the lowest per capita income of its farmers as compared to the developed countries. It is due to the reason that they have lowest productivity per hectare. One of the important means of increasing the farm productivity is to mechanize farming operations. One of the few means of increasing the yield per hectare is to use the tractor and tractor drawn implements to get the best results from the fields. In the earlier times the field operations are carried out with help of animals, which were the main source of energy for the agricultural purpose. Before the independence, the farming in India continent was at its lowest yield. It was only after 50’s when tractors from Russia and England came to India. Indian farming started growing fast. The Russian tractors like the Belarus and Ford tractors were the earliest that were imported. These tractors were very large in size and in capacity. Earlier Indian manufacturers were Mahindra, HMT, PTL, and Eicher. These were manufactured according to Indian needs. These tractors were mainly out of earning capacity of farmers. They purchased tractors either by making co-operative societies or only big farmers were able to purchase these. Now Sonalika group consists of three companies: International Tractor Limited. Agriculture division. International Cars and Motors Limited.
Bangladesh. Senegal. Vice Chairman & Mr. Tractor/Self Driven straw reapers.P. Chairman.International Tractors Ltd:-
International Tractors Limited
was incorporate on October 17. with centrally air-conditioned. ICML is a project of its kind and is the ‘Pride of Himachal Pradesh’. The Company is having its state-of-the-art production facility. Sri Lanka. Zambia. Farm machines & Automobiles. These tractors are also exported to various countries including South Africa. Seed –Cum. All this makes ITL one of the top five tractor selling companies in India. Sonalika Agro Industries Corporation:Sonalika Agro was established in 1971 to support the Indian farmers with mechanization technology to facilitate persistence of green revolution.Mittal. The Company is promoted by Mr. ITL is manufacturing various Tractors of Sonalika brand between 30 H. is a Group Company of the Rs 1200 Crores SONALIKA Group. etc. who are having vast experience in manufacturing of tractors. which is not popular in India. the company is supporting the farmers with world class farming equipment to ease the process of making the Green Revolution II.Fertilisers Drills.. revenue & industrialization in the state. International Cars & Motors Ltd:International Cars & Motors Limited (ICML). Its product line includes Combine Harvesters. The tractors manufactured by company have secured a reputation of performance. Algeria. Deepak Mittal. Canada. Today. Australia. Zimbabwe. Sonalika Agro is a pioneer in manufacturing tractors mounted combine harvester.P to 90 H. Ghana etc. Mr. In the light of the company's mission. highly qualified and experienced staff is working as a family in the manufacturing facility at Hoshiarpur (Pb). the group’s maiden venture is one of the foremost Farm equipments and implements manufacturing companies in India with 80% share in threshers alone. to manufacture multi-utility vehicles/sports–utility vehicles. A.S. and CLASS brand between 70 hp to 90hp. various kinds of threshers. L.
. Himachal Pradesh. in Amb. minimum fuel consumption and low emission.The Company is a ‘Mother Unit’ as its establishment shall attract many other ancillary & small units for meeting the raw material requirements yielding manifold employment avenues.D. 1995 for the manufacture of Tractors and has since then built a distinct position for itself in the Tractor industry. Maize seller –cum-Dehuskers. but also in various others countries across the globe. Managing Director. Potato Planters. a dream come true. Sonalika Agro Industries Corporation. quality and reliability in the market because of their maximum pulling power. dust & pollution free environment.Mittal.
Sonalika Group intends to inject Rs. The Company is having its state-of-the-art production facility. Bangladesh & Indonesia are also in an advanced stage. Farm machines & Automobiles. The company has the installed capacity to manufacture 2000 MUVs in a month i. The Company. with the technical know – how from MG Rover. which shall add to its viability & future expansion. It will also offload the product in African continent soon. who are having vast experience in manufacturing of tractors. Managing Director. dust & pollution free environment. The Company is promoted by Mr. besides catering to the domestic market. Vice Chairman & Mr. with centrally air-conditioned. UK. The Company is eligible for the Central & State Govt.Mittal. ICML is aiming to churn out about 5000 MUVs & expects to achieve a turnover of 250 Crores. Mr. exemption from the excise duty & income tax for 10 years.
INTRODUCTION OF INTFRNATIONAL CARS & MOTORS LTD
.S. Tax sops. 1000 Crores in Himachal Pradesh over the next 2 -3 years in the upcoming ICML plant. also has an eye on exports & exports to Malaysia. to manufacture multi-utility vehicles/sports–utility vehicles. Deepak Mittal.D. The Company has manufactured MUV with the name of RHINO RX & the same MUV boasts of Rover engines.The Company is a ‘Mother Unit’ as its establishment shall attract many other ancillary & small units for meeting the raw material requirements yielding manifold employment avenues. The Company has entered into Technical Collaboration Agreement with MG Rover of UK.Mittal. L.INTERNATIONAL CARS & MOTORS LTD:International Cars & Motors Limited (ICML). A. The company is in-process of developing its own Common Rail Direct injection (CRDi) engines. revenue & industrialization in the state. ICML is a project of its kind and is the ‘Pride of Himachal Pradesh’. is a Group Company of the Rs 1200 Crores SONALIKA Group. In the first full year of production in 2006-2007. Nepal.. in Amb.e. 24000 MUVs in a year. Chairman. Himachal Pradesh.
Paint shop (PT/CD & Top coat) – 54. we. Body shop – 3. M. He wants a multi utility product. Therefore.M. A product with power and punch.) Total covered area – 10.simple. He is not only concerned about his own safety but about the safety of the environment. …|Today with the changing times.has been paid to the workman concerned in my presence on----at---”From tractor to utility “All for one” human nature says it all utility. Our team is exploring human ideas and desires by developing the easting driving experience with intelligent technology.
. comfort.5 acres (42.) Major shop details: Press shop – 4.
PLANT AREA DETAILS:Total plant area – 23 acres (93.M.A Certificate at the end of the entries in the [register of wages or the register of wages cum muster roll] as the case may be. the needs and expectation of the customer are changing. M. luxury and more. at International Cars & Motors Limited development a team that is constantly working with the dreams that vehicles inspire.000 Sq.“Certified that the amount shown in column no.M.000 Sq.300 Sq.-----. safe and green. He is technically well aware and economically conscious. in the following form.900 Sq.00 Sq.
Only complete pressurized automobile plant. rough road. And an installed capacity to produce 24. which will employ all forms of modern production techniques and quality system. the company has put in place a globally integrated production facility. ICML vehicles that will roll out of the assembly line will be subjected to very stringent torture tests to withstand lightly demanding road condition the test track has sine wave. stone paved roads.L located in I.440 Sq. The plant built-in capacity strength for future expansion needs. M
MANUFACTURING FACILITY: The manufacturing facility of ICML is located in Amb (Una District) in the picturesque Chivalric foothill of the Himalayas. gradient test. body squeak noise & rattling test. corrugated pot holes. Manufacturing process and layout at par with the best in the industry.000 units per annum. Torture test tracks.Assembling shop – 6. The press shop of I. the move to locate the plant in Amb is a major strategic move since the company will enjoy distinctive cost advantages and will be able to deal with competitive business environment through aggressive price posting for its products. water wading zone. gradient. This is India’s only competently pressurized automobile plant that will help to manufacture vehicle in total dust free and temperature & humidity controlled environment.M.
THE TEAM AND MISSION:-
. the area of press shop is 43. ride & handling.C. Catholic electro deposition & top coat plant system. 00 sq. Spread in a 56-acre plot and an investment of close to Rs. 200 Cr. Testing on these different simulated road condition for acceleration & braking.M. Being under tax free zone. rumbles. Sheet metal component are developed in-house using giant hydraulics presses of 1200 and 600 T.T. Integrated Body Shop equipped with precision pneumatic welding system to ensure consistent body and backed up with in-house press utility. under body inspection & leakage will make the end-product highly road worthy. about 38 Kilometers from the Group’s principal tractor manufacturing plant in Hoshiarpur.L Hoshiarpur. under body inspection ramp and smooth road for long distance driving at different speed. Rapid prototype facility with 5 axis laser cutting machine for automate cutting program and automatic fixture designing & manufacturing that result in trimmed surface with no burr bum makes.
Chairman of Sonalika Group of Companies and ITL. Some of these have taken the final shape and are ready for launched.from the conceptual stage to final assembly. and non-agri automobile and farm machinery. which will add on the buying power of the customers
International Cars And Motors Ltd. L.Mittal (Vice Chairman):50. and environmental throughout the entire process of modern automobile creation. He has Experience of 25 years in farm mechanization. He has Experience of 25 years at Top Management in Public sector. marketing & Finance. safety. Above is a model of harmoniously composed. offer product with distinctive features at responsible price.Mittal (Managing Director):-
. Sh. The cumulative effect of the above provides for substantial saving on the cost of the vehicle. but also to meet today’s requirements for productivity. Vice-Chairman of ITL. To add robust testing facility have been created for various kinds of quality tested and finally the road tests. simple. The firm is ranked as best in terms of its quality in production. D. 30 years in manufacturing of agri.K. He has built a name himself in Auto industry. The objective is not only to attain top quality products. modern and environmental friendly plant.D.Mittal (Chairman):72. PEOPLE OF THE COMPANY Sh. Government also offers exemption on the excise duty on sales of vehicles from here.S. Himachal Pradesh.ICML is the team of technology and design engineers working in the inspiring state of art every member of the team has vast experience in his or respective field. of India for his outstanding contribution in Farm Mechanization. This is because of the income tax holiday for the industrial set-up in the state of Himachal Pradesh. very soon. He was also Awarded ‘UDYOG RATTAN’ by Govt. Company is exporting its vehicles to different Asian as well as African countries. Graduate. which has enable him or her to develop various prototype in the short duration of time. A. The plant’s location is also an advantage in itself. The Company ensures the best after sale service for the satisfaction of the customer. Graduate. which is under construction at Amb. Sh.The company will commence its commercial manufacturing operations at its ultra modern plant equipped with state-of-art facility.
He is also a expertise in Finance. He has experience of 18 years in manufacturing of agri and non-agri automobile companies and well known in auto industry. He is Chairman of Hoshiarpur Chambers of Commerce & Industry and several other bodies.43. He is Awarded “ITDI Quality Excellence Award 2002” for excellent quality of products manufactured by company
PRODUCTS OF SONALIKA GROUP
. Graduate is Managing Director of ITL.
.Circulating the requirement internally. the scheme of “FAST TRACK” to managerial carriers also fills many vacancies. Candidates with the necessary aptitude under goes a selection test program based on assessment center methodology. e.
LEARNING THROUGH TRAINING
All classes of employees are trained.g. Recruitments is done trough following sources: Campus interviews. aptitude test and a series of functional tests by which competence of the candidates at the cognitive level is assured. Those who are successful can jump almost four grades.RECRUITMENT
Diploma/Graduate Engineers are recruited. Employment exchange. typing. Diploma and Graduate engineers are trained for one year. There are special management programs and classes. Non-skilled are trained to become skilled workers and skilled are trained to acquire multiple skills. as this determines the ultimate adjustments between organization and employee. Also the candidates have to undergo training up to a particular level. In addition to the job related training all employees attend self-development programs. Candidates are required to go through compulsory selection testes as personality. Advertisement.Important factor considered while selection an individual are the set of aptitude and values an individual possess.
Fair 4. Every member respects 5 formula. Fun All above governs its approach to business and relationship with in the Organization. 1.
The ICML seeks to create a culture where each employer. vender. and dealer feels himself as part enterprises. Focused 3. Fast 2. Friendly 5.